| 1 | 0 | 3 | 4 | 3 | 4 |
Kia Optima vs. Ford Taurus Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Kia Optima vs. Ford Taurus Invoice Comparison
Lowest Total Price: $30,950 Kia Optima SX | ||
| Difference: $13,990 | ||
Lowest Total Invoice: $28,805 Kia Optima SX | ||
| Difference: $13,730 | ||
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| Model Year | 2011 | 2016 |
| Model | Optima | Taurus |
| Trim | SX | SHO |
| Body | 4dr Sedan | 4dr Sedan |
| Base Price | $26,200 | $40,275 |
| Base Invoice | $24,480 | $38,060 |
| Premium Package | 2,000 | |
| Technology Package | 2,000 | |
| Navigation system | 795 | |
| Sunroof | 995 | |
| Package 301A / 401A | 2,000 | |
| Premium Package | 1,790 | |
| Technology Package | 1,785 | |
| Navigation system | 755 | |
| Sunroof | 945 | |
| Package 301A / 401A | 1,900 | |
| Options (change) | 4,000 | 3,790 |
| Options (change) | 3,575 | 3,600 |
| Destination | 750 | 875 |
| Total Price | $30,950 | $44,940 |
| Total Invoice | $28,805 | $42,535 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Ford Taurus dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Kia Optima vs. Ford Taurus
| Lowest Adjusted Price and Invoice: Kia Optima SX | ||
| TrueDelta Adjusted Price Difference: $9,820 | ||
| TrueDelta Adjusted Invoice Difference: $9,783 | ||
| Model Year | 2011 | 2016 |
| Model | Optima | Taurus |
| Trim | SX | SHO |
| Body | 4dr Sedan | 4dr Sedan |
| Engine | 274hp I4 | 365hp V6 |
| Transmission | T6 | T6 |
| Drivetrain | FWD | AWD |
| EPA Fuel Economy (city/highway) | 22/34 MPG | 16/24 MPG |
| Audio (watts, speakers) | 550, 12 | 390, 12 |
| Tire (rear if not all the same) | 225/45-18 | 245/45-20 |
| Total Price | $30,950 | $44,940 |
| Adjustments for Features | 0 | -4,170 |
| Feature-Adjusted Total Price | $30,950 | $40,770 |
| Total Invoice | $28,805 | $42,535 |
| Adjustments for Features | 0 | -3,947 |
| Feature-Adjusted Total Invoice | $28,805 | $38,588 |
Features Comparison: Kia Optima vs. Ford Taurus
| Model Year | 2011 | 2016 |
| Model | Optima | Taurus |
| Trim | SX | SHO |
| Body | 4dr Sedan | 4dr Sedan |
| Transmission and Drivetrain | ||
| 6-speed manually-shiftable automatic | $1100 | $1100 |
| FWD | $0 | |
| AWD | $1700 | |
| Accessories | ||
| Heated steering wheel | $100 | |
| Keyless entry keypad | $50 | |
| Power-adjustable pedals | $125 | |
| Remote start | $150 | |
| Sunshade, rear, power | $225 | |
| Tilt/telescoping steering wheel, manual | $250 | |
| Tilt/telescoping steering wheel, power | $350 | |
| Brakes, Airbags, and Other Safety | ||
| 911 assist | $25 | |
| Active or whiplash-reducing head restraints, front seats | $0 | |
| Blind spot warning system | $200 | |
| Cross-traffic warning, rear | $100 | |
| Curve control | $50 | |
| Obstacle detection, rear | $250 | |
| Rollover sensor | $50 | |
| Safety key | $5 | |
| Torque vectoring, brake-based | $100 | |
| Vehicle health reports | $0 | |
| Cargo Management | ||
| Air-conditioned storage compartment | $50 | |
| Cargo net | $40 | |
| Climate Control | ||
| Rain-sensing wipers | $175 | |
| Variable intermittent wipers | $75 | |
| Exterior | ||
| Body kit | $0 | |
| Panoramic sunroof | $1200 | |
| Sunroof | $900 | |
| Infotainment | ||
| App support | $0 | |
| HD radio | $50 | |
| SMS text-to-speech reader | $25 | |
| Surround sound | $250 | |
| Traffic + travel information | $25 | |
| Traffic information | $25 | |
| Voice control for external devices | $0 | |
| Instruments, Lights, and Mirrors | ||
| Auto-dimming driver-side mirror | $75 | |
| Auto-dimming headlights | $200 | |
| Fog lights | $125 | |
| Large color reconfigurable instrument cluster display | $250 | |
| Speaker lights | $100 | |
| Turn signals on or near mirrors | $25 | |
| Seats and Interior Trim | ||
| Aluminum trim | $100 | |
| Door sill trim plates | $100 | |
| Illuminated door sill trim plates | $200 | |
| Leather seating surfaces | $900 | |
| Partial leather seating sufaces | $450 | |
| Power height adjuster, passenger seat | $100 | |
| Power lumbar adjuster, passenger seat | $100 | |
| Power tilt adjuster, passenger seat | $100 | |
| Synthetic suede inserts in leather seating surfaces | $0 | |
| Total Value of Features | $3,700 | $7,870 |
| Value of Feature Adjustments | $0 | $4,170 |
| Value of Feature Adjustments | 0 | -3,947 |
Specifications Comparison: Kia Optima vs. Ford Taurus
| Model Year | 2011 | 2016 |
| Model | Optima | Taurus |
| Body | 4dr Sedan | 4dr Sedan |
| Wheelbase | 110.0 in | 112.9 in |
| Length | 190.7 in | 202.9 in |
| Width | 72.1 in | 76.2 in |
| Height | 57.3 in | 60.7 in |
| Curb Weight | 3,385 lb. | 4,343 lb. |
| Fuel Capacity | 18.5 gal. | 20.0 gal. |
| Row 1 Headroom | 40.0 in | 39.0 in |
| Row 1 Shoulder Room | 57.2 in | 57.9 in |
| Row 1 Hip Room | 54.7 in | 56.3 in |
| Row 1 Legroom | 45.5 in | 41.9 in |
| Row 2 Headroom | 37.6 in | 37.8 in |
| Row 2 Shoulder Room | 55.7 in | 56.9 in |
| Row 2 Hip Room | 54.5 in | 55.8 in |
| Row 2 Legroom | 34.7 in | 38.1 in |
| Cargo Volume | 15.4 ft3 | 20.1 ft3 |
Option Package Details
Kia Optima SX
| Premium Package | ||
| Feature | Value | Requested? |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | Yes |
| Cooled or ventilated front seats | 300 | Yes |
| Power recliner, passenger seat | 100 | Yes |
| Power fore-aft adjuster, passenger seat | 100 | Yes |
| Memory system, driver seat | 200 | Yes |
| Panoramic sunroof | 1200 | No |
| Total Requested | 1100 | 48% |
| Total Not Requested | 1200 | 52% |
| Technology Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Rearview camera | 200 | Yes |
| Voice control for nav and audio | 100 | Yes |
| Traffic information | 25 | Yes |
| Bluetooth audio streaming | 25 | Yes |
| Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
| Total Requested | 950 | 73% |
| Total Not Requested | 350 | 27% |
Option Package Details
Ford Taurus SHO
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Voice control for nav and audio | 75 | Yes |
| Traffic + travel information | 25 | No |
| Total Requested | 675 | 96% |
| Total Not Requested | 25 | 4% |
| Package 301A / 401A | ||
| Feature | Value | Requested? |
| Tilt/telescoping steering wheel, power | 100 | No |
| Heated second row seats | 200 | Yes |
| Rain-sensing wipers | 100 | No |
| Sunshade, rear, power | 225 | No |
| Heated steering wheel | 100 | No |
| Surround sound | 250 | No |
| Auto-dimming headlights | 200 | No |
| HD radio | 50 | No |
| Blind spot warning system | 200 | No |
| Rear cross-traffic detection | 100 | No |
| Sony, 390W, 12 speakers (with subwoofer) | 350 | No |
| Total Requested | 200 | 11% |
| Total Not Requested | 1675 | 89% |
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