| 1 | 0 | 3 | 4 | 3 | 4 |
Kia Optima vs. Audi A4 / S4 Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Kia Optima vs. Audi A4 / S4 Invoice Comparison
Lowest Total Price: $37,335 Kia Optima SX Limited | ||||
| Difference: $15,980 | ||||
Lowest Total Invoice: $34,667 Kia Optima SX Limited | ||||
| Difference: $15,519 | ||||
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| Model Year | 2017 | 2022 | 2022 | 2022 |
| Model | Optima | A4 / S4 | A4 / S4 | A4 / S4 |
| Trim | SX Limited | A4 40 | A4 45 S line | S4 |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Base Price | $36,090 | $39,900 | $42,000 | $51,900 |
| Base Invoice | $33,481 | $37,507 | $39,480 | $48,787 |
| Universal garage door opener | 350 | |||
| Premium Plus Package | 4,700 | 4,200 | 3,600 | |
| Prestige Package | 5,600 | 4,700 | 4,700 | |
| Carbon fiber rear spoiler | 995 | 995 | ||
| Metal pedals | 265 | 265 | ||
| Cargo mat | 165 | 165 | 165 | |
| Metallic paint (extra cost) | 595 | 595 | 595 | |
| Cooled or ventilated front seats | 800 | |||
| Warm Weather Package | 700 | |||
| Universal garage door opener | 291 | |||
| Premium Plus Package | 4,419 | 3,948 | 3,384 | |
| Prestige Package | 5,264 | 4,419 | 4,419 | |
| Carbon fiber rear spoiler | 936 | 936 | ||
| Metal pedals | 250 | 250 | ||
| Cargo mat | 155 | 155 | 155 | |
| Metallic paint (extra cost) | 560 | 560 | 560 | |
| Cooled or ventilated front seats | 752 | |||
| Warm Weather Package | 659 | |||
| Options (change) | 350 | 12,320 | 11,720 | 9,760 |
| Options (change) | 291 | 11,584 | 11,020 | 9,177 |
| Destination | 895 | 1,095 | 1,095 | 1,095 |
| Total Price | $37,335 | $53,315 | $54,815 | $62,755 |
| Total Invoice | $34,667 | $50,186 | $51,595 | $59,059 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Audi A4 / S4 dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Kia Optima vs. Audi A4 / S4
| Lowest Adjusted Price and Invoice: Kia Optima SX Limited | ||||
| TrueDelta Adjusted Price Difference: $10,340 | ||||
| TrueDelta Adjusted Invoice Difference: $10,210 | ||||
| Model Year | 2017 | 2022 | 2022 | 2022 |
| Model | Optima | A4 / S4 | A4 / S4 | A4 / S4 |
| Trim | SX Limited | A4 40 | A4 45 S line | S4 |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Engine | 245hp I4 | 201hp I4 H | 261hp I4 H | 349hp V6 |
| Transmission | T6 | S7 | S7 | T8 |
| Drivetrain | FWD | AWD | AWD | AWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | 630, 10 | 755, 19 | 755, 19 | 755, 19 |
| Tire (rear if not all the same) | 235/45-18 | 245/40-18 | 245/40-18 | 245/40-18 |
| Total Price | $37,335 | $53,315 | $54,815 | $62,755 |
| Adjustments for Features | 0 | -5,640 | -5,640 | -5,740 |
| Feature-Adjusted Total Price | $37,335 | $47,675 | $49,175 | $57,015 |
| Cost Above Minimum | $0 | $0 | $1,500 | $9,340 |
| Total Invoice | $34,667 | $50,186 | $51,595 | $59,059 |
| Adjustments for Features | 0 | -5,309 | -5,309 | -5,402 |
| Feature-Adjusted Total Invoice | $34,667 | $44,877 | $46,286 | $53,657 |
| Cost Above Minimum | $0 | $0 | $1,409 | $8,780 |
Features Comparison: Kia Optima vs. Audi A4 / S4
| Model Year | 2017 | 2022 | 2022 | 2022 |
| Model | Optima | A4 / S4 | A4 / S4 | A4 / S4 |
| Trim | SX Limited | A4 40 | A4 45 S line | S4 |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Transmission and Drivetrain | ||||
| 6-speed manually-shiftable automatic | $1100 | |||
| 7-speed automated manual | $1200 | $1200 | ||
| 8-speed manually-shiftable automatic | $1300 | |||
| FWD | $0 | |||
| AWD | $1700 | $1700 | $1700 | |
| Accessories | ||||
| Adaptive cruise control, all-speed | $850 | |||
| Adaptive cruise control, all-speed, topography and road sign aware | $1100 | $1100 | $1100 | |
| Low-speed semi-autonomous driving | $100 | $100 | $100 | |
| Proximity trunk or liftgate opener | $125 | |||
| Semi-automated parking system | $500 | $500 | $500 | |
| Sunshades, second row | $125 | $125 | ||
| Brakes, Airbags, and Other Safety | ||||
| 911 assist | $25 | |||
| Active or whiplash-reducing head restraints, front seats | $0 | |||
| Collision preparation system, rear | $100 | $100 | $100 | |
| Driver drowsiness monitor | $150 | $150 | $150 | |
| Evasive maneuver assist | $200 | $200 | $200 | |
| Following distance indicator | $25 | $25 | $25 | |
| Knee airbag, passenger | $75 | $75 | $75 | |
| Lane keeping assist | $400 | $400 | $400 | |
| Obstacle detection, front | $150 | $150 | $150 | |
| Pedestrian detection | $50 | $50 | $50 | |
| Radar- or camera-based collision preparation system | $0 | $0 | $0 | |
| Secondary collision brake assist | $25 | $25 | $25 | |
| Torque vectoring, brake-based | $100 | $100 | $100 | |
| Turn assist | $25 | $25 | $25 | |
| Vehicle exit assist | $25 | $25 | $25 | |
| Vehicle health reports | $0 | |||
| Wide-view front camera | $150 | $150 | $150 | |
| Wide-view rear camera | $0 | $0 | $0 | |
| Cargo Management | ||||
| Air-conditioned storage compartment | $50 | $50 | $50 | |
| Overhead sunglass holder | $25 | |||
| Climate Control | ||||
| Automatic air recirculation | $100 | $100 | $100 | |
| Heated windshield washer nozzles | $15 | $15 | $15 | |
| Rain-sensing wipers | $175 | $175 | $175 | |
| Rear air vents | $100 | |||
| Rear air vents with automatic controls | $250 | $250 | $250 | |
| Variable intermittent wipers | $75 | |||
| Engine / Motor | ||||
| Automatic start / stop | $150 | $150 | $150 | |
| Regenerative braking | $0 | $0 | $0 | |
| Exterior | ||||
| Carbon fiber rear spoiler | $300 | $300 | ||
| Painted brake calipers (optional) | $0 | |||
| Panoramic sunroof | $1200 | |||
| Rear spoiler | $200 | $200 | ||
| Sunroof | $900 | $900 | $900 | |
| Infotainment | ||||
| 4G LTE connectivity | $0 | $0 | $0 | |
| Alexa integration | $0 | $0 | $0 | |
| App support | $0 | |||
| Aux input | $50 | |||
| Handwriting recognition | $200 | $200 | $200 | |
| In-vehicle Internet | $150 | $150 | $150 | |
| SMS text-to-speech reader | $25 | |||
| Telematics service, such as OnStar | $200 | $200 | $200 | |
| Traffic light information | $50 | $50 | $50 | |
| Voice control for external devices | $0 | |||
| Wi-Fi hotspot | $50 | $50 | $50 | |
| Instruments, Lights, and Mirrors | ||||
| Approach detection | $25 | |||
| Auto-dimming driver-side mirror | $75 | $75 | $75 | |
| Auto-dimming passenger-side mirror | $75 | $75 | $75 | |
| Boost gauge | $75 | |||
| Fog light, rear | $100 | $100 | $100 | |
| Fog lights | $125 | $125 | $125 | |
| Head-up display (HUD) | $350 | $350 | $350 | |
| Headlight washers | $50 | $50 | $50 | |
| Interior ambient lighting | $150 | |||
| Interior ambient lighting, configurable | $150 | $150 | $150 | |
| Large color reconfigurable instrument cluster display | $250 | $250 | $250 | |
| Predictive efficiency assist | $0 | $0 | $0 | |
| Road sign information | $75 | $75 | $75 | |
| Steering-linked headlights | $150 | |||
| Seats and Interior Trim | ||||
| Door sill trim plates | $100 | $100 | $100 | |
| Illuminated door sill trim plates | $200 | |||
| Manual thigh support length adjuster, driver seat | $50 | $50 | $50 | |
| Manual thigh support length adjuster, passenger seat | $50 | $50 | $50 | |
| Power 4-way lumbar adjuster, passenger seat | $150 | $150 | $150 | |
| Power lumbar adjuster, passenger seat | $100 | |||
| Upholstered door armrests (optional) | $0 | $0 | $0 | |
| Wood trim | $300 | |||
| Wood trim, alternative type | $300 | |||
| Suspension, Wheels, and Tires | ||||
| Alloy wheels | $350 | $350 | $350 | |
| Chrome-plated alloy wheels | $850 | |||
| Performance steering system (optional) | $0 | |||
| Sport suspension (upgrade) | $0 | $0 | $0 | |
| Transmission | ||||
| Launch control | $100 | |||
| Total Value of Features | $5,275 | $10,915 | $10,915 | $11,015 |
| Value of Feature Adjustments | $0 | $5,640 | $5,640 | $5,740 |
| Value of Feature Adjustments | 0 | -5,309 | -5,309 | -5,402 |
Specifications Comparison: Kia Optima vs. Audi A4 / S4
| Model Year | 2017 | 2022 |
| Model | Optima | A4 / S4 |
| Body | 4dr Sedan | 4dr Sedan |
| Wheelbase | 110.4 in | 111.0 in |
| Length | 191.1 in | 187.5 in |
| Width | 73.2 in | 72.7 in |
| Height | 57.7 in | 56.2 in |
| Curb Weight | 3,220 lb. | 3,683 lb. |
| Fuel Capacity | 18.5 gal. | 15.3 gal. |
| Row 1 Headroom | 39.8 in | 37.3 in |
| Row 1 Shoulder Room | 58.1 in | 55.9 in |
| Row 1 Hip Room | 56.0 in | 0.0 in |
| Row 1 Legroom | 45.5 in | 41.3 in |
| Row 2 Headroom | 37.8 in | 37.4 in |
| Row 2 Shoulder Room | 56.4 in | 54.5 in |
| Row 2 Hip Room | 56.0 in | 0.0 in |
| Row 2 Legroom | 35.6 in | 35.7 in |
| Cargo Volume | 15.9 ft3 | 12.0 ft3 |
Option Package Details
Audi A4 / S4 A4 40
| Premium Plus Package | ||
| Feature | Value | Requested? |
| 245/40HR18 tires | 400 | No |
| Around view cameras | 300 | Yes |
| Wide-view front camera | 150 | No |
| Large color reconfigurable instrument cluster display | 250 | No |
| Wide-view rear camera | 0 | No |
| Wireless charging station | 75 | Yes |
| Upholstered door armrests (optional) | 0 | No |
| Power-folding mirrors | 50 | Yes |
| Auto-dimming passenger-side mirror | 75 | No |
| Blind spot warning system | 200 | Yes |
| Cross-traffic warning, rear | 100 | Yes |
| Collision preparation system, rear | 100 | No |
| Vehicle exit assist | 25 | No |
| Memory system, driver seat | 200 | Yes |
| Satellite radio | 200 | Yes |
| Obstacle detection, front | 150 | No |
| Obstacle detection, rear | 250 | Yes |
| Heated steering wheel | 100 | Yes |
| Auto-dimming driver-side mirror | 75 | No |
| Alarm | 100 | No |
| Proximity key | 250 | Yes |
| Low-speed semi-autonomous driving | 100 | No |
| Evasive maneuver assist | 200 | No |
| Predictive efficiency assist | 0 | No |
| Adaptive cruise control, all-speed, topography and road sign aware | 950 | No |
| Road sign information | 75 | No |
| Turn assist | 25 | No |
| Lane keeping assist | 400 | No |
| Following distance indicator | 25 | No |
| Total Requested | 1725 | 36% |
| Total Not Requested | 3100 | 64% |
| Prestige Package | ||
| Feature | Value | Requested? |
| Heated second row seats | 200 | Yes |
| Head-up display (HUD) | 350 | No |
| Headlight washers | 50 | No |
| Surround sound | 250 | Yes |
| Laminated front side windows | 200 | Yes |
| Semi-automated parking system | 500 | No |
| Interior ambient lighting, configurable | 150 | No |
| Bang & Olufsen, 755W, 19 speakers (with subwoofer) | 350 | No |
| Cooled or ventilated front seats | 300 | Yes |
| Manual thigh support length adjuster, driver seat | 50 | No |
| Power 4-way lumbar adjuster, passenger seat | 150 | No |
| Manual thigh support length adjuster, passenger seat | 50 | No |
| Front sport buckets | 100 | No |
| Navigation system | 600 | Yes |
| Voice control for nav and audio | 75 | Yes |
| Traffic information | 25 | Yes |
| Handwriting recognition | 200 | No |
| Traffic light information | 50 | No |
| Total Requested | 1650 | 45% |
| Total Not Requested | 2000 | 55% |
Option Package Details
Audi A4 / S4 A4 45 S line
| Premium Plus Package | ||
| Feature | Value | Requested? |
| 245/40HR18 tires | 400 | No |
| Around view cameras | 300 | Yes |
| Wide-view front camera | 150 | No |
| Large color reconfigurable instrument cluster display | 250 | No |
| Wide-view rear camera | 0 | No |
| Wireless charging station | 75 | Yes |
| Upholstered door armrests (optional) | 0 | No |
| Power-folding mirrors | 50 | Yes |
| Auto-dimming passenger-side mirror | 75 | No |
| Blind spot warning system | 200 | Yes |
| Cross-traffic warning, rear | 100 | Yes |
| Collision preparation system, rear | 100 | No |
| Vehicle exit assist | 25 | No |
| Memory system, driver seat | 200 | Yes |
| Satellite radio | 200 | Yes |
| Obstacle detection, front | 150 | No |
| Obstacle detection, rear | 250 | Yes |
| Heated steering wheel | 100 | Yes |
| Auto-dimming driver-side mirror | 75 | No |
| Alarm | 100 | No |
| Proximity key | 250 | Yes |
| Low-speed semi-autonomous driving | 100 | No |
| Evasive maneuver assist | 200 | No |
| Predictive efficiency assist | 0 | No |
| Adaptive cruise control, all-speed, topography and road sign aware | 950 | No |
| Road sign information | 75 | No |
| Turn assist | 25 | No |
| Lane keeping assist | 400 | No |
| Following distance indicator | 25 | No |
| Total Requested | 1725 | 36% |
| Total Not Requested | 3100 | 64% |
| Prestige Package | ||
| Feature | Value | Requested? |
| Heated second row seats | 200 | Yes |
| Head-up display (HUD) | 350 | No |
| Headlight washers | 50 | No |
| Surround sound | 250 | Yes |
| Laminated front side windows | 200 | Yes |
| Semi-automated parking system | 500 | No |
| Interior ambient lighting, configurable | 150 | No |
| Bang & Olufsen, 755W, 19 speakers (with subwoofer) | 350 | No |
| Navigation system | 600 | Yes |
| Voice control for nav and audio | 75 | Yes |
| Traffic information | 25 | Yes |
| Handwriting recognition | 200 | No |
| Traffic light information | 50 | No |
| Total Requested | 1350 | 45% |
| Total Not Requested | 1650 | 55% |
Option Package Details
Audi A4 / S4 S4
| Premium Plus Package | ||
| Feature | Value | Requested? |
| 245/40HR18 tires | 400 | No |
| Around view cameras | 300 | Yes |
| Wide-view front camera | 150 | No |
| Large color reconfigurable instrument cluster display | 250 | No |
| Wide-view rear camera | 0 | No |
| Wireless charging station | 75 | Yes |
| Upholstered door armrests (optional) | 0 | No |
| Power-folding mirrors | 50 | Yes |
| Auto-dimming passenger-side mirror | 75 | No |
| Blind spot warning system | 200 | Yes |
| Cross-traffic warning, rear | 100 | Yes |
| Collision preparation system, rear | 100 | No |
| Vehicle exit assist | 25 | No |
| Memory system, driver seat | 200 | Yes |
| Satellite radio | 200 | Yes |
| Obstacle detection, front | 150 | No |
| Obstacle detection, rear | 250 | Yes |
| Heated steering wheel | 100 | Yes |
| Auto-dimming driver-side mirror | 75 | No |
| Alarm | 100 | No |
| Proximity key | 250 | Yes |
| Low-speed semi-autonomous driving | 100 | No |
| Evasive maneuver assist | 200 | No |
| Predictive efficiency assist | 0 | No |
| Adaptive cruise control, all-speed, topography and road sign aware | 950 | No |
| Road sign information | 75 | No |
| Turn assist | 25 | No |
| Lane keeping assist | 400 | No |
| Following distance indicator | 25 | No |
| Total Requested | 1725 | 36% |
| Total Not Requested | 3100 | 64% |
| Warm Weather Package | ||
| Feature | Value | Requested? |
| Cooled or ventilated front seats | 300 | Yes |
| Sunshades, second row | 125 | Yes |
| Total Requested | 425 | 100% |
| Total Not Requested | 0 | 0% |
| Prestige Package | ||
| Feature | Value | Requested? |
| Heated second row seats | 200 | Yes |
| Head-up display (HUD) | 350 | No |
| Headlight washers | 50 | No |
| Surround sound | 250 | Yes |
| Laminated front side windows | 200 | Yes |
| Semi-automated parking system | 500 | No |
| Interior ambient lighting, configurable | 150 | No |
| Bang & Olufsen, 755W, 19 speakers (with subwoofer) | 350 | No |
| Navigation system | 600 | Yes |
| Voice control for nav and audio | 75 | Yes |
| Traffic information | 25 | Yes |
| Handwriting recognition | 200 | No |
| Traffic light information | 50 | No |
| Total Requested | 1350 | 45% |
| Total Not Requested | 1650 | 55% |
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