The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $30,950 Kia Optima SX | |||
Difference: $12,645 | |||
Lowest Total Invoice: $28,805 Kia Optima SX | |||
Difference: $11,430 | |||
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Model Year | 2011 | 2008 | 2008 |
Model | Optima | 300 | 300 |
Trim | SX | 300C | SRT8 |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $26,200 | $36,215 | $42,405 |
Base Invoice | $24,480 | $33,389 | $39,395 |
Premium Package | 2,000 | ||
Technology Package | 2,000 | ||
Protection Group II with Xenons | 1,275 | ||
SRT Design Group | 2,905 | ||
MyGig Infotainment System with nav | 1,550 | ||
Sunroof | 950 | 950 | |
SRT Option Group I | 640 | ||
SRT Option Group II | 1,200 | ||
Premium Package | 1,790 | ||
Technology Package | 1,785 | ||
Protection Group II with Xenons | 1,173 | ||
SRT Design Group | 2,673 | ||
MyGig Infotainment System with nav | 1,426 | ||
Sunroof | 874 | 874 | |
SRT Option Group I | 589 | ||
SRT Option Group II | 1,104 | ||
Options (change) | 4,000 | 6,680 | 2,790 |
Options (change) | 3,575 | 6,146 | 2,567 |
Destination | 750 | 700 | 700 |
Gas Tax | 0 | 0 | 2,100 |
Total Price | $30,950 | $43,595 | $47,995 |
Total Invoice | $28,805 | $40,235 | $44,762 |
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Lowest Adjusted Price and Invoice: Kia Optima SX | |||
TrueDelta Adjusted Price Difference: $11,900 | |||
TrueDelta Adjusted Invoice Difference: $10,742 | |||
Model Year | 2011 | 2008 | 2008 |
Model | Optima | 300 | 300 |
Trim | SX | 300C | SRT8 |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 274hp I4 | 350hp V8 | 425hp V8 |
Transmission | T6 | T5 | T5 |
Drivetrain | FWD | RWD | RWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 550, 12 | 276, 6 | 276, 6 |
Tire (rear if not all the same) | 225/45-18 | 245/45-20 | 245/45-20 |
Total Price | $30,950 | $43,595 | $47,995 |
Adjustments for Features | 0 | -745 | -695 |
Feature-Adjusted Total Price | $30,950 | $42,850 | $47,300 |
Cost Above Minimum | $0 | $0 | $4,450 |
Total Invoice | $28,805 | $40,235 | $44,762 |
Adjustments for Features | 0 | -688 | -648 |
Feature-Adjusted Total Invoice | $28,805 | $39,547 | $44,114 |
Cost Above Minimum | $0 | $0 | $4,567 |
Model Year | 2011 | 2008 | 2008 |
Model | Optima | 300 | 300 |
Trim | SX | 300C | SRT8 |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | |||
6-speed manually-shiftable automatic | $1100 | ||
5-speed manually-shiftable automatic | $1000 | $1000 | |
FWD | $0 | ||
RWD | $0 | $0 | |
Accessories | |||
Adaptive cruise control | $600 | $600 | |
Ashtray and lighter (optional) | $0 | ||
Cruise control | $150 | ||
Power-adjustable pedals | $125 | $125 | |
Proximity key | $250 | ||
Remote start | $150 | $150 | |
Tilt/telescoping steering wheel, manual | $250 | ||
Tilt/telescoping steering wheel, power | $350 | $350 | |
Brakes, Airbags, and Other Safety | |||
Active or whiplash-reducing head restraints, front seats | $0 | ||
Obstacle detection, rear | $250 | $250 | |
Rearview camera | $200 | ||
Cargo Management | |||
Air-conditioned storage compartment | $50 | ||
Cargo mat | $40 | $40 | |
Cargo net | $40 | $40 | |
Climate Control | |||
Rain-sensing wipers | $175 | $175 | |
Variable intermittent wipers | $75 | ||
Exterior | |||
Body kit | $0 | ||
Bodyside moldings | $75 | $75 | |
Panoramic sunroof | $1200 | ||
Sunroof | $900 | $900 | |
Infotainment | |||
Bluetooth audio streaming | $25 | ||
DVD-compatible player | $0 | $0 | |
Media drive | $15 | $15 | |
Satellite radio | $200 | ||
Satellite radio - one year subscription | $250 | $250 | |
Voice recorder | $0 | $0 | |
Instruments, Lights, and Mirrors | |||
Analog clock | $25 | $25 | |
Auto-dimming driver-side mirror | $75 | $75 | |
Auto-dimming headlights | $200 | $200 | |
Headlight washers | $50 | $50 | |
Mirror tilt-down in reverse | $25 | $25 | |
Performance meter | $150 | ||
Power-folding mirrors | $50 | $50 | |
Speaker lights | $100 | ||
Turn signals on or near mirrors | $25 | ||
Seats and Interior Trim | |||
Aluminum trim | $100 | ||
Cooled or ventilated front seats | $300 | ||
Door sill trim plates | $100 | $100 | |
Heated second row seats | $200 | ||
Illuminated door sill trim plates | $200 | ||
Leather seating surfaces | $900 | $900 | |
Manual lumbar adjuster, driver seat | $50 | $50 | |
Manual lumbar adjuster, passenger seat | $50 | $50 | |
Metal pedals | $75 | ||
Partial leather seating sufaces | $450 | ||
Power height adjuster, passenger seat | $100 | $100 | |
Power lumbar adjuster, driver seat | $100 | ||
Power tilt adjuster, passenger seat | $100 | $100 | |
Synthetic suede inserts in leather seating surfaces | $0 | $0 | |
Suspension, Wheels, and Tires | |||
Alloy wheels | $350 | $350 | |
Auto-leveling rear shocks | $200 | ||
Performance steering system (optional) | $0 | $0 | |
Polished alloy wheels | $350 | ||
Sport suspension (upgrade) | $0 | $0 | |
Ultra-sport suspension (upgrade) | $0 | ||
Transmission | |||
Steering-wheel-mounted transmission controls | $100 | ||
Total Value of Features | $5,500 | $6,245 | $6,195 |
Value of Feature Adjustments | $0 | $745 | $695 |
Value of Feature Adjustments | 0 | -688 | -648 |
Model Year | 2011 | 2008 |
Model | Optima | 300 |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 110.0 in | 120.0 in |
Length | 190.7 in | 196.9 in |
Width | 72.1 in | 74.1 in |
Height | 57.3 in | 58.4 in |
Curb Weight | 3,207 lb. | 3,722 lb. |
Fuel Capacity | 18.5 gal. | 18.0 gal. |
Row 1 Headroom | 40.0 in | 38.7 in |
Row 1 Shoulder Room | 57.2 in | 59.4 in |
Row 1 Hip Room | 54.7 in | 55.9 in |
Row 1 Legroom | 45.5 in | 41.8 in |
Row 2 Headroom | 37.6 in | 38.0 in |
Row 2 Shoulder Room | 55.7 in | 57.7 in |
Row 2 Hip Room | 54.5 in | 55.9 in |
Row 2 Legroom | 34.7 in | 40.2 in |
Cargo Volume | 15.4 ft3 | 17.2 ft3 |
Premium Package | ||
Feature | Value | Requested? |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Memory system, driver seat | 200 | Yes |
Panoramic sunroof | 1200 | No |
Total Requested | 600 | 26% |
Total Not Requested | 1700 | 74% |
Technology Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Rearview camera | 200 | No |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
Bluetooth audio streaming | 25 | No |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
Total Requested | 725 | 56% |
Total Not Requested | 575 | 44% |
Protection Group II with Xenons | ||
Feature | Value | Requested? |
Xenon HID headlights | 500 | Yes |
Headlight washers | 50 | No |
Obstacle detection, rear | 250 | No |
Front side airbags | 350 | Yes |
Side curtain airbags | 350 | Yes |
Bluetooth cell phone link | 100 | Yes |
Interior air filter | 0 | Yes |
Total Requested | 1300 | 81% |
Total Not Requested | 300 | 19% |
SRT Design Group | ||
Feature | Value | Requested? |
Sport suspension (upgrade) | 250 | Yes |
Front side airbags | 350 | Yes |
Side curtain airbags | 350 | Yes |
Adaptive cruise control | 450 | No |
Rear spoiler | 200 | Yes |
Auto-leveling rear shocks | 200 | No |
Synthetic suede inserts in leather seating surfaces | 0 | No |
Front sport buckets | 100 | No |
Performance steering system (optional) | 250 | No |
Special exterior trim | 0 | No |
Special interior trim | 0 | No |
5.7L V8 OHV-2v 350 hp@5000 390 lb-ft@4000 | 1000 | No |
245/45VR20 tires | 400 | No |
Total Requested | 1150 | 32% |
Total Not Requested | 2400 | 68% |
MyGig Infotainment System with nav | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Bluetooth cell phone link | 100 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
Voice recorder | 0 | No |
DVD-compatible player | 0 | No |
Media drive, large | 15 | No |
USB port | 25 | Yes |
Total Requested | 850 | 98% |
Total Not Requested | 15 | 2% |
SRT Option Group I | ||
Feature | Value | Requested? |
Front side airbags | 350 | Yes |
Side curtain airbags | 350 | Yes |
Interior air filter | 0 | Yes |
Total Requested | 700 | 100% |
Total Not Requested | 0 | 0% |
SRT Option Group II | ||
Feature | Value | Requested? |
Performance meter | 150 | No |
Navigation system | 600 | Yes |
Bluetooth cell phone link | 100 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
Voice recorder | 0 | No |
DVD-compatible player | 0 | No |
Media drive, large | 15 | No |
USB port | 25 | Yes |
Total Requested | 850 | 84% |
Total Not Requested | 165 | 16% |