The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $25,995 Kia Soul + | |||
Difference: $3,705 | |||
Lowest Total Invoice: $24,369 Kia Soul + | |||
Difference: $3,269 | |||
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Model Year | 2018 | 2015 | 2015 |
Model | Optima | Soul | Soul |
Trim | EX | + | ! |
Body | 4dr Sedan | 4dr Hatch | 4dr Hatch |
Base Price | $25,600 | $18,690 | $20,790 |
Base Invoice | $23,902 | $17,729 | $19,687 |
Premium Package | 2,300 | ||
Universal garage door opener | 350 | 350 | 350 |
Cargo net | 50 | 50 | 50 |
Cargo tray | 80 | 80 | 80 |
Remote start | 425 | 425 | 425 |
UVO Package | 600 | ||
Primo Package | 3,000 | ||
Audio Package | 1,400 | ||
Floor mats | 125 | 125 | |
Interior ambient lighting | 450 | 450 | |
Sun & Sound Package | 2,600 | ||
The Whole Shabang Package | 2,500 | ||
Premium Package | 2,088 | ||
Universal garage door opener | 291 | 291 | 291 |
Cargo net | 42 | 42 | 42 |
Cargo tray | 67 | 67 | 67 |
Remote start | 353 | 353 | 353 |
UVO Package | 552 | ||
Primo Package | 2,740 | ||
Audio Package | 1,292 | ||
Floor mats | 104 | 104 | |
Interior ambient lighting | 374 | 374 | |
Sun & Sound Package | 2,378 | ||
The Whole Shabang Package | 2,325 | ||
Options (change) | 3,205 | 6,480 | 6,580 |
Options (change) | 2,841 | 5,815 | 5,934 |
Destination | 895 | 825 | 825 |
Total Price | $29,700 | $25,995 | $28,195 |
Total Invoice | $27,638 | $24,369 | $26,446 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Kia Soul dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price and Invoice: Kia Soul + | |||
TrueDelta Adjusted Price Difference: $3,515 | |||
TrueDelta Adjusted Invoice Difference: $3,092 | |||
Model Year | 2018 | 2015 | 2015 |
Model | Optima | Soul | Soul |
Trim | EX | + | ! |
Body | 4dr Sedan | 4dr Hatch | 4dr Hatch |
Engine | 185hp I4 | 164hp I4 | 164hp I4 |
Transmission | T6 | T6 | T6 |
Drivetrain | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | 25/36 MPG | 23/31 MPG | 23/31 MPG |
Audio (watts, speakers) | ?, 6 | 350, 10 | 350, 10 |
Tire (rear if not all the same) | 215/55-17 | 215/55-17 | 235/45-18 |
Total Price | $29,700 | $25,995 | $28,195 |
Adjustments for Features | -190 | 0 | -575 |
Feature-Adjusted Total Price | $29,510 | $25,995 | $27,620 |
Cost Above Minimum | $0 | $0 | $1,625 |
Total Invoice | $27,638 | $24,369 | $26,446 |
Adjustments for Features | -177 | 0 | -539 |
Feature-Adjusted Total Invoice | $27,461 | $24,369 | $25,907 |
Cost Above Minimum | $0 | $0 | $1,538 |
Model Year | 2018 | 2015 | 2015 |
Model | Optima | Soul | Soul |
Trim | EX | + | ! |
Body | 4dr Sedan | 4dr Hatch | 4dr Hatch |
Transmission and Drivetrain | |||
6-speed manually-shiftable automatic | $1100 | $1100 | $1100 |
FWD | $0 | $0 | $0 |
Accessories | |||
Heated steering wheel | $100 | $100 | |
Proximity trunk or liftgate opener | $125 | ||
Brakes, Airbags, and Other Safety | |||
Active or whiplash-reducing head restraints, front seats | $0 | ||
Blind spot warning system | $200 | ||
Cross-traffic warning, rear | $100 | ||
Knee airbag, driver | $75 | ||
Obstacle detection, rear | $250 | ||
Cargo Management | |||
Cargo cover | $75 | $75 | |
Cargo mat | $40 | ||
Climate Control | |||
Dual-zone climate control | $125 | ||
Interior air filter | $0 | ||
Ionizing air filtration | $50 | $50 | |
Rear air vents | $100 | ||
Rear wiper | $175 | $175 | |
Exterior | |||
Bright-finished exhaust tip(s) | $25 | ||
Deep-tinted rear windows | $275 | $275 | |
Laminated front side windows | $200 | ||
Infotainment | |||
Android Auto support | $100 | ||
Apple CarPlay support | $100 | ||
CD player | $125 | $125 | |
HD radio | $50 | $50 | |
MP3-compatible player | $50 | $50 | |
Navigation system | $600 | $600 | |
Traffic information | $25 | $25 | |
Voice control for nav and audio | $100 | $100 | |
Instruments, Lights, and Mirrors | |||
Approach detection | $25 | ||
Fog lights | $125 | $125 | |
Power-folding mirrors | $50 | $50 | |
Speaker lights | $100 | $100 | |
Turn signals on or near mirrors | $25 | $25 | |
Xenon HID headlights | $500 | ||
Seats and Interior Trim | |||
Heated second row seats | $200 | $200 | |
Memory system, driver seat | $200 | ||
Power 4-way lumbar adjuster, driver seat | $150 | ||
Power fore-aft adjuster, passenger seat | $100 | ||
Power height adjuster, passenger seat | $100 | ||
Power lumbar adjuster, driver seat | $100 | $100 | |
Power lumbar adjuster, passenger seat | $100 | ||
Power recliner, passenger seat | $100 | ||
Power tilt adjuster, passenger seat | $100 | ||
Upholstered instrument cluster hood | $50 | $50 | |
Total Value of Features | $3,490 | $3,300 | $3,875 |
Value of Feature Adjustments | $190 | $0 | $575 |
Value of Feature Adjustments | -177 | 0 | -539 |
Model Year | 2018 | 2015 |
Model | Optima | Soul |
Body | 4dr Sedan | 4dr Hatch |
Wheelbase | 110.4 in | 101.2 in |
Length | 191.1 in | 163.0 in |
Width | 73.2 in | 70.9 in |
Height | 57.7 in | 63.0 in |
Curb Weight | 3,219 lb. | 2,879 lb. |
Fuel Capacity | 18.5 gal. | 14.2 gal. |
Row 1 Headroom | 39.8 in | 39.6 in |
Row 1 Shoulder Room | 58.1 in | 55.5 in |
Row 1 Hip Room | 56.0 in | 53.2 in |
Row 1 Legroom | 45.5 in | 40.9 in |
Row 2 Headroom | 37.8 in | 39.5 in |
Row 2 Shoulder Room | 56.4 in | 54.7 in |
Row 2 Hip Room | 56.0 in | 49.3 in |
Row 2 Legroom | 35.6 in | 39.1 in |
Cargo Volume, Minimum | 15.9 ft3 | 24.2 ft3 |
Cargo Volume, Maximum | 15.9 | 61.3 ft3 |
Premium Package | ||
Feature | Value | Requested? |
Cooled or ventilated front seats | 300 | Yes |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Power lumbar adjuster, passenger seat | 100 | No |
Auto-dimming rearview mirror | 150 | Yes |
Power height adjuster, passenger seat | 50 | No |
Power tilt adjuster, passenger seat | 100 | No |
Panoramic sunroof | 1200 | Yes |
Interior ambient lighting | 150 | Yes |
Rear reading lights | 0 | No |
Total Requested | 1800 | 80% |
Total Not Requested | 450 | 20% |
Universal garage door opener | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Compass | 0 | Yes |
Total Requested | 250 | 100% |
Total Not Requested | 0 | 0% |
UVO Package | ||
Feature | Value | Requested? |
Automatic headlights | 100 | Yes |
911 assist | 25 | Yes |
Bluetooth audio streaming | 25 | Yes |
App support | 0 | Yes |
Rearview camera | 200 | Yes |
Voice control for external devices | 0 | Yes |
SMS text-to-speech reader | 25 | Yes |
Vehicle health reports | 0 | Yes |
Total Requested | 375 | 100% |
Total Not Requested | 0 | 0% |
Primo Package | ||
Feature | Value | Requested? |
Fog lights | 125 | No |
Panoramic sunroof | 1200 | Yes |
Power lumbar adjuster, driver seat | 100 | Yes |
Power fore-aft adjuster, driver seat | 100 | Yes |
Power height adjuster, driver seat | 50 | Yes |
Power tilt adjuster, driver seat | 100 | Yes |
Power recliner, driver seat | 100 | Yes |
Heated steering wheel | 100 | No |
Proximity key | 250 | Yes |
Engine immobilizer (optional) | 0 | No |
Leather seating surfaces | 900 | Yes |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | Yes |
Total Requested | 3300 | 89% |
Total Not Requested | 425 | 11% |
Audio Package | ||
Feature | Value | Requested? |
Special interior trim | 0 | No |
HD radio | 50 | No |
Upholstered instrument cluster hood | 50 | No |
Speaker lights | 100 | No |
Infinity, 350W, 10 speakers (with subwoofer) | 350 | No |
Traffic information | 25 | No |
Ionizing air filtration | 50 | No |
Navigation system | 600 | No |
Automatic climate control, front | 200 | Yes |
Leather-wrapped steering wheel | 150 | Yes |
Voice control for nav and audio | 100 | No |
Total Requested | 350 | 21% |
Total Not Requested | 1325 | 79% |
Universal garage door opener | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Compass | 0 | Yes |
Total Requested | 100 | 100% |
Total Not Requested | 0 | 0% |
Sun & Sound Package | ||
Feature | Value | Requested? |
Panoramic sunroof | 1200 | Yes |
HD radio | 50 | No |
Speaker lights | 100 | No |
Infinity, 350W, 10 speakers (with subwoofer) | 350 | No |
Traffic information | 25 | No |
Ionizing air filtration | 50 | No |
Navigation system | 600 | No |
Automatic climate control, front | 200 | Yes |
Voice control for nav and audio | 100 | No |
Total Requested | 1400 | 52% |
Total Not Requested | 1275 | 48% |
The Whole Shabang Package | ||
Feature | Value | Requested? |
Xenon HID headlights | 500 | No |
Upgraded instruments | 0 | No |
Heated steering wheel | 100 | No |
Proximity key | 250 | Yes |
Engine immobilizer (optional) | 0 | No |
Leather seating surfaces | 900 | Yes |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | Yes |
Total Requested | 1650 | 67% |
Total Not Requested | 800 | 33% |