Kia Optima Kia Optima 2012 Jeep Wrangler Jeep Wrangler 2018

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Kia Optima vs. Jeep Wrangler Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Jeep Wrangler Invoice Comparison

Lowest Total Price: $34,900

Kia Optima SX   
Difference: $8,020

Lowest Total Invoice: $32,332

Kia Optima SX   
Difference: $8,410

Calculate Payments

  Down Payment Interest Rate Term
Model Year201220182018
ModelOptimaWranglerWrangler
TrimSXUnlimited SaharaUnlimited Rubicon
Body4dr Sedan4dr SUV4dr SUV
Base Price $26,500 $37,345 $40,495
Base Invoice $24,760 $35,647 $38,546
Limited Package 3,300    
Navigation system 1,400    
Premium Package 2,950    
Electronic Infotainment System Group   1,495 1,495
Proximity key   495 495
Leather seating surfaces   1,495 1,495
LED headlights   895 895
Limited Package 2,937    
Navigation system 1,250    
Premium Package 2,635    
Electronic Infotainment System Group   1,331 1,331
Proximity key   441 441
Leather seating surfaces   1,331 1,331
LED headlights   797 797
Options (change) 7,650 4,380 4,380
Options (change) 6,822 3,900 3,900
Destination 750 1,195 1,195
Total Price $34,900 $42,920 $46,070
Total Invoice $32,332 $40,742 $43,641

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Kia Optima dealer quotes or Jeep Wrangler dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Kia Optima vs. Jeep Wrangler

Lowest Adjusted Price and Invoice: Kia Optima SX
TrueDelta Adjusted Price Difference: $8,055
TrueDelta Adjusted Invoice Difference: $8,442
Model Year201220182018
ModelOptimaWranglerWrangler
TrimSXUnlimited SaharaUnlimited Rubicon
Body4dr Sedan4dr SUV4dr SUV
Engine274hp I4285hp V6285hp V6
TransmissionT6M6M6
DrivetrainFWD4WD, PT w/4L4WD, PT w/4L
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)550, 12?, 8?, 8
Tire (rear if not all the same)225/45-18255/70-18285/70-17
Total Price$34,900$42,920$46,070
Adjustments for Features-350-800
Feature-Adjusted Total Price$34,865$42,920$45,270
Cost Above Minimum$0$0$2,350
Total Invoice$32,332$40,742$43,641
Adjustments for Features-320-758
Feature-Adjusted Total Invoice$32,300$40,742$42,883
Cost Above Minimum$0$0$2,141

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Features Comparison: Kia Optima vs. Jeep Wrangler

Model Year201220182018
ModelOptimaWranglerWrangler
TrimSXUnlimited SaharaUnlimited Rubicon
Body4dr Sedan4dr SUV4dr SUV
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100  
6-speed manual $150$150
FWD$0  
4WD, part-time w/low range $1700$1700
Accessories 
AC power outlet $100$100
Remote app $25$25
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats$0  
Full-size spare tire $225$225
Roll bar $200$200
Side curtain airbags$350  
Trailer sway control $25$25
Cargo Management 
Air-conditioned storage compartment$50  
Overhead sunglass holder$25  
Climate Control 
Rear air vents$100  
Rear defrost$200  
Drivetrain 
Heavy-duty front axle (optional)  $0
Limited-slip rear differential  $300
Lockable front differential  $150
Lockable rear differential  $150
Engine / Motor 
Automatic start / stop $150$150
Exterior 
Body kit$0  
Bright-finished exhaust tip(s)$25  
Deep-tinted rear windows $275$275
Externally-mounted spare $0$0
Painted brake calipers (optional)$0  
Panoramic sunroof$1200  
Rear spoiler$200  
Removable soft top $2000$2000
Rock rails  $200
Skid plates $150$150
Tow hook(s), front $40$40
Tow hook(s), rear $25$25
Tubular side steps $350 
Infotainment 
Android Auto support $100$100
App support $0$0
Apple CarPlay support $100$100
CD player$125  
Larger infotainment display $0$0
MP3-compatible player$50  
Satellite radio$200  
Satellite radio - one year subscription $250$250
SMS text-to-speech reader $25$25
Telematics service, such as OnStar $200$200
Traffic + travel information $25$25
Traffic information$25  
Instruments, Lights, and Mirrors 
Compass$0  
Large color reconfigurable instrument cluster display $250$250
LED headlights $1000$1000
Power-folding mirrors$50  
Speaker lights$100  
Turn signals on or near mirrors$25  
Xenon HID headlights$500  
Seats and Interior Trim 
Aluminum trim$100  
Center armrest(s), second row$50  
Cooled or ventilated front seats$300  
Heated front seats$200  
Heated second row seats$200  
Illuminated door sill trim plates$200  
Leather door panel trim$250  
Leather-wrapped steering wheel $150$150
Manual height adjuster, driver seat $50$50
Manual lumbar adjuster, driver seat $50$50
Memory system, driver seat$200  
Metal pedals$75  
Power fore-aft adjuster, driver seat$100  
Power fore-aft adjuster, passenger seat$100  
Power height adjuster, driver seat$100  
Power lumbar adjuster, driver seat$100  
Power recliner, driver seat$100  
Power recliner, passenger seat$100  
Power tilt adjuster, driver seat$100  
Wood trim$300  
Wood/leather-wrapped steering wheel$150  
Suspension, Wheels, and Tires 
All-terrain tires $0$0
Alloy wheels $350 
Chrome-plated alloy wheels$850  
Disconnectable stabilizer bars  $350
Off-road suspension (upgrade)  $0
Polished alloy wheels  $350
Sport suspension (upgrade)$0  
White-letter tires $0 
Transmission 
Steering-wheel-mounted transmission controls$100  
Total Value of Features$8,000$7,965$8,765
Value of Feature Adjustments$35$0$800
Value of Feature Adjustments-320-758

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Specifications Comparison: Kia Optima vs. Jeep Wrangler

Model Year20122018
ModelOptimaWrangler
Body4dr Sedan4dr SUV
Wheelbase110.0 in118.4 in
Length190.7 in188.4 in
Width72.1 in73.8 in
Height57.3 in73.6 in
Curb Weight3,207 lb.4,216 lb.
Fuel Capacity18.5 gal.21.5 gal.
Row 1 Headroom40.0 in42.6 in
Row 1 Shoulder Room57.2 in55.7 in
Row 1 Hip Room54.7 in53.9 in
Row 1 Legroom45.5 in41.2 in
Row 2 Headroom37.6 in41.7 in
Row 2 Shoulder Room55.7 in55.7 in
Row 2 Hip Room54.5 in56.7 in
Row 2 Legroom34.7 in38.3 in
Cargo Volume,
Minimum
15.4 ft331.7 ft3
Cargo Volume,
Maximum
15.472.4 ft3

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Option Package Details
Kia Optima SX

Limited Package
FeatureValueRequested?
Upgraded leather upholstery-450No
Wood trim300No
Leather seating surfaces450Yes
Wood/leather-wrapped steering wheel0No
Additional chrome trim0No
Upholstered door panels, leather250No
Chrome-plated alloy wheels500No
Painted brake calipers (optional)0No
Total Requested45043%
Total Not Requested60057%
Premium Package
FeatureValueRequested?
Heated front seats200No
Heated second row seats200No
Cooled or ventilated front seats300No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Panoramic sunroof1200No
Power-folding mirrors50No
HD radio50Yes
Infinity, 550W, 12 speakers (with subwoofer)350No
Rearview camera200Yes
Voice control for external devices0No
SMS text-to-speech reader25No
Bluetooth audio streaming25Yes
Media drive, small5No
Total Requested2759%
Total Not Requested273091%

Option Package Details
Jeep Wrangler Unlimited Sahara

LED headlights
FeatureValueRequested?
LED headlights1000No
LED tail lights0No
Total Requested00%
Total Not Requested1000100%
Electronic Infotainment System Group
FeatureValueRequested?
Navigation system600Yes
Auto-dimming rearview mirror150Yes
Telematics service, such as OnStar200No
Voice control for nav and audio100Yes
HD radio50Yes
Traffic + travel information25No
App support0No
Larger infotainment display0No
Total Requested90080%
Total Not Requested22520%

Option Package Details
Jeep Wrangler Unlimited Rubicon

LED headlights
FeatureValueRequested?
LED headlights1000No
LED tail lights0No
Total Requested00%
Total Not Requested1000100%
Electronic Infotainment System Group
FeatureValueRequested?
Navigation system600Yes
Auto-dimming rearview mirror150Yes
Telematics service, such as OnStar200No
Voice control for nav and audio100Yes
HD radio50Yes
Traffic + travel information25No
App support0No
Larger infotainment display0No
Total Requested90080%
Total Not Requested22520%

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