Kia Optima Kia Optima 2014 Chevrolet Equinox Chevrolet Equinox 2010

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Kia Optima vs. Chevrolet Equinox Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Chevrolet Equinox Invoice Comparison

Lowest Total Price: $32,800

Chevrolet Equinox LT   
Difference: $1,100

Lowest Total Invoice: $30,748

Chevrolet Equinox LT   
Difference: $1,003

Calculate Payments

  Down Payment Interest Rate Term
Model Year2014201420102010
ModelOptimaOptimaEquinoxEquinox
TrimSX TurboSX Limited TurboLTLTZ
Body4dr Sedan4dr Sedan4dr SUV4dr SUV
Base Price $27,500 $35,300 $23,535 $28,220
Base Invoice $25,763 $32,963 $22,358 $26,809
Premium Package 3,300      
Technology Package 2,300      
Leather seating surfaces     1,050  
2LT Equipment Group     2,085  
3.0L V6     1,500 1,500
235/55R18     250 250
Navigation system     2,145 2,145
Chrome Appearance Package     695  
Sunroof     795 795
Premium Package 3,059      
Technology Package 2,129      
Leather seating surfaces     924  
2LT Equipment Group     1,981  
3.0L V6     1,320 1,320
235/55R18     220 220
Navigation system     1,888 1,888
Chrome Appearance Package     612  
Sunroof     700 700
Options (change) 5,600 0 8,520 4,690
Options (change) 5,188 0 7,645 4,128
Destination 800 800 745 745
Total Price $33,900 $36,100 $32,800 $33,655
Total Invoice $31,751 $33,763 $30,748 $31,682

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: Kia Optima vs. Chevrolet Equinox

Lowest Adjusted Price and Invoice: Kia Optima SX Turbo
TrueDelta Adjusted Price Difference: $770
TrueDelta Adjusted Invoice Difference: $748
Model Year2014201420102010
ModelOptimaOptimaEquinoxEquinox
TrimSX TurboSX Limited TurboLTLTZ
Body4dr Sedan4dr Sedan4dr SUV4dr SUV
Engine274hp I4274hp I4264hp V6264hp V6
TransmissionT6T6T6T6
DrivetrainFWDFWDFWDFWD
EPA Fuel Economy (city/highway)20/31 MPG20/31 MPG17/25 MPG17/25 MPG
Audio (watts, speakers)?, 8?, 8250, 8250, 8
Tire (rear if not all the same)225/45-18225/45-18235/55-18235/55-18
Total Price$33,900$36,100$32,800$33,655
Adjustments for Features-1,870-3,2200-715
Feature-Adjusted Total Price$32,030$32,880$32,800$32,940
Cost Above Minimum$0$850$0$140
Total Invoice$31,751$33,763$30,748$31,682
Adjustments for Features-1,751-3,0120-673
Feature-Adjusted Total Invoice$30,000$30,751$30,748$31,009
Cost Above Minimum$0$751$0$261

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Features Comparison: Kia Optima vs. Chevrolet Equinox

Model Year2014201420102010
ModelOptimaOptimaEquinoxEquinox
TrimSX TurboSX Limited TurboLTLTZ
Body4dr Sedan4dr Sedan4dr SUV4dr SUV
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100$1100$1100
FWD$0$0$0$0
Accessories 
Heated steering wheel $100  
Power liftgate   $350
Proximity key$250$250  
Remote start  $150$150
Universal garage door opener$100$100  
Brakes, Airbags, and Other Safety 
911 assist$25$25  
Active or whiplash-reducing head restraints, front seats$0$0  
Blind spot warning system$200$200  
Cross-traffic warning, rear$100$100  
Rollover sensor  $50$50
Temporary spare tire  $150$150
Vehicle health reports$0$0  
Cargo Management 
Air-conditioned storage compartment$50$50  
Cargo cover   $75
Cargo mat   $40
Overhead sunglass holder$25$25  
Roof rack   $300
Roof rails  $250 
Climate Control 
Dual-zone climate control$125$125  
Interior air filter$0$0  
Ionizing air filtration$50$50  
Rear air vents$100$100  
Rear wiper  $175$175
Exterior 
Body kit$0$0  
Bodyside cladding (gray/black)  $250$250
Deep-tinted rear windows  $275$275
Painted brake calipers (optional) $0  
Panoramic sunroof$1200$1200  
Rear bumper protector  $40$40
Rear spoiler $200$200$200
Sunroof  $900$900
Infotainment 
App support$0$0  
Bluetooth audio streaming$25$25  
HD radio$50$50  
Media drive  $15$15
SMS text-to-speech reader$25$25  
Surround sound$250$250  
Telematics service, such as OnStar  $200$200
Traffic information$25$25  
Voice control for external devices$0$0  
Instruments, Lights, and Mirrors 
Power-folding mirrors$50$50  
Speaker lights$100$100  
Turn signals on or near mirrors$25$25  
Xenon HID headlights$500$500  
Seats and Interior Trim 
Cooled or ventilated front seats$300$300  
Floor mats  $75$75
Heated second row seats$200$200  
Illuminated door sill trim plates$200$200  
Leather door panel trim $250  
Leather-wrapped steering wheel$150 $150$150
Manual fore-aft adjuster, second row seats  $75$75
Manual recliner, second row seats  $75$75
Memory system, driver seat$200$200 $200
Metal pedals$75$75  
Power fore-aft adjuster, passenger seat$100$100  
Power recliner, passenger seat$100$100  
Wood trim $300  
Wood/leather-wrapped steering wheel $150  
Suspension, Wheels, and Tires 
Alloy wheels$350   
Chrome-plated alloy wheels $850  
Electronic systems calibration selector$200$200  
Machined alloy wheels  $350$350
Sport suspension (upgrade)$0$0  
Transmission 
Steering-wheel-mounted transmission controls$100$100  
Total Value of Features$6,350$7,700$4,480$5,195
Value of Feature Adjustments$1,870$3,220$0$715
Value of Feature Adjustments-1,751-3,0120-673

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Specifications Comparison: Kia Optima vs. Chevrolet Equinox

Model Year20142010
ModelOptimaEquinox
Body4dr Sedan4dr SUV
Wheelbase110.0 in112.5 in
Length190.7 in187.8 in
Width72.1 in72.5 in
Height57.9 in66.3 in
Curb Weight3,468 lb.3,944 lb.
Fuel Capacity18.5 gal.18.8 gal.
Row 1 Headroom40.0 in40.9 in
Row 1 Shoulder Room57.3 in55.8 in
Row 1 Hip Room54.7 in51.1 in
Row 1 Legroom45.5 in41.2 in
Row 2 Headroom37.6 in39.2 in
Row 2 Shoulder Room55.7 in55.3 in
Row 2 Hip Room54.5 in51.3 in
Row 2 Legroom34.7 in39.9 in
Cargo Volume,
Minimum
15.4 ft331.4 ft3
Cargo Volume,
Maximum
15.463.7 ft3

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Option Package Details
Kia Optima SX Turbo

Premium Package
FeatureValueRequested?
Panoramic sunroof1200No
HD radio50No
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200Yes
Rearview camera200Yes
Surround sound250No
Power-folding mirrors50No
Infinity, 8 speakers (with subwoofer)350No
Voice control for external devices0No
SMS text-to-speech reader25No
Vehicle health reports0No
911 assist25Yes
Bluetooth audio streaming25No
App support0No
Total Requested62519%
Total Not Requested265081%
Technology Package
FeatureValueRequested?
Navigation system600Yes
Obstacle detection, rear250Yes
Voice control for nav and audio100Yes
Traffic information25No
Blind spot warning system200No
Rear cross-traffic detection100No
Total Requested95075%
Total Not Requested32525%

Option Package Details
Chevrolet Equinox LT

Leather seating surfaces
FeatureValueRequested?
Leather seating surfaces900Yes
Heated front seats200Yes
Total Requested1100100%
Total Not Requested00%
235/55R18 tires
FeatureValueRequested?
235/55R18 tires400No
Machined alloy wheels0No
Total Requested00%
Total Not Requested400100%
2LT Equipment Group
FeatureValueRequested?
Automatic climate control, front200Yes
Auto-dimming rearview mirror150Yes
Fog lights125Yes
Rearview camera200Yes
Pioneer, 250W, 8 speakers (with subwoofer)350No
Audio controls on steering wheel125Yes
Leather-wrapped steering wheel150Yes
Bluetooth cell phone link100Yes
Remote start150No
USB port25Yes
Power fore-aft adjuster, driver seat100Yes
Power tilt adjuster, driver seat100Yes
Power recliner, driver seat100Yes
Total Requested137573%
Total Not Requested50027%
3.0L V6
DOHC-4v
264 hp@6950
222 lb-ft@5100
FeatureValueRequested?
3.0L V6
DOHC-4v
264 hp@6950
222 lb-ft@5100
1000Yes
Bright-finished exhaust tip(s)25Yes
Total Requested1025100%
Total Not Requested00%
Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio100Yes
Media drive, large15No
USB port25Yes
Total Requested72598%
Total Not Requested152%
Chrome Appearance Package
FeatureValueRequested?
Obstacle detection, rear250Yes
Additional chrome trim0No
Bright-finished mirror housings (optional)0No
Total Requested250100%
Total Not Requested00%

Option Package Details
Chevrolet Equinox LTZ

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio100Yes
Media drive, large15No
Total Requested70098%
Total Not Requested152%
3.0L V6
DOHC-4v
264 hp@6950
222 lb-ft@5100
FeatureValueRequested?
3.0L V6
DOHC-4v
264 hp@6950
222 lb-ft@5100
1000Yes
Bright-finished exhaust tip(s)25Yes
Total Requested1025100%
Total Not Requested00%

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