The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $25,090 Kia Optima EX | |||
Difference: $930 | |||
Lowest Total Invoice: $23,350 Kia Optima EX | |||
Difference: $1,115 | |||
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Model Year | 2010 | 2016 | 2016 |
Model | Optima | Soul | Soul |
Trim | EX | + | ! |
Body | 4dr Sedan | 4dr Hatch | 4dr Hatch |
Base Price | $20,995 | $19,400 | $21,300 |
Base Invoice | $19,620 | $18,391 | $20,162 |
Navigation system | 1,200 | ||
Premium Package | 2,200 | 4,400 | |
Audio Package | 1,800 | ||
Primo Package | 2,800 | ||
Universal garage door opener | 350 | 350 | |
Floor mats | 120 | 120 | |
Interior ambient lighting | 450 | 450 | |
Illuminated door sill trim plates | 250 | 250 | |
Navigation system | 1,075 | ||
Premium Package | 1,960 | 4,052 | |
Audio Package | 1,657 | ||
Primo Package | 2,594 | ||
Universal garage door opener | 291 | 291 | |
Floor mats | 100 | 100 | |
Interior ambient lighting | 374 | 374 | |
Illuminated door sill trim plates | 208 | 208 | |
Options (change) | 3,400 | 5,770 | 5,570 |
Options (change) | 3,035 | 5,224 | 5,025 |
Destination | 695 | 850 | 850 |
Total Price | $25,090 | $26,020 | $27,720 |
Total Invoice | $23,350 | $24,465 | $26,037 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Kia Soul dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price and Invoice: Kia Soul + | |||
TrueDelta Adjusted Price Difference: $1,220 | |||
TrueDelta Adjusted Invoice Difference: $907 | |||
Model Year | 2010 | 2016 | 2016 |
Model | Optima | Soul | Soul |
Trim | EX | + | ! |
Body | 4dr Sedan | 4dr Hatch | 4dr Hatch |
Engine | 175hp I4 | 164hp I4 | 164hp I4 |
Transmission | T5 | T6 | T6 |
Drivetrain | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | 22/32 MPG | 24/31 MPG | 24/31 MPG |
Audio (watts, speakers) | 360, 7 | 350, 10 | 350, 10 |
Tire (rear if not all the same) | 215/50-17 | 215/55-17 | 215/55-17 |
Total Price | $25,090 | $26,020 | $27,720 |
Adjustments for Features | 0 | -2,150 | -2,700 |
Feature-Adjusted Total Price | $25,090 | $23,870 | $25,020 |
Cost Above Minimum | $0 | $0 | $1,150 |
Total Invoice | $23,350 | $24,465 | $26,037 |
Adjustments for Features | 0 | -2,022 | -2,536 |
Feature-Adjusted Total Invoice | $23,350 | $22,443 | $23,501 |
Cost Above Minimum | $0 | $0 | $1,058 |
Model Year | 2010 | 2016 | 2016 |
Model | Optima | Soul | Soul |
Trim | EX | + | ! |
Body | 4dr Sedan | 4dr Hatch | 4dr Hatch |
Transmission and Drivetrain | |||
5-speed manually-shiftable automatic | $1000 | ||
6-speed manually-shiftable automatic | $1100 | $1100 | |
FWD | $0 | $0 | $0 |
Accessories | |||
Heated steering wheel | $100 | $100 | |
Power-adjustable pedals | $125 | ||
Proximity key | $250 | $250 | |
Sunshade, rear | $125 | ||
Brakes, Airbags, and Other Safety | |||
911 assist | $25 | ||
Active or whiplash-reducing head restraints, front seats | $0 | ||
Forward collision warning | $200 | ||
Lane departure warning | $200 | ||
Rearview camera | $200 | $200 | |
Rollover sensor | $50 | $50 | |
Temporary spare tire | $150 | ||
Vehicle health reports | $0 | ||
Cargo Management | |||
Cargo cover | $75 | $75 | |
Climate Control | |||
Interior air filter | $0 | ||
Ionizing air filtration | $50 | $50 | |
Rear wiper | $175 | $175 | |
Exterior | |||
Bodyside moldings | $75 | ||
Deep-tinted rear windows | $275 | $275 | |
Panoramic sunroof | $1200 | $1200 | |
Sunroof | $900 | ||
Infotainment | |||
App support | $0 | ||
Bluetooth audio streaming | $25 | ||
Bluetooth cell phone link | $100 | $100 | |
HD radio | $50 | $50 | |
SMS text-to-speech reader | $25 | ||
Traffic information | $25 | $25 | |
Voice control for external devices | $0 | ||
Voice control for nav and audio | $100 | $100 | |
Instruments, Lights, and Mirrors | |||
Power-folding mirrors | $50 | ||
Speaker lights | $100 | $100 | |
Turn signals on or near mirrors | $25 | $25 | |
Seats and Interior Trim | |||
Cooled or ventilated front seats | $300 | $300 | |
Door sill trim plates | $100 | ||
Heated second row seats | $200 | $200 | |
Illuminated door sill trim plates | $200 | $200 | |
Manual lumbar adjuster, driver seat | $50 | ||
Power fore-aft adjuster, passenger seat | $100 | ||
Power lumbar adjuster, driver seat | $100 | $100 | |
Power recliner, passenger seat | $100 | ||
Upholstered instrument cluster hood | $50 | $50 | |
Suspension, Wheels, and Tires | |||
Electronic systems calibration selector | $200 | $200 | |
Total Value of Features | $2,750 | $4,900 | $5,450 |
Value of Feature Adjustments | $0 | $2,150 | $2,700 |
Value of Feature Adjustments | 0 | -2,022 | -2,536 |
Model Year | 2010 | 2016 |
Model | Optima | Soul |
Body | 4dr Sedan | 4dr Hatch |
Wheelbase | 107.1 in | 101.2 in |
Length | 189.0 in | 163.0 in |
Width | 71.1 in | 70.9 in |
Height | 58.3 in | 63.0 in |
Curb Weight | 3,197 lb. | 2,837 lb. |
Fuel Capacity | 16.4 gal. | 14.2 gal. |
Row 1 Headroom | 39.8 in | 39.6 in |
Row 1 Shoulder Room | 57.1 in | 55.5 in |
Row 1 Hip Room | 54.5 in | 53.2 in |
Row 1 Legroom | 43.7 in | 40.9 in |
Row 2 Headroom | 38.0 in | 39.5 in |
Row 2 Shoulder Room | 56.3 in | 54.7 in |
Row 2 Hip Room | 54.7 in | 49.3 in |
Row 2 Legroom | 37.8 in | 39.1 in |
Cargo Volume, Minimum | 15.0 ft3 | 24.2 ft3 |
Cargo Volume, Maximum | 15.0 | 61.3 ft3 |
Premium Package | ||
Feature | Value | Requested? |
215/50VR17 tires | 400 | No |
Power-adjustable pedals | 125 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Sunshade, rear | 125 | No |
Heated front seats | 200 | Yes |
Sunroof | 900 | Yes |
CD changer, in-dash | 200 | No |
Power recliner, passenger seat | 100 | No |
Infinity, 360W, 7 speakers (with subwoofer) | 350 | No |
Total Requested | 1100 | 44% |
Total Not Requested | 1400 | 56% |
Universal garage door opener | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Compass | 0 | Yes |
Total Requested | 250 | 100% |
Total Not Requested | 0 | 0% |
Audio Package | ||
Feature | Value | Requested? |
Special interior trim | 0 | No |
HD radio | 50 | No |
Upholstered instrument cluster hood | 50 | No |
Speaker lights | 100 | No |
Infinity, 350W, 10 speakers (with subwoofer) | 350 | No |
Navigation system | 600 | Yes |
Automatic climate control, front | 200 | Yes |
Leather-wrapped steering wheel | 150 | Yes |
Voice control for nav and audio | 100 | No |
Traffic information | 25 | No |
Ionizing air filtration | 50 | No |
Total Requested | 950 | 57% |
Total Not Requested | 725 | 43% |
Primo Package | ||
Feature | Value | Requested? |
Panoramic sunroof | 1200 | No |
Power fore-aft adjuster, driver seat | 100 | Yes |
Power height adjuster, driver seat | 50 | Yes |
Power tilt adjuster, driver seat | 100 | Yes |
Power recliner, driver seat | 100 | Yes |
Power lumbar adjuster, driver seat | 100 | No |
Leather seating surfaces | 900 | Yes |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Heated steering wheel | 100 | No |
Proximity key | 250 | No |
Engine immobilizer (optional) | 0 | No |
Total Requested | 1450 | 40% |
Total Not Requested | 2150 | 60% |
Universal garage door opener | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Compass | 0 | Yes |
Total Requested | 100 | 100% |
Total Not Requested | 0 | 0% |
Premium Package | ||
Feature | Value | Requested? |
Upgraded instruments | 0 | No |
Panoramic sunroof | 1200 | No |
Lane departure warning system | 200 | No |
Forward collision warning | 200 | No |
LED tail lights | 0 | No |
HD radio | 50 | No |
Speaker lights | 100 | No |
Infinity, 350W, 10 speakers (with subwoofer) | 350 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Heated steering wheel | 100 | No |
Proximity key | 250 | No |
Engine immobilizer (optional) | 0 | No |
Navigation system | 600 | Yes |
Automatic climate control, front | 200 | Yes |
Voice control for nav and audio | 100 | No |
Traffic information | 25 | No |
Ionizing air filtration | 50 | No |
Total Requested | 1000 | 24% |
Total Not Requested | 3125 | 76% |