Kia Optima Kia Optima 2020 Kia Soul Kia Soul 2021

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Kia Optima vs. Kia Soul Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Kia Soul Invoice Comparison

Lowest Total Price: $29,345

Kia Soul Turbo   
Difference: $7,365

Calculate Payments

  Down Payment Interest Rate Term
Model Year20202021
Body4dr Sedan4dr Hatch
Base Price $32,190 $27,650
Technology Package 3,000  
Remote start 425  
Cargo net 50 70
Cargo tray 80 95
Metal pedals   100
Floor mats   135
Cargo mat   120
Technology Package 2,727  
Remote start 353  
Cargo net 42 0
Cargo tray 67 0
Metal pedals   0
Floor mats   0
Cargo mat   0
Options (change) 3,555 520
Options (change) 3,189 0
Destination 965 1,175
Total Price $36,710 $29,345

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Kia Optima dealer quotes or Kia Soul dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Kia Optima vs. Kia Soul

Lowest Adjusted Price and Invoice: Kia Soul Turbo
TrueDelta Adjusted Price Difference: $5,090
TrueDelta Adjusted Invoice Difference: $2,722
Model Year20202021
Body4dr Sedan4dr Hatch
Engine245hp I4201hp I4
EPA Fuel Economy (city/highway)21/30 MPG27/32 MPG
Audio (watts, speakers)630, 10640, 10
Tire (rear if not all the same)235/45-18235/45-18
Total Price$36,710$29,345
Adjustments for Features-2,2750
Feature-Adjusted Total Price$34,435$29,345

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Features Comparison: Kia Optima vs. Kia Soul

Model Year20202021
Body4dr Sedan4dr Hatch
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100 
7-speed automated manual $1200
Adaptive cruise control $600
Adaptive cruise control, all-speed$850 
Heated steering wheel $100
Proximity trunk or liftgate opener$125 
Remote app $25
Remote climate control $25
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats$0 
Cross-traffic collision intervention, rear $100
Driver drowsiness monitor $150
Knee airbag, driver$75 
Lane keeping assist $400
Obstacle detection, rear$250 
Pedestrian detection $50
Cargo Management 
Cargo cover $75
Climate Control and Infotainment 
App support$100 
Aux input$50 
Bluetooth audio streaming$25 
Interior air filter$0 
Ionizing air filtration $50
Rear air vents$100 
Rear wiper $175
SMS text-to-speech reader$25 
Surround sound$250 
Traffic information$25 
Voice control for external devices$0 
Wireless charging station $75
Black exterior trim (optional)$0 
Deep-tinted rear windows $275
Laminated front side windows$200 
Painted brake calipers (optional)$0 
Panoramic sunroof$1200 
Rear spoiler$200 
Sunroof $900
Instruments, Lights, and Mirrors 
Approach detection$25 
Auto-dimming rearview mirror$150 
Boost gauge $75
Head-up display (HUD) $350
Interior ambient lighting$150 
Power-folding mirrors$50 
Speaker lights $100
Steering-linked headlights$150 
Automatic start / stop $150
Steering-wheel-mounted transmission controls$100 
Seats and Interior Trim 
Cooled or ventilated front seats$300 
Leather seating surfaces$900 
Memory system, driver seat$200 
Power 4-way lumbar adjuster, driver seat$150 
Power fore-aft adjuster, passenger seat$100 
Power height adjuster, passenger seat$100 
Power lumbar adjuster, driver seat $100
Power lumbar adjuster, passenger seat$100 
Power recliner, passenger seat$100 
Power tilt adjuster, passenger seat$100 
Suspension, Wheels, and Tires 
Alloy wheels $350
Machined alloy wheels$350 
Performance steering system (optional)$0 
Total Value of Features$7,600$5,325
Value of Feature Adjustments$2,275$0
Value of Feature Adjustments-2570

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Specifications Comparison: Kia Optima vs. Kia Soul

Model Year20202021
Body4dr Sedan4dr Hatch
Wheelbase110.4 in102.4 in
Length191.1 in165.2 in
Width73.2 in70.9 in
Height57.7 in63.0 in
Curb Weight3,558 lb.3,036 lb.
Fuel Capacity18.5 gal.14.3 gal.
Row 1 Headroom39.8 in39.4 in
Row 1 Shoulder Room58.1 in55.5 in
Row 1 Hip Room56.0 in0.0 in
Row 1 Legroom45.5 in41.1 in
Row 2 Headroom37.8 in39.5 in
Row 2 Shoulder Room56.4 in54.7 in
Row 2 Hip Room56.0 in0.0 in
Row 2 Legroom35.6 in38.8 in
Cargo Volume,
15.9 ft324.2 ft3
Cargo Volume,
15.962.1 ft3

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Option Package Details
Kia Optima SX

Technology Package
Auto-dimming headlights200Yes
Surround sound250No
Lane departure warning200Yes
Adaptive cruise control, all-speed700No
Automatic braking, low-speed200Yes
Automatic braking, high-speed or partial200Yes
Forward collision warning200Yes
Harman/Kardon, 630W, 10 speakers (with subwoofer)350No
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25No
HD radio50Yes
Total Requested175057%
Total Not Requested132543%

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