The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $30,950 Kia Optima SX | ||||
Difference: $19,400 | ||||
Lowest Total Invoice: $28,805 Kia Optima SX | ||||
Difference: $18,596 | ||||
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Model Year | 2011 | 2022 | 2022 | 2022 |
Model | Optima | A4 / S4 | A4 / S4 | A4 / S4 |
Trim | SX | A4 40 | A4 45 S line | S4 |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $26,200 | $39,900 | $42,000 | $51,900 |
Base Invoice | $24,480 | $37,507 | $39,480 | $48,787 |
Premium Package | 2,000 | |||
Technology Package | 2,000 | |||
Warm Weather Package | 1,300 | 700 | ||
Premium Plus Package | 4,700 | 4,200 | 3,600 | |
Navigation Package | 1,500 | 1,500 | 1,500 | |
Metallic paint (extra cost) | 595 | 595 | 595 | |
Metal pedals | 265 | 265 | ||
Carbon fiber rear spoiler | 995 | 995 | ||
Cooled or ventilated front seats | 800 | |||
Premium Package | 1,790 | |||
Technology Package | 1,785 | |||
Warm Weather Package | 1,223 | 659 | ||
Premium Plus Package | 4,419 | 3,948 | 3,384 | |
Navigation Package | 1,411 | 1,411 | 1,411 | |
Metallic paint (extra cost) | 560 | 560 | 560 | |
Metal pedals | 250 | 250 | ||
Carbon fiber rear spoiler | 936 | 936 | ||
Cooled or ventilated front seats | 752 | |||
Options (change) | 4,000 | 9,355 | 8,355 | 6,395 |
Options (change) | 3,575 | 8,799 | 7,857 | 6,014 |
Destination | 750 | 1,095 | 1,095 | 1,095 |
Total Price | $30,950 | $50,350 | $51,450 | $59,390 |
Total Invoice | $28,805 | $47,401 | $48,432 | $55,896 |
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Lowest Adjusted Price and Invoice: Kia Optima SX | ||||
TrueDelta Adjusted Price Difference: $9,885 | ||||
TrueDelta Adjusted Invoice Difference: $9,638 | ||||
Model Year | 2011 | 2022 | 2022 | 2022 |
Model | Optima | A4 / S4 | A4 / S4 | A4 / S4 |
Trim | SX | A4 40 | A4 45 S line | S4 |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 274hp I4 | 201hp I4 H | 261hp I4 H | 349hp V6 |
Transmission | T6 | S7 | S7 | T8 |
Drivetrain | FWD | AWD | AWD | AWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 550, 12 | 180, 10 | 180, 10 | 180, 10 |
Tire (rear if not all the same) | 225/45-18 | 245/40-18 | 245/40-18 | 245/40-18 |
Total Price | $30,950 | $50,350 | $51,450 | $59,390 |
Adjustments for Features | 0 | -9,515 | -9,515 | -9,615 |
Feature-Adjusted Total Price | $30,950 | $40,835 | $41,935 | $49,775 |
Cost Above Minimum | $0 | $0 | $1,100 | $8,940 |
Total Invoice | $28,805 | $47,401 | $48,432 | $55,896 |
Adjustments for Features | 0 | -8,958 | -8,957 | -9,049 |
Feature-Adjusted Total Invoice | $28,805 | $38,443 | $39,475 | $46,847 |
Cost Above Minimum | $0 | $0 | $1,032 | $8,404 |
Model Year | 2011 | 2022 | 2022 | 2022 |
Model | Optima | A4 / S4 | A4 / S4 | A4 / S4 |
Trim | SX | A4 40 | A4 45 S line | S4 |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | ||||
6-speed manually-shiftable automatic | $1100 | |||
7-speed automated manual | $1200 | $1200 | ||
8-speed manually-shiftable automatic | $1300 | |||
FWD | $0 | |||
AWD | $1700 | $1700 | $1700 | |
Accessories | ||||
Adaptive cruise control, all-speed, topography and road sign aware | $1100 | $1100 | $1100 | |
Cruise control | $150 | |||
Heated steering wheel | $100 | $100 | $100 | |
Low-speed semi-autonomous driving | $100 | $100 | $100 | |
Sunshades, second row | $125 | |||
Brakes, Airbags, and Other Safety | ||||
Active or whiplash-reducing head restraints, front seats | $0 | |||
Around view cameras | $500 | $500 | $500 | |
Automatic braking, high-speed or partial | $200 | $200 | $200 | |
Automatic braking, low-speed | $200 | $200 | $200 | |
Blind spot warning system | $200 | $200 | $200 | |
Collision preparation system, rear | $100 | $100 | $100 | |
Cross-traffic warning, rear | $100 | $100 | $100 | |
Driver drowsiness monitor | $150 | $150 | $150 | |
Evasive maneuver assist | $200 | $200 | $200 | |
Following distance indicator | $25 | $25 | $25 | |
Forward collision warning | $200 | $200 | $200 | |
Knee airbag, driver | $75 | $75 | $75 | |
Knee airbag, passenger | $75 | $75 | $75 | |
Lane departure warning | $200 | $200 | $200 | |
Lane keeping assist | $400 | $400 | $400 | |
Obstacle detection, front | $150 | $150 | $150 | |
Obstacle detection, rear | $250 | $250 | $250 | |
Pedestrian detection | $50 | $50 | $50 | |
Radar- or camera-based collision preparation system | $0 | $0 | $0 | |
Rearview camera | $200 | |||
Rollover sensor | $50 | $50 | $50 | |
Secondary collision brake assist | $25 | $25 | $25 | |
Torque vectoring, brake-based | $100 | $100 | $100 | |
Turn assist | $25 | $25 | $25 | |
Vehicle exit assist | $25 | $25 | $25 | |
Wide-view front camera | $150 | $150 | $150 | |
Wide-view rear camera | $0 | $0 | $0 | |
Cargo Management | ||||
Overhead sunglass holder | $25 | |||
Climate Control | ||||
Automatic air recirculation | $100 | $100 | $100 | |
Heated windshield washer nozzles | $15 | $15 | $15 | |
Rain-sensing wipers | $175 | $175 | $175 | |
Rear air vents | $100 | |||
Rear air vents with automatic controls | $250 | $250 | $250 | |
Variable intermittent wipers | $75 | |||
Engine / Motor | ||||
Automatic start / stop | $150 | $150 | $150 | |
Regenerative braking | $0 | $0 | $0 | |
Exterior | ||||
Body kit | $0 | |||
Carbon fiber rear spoiler | $300 | $300 | ||
Panoramic sunroof | $1200 | |||
Rear spoiler | $200 | $200 | ||
Sunroof | $900 | $900 | $900 | |
Infotainment | ||||
4G LTE connectivity | $0 | $0 | $0 | |
Alexa integration | $0 | $0 | $0 | |
Android Auto support | $100 | $100 | $100 | |
Apple CarPlay support | $100 | $100 | $100 | |
Aux input | $50 | |||
CD player | $125 | |||
Handwriting recognition | $200 | $200 | $200 | |
HD radio | $50 | $50 | $50 | |
In-vehicle Internet | $150 | $150 | $150 | |
MP3-compatible player | $50 | |||
Telematics service, such as OnStar | $200 | $200 | $200 | |
Traffic light information | $50 | $50 | $50 | |
Wi-Fi hotspot | $50 | $50 | $50 | |
Wireless charging station | $75 | $75 | $75 | |
Instruments, Lights, and Mirrors | ||||
Auto-dimming driver-side mirror | $75 | $75 | $75 | |
Auto-dimming headlights | $200 | $200 | $200 | |
Auto-dimming passenger-side mirror | $75 | $75 | $75 | |
Boost gauge | $75 | |||
Fog light, rear | $100 | $100 | $100 | |
Large color reconfigurable instrument cluster display | $250 | $250 | $250 | |
LED headlights | $1000 | $1000 | $1000 | |
Power-folding mirrors | $50 | $50 | $50 | |
Predictive efficiency assist | $0 | $0 | $0 | |
Road sign information | $75 | $75 | $75 | |
Speaker lights | $100 | |||
Xenon HID headlights | $500 | |||
Seats and Interior Trim | ||||
Aluminum trim | $100 | |||
Door sill trim plates | $100 | $100 | ||
Heated second row seats | $200 | |||
Illuminated door sill trim plates | $200 | $200 | ||
Leather seating surfaces | $900 | $900 | $900 | |
Manual thigh support length adjuster, driver seat | $50 | $50 | $50 | |
Manual thigh support length adjuster, passenger seat | $50 | $50 | $50 | |
Partial leather seating sufaces | $450 | |||
Power 4-way lumbar adjuster, driver seat | $150 | $150 | $150 | |
Power 4-way lumbar adjuster, passenger seat | $150 | $150 | $150 | |
Power height adjuster, passenger seat | $100 | $100 | $100 | |
Power lumbar adjuster, driver seat | $100 | |||
Power tilt adjuster, passenger seat | $100 | $100 | $100 | |
Upholstered door armrests (optional) | $0 | $0 | $0 | |
Wood trim | $300 | |||
Wood trim, alternative type | $300 | |||
Suspension, Wheels, and Tires | ||||
Electronic systems calibration selector | $200 | $200 | $200 | |
Sport suspension (upgrade) | $0 | $0 | $0 | |
Transmission | ||||
Launch control | $100 | |||
Total Value of Features | $4,925 | $14,440 | $14,440 | $14,540 |
Value of Feature Adjustments | $0 | $9,515 | $9,515 | $9,615 |
Value of Feature Adjustments | 0 | -8,958 | -8,957 | -9,049 |
Model Year | 2011 | 2022 |
Model | Optima | A4 / S4 |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 110.0 in | 111.0 in |
Length | 190.7 in | 187.5 in |
Width | 72.1 in | 72.7 in |
Height | 57.3 in | 56.2 in |
Curb Weight | 3,207 lb. | 3,683 lb. |
Fuel Capacity | 18.5 gal. | 15.3 gal. |
Row 1 Headroom | 40.0 in | 37.3 in |
Row 1 Shoulder Room | 57.2 in | 55.9 in |
Row 1 Hip Room | 54.7 in | 0.0 in |
Row 1 Legroom | 45.5 in | 41.3 in |
Row 2 Headroom | 37.6 in | 37.4 in |
Row 2 Shoulder Room | 55.7 in | 54.5 in |
Row 2 Hip Room | 54.5 in | 0.0 in |
Row 2 Legroom | 34.7 in | 35.7 in |
Cargo Volume | 15.4 ft3 | 12.0 ft3 |
Premium Package | ||
Feature | Value | Requested? |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | Yes |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Memory system, driver seat | 200 | Yes |
Panoramic sunroof | 1200 | No |
Total Requested | 900 | 39% |
Total Not Requested | 1400 | 61% |
Technology Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Rearview camera | 200 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
Bluetooth audio streaming | 25 | Yes |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
Total Requested | 950 | 73% |
Total Not Requested | 350 | 27% |
Warm Weather Package | ||
Feature | Value | Requested? |
Cooled or ventilated front seats | 300 | Yes |
Manual thigh support length adjuster, driver seat | 50 | No |
Power 4-way lumbar adjuster, passenger seat | 150 | No |
Manual thigh support length adjuster, passenger seat | 50 | No |
Front sport buckets | 100 | No |
Total Requested | 300 | 46% |
Total Not Requested | 350 | 54% |
Premium Plus Package | ||
Feature | Value | Requested? |
245/40HR18 tires | 400 | No |
Around view cameras | 300 | No |
Wide-view front camera | 150 | No |
Large color reconfigurable instrument cluster display | 250 | No |
Wide-view rear camera | 0 | No |
Wireless charging station | 75 | No |
Upholstered door armrests (optional) | 0 | No |
Collision preparation system, rear | 100 | No |
Vehicle exit assist | 25 | No |
Memory system, driver seat | 200 | Yes |
Satellite radio | 200 | Yes |
Obstacle detection, front | 150 | No |
Obstacle detection, rear | 250 | No |
Heated steering wheel | 100 | No |
Auto-dimming driver-side mirror | 75 | No |
Alarm | 100 | No |
Proximity key | 250 | Yes |
Power-folding mirrors | 50 | No |
Auto-dimming passenger-side mirror | 75 | No |
Blind spot warning system | 200 | No |
Cross-traffic warning, rear | 100 | No |
Road sign information | 75 | No |
Turn assist | 25 | No |
Lane keeping assist | 400 | No |
Following distance indicator | 25 | No |
Low-speed semi-autonomous driving | 100 | No |
Evasive maneuver assist | 200 | No |
Predictive efficiency assist | 0 | No |
Adaptive cruise control, all-speed, topography and road sign aware | 950 | No |
Total Requested | 650 | 13% |
Total Not Requested | 4175 | 87% |
Navigation Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Voice control for nav and audio | 75 | Yes |
Traffic information | 25 | Yes |
Handwriting recognition | 200 | No |
Traffic light information | 50 | No |
Total Requested | 700 | 74% |
Total Not Requested | 250 | 26% |
Navigation Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Voice control for nav and audio | 75 | Yes |
Traffic information | 25 | Yes |
Handwriting recognition | 200 | No |
Traffic light information | 50 | No |
Total Requested | 700 | 74% |
Total Not Requested | 250 | 26% |
Premium Plus Package | ||
Feature | Value | Requested? |
245/40HR18 tires | 400 | No |
Around view cameras | 300 | No |
Wide-view front camera | 150 | No |
Large color reconfigurable instrument cluster display | 250 | No |
Wide-view rear camera | 0 | No |
Wireless charging station | 75 | No |
Upholstered door armrests (optional) | 0 | No |
Collision preparation system, rear | 100 | No |
Vehicle exit assist | 25 | No |
Memory system, driver seat | 200 | Yes |
Satellite radio | 200 | Yes |
Obstacle detection, front | 150 | No |
Obstacle detection, rear | 250 | No |
Heated steering wheel | 100 | No |
Auto-dimming driver-side mirror | 75 | No |
Alarm | 100 | No |
Proximity key | 250 | Yes |
Power-folding mirrors | 50 | No |
Auto-dimming passenger-side mirror | 75 | No |
Blind spot warning system | 200 | No |
Cross-traffic warning, rear | 100 | No |
Road sign information | 75 | No |
Turn assist | 25 | No |
Lane keeping assist | 400 | No |
Following distance indicator | 25 | No |
Low-speed semi-autonomous driving | 100 | No |
Evasive maneuver assist | 200 | No |
Predictive efficiency assist | 0 | No |
Adaptive cruise control, all-speed, topography and road sign aware | 950 | No |
Total Requested | 650 | 13% |
Total Not Requested | 4175 | 87% |
Warm Weather Package | ||
Feature | Value | Requested? |
Cooled or ventilated front seats | 300 | Yes |
Sunshades, second row | 125 | No |
Total Requested | 300 | 71% |
Total Not Requested | 125 | 29% |
Premium Plus Package | ||
Feature | Value | Requested? |
245/40HR18 tires | 400 | No |
Around view cameras | 300 | No |
Wide-view front camera | 150 | No |
Large color reconfigurable instrument cluster display | 250 | No |
Wide-view rear camera | 0 | No |
Wireless charging station | 75 | No |
Upholstered door armrests (optional) | 0 | No |
Collision preparation system, rear | 100 | No |
Vehicle exit assist | 25 | No |
Memory system, driver seat | 200 | Yes |
Satellite radio | 200 | Yes |
Obstacle detection, front | 150 | No |
Obstacle detection, rear | 250 | No |
Heated steering wheel | 100 | No |
Auto-dimming driver-side mirror | 75 | No |
Alarm | 100 | No |
Proximity key | 250 | Yes |
Power-folding mirrors | 50 | No |
Auto-dimming passenger-side mirror | 75 | No |
Blind spot warning system | 200 | No |
Cross-traffic warning, rear | 100 | No |
Road sign information | 75 | No |
Turn assist | 25 | No |
Lane keeping assist | 400 | No |
Following distance indicator | 25 | No |
Low-speed semi-autonomous driving | 100 | No |
Evasive maneuver assist | 200 | No |
Predictive efficiency assist | 0 | No |
Adaptive cruise control, all-speed, topography and road sign aware | 950 | No |
Total Requested | 650 | 13% |
Total Not Requested | 4175 | 87% |
Navigation Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Voice control for nav and audio | 75 | Yes |
Traffic information | 25 | Yes |
Handwriting recognition | 200 | No |
Traffic light information | 50 | No |
Total Requested | 700 | 74% |
Total Not Requested | 250 | 26% |