The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $36,845 Kia Optima SX | ||||
Difference: $26,855 | ||||
Lowest Total Invoice: $34,218 Kia Optima SX | ||||
Difference: $24,502 | ||||
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Model Year | 2018 | 2011 | 2011 | 2011 |
Model | Optima | 5-Series | 5-Series | 5-Series |
Trim | SX | 528i | 535i | 550i |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $30,500 | $45,050 | $50,100 | $60,200 |
Base Invoice | $28,380 | $41,645 | $46,290 | $55,585 |
Technology Package | 3,000 | |||
Limited Package | 2,100 | |||
Universal garage door opener | 350 | |||
Driver Assistance Package | 1,350 | 1,350 | 1,350 | |
Premium Package | 1,800 | 1,800 | ||
Cold Weather Package | 1,050 | 1,050 | 1,050 | |
Premium Package 2 | 4,500 | 4,500 | 2,400 | |
Steering-wheel-mounted transmission controls | 500 | 500 | 500 | |
Sport Package | 2,200 | 2,200 | 2,200 | |
Adaptive cruise control, all-speed | 2,400 | 2,400 | 2,400 | |
Xenon HID headlights | 900 | |||
Metallic paint (extra cost) | 550 | 550 | ||
App support | 250 | 250 | 250 | |
Folding second row seats | 475 | 475 | 475 | |
Proximity key | 1,000 | 1,000 | 1,000 | |
Around view cameras | 800 | 800 | 800 | |
Technology Package | 2,727 | |||
Limited Package | 1,925 | |||
Universal garage door opener | 291 | |||
Driver Assistance Package | 1,230 | 1,230 | 1,230 | |
Premium Package | 1,640 | 1,640 | ||
Cold Weather Package | 955 | 955 | 955 | |
Premium Package 2 | 4,095 | 4,095 | 2,185 | |
Steering-wheel-mounted transmission controls | 475 | 475 | 475 | |
Sport Package | 2,000 | 2,000 | 2,000 | |
Adaptive cruise control, all-speed | 2,185 | 2,185 | 2,185 | |
Xenon HID headlights | 820 | |||
Metallic paint (extra cost) | 500 | 500 | ||
App support | 230 | 230 | 230 | |
Folding second row seats | 430 | 430 | 430 | |
Proximity key | 910 | 910 | 910 | |
Around view cameras | 730 | 730 | 730 | |
Options (change) | 5,450 | 17,775 | 18,225 | 12,425 |
Options (change) | 4,943 | 16,200 | 16,610 | 11,330 |
Destination | 895 | 875 | 875 | 875 |
Total Price | $36,845 | $63,700 | $69,200 | $73,500 |
Total Invoice | $34,218 | $58,720 | $63,775 | $67,790 |
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Lowest Adjusted Price and Invoice: Kia Optima SX | ||||
TrueDelta Adjusted Price Difference: $26,075 | ||||
TrueDelta Adjusted Invoice Difference: $23,783 | ||||
Model Year | 2018 | 2011 | 2011 | 2011 |
Model | Optima | 5-Series | 5-Series | 5-Series |
Trim | SX | 528i | 535i | 550i |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 245hp I4 | 240hp I6 | 300hp I6 | 400hp V8 |
Transmission | T6 | T8 | T8 | T8 |
Drivetrain | FWD | RWD | RWD | RWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 630, 10 | 600, 16 | 600, 16 | 600, 16 |
Tire (rear if not all the same) | 235/45-18 | 245/45-18 | 245/40-19 | 245/40-19 |
Total Price | $36,845 | $63,700 | $69,200 | $73,500 |
Adjustments for Features | 0 | -780 | -780 | -280 |
Feature-Adjusted Total Price | $36,845 | $62,920 | $68,420 | $73,220 |
Cost Above Minimum | $0 | $0 | $5,500 | $10,300 |
Total Invoice | $34,218 | $58,720 | $63,775 | $67,790 |
Adjustments for Features | 0 | -719 | -719 | -258 |
Feature-Adjusted Total Invoice | $34,218 | $58,001 | $63,056 | $67,532 |
Cost Above Minimum | $0 | $0 | $5,055 | $9,531 |
Model Year | 2018 | 2011 | 2011 | 2011 |
Model | Optima | 5-Series | 5-Series | 5-Series |
Trim | SX | 528i | 535i | 550i |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | ||||
6-speed manually-shiftable automatic | $1100 | |||
8-speed manually-shiftable automatic | $1300 | $1300 | $1300 | |
FWD | $0 | |||
RWD | $0 | $0 | $0 | |
Accessories | ||||
Proximity trunk or liftgate opener | $125 | |||
Remote app | $25 | $25 | $25 | |
Remote window/roof operation | $15 | $15 | $15 | |
Semi-automated parking system | $500 | $500 | ||
Sunshade, rear, power | $225 | $225 | $225 | |
Tilt/telescoping steering wheel, manual | $250 | |||
Tilt/telescoping steering wheel, power | $350 | $350 | $350 | |
Brakes, Airbags, and Other Safety | ||||
911 assist | $25 | |||
Automatic braking, high-speed or partial | $200 | |||
Automatic braking, low-speed | $200 | |||
Cross-traffic warning, rear | $100 | |||
Knee airbag, driver | $75 | |||
Obstacle detection, front | $150 | $150 | $150 | |
Radar- or camera-based collision preparation system | $0 | $0 | $0 | |
Rollover sensor | $50 | |||
Temporary spare tire | $150 | |||
Tires, run-flat | $150 | $150 | $150 | |
Vehicle health reports | $0 | |||
Wide-view front camera | $150 | $150 | $150 | |
Cargo Management | ||||
Air-conditioned storage compartment | $50 | $50 | $50 | |
Cargo mat | $40 | |||
Overhead sunglass holder | $25 | |||
Rear seat pass-through | $100 | $100 | $100 | |
Climate Control | ||||
Automatic air recirculation | $100 | $100 | $100 | |
Heated windshield washer nozzles | $15 | $15 | $15 | |
Rain-sensing wipers | $175 | $175 | $175 | |
Residual heat | $50 | $50 | $50 | |
Variable intermittent wipers | $75 | |||
Engine / Motor | ||||
Raised top speed limiter | $0 | $0 | $0 | |
Regenerative braking | $0 | $0 | $0 | |
Exterior | ||||
Laminated front side windows | $200 | |||
Painted brake calipers (optional) | $0 | |||
Panoramic sunroof | $1200 | |||
Rear spoiler | $200 | |||
Sunroof | $900 | $900 | $900 | |
Infotainment | ||||
Android Auto support | $100 | |||
Apple CarPlay support | $100 | |||
CD player | $125 | $125 | $125 | |
iPod integration | $100 | $100 | $100 | |
Media drive | $15 | $15 | $15 | |
MP3-compatible player | $50 | $50 | $50 | |
Satellite radio | $200 | |||
Satellite radio - one year subscription | $250 | $250 | $250 | |
Telematics service, such as OnStar | $200 | $200 | $200 | |
Traffic + travel information | $25 | $25 | $25 | |
Traffic information | $25 | |||
USB port | $25 | |||
Instruments, Lights, and Mirrors | ||||
Approach detection | $25 | |||
Auto-dimming driver-side mirror | $75 | $75 | $75 | |
Auto-dimming passenger-side mirror | $75 | $75 | $75 | |
Compass | $0 | |||
Cornering lights | $50 | $50 | $50 | |
Headlight washers | $50 | $50 | $50 | |
LED headlights | $1000 | |||
Mirror tilt-down in reverse | $25 | $25 | $25 | |
Xenon HID headlights | $500 | $500 | $500 | |
Seats and Interior Trim | ||||
Cooled or ventilated front seats | $300 | |||
Door sill trim plates | $100 | $100 | $100 | |
Leather door panel trim | $250 | $250 | $250 | |
Memory system, passenger seat | $150 | $150 | $150 | |
Metal pedals | $75 | |||
Power 4-way lumbar adjuster, passenger seat | $150 | $150 | $150 | |
Power headrest height adjuster, driver seat | $50 | $50 | $50 | |
Power headrest height adjuster, passenger seat | $50 | $50 | $50 | |
Power lumbar adjuster, passenger seat | $100 | |||
Power thigh support length adjuster, driver seat | $100 | $100 | $100 | |
Power thigh support length adjuster, passenger seat | $100 | $100 | $100 | |
Power upper seatback recliner, driver seat | $100 | $100 | $100 | |
Power upper seatback recliner, passenger seat | $100 | $100 | $100 | |
Wood trim | $300 | $300 | $300 | |
Suspension, Wheels, and Tires | ||||
Alloy wheels | $350 | $350 | $350 | |
Chrome-plated alloy wheels | $850 | |||
Performance steering system (optional) | $0 | |||
Sport suspension (upgrade) | $0 | |||
Total Value of Features | $6,815 | $7,595 | $7,595 | $7,095 |
Value of Feature Adjustments | $0 | $780 | $780 | $280 |
Value of Feature Adjustments | 0 | -719 | -719 | -258 |
Model Year | 2018 | 2011 |
Model | Optima | 5-Series |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 110.4 in | 116.9 in |
Length | 191.1 in | 193.1 in |
Width | 73.2 in | 73.2 in |
Height | 57.7 in | 57.6 in |
Curb Weight | 3,220 lb. | 3,815 lb. |
Fuel Capacity | 18.5 gal. | 18.5 gal. |
Row 1 Headroom | 39.8 in | 40.5 in |
Row 1 Shoulder Room | 58.1 in | 58.3 in |
Row 1 Hip Room | 56.0 in | 0.0 in |
Row 1 Legroom | 45.5 in | 41.4 in |
Row 2 Headroom | 37.8 in | 38.3 in |
Row 2 Shoulder Room | 56.4 in | 56.2 in |
Row 2 Hip Room | 56.0 in | 0.0 in |
Row 2 Legroom | 35.6 in | 36.1 in |
Cargo Volume | 15.9 ft3 | 18.4 ft3 |
Technology Package | ||
Feature | Value | Requested? |
Auto-dimming headlights | 200 | Yes |
Surround sound | 250 | Yes |
Lane departure warning | 200 | Yes |
Adaptive cruise control, all-speed | 700 | Yes |
Automatic braking, low-speed | 200 | No |
Automatic braking, high-speed or partial | 200 | No |
Forward collision warning | 200 | Yes |
Harman/Kardon, 630W, 10 speakers (with subwoofer) | 350 | No |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
HD radio | 50 | Yes |
Total Requested | 2325 | 76% |
Total Not Requested | 750 | 24% |
Limited Package | ||
Feature | Value | Requested? |
Upgraded leather upholstery | 0 | No |
Heated second row seats | 200 | Yes |
Sunshades, second row | 125 | Yes |
Heated steering wheel | 100 | Yes |
Additional chrome trim | 0 | No |
Special interior trim | 0 | No |
Dark-colored headliner (optional) | 0 | No |
Around view cameras | 300 | Yes |
Chrome-plated alloy wheels | 500 | No |
Total Requested | 725 | 59% |
Total Not Requested | 500 | 41% |
Steering-wheel-mounted transmission controls | ||
Feature | Value | Requested? |
Steering-wheel-mounted transmission controls | 100 | Yes |
Electronic systems calibration selector | 200 | Yes |
Total Requested | 300 | 100% |
Total Not Requested | 0 | 0% |
Adaptive cruise control, all-speed | ||
Feature | Value | Requested? |
Adaptive cruise control, all-speed | 700 | Yes |
Radar- or camera-based collision preparation system | 0 | No |
Forward collision alert | 200 | Yes |
Total Requested | 900 | 100% |
Total Not Requested | 0 | 0% |
Xenon HID headlights | ||
Feature | Value | Requested? |
Xenon HID headlights | 500 | Yes |
Steering-linked headlights | 150 | Yes |
Cornering lights | 50 | No |
Total Requested | 650 | 93% |
Total Not Requested | 50 | 7% |
Folding second row seats | ||
Feature | Value | Requested? |
Folding second row seats | 300 | Yes |
Second-row 2-section 3-person split bench | 100 | No |
Total Requested | 300 | 75% |
Total Not Requested | 100 | 25% |
Proximity key | ||
Feature | Value | Requested? |
Proximity key | 250 | Yes |
Interior ambient lighting | 150 | Yes |
Total Requested | 400 | 100% |
Total Not Requested | 0 | 0% |
Around view cameras | ||
Feature | Value | Requested? |
Around view cameras | 300 | Yes |
Wide-view front camera | 150 | No |
Total Requested | 300 | 67% |
Total Not Requested | 150 | 33% |
Driver Assistance Package | ||
Feature | Value | Requested? |
Auto-dimming headlights | 200 | Yes |
Lane departure warning system | 200 | Yes |
Blind spot warning system | 200 | Yes |
Parking guidance system - active | 500 | No |
Total Requested | 600 | 55% |
Total Not Requested | 500 | 45% |
Premium Package | ||
Feature | Value | Requested? |
Leather seating surfaces | 900 | Yes |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Auto-dimming driver-side mirror | 75 | No |
Power-folding mirrors | 50 | Yes |
Auto-dimming passenger-side mirror | 75 | No |
Interior ambient lighting | 150 | Yes |
Upholstered door panels, leather | 250 | No |
Total Requested | 1350 | 77% |
Total Not Requested | 400 | 23% |
Cold Weather Package | ||
Feature | Value | Requested? |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | Yes |
Heated steering wheel | 100 | Yes |
Headlight washers | 50 | No |
Total Requested | 500 | 91% |
Total Not Requested | 50 | 9% |
Premium Package 2 | ||
Feature | Value | Requested? |
Heated front seats | 200 | Yes |
Sunshades, second row | 125 | Yes |
Sunshade, rear, power | 225 | No |
Obstacle detection, front | 150 | No |
Obstacle detection, rear | 250 | Yes |
Rearview camera | 200 | Yes |
Surround sound | 250 | Yes |
Unbranded, 600W, 16 speakers (with subwoofer) | 350 | No |
iPod integration | 100 | Yes |
Satellite radio - one year subscription | 250 | No |
Voice control for external devices | 0 | Yes |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
Media drive, large | 15 | No |
Traffic + travel information | 25 | No |
Total Requested | 1825 | 64% |
Total Not Requested | 1015 | 36% |
Sport Package | ||
Feature | Value | Requested? |
245/45WR18 tires | 200 | No |
Special exterior trim | 0 | No |
Raised top speed limiter | 0 | No |
Power thigh support adjuster, driver seat | 100 | No |
Power upper seatback recliner, driver seat | 100 | No |
Power thigh support adjuster, passenger seat | 100 | No |
Power upper seatback recliner, passenger seat | 100 | No |
Memory system, passenger seat | 150 | No |
Front sport buckets | 100 | No |
Total Requested | 0 | 0% |
Total Not Requested | 850 | 100% |
Steering-wheel-mounted transmission controls | ||
Feature | Value | Requested? |
Steering-wheel-mounted transmission controls | 100 | Yes |
Electronic systems calibration selector | 200 | Yes |
Total Requested | 300 | 100% |
Total Not Requested | 0 | 0% |
Adaptive cruise control, all-speed | ||
Feature | Value | Requested? |
Adaptive cruise control, all-speed | 700 | Yes |
Radar- or camera-based collision preparation system | 0 | No |
Forward collision alert | 200 | Yes |
Total Requested | 900 | 100% |
Total Not Requested | 0 | 0% |
Folding second row seats | ||
Feature | Value | Requested? |
Folding second row seats | 300 | Yes |
Second-row 2-section 3-person split bench | 100 | No |
Total Requested | 300 | 75% |
Total Not Requested | 100 | 25% |
Proximity key | ||
Feature | Value | Requested? |
Proximity key | 250 | Yes |
Interior ambient lighting | 150 | Yes |
Total Requested | 400 | 100% |
Total Not Requested | 0 | 0% |
Around view cameras | ||
Feature | Value | Requested? |
Around view cameras | 300 | Yes |
Wide-view front camera | 150 | No |
Total Requested | 300 | 67% |
Total Not Requested | 150 | 33% |
Driver Assistance Package | ||
Feature | Value | Requested? |
Auto-dimming headlights | 200 | Yes |
Lane departure warning system | 200 | Yes |
Blind spot warning system | 200 | Yes |
Parking guidance system - active | 500 | No |
Total Requested | 600 | 55% |
Total Not Requested | 500 | 45% |
Premium Package | ||
Feature | Value | Requested? |
Leather seating surfaces | 900 | Yes |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Auto-dimming driver-side mirror | 75 | No |
Power-folding mirrors | 50 | Yes |
Auto-dimming passenger-side mirror | 75 | No |
Interior ambient lighting | 150 | Yes |
Upholstered door panels, leather | 250 | No |
Total Requested | 1350 | 77% |
Total Not Requested | 400 | 23% |
Driver Assistance Package | ||
Feature | Value | Requested? |
Auto-dimming headlights | 200 | Yes |
Lane departure warning system | 200 | Yes |
Blind spot warning system | 200 | Yes |
Total Requested | 600 | 100% |
Total Not Requested | 0 | 0% |
Cold Weather Package | ||
Feature | Value | Requested? |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | Yes |
Heated steering wheel | 100 | Yes |
Headlight washers | 50 | No |
Total Requested | 500 | 91% |
Total Not Requested | 50 | 9% |
Premium Package 2 | ||
Feature | Value | Requested? |
Heated front seats | 200 | Yes |
Sunshades, second row | 125 | Yes |
Sunshade, rear, power | 225 | No |
Obstacle detection, front | 150 | No |
Obstacle detection, rear | 250 | Yes |
Rearview camera | 200 | Yes |
Surround sound | 250 | Yes |
Unbranded, 600W, 16 speakers (with subwoofer) | 350 | No |
iPod integration | 100 | Yes |
Satellite radio - one year subscription | 250 | No |
Voice control for external devices | 0 | Yes |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
Media drive, large | 15 | No |
Traffic + travel information | 25 | No |
Total Requested | 1825 | 64% |
Total Not Requested | 1015 | 36% |
Sport Package | ||
Feature | Value | Requested? |
Special exterior trim | 0 | No |
245/40ZR19 tires | 200 | No |
275/35ZR19 tires | 200 | No |
Raised top speed limiter | 0 | No |
Power thigh support adjuster, driver seat | 100 | No |
Power upper seatback recliner, driver seat | 100 | No |
Power thigh support adjuster, passenger seat | 100 | No |
Power upper seatback recliner, passenger seat | 100 | No |
Memory system, passenger seat | 150 | No |
Front sport buckets | 100 | No |
Total Requested | 0 | 0% |
Total Not Requested | 1050 | 100% |
Steering-wheel-mounted transmission controls | ||
Feature | Value | Requested? |
Steering-wheel-mounted transmission controls | 100 | Yes |
Electronic systems calibration selector | 200 | Yes |
Total Requested | 300 | 100% |
Total Not Requested | 0 | 0% |
Adaptive cruise control, all-speed | ||
Feature | Value | Requested? |
Adaptive cruise control, all-speed | 700 | Yes |
Radar- or camera-based collision preparation system | 0 | No |
Forward collision alert | 200 | Yes |
Total Requested | 900 | 100% |
Total Not Requested | 0 | 0% |
Folding second row seats | ||
Feature | Value | Requested? |
Folding second row seats | 300 | Yes |
Second-row 2-section 3-person split bench | 100 | No |
Total Requested | 300 | 75% |
Total Not Requested | 100 | 25% |
Around view cameras | ||
Feature | Value | Requested? |
Around view cameras | 300 | Yes |
Wide-view front camera | 150 | No |
Total Requested | 300 | 67% |
Total Not Requested | 150 | 33% |
Driver Assistance Package | ||
Feature | Value | Requested? |
Auto-dimming headlights | 200 | Yes |
Lane departure warning system | 200 | Yes |
Blind spot warning system | 200 | Yes |
Total Requested | 600 | 100% |
Total Not Requested | 0 | 0% |
Cold Weather Package | ||
Feature | Value | Requested? |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | Yes |
Heated steering wheel | 100 | Yes |
Headlight washers | 50 | No |
Total Requested | 500 | 91% |
Total Not Requested | 50 | 9% |
Premium Package 2 | ||
Feature | Value | Requested? |
Heated front seats | 200 | Yes |
Sunshades, second row | 125 | Yes |
Sunshade, rear, power | 225 | No |
Rearview camera | 200 | Yes |
Surround sound | 250 | Yes |
Unbranded, 600W, 16 speakers (with subwoofer) | 350 | No |
iPod integration | 100 | Yes |
Satellite radio - one year subscription | 250 | No |
Voice control for external devices | 0 | Yes |
Total Requested | 875 | 51% |
Total Not Requested | 825 | 49% |
Sport Package | ||
Feature | Value | Requested? |
Special exterior trim | 0 | No |
245/40ZR19 tires | 200 | No |
275/35ZR19 tires | 200 | No |
Raised top speed limiter | 0 | No |
Power thigh support adjuster, driver seat | 100 | No |
Power upper seatback recliner, driver seat | 100 | No |
Power thigh support adjuster, passenger seat | 100 | No |
Power upper seatback recliner, passenger seat | 100 | No |
Memory system, passenger seat | 150 | No |
Front sport buckets | 100 | No |
Total Requested | 0 | 0% |
Total Not Requested | 1050 | 100% |