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Kia Optima vs. Kia Rio Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Kia Rio Invoice Comparison

Lowest Total Price: $22,075

Kia Rio SX   
Difference: $3,015

Lowest Total Invoice: $20,905

Kia Rio SX   
Difference: $2,445

Calculate Payments

  Down Payment Interest Rate Term
Model Year20102016
ModelOptimaRio
TrimEXSX
Body4dr Sedan4dr Sedan
Base Price $20,995 $20,755
Base Invoice $19,620 $19,667
Navigation system 1,200  
Premium Package 2,200  
Universal garage door opener   350
Floor mats   120
Navigation system 1,075  
Premium Package 1,960  
Universal garage door opener   291
Floor mats   97
Options (change) 3,400 470
Options (change) 3,035 388
Destination 695 850
Total Price $25,090 $22,075
Total Invoice $23,350 $20,905

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Kia Optima dealer quotes or Kia Rio dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Kia Optima vs. Kia Rio

Lowest Adjusted Price and Invoice: Kia Rio SX
TrueDelta Adjusted Price Difference: $2,515
TrueDelta Adjusted Invoice Difference: $1,980
Model Year20102016
ModelOptimaRio
TrimEXSX
Body4dr Sedan4dr Sedan
Engine175hp I4138hp I4
TransmissionT5T6
DrivetrainFWDFWD
EPA Fuel Economy (city/highway)22/32 MPG27/37 MPG
Audio (watts, speakers)360, 7?, 6
Tire (rear if not all the same)215/50-17205/45-17
Total Price$25,090$22,075
Adjustments for Features-5000
Feature-Adjusted Total Price$24,590$22,075
Total Invoice$23,350$20,905
Adjustments for Features-4650
Feature-Adjusted Total Invoice$22,885$20,905

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Features Comparison: Kia Optima vs. Kia Rio

Model Year20102016
ModelOptimaRio
TrimEXSX
Body4dr Sedan4dr Sedan
Transmission and Drivetrain 
5-speed manually-shiftable automatic$1000 
6-speed manually-shiftable automatic $1100
FWD$0$0
Accessories 
Power-adjustable pedals$125 
Proximity key $250
Sunshade, rear$125 
Brakes, Airbags, and Other Safety 
911 assist $25
Rearview camera $200
Temporary spare tire$150 
Vehicle health reports $0
Cargo Management 
Overhead sunglass holder$25 
Climate Control 
Automatic climate control, front$200 
Interior air filter$0 
Exterior 
Bodyside moldings$75 
Bright-finished exhaust tip(s) $25
Infotainment 
App support $0
Bluetooth audio streaming $25
Bluetooth cell phone link $100
HD radio $50
SMS text-to-speech reader $25
Traffic information $25
Voice control for external devices $0
Voice control for nav and audio $100
Instruments, Lights, and Mirrors 
Interior ambient lighting$150 
Outside temperature display$50 
Power-folding mirrors $50
Seats and Interior Trim 
Center armrest(s), second row$50 
Door sill trim plates$100 
Manual height adjuster, driver seat $50
Manual lumbar adjuster, driver seat$50 
Metal pedals $75
Power fore-aft adjuster, driver seat$100 
Power fore-aft adjuster, passenger seat$100 
Power height adjuster, driver seat$100 
Power recliner, driver seat$100 
Power recliner, passenger seat$100 
Power tilt adjuster, driver seat$100 
Soft-touch instrument panel (optional) $0
Suspension, Wheels, and Tires 
Sport suspension (upgrade) $0
Transmission 
Steering-wheel-mounted transmission controls $100
Total Value of Features$2,700$2,200
Value of Feature Adjustments$500$0
Value of Feature Adjustments-4650

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See a complete comparison of Kia Optima vs. Kia Rio features.

Specifications Comparison: Kia Optima vs. Kia Rio

Model Year20102016
ModelOptimaRio
Body4dr Sedan4dr Sedan
Wheelbase107.1 in101.2 in
Length189.0 in172.0 in
Width71.1 in67.7 in
Height58.3 in57.3 in
Curb Weight3,197 lb.2,729 lb.
Fuel Capacity16.4 gal.11.4 gal.
Row 1 Headroom39.8 in40.0 in
Row 1 Shoulder Room57.1 in53.1 in
Row 1 Hip Room54.5 in52.1 in
Row 1 Legroom43.7 in43.8 in
Row 2 Headroom38.0 in37.6 in
Row 2 Shoulder Room56.3 in52.1 in
Row 2 Hip Room54.7 in51.2 in
Row 2 Legroom37.8 in31.1 in
Cargo Volume15.0 ft313.7 ft3

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See a complete comparison of Kia Optima vs. Kia Rio specs.

Option Package Details
Kia Optima EX

Premium Package
FeatureValueRequested?
215/50VR17 tires400No
Power-adjustable pedals125No
Sunroof900Yes
CD changer, in-dash200No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Sunshade, rear125No
Heated front seats200Yes
Infinity, 360W, 7 speakers (with subwoofer)350No
Total Requested110044%
Total Not Requested140056%

Option Package Details
Kia Rio SX

Universal garage door opener
FeatureValueRequested?
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Compass0Yes
Total Requested250100%
Total Not Requested00%

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