Kia Optima Kia Optima 2011 Ford Taurus Ford Taurus 2018

We are 103,000+ car owners sharing real-world car information.

Join Us

Kia Optima vs. Ford Taurus Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Ford Taurus Invoice Comparison

Lowest Total Price: $30,950

Kia Optima SX   
Difference: $14,485

Lowest Total Invoice: $28,805

Kia Optima SX   
Difference: $14,188

Calculate Payments

  Down Payment Interest Rate Term
Model Year20112018
ModelOptimaTaurus
TrimSXSHO
Body4dr Sedan4dr Sedan
Base Price $26,200 $42,770
Base Invoice $24,480 $40,418
Premium Package 2,000  
Technology Package 2,000  
Navigation system   795
Sunroof   995
Premium Package 1,790  
Technology Package 1,785  
Navigation system   755
Sunroof   945
Options (change) 4,000 1,790
Options (change) 3,575 1,700
Destination 750 875
Total Price $30,950 $45,435
Total Invoice $28,805 $42,993

Return to top

While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Kia Optima dealer quotes or Ford Taurus dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Kia Optima vs. Ford Taurus

Lowest Adjusted Price and Invoice: Kia Optima SX
TrueDelta Adjusted Price Difference: $10,115
TrueDelta Adjusted Invoice Difference: $10,053
Model Year20112018
ModelOptimaTaurus
TrimSXSHO
Body4dr Sedan4dr Sedan
Engine274hp I4365hp V6
TransmissionT6T6
DrivetrainFWDAWD
EPA Fuel Economy (city/highway)22/34 MPG17/25 MPG
Audio (watts, speakers)550, 12?, 7
Tire (rear if not all the same)225/45-18245/45-20
Total Price$30,950$45,435
Adjustments for Features0-4,370
Feature-Adjusted Total Price$30,950$41,065
Total Invoice$28,805$42,993
Adjustments for Features0-4,135
Feature-Adjusted Total Invoice$28,805$38,858

Return to top

Features Comparison: Kia Optima vs. Ford Taurus

Model Year20112018
ModelOptimaTaurus
TrimSXSHO
Body4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100
FWD$0 
AWD $1700
Accessories 
Heated steering wheel $100
Keyless entry keypad $50
Power-adjustable pedals $125
Remote start $150
Sunshade, rear, power $225
Tilt/telescoping steering wheel, manual$250 
Tilt/telescoping steering wheel, power $350
Brakes, Airbags, and Other Safety 
911 assist $25
Active or whiplash-reducing head restraints, front seats$0 
Blind spot warning system $200
Cross-traffic warning, rear $100
Curve control $50
Obstacle detection, rear $250
Rollover sensor $50
Safety key $5
Torque vectoring, brake-based $100
Vehicle health reports $0
Cargo Management 
Air-conditioned storage compartment$50 
Cargo net $40
Climate Control 
Rain-sensing wipers $175
Variable intermittent wipers$75 
Exterior 
Body kit$0 
Panoramic sunroof$1200 
Sunroof $900
Infotainment 
Android Auto support $100
App support $0
Apple CarPlay support $100
HD radio $50
SMS text-to-speech reader $25
Surround sound $250
Traffic + travel information $25
Traffic information$25 
Voice control for external devices $0
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror $75
Auto-dimming headlights $200
Fog lights$125 
Large color reconfigurable instrument cluster display $250
Speaker lights$100 
Turn signals on or near mirrors$25 
Seats and Interior Trim 
Aluminum trim$100 
Door sill trim plates $100
Illuminated door sill trim plates$200 
Leather seating surfaces $900
Partial leather seating sufaces$450 
Power height adjuster, passenger seat $100
Power lumbar adjuster, passenger seat $100
Power tilt adjuster, passenger seat $100
Synthetic suede inserts in leather seating surfaces $0
Suspension, Wheels, and Tires 
Alloy wheels$350 
Machined alloy wheels $350
Total Value of Features$4,050$8,420
Value of Feature Adjustments$0$4,370
Value of Feature Adjustments0-4,135

Return to top

Specifications Comparison: Kia Optima vs. Ford Taurus

Model Year20112018
ModelOptimaTaurus
Body4dr Sedan4dr Sedan
Wheelbase110.0 in112.9 in
Length190.7 in202.9 in
Width72.1 in76.2 in
Height57.3 in60.7 in
Curb Weight3,385 lb.4,343 lb.
Fuel Capacity18.5 gal.20.0 gal.
Row 1 Headroom40.0 in39.0 in
Row 1 Shoulder Room57.2 in57.9 in
Row 1 Hip Room54.7 in56.3 in
Row 1 Legroom45.5 in41.9 in
Row 2 Headroom37.6 in37.8 in
Row 2 Shoulder Room55.7 in56.9 in
Row 2 Hip Room54.5 in55.8 in
Row 2 Legroom34.7 in38.1 in
Cargo Volume15.4 ft320.1 ft3

Return to top

Option Package Details
Kia Optima SX

Premium Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Cooled or ventilated front seats300Yes
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Memory system, driver seat200Yes
Panoramic sunroof1200No
Total Requested110048%
Total Not Requested120052%
Technology Package
FeatureValueRequested?
Navigation system600Yes
Rearview camera200Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Bluetooth audio streaming25Yes
Infinity, 550W, 12 speakers (with subwoofer)350No
Total Requested95073%
Total Not Requested35027%

Option Package Details
Ford Taurus SHO

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio75Yes
Traffic + travel information25No
Total Requested67596%
Total Not Requested254%

Was this information useful?

We're glad we could help! Share this page:

We're so sorry! Tell us how we can improve it.

See TrueDelta's information for all Sedans and Wagons.
See TrueDelta's information for all Kia models.