The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $27,700 Kia Optima EX | ||||
Difference: $13,129 | ||||
Lowest Total Invoice: $25,755 Kia Optima EX | ||||
Difference: $11,772 | ||||
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Model Year | 2011 | 2011 | 2011 | 2011 |
Model | Optima | Optima | Optima | 4Runner |
Trim | EX | EX Turbo | Hybrid | Limited |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr SUV |
Base Price | $22,700 | $24,700 | $26,500 | $38,400 |
Base Invoice | $21,210 | $23,080 | $24,760 | $35,328 |
Technology Package | 2,000 | 2,000 | ||
Premium Package | 2,250 | 2,150 | ||
Premium Technology Package | 5,000 | |||
Navigation system | 1,420 | |||
Floor mats | 199 | |||
Technology Package | 1,785 | 1,785 | ||
Premium Package | 2,010 | 1,920 | ||
Premium Technology Package | 4,465 | |||
Navigation system | 1,263 | |||
Floor mats | 126 | |||
Options (change) | 4,250 | 4,150 | 5,000 | 1,619 |
Options (change) | 3,795 | 3,705 | 4,465 | 1,389 |
Destination | 750 | 750 | 750 | 810 |
Total Price | $27,700 | $29,600 | $32,250 | $40,829 |
Total Invoice | $25,755 | $27,535 | $29,975 | $37,527 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Toyota 4Runner dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price and Invoice: Kia Optima EX | ||||
TrueDelta Adjusted Price Difference: $11,009 | ||||
TrueDelta Adjusted Invoice Difference: $9,825 | ||||
Model Year | 2011 | 2011 | 2011 | 2011 |
Model | Optima | Optima | Optima | 4Runner |
Trim | EX | EX Turbo | Hybrid | Limited |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr SUV |
Engine | 200hp I4 | 274hp I4 | 166hp I4 H | 270hp V6 |
Transmission | T6 | T6 | T6 | T5 |
Drivetrain | FWD | FWD | FWD | RWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 550, 12 | 550, 12 | 550, 12 | ?, 15 |
Tire (rear if not all the same) | 215/55-17 | 215/55-17 | 215/55-17 | 245/60-20 |
Total Price | $27,700 | $29,600 | $32,250 | $40,829 |
Adjustments for Features | -150 | 0 | -775 | -2,270 |
Feature-Adjusted Total Price | $27,550 | $29,600 | $31,475 | $38,559 |
Cost Above Minimum | $0 | $2,050 | $3,925 | $0 |
Total Invoice | $25,755 | $27,535 | $29,975 | $37,527 |
Adjustments for Features | -139 | 0 | -720 | -2,086 |
Feature-Adjusted Total Invoice | $25,616 | $27,535 | $29,255 | $35,441 |
Cost Above Minimum | $0 | $1,919 | $3,639 | $0 |
Model Year | 2011 | 2011 | 2011 | 2011 |
Model | Optima | Optima | Optima | 4Runner |
Trim | EX | EX Turbo | Hybrid | Limited |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr SUV |
Transmission and Drivetrain | ||||
6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | |
5-speed manually-shiftable automatic | $1000 | |||
FWD | $0 | $0 | $0 | |
RWD | $0 | |||
Accessories | ||||
AC power outlet | $100 | |||
Heated steering wheel | $100 | $100 | $100 | |
Power retractable rear window | $350 | |||
Brakes, Airbags, and Other Safety | ||||
Full-size spare tire | $225 | |||
Knee airbag, driver | $75 | |||
Knee airbag, passenger | $75 | |||
Rollover sensor | $50 | |||
Temporary spare tire | $150 | $150 | ||
Cargo Management | ||||
Air-conditioned storage compartment | $50 | $50 | $50 | |
Cargo mat | $40 | |||
Class III trailer hitch | $250 | |||
Rear seat pass-through | $100 | |||
Roof rails | $250 | |||
Trailering equipment (7 wire) | $150 | |||
Climate Control | ||||
Rear wiper | $175 | |||
Drivetrain | ||||
Limited-slip rear differential | $300 | |||
Exterior | ||||
Body kit | $0 | |||
Bright-finished exhaust tip(s) | $25 | $25 | ||
Deep-tinted rear windows | $275 | |||
Panoramic sunroof | $1200 | $1200 | $1200 | |
Rear bumper protector | $40 | |||
Rear spoiler | $200 | $200 | ||
Skid plates | $150 | |||
Sunroof | $900 | |||
Tow hook(s), front | $40 | |||
Wheel-lip moldings | $75 | |||
Infotainment | ||||
CD changer, in-dash | $325 | |||
CD player | $125 | $125 | $125 | |
Telematics service, such as OnStar | $200 | |||
Traffic information | $25 | $25 | $25 | |
Instruments, Lights, and Mirrors | ||||
Detailed driving style feedback | $100 | |||
Interior ambient lighting | $150 | $150 | ||
Large energy flow and fuel economy display | $25 | |||
Speaker lights | $100 | $100 | $100 | |
Xenon HID headlights | $500 | |||
Seats and Interior Trim | ||||
Cooled or ventilated front seats | $300 | $300 | $300 | |
Folding second row seats | $300 | $300 | $300 | |
Heated second row seats | $200 | $200 | $200 | |
Illuminated door sill trim plates | $200 | |||
Manual recliner, second row seats | $75 | |||
Memory system, driver seat | $200 | $200 | $200 | |
Suspension, Wheels, and Tires | ||||
Hydraulically cross-linked dampers | $500 | |||
Sport suspension (upgrade) | $0 | |||
Total Value of Features | $4,025 | $3,875 | $4,650 | $6,145 |
Value of Feature Adjustments | $150 | $0 | $775 | $2,270 |
Value of Feature Adjustments | -139 | 0 | -720 | -2,086 |
Model Year | 2011 | 2011 |
Model | Optima | 4Runner |
Body | 4dr Sedan | 4dr SUV |
Wheelbase | 110.0 in | 109.8 in |
Length | 190.7 in | 189.9 in |
Width | 72.1 in | 75.8 in |
Height | 57.3 in | 71.5 in |
Curb Weight | 3,207 lb. | 4,401 lb. |
Fuel Capacity | 18.5 gal. | 24.0 gal. |
Row 1 Headroom | 40.0 in | 39.3 in |
Row 1 Shoulder Room | 57.2 in | 57.8 in |
Row 1 Hip Room | 54.7 in | 56.5 in |
Row 1 Legroom | 45.5 in | 41.7 in |
Row 2 Headroom | 37.6 in | 38.6 in |
Row 2 Shoulder Room | 55.7 in | 57.8 in |
Row 2 Hip Room | 54.5 in | 55.7 in |
Row 2 Legroom | 34.7 in | 32.9 in |
Row 3 Headroom | 0.0 in | 34.3 in |
Row 3 Shoulder Room | 0.0 in | 57.7 in |
Row 3 Hip Room | 0.0 in | 43.3 in |
Row 3 Legroom | 0.0 in | 29.3 in |
Cargo Volume, Minimum | 15.4 ft3 | 9.0 ft3 |
Cargo Volume, Behind R2 | 15.4 | 46.3 ft3 |
Cargo Volume, Maximum | 15.4 | 88.8 ft3 |
Technology Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Rearview camera | 200 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
Bluetooth audio streaming | 25 | Yes |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
Total Requested | 950 | 73% |
Total Not Requested | 350 | 27% |
Premium Package | ||
Feature | Value | Requested? |
Heated steering wheel | 100 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Memory system, driver seat | 200 | No |
Panoramic sunroof | 1200 | No |
Total Requested | 400 | 17% |
Total Not Requested | 2000 | 83% |
Technology Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Rearview camera | 200 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
Bluetooth audio streaming | 25 | Yes |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
Total Requested | 950 | 73% |
Total Not Requested | 350 | 27% |
Premium Package | ||
Feature | Value | Requested? |
Heated steering wheel | 100 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Memory system, driver seat | 200 | No |
Panoramic sunroof | 1200 | No |
Total Requested | 400 | 17% |
Total Not Requested | 2000 | 83% |
Premium Technology Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Leather seating surfaces | 900 | Yes |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Xenon HID headlights | 500 | No |
Heated steering wheel | 100 | No |
Compass | 0 | Yes |
215/55HR17 tires | 400 | No |
Voice control for nav and audio | 100 | Yes |
Interior ambient lighting | 150 | No |
Illuminated door sill trim plates | 200 | No |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Memory system, driver seat | 200 | No |
Panoramic sunroof | 1200 | No |
Total Requested | 2250 | 38% |
Total Not Requested | 3600 | 62% |
Floor mats | ||
Feature | Value | Requested? |
Floor mats | 75 | Yes |
Cargo mat | 40 | No |
Total Requested | 75 | 65% |
Total Not Requested | 40 | 35% |
Navigation system | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
Total Requested | 725 | 100% |
Total Not Requested | 0 | 0% |