The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $24,445 Kia Soul ! | ||||
Difference: $3,855 | ||||
Lowest Total Invoice: $23,005 Kia Soul ! | ||||
Difference: $3,305 | ||||
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Model Year | 2012 | 2012 | 2012 | 2013 |
Model | Optima | Optima | Optima | Soul |
Trim | EX | SX | Hybrid | ! |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Hatch |
Base Price | $23,200 | $26,500 | $25,700 | $19,900 |
Base Invoice | $21,675 | $24,760 | $24,020 | $18,985 |
Premium Package | 2,950 | 2,950 | 2,500 | |
Navigation system | 1,400 | 1,400 | ||
Premium Technology Package | 5,350 | |||
Illuminated door sill trim plates | 250 | |||
Interior ambient lighting | 350 | |||
Universal garage door opener | 350 | |||
Rear spoiler | 295 | |||
Premium Package | 2,635 | 2,635 | 2,195 | |
Navigation system | 1,250 | 1,250 | ||
Premium Technology Package | 4,780 | |||
Illuminated door sill trim plates | 200 | |||
Interior ambient lighting | 305 | |||
Universal garage door opener | 280 | |||
Rear spoiler | 240 | |||
Options (change) | 4,350 | 4,350 | 5,350 | 3,745 |
Options (change) | 3,885 | 3,885 | 4,780 | 3,220 |
Destination | 750 | 750 | 750 | 800 |
Total Price | $28,300 | $31,600 | $31,800 | $24,445 |
Total Invoice | $26,310 | $29,395 | $29,550 | $23,005 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Kia Soul dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price and Invoice: Kia Soul ! | ||||
TrueDelta Adjusted Price Difference: $2,705 | ||||
TrueDelta Adjusted Invoice Difference: $2,236 | ||||
Model Year | 2012 | 2012 | 2012 | 2013 |
Model | Optima | Optima | Optima | Soul |
Trim | EX | SX | Hybrid | ! |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Hatch |
Engine | 200hp I4 | 274hp I4 | 166hp I4 H | 164hp I4 |
Transmission | T6 | T6 | T6 | T6 |
Drivetrain | FWD | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 550, 12 | 550, 12 | 550, 12 | 350, 8 |
Tire (rear if not all the same) | 215/55-17 | 225/45-18 | 215/55-17 | 235/45-18 |
Total Price | $28,300 | $31,600 | $31,800 | $24,445 |
Adjustments for Features | -1,150 | -1,775 | -1,975 | 0 |
Feature-Adjusted Total Price | $27,150 | $29,825 | $29,825 | $24,445 |
Cost Above Minimum | $0 | $2,675 | $2,675 | $0 |
Total Invoice | $26,310 | $29,395 | $29,550 | $23,005 |
Adjustments for Features | -1,069 | -1,651 | -1,835 | 0 |
Feature-Adjusted Total Invoice | $25,241 | $27,744 | $27,715 | $23,005 |
Cost Above Minimum | $0 | $2,503 | $2,474 | $0 |
Model Year | 2012 | 2012 | 2012 | 2013 |
Model | Optima | Optima | Optima | Soul |
Trim | EX | SX | Hybrid | ! |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Hatch |
Transmission and Drivetrain | ||||
6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | $1100 |
FWD | $0 | $0 | $0 | $0 |
Accessories | ||||
Heated steering wheel | $100 | $100 | ||
Brakes, Airbags, and Other Safety | ||||
911 assist | $25 | |||
Vehicle health reports | $0 | |||
Cargo Management | ||||
Air-conditioned storage compartment | $50 | $50 | $50 | |
Overhead sunglass holder | $25 | $25 | $25 | |
Rear seat pass-through | $100 | |||
Climate Control | ||||
Dual-zone climate control | $125 | $125 | $125 | |
Interior air filter | $0 | $0 | $0 | |
Rear air vents | $100 | $100 | $100 | |
Rear wiper | $175 | |||
Engine / Motor | ||||
Automatic start / stop | $150 | |||
Exterior | ||||
Body kit | $0 | $0 | ||
Bodyside moldings | $75 | |||
Bright-finished exhaust tip(s) | $25 | $25 | ||
Deep-tinted rear windows | $275 | |||
Panoramic sunroof | $1200 | $1200 | $1200 | |
Rear spoiler | $200 | $200 | $200 | |
Sunroof | $900 | |||
Infotainment | ||||
App support | $0 | |||
HD radio | $50 | $50 | $50 | |
Traffic information | $25 | $25 | $25 | |
Voice control for nav and audio | $100 | $100 | $100 | |
Instruments, Lights, and Mirrors | ||||
Detailed driving style feedback | $100 | |||
Large energy flow and fuel economy display | $25 | |||
Xenon HID headlights | $500 | $500 | ||
Seats and Interior Trim | ||||
Aluminum trim | $100 | |||
Center armrest(s), second row | $50 | $50 | $50 | |
Cooled or ventilated front seats | $300 | $300 | $300 | |
Folding second row seats | $300 | $300 | $300 | |
Heated second row seats | $200 | $200 | $200 | |
Illuminated door sill trim plates | $200 | $200 | $200 | |
Leather seating surfaces | $900 | $900 | $900 | |
Manual height adjuster, driver seat | $50 | |||
Memory system, driver seat | $200 | $200 | $200 | |
Metal pedals | $75 | $75 | ||
Partial leather seating sufaces | $450 | |||
Power fore-aft adjuster, driver seat | $100 | $100 | $100 | |
Power fore-aft adjuster, passenger seat | $100 | $100 | $100 | |
Power height adjuster, driver seat | $100 | $100 | $100 | |
Power lumbar adjuster, driver seat | $100 | $100 | $100 | |
Power recliner, driver seat | $100 | $100 | $100 | |
Power recliner, passenger seat | $100 | $100 | $100 | |
Power tilt adjuster, driver seat | $100 | $100 | $100 | |
Suspension, Wheels, and Tires | ||||
Sport suspension (upgrade) | $0 | |||
Transmission | ||||
Steering-wheel-mounted transmission controls | $100 | |||
Total Value of Features | $5,550 | $6,175 | $6,375 | $4,400 |
Value of Feature Adjustments | $1,150 | $1,775 | $1,975 | $0 |
Value of Feature Adjustments | -1,069 | -1,651 | -1,835 | 0 |
Model Year | 2012 | 2013 |
Model | Optima | Soul |
Body | 4dr Sedan | 4dr Hatch |
Wheelbase | 110.0 in | 100.4 in |
Length | 190.7 in | 162.2 in |
Width | 72.1 in | 70.3 in |
Height | 57.3 in | 63.4 in |
Curb Weight | 3,207 lb. | 2,616 lb. |
Fuel Capacity | 18.5 gal. | 12.7 gal. |
Row 1 Headroom | 40.0 in | 40.2 in |
Row 1 Shoulder Room | 57.2 in | 55.2 in |
Row 1 Hip Room | 54.7 in | 53.3 in |
Row 1 Legroom | 45.5 in | 42.1 in |
Row 2 Headroom | 37.6 in | 39.6 in |
Row 2 Shoulder Room | 55.7 in | 55.1 in |
Row 2 Hip Room | 54.5 in | 52.7 in |
Row 2 Legroom | 34.7 in | 39.0 in |
Cargo Volume, Minimum | 15.4 ft3 | 23.7 ft3 |
Cargo Volume, Maximum | 15.4 | 53.4 ft3 |
Premium Package | ||
Feature | Value | Requested? |
Heated steering wheel | 100 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Memory system, driver seat | 200 | No |
Panoramic sunroof | 1200 | No |
Power-folding mirrors | 50 | Yes |
HD radio | 50 | No |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
Rearview camera | 200 | Yes |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Bluetooth audio streaming | 25 | Yes |
Media drive, small | 5 | No |
Total Requested | 475 | 15% |
Total Not Requested | 2630 | 85% |
Premium Package | ||
Feature | Value | Requested? |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Memory system, driver seat | 200 | No |
Panoramic sunroof | 1200 | No |
Power-folding mirrors | 50 | Yes |
HD radio | 50 | No |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
Rearview camera | 200 | Yes |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Bluetooth audio streaming | 25 | Yes |
Media drive, small | 5 | No |
Total Requested | 475 | 16% |
Total Not Requested | 2530 | 84% |
Premium Technology Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Leather seating surfaces | 900 | Yes |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Xenon HID headlights | 500 | No |
Heated steering wheel | 100 | No |
Compass | 0 | Yes |
215/55HR17 tires | 400 | No |
Interior ambient lighting | 150 | Yes |
Illuminated door sill trim plates | 200 | Yes |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Memory system, driver seat | 200 | No |
Panoramic sunroof | 1200 | No |
Power-folding mirrors | 50 | Yes |
HD radio | 50 | No |
Power fore-aft adjuster, driver seat | 100 | No |
Power height adjuster, driver seat | 50 | No |
Power tilt adjuster, driver seat | 100 | No |
Power recliner, driver seat | 100 | No |
Rearview camera | 200 | Yes |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Bluetooth audio streaming | 25 | Yes |
Media drive, small | 5 | No |
Total Requested | 2575 | 40% |
Total Not Requested | 3880 | 60% |
Universal garage door opener | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Compass | 0 | Yes |
Total Requested | 100 | 100% |
Total Not Requested | 0 | 0% |
Premium Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Leather seating surfaces | 900 | Yes |
Automatic climate control, front | 200 | Yes |
Heated front seats | 200 | Yes |
Proximity key | 250 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
Total Requested | 2275 | 100% |
Total Not Requested | 0 | 0% |