Kia Optima Kia Optima 2013 Toyota RAV4 EV Toyota RAV4 EV 2013

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Kia Optima vs. Toyota RAV4 EV Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Toyota RAV4 EV Invoice Comparison

Lowest Total Price: $31,950

Kia Optima SX   
Difference: $11,195

Lowest Total Invoice: $29,725

Kia Optima SX   
Difference: $11,428

Calculate Payments

  Down Payment Interest Rate Term
Model Year201320132013
ModelOptimaOptimaRAV4 EV
TrimSXHybrid EXBase
Body4dr Sedan4dr Sedan4dr SUV
Base Price $26,800 $31,950 $49,800
Base Invoice $25,040 $29,555 $47,808
Navigation system 1,400    
Premium Package 2,950    
Navigation system 1,250    
Premium Package 2,635    
Options (change) 4,350 0 0
Options (change) 3,885 0 0
Destination 800 800 845
Gas Tax 0 0 -7,500
Total Price $31,950 $32,750 $43,145
Total Invoice $29,725 $30,355 $41,153

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Kia Optima dealer quotes or Toyota RAV4 EV dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Kia Optima vs. Toyota RAV4 EV

Lowest Adjusted Price and Invoice: Kia Optima SX
TrueDelta Adjusted Price Difference: $14,035
TrueDelta Adjusted Invoice Difference: $14,070
Model Year201320132013
ModelOptimaOptimaRAV4 EV
TrimSXHybrid EXBase
Body4dr Sedan4dr Sedan4dr SUV
Engine274hp I4159hp I4 H154hp E
TransmissionT6T6A1
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)550, 12550, 12?, 6
Tire (rear if not all the same)225/45-18215/55-17225/65-17
Total Price$31,950$32,750$43,145
Adjustments for Features-2,840-3,1950
Feature-Adjusted Total Price$29,110$29,555$43,145
Cost Above Minimum$0$445$0
Total Invoice$29,725$30,355$41,153
Adjustments for Features-2,642-2,9610
Feature-Adjusted Total Invoice$27,083$27,394$41,153
Cost Above Minimum$0$311$0

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Features Comparison: Kia Optima vs. Toyota RAV4 EV

Model Year201320132013
ModelOptimaOptimaRAV4 EV
TrimSXHybrid EXBase
Body4dr Sedan4dr Sedan4dr SUV
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100 
1-speed automatic  $800
FWD$0$0$0
Accessories 
Heated steering wheel $100 
Brakes, Airbags, and Other Safety 
911 assist$25$25 
Rearview camera$200$200 
Rollover sensor  $50
Vehicle health reports$0$0 
Cargo Management 
Air-conditioned storage compartment$50$50 
Rear seat pass-through $100 
Climate Control 
Rear air vents$100$100 
Rear wiper  $175
Engine / Motor 
10 kW onboard charger  $750
42 kWh battery pack  $0
Automatic start / stop $150 
Exterior 
Body kit$0$0 
Bright-finished exhaust tip(s)$25  
Deep-tinted rear windows  $275
Panoramic sunroof$1200$1200 
Rear bumper protector  $40
Infotainment 
DVD-compatible player  $0
Media drive, small $5 
MP3-compatible player$50$50 
SMS text-to-speech reader $25$25
Telematics service, such as OnStar  $200
Traffic + travel information  $25
Traffic information$25$25 
USB port$25$25 
Voice control for external devices $0 
Instruments, Lights, and Mirrors 
Automatic headlights$125$125 
Automatic-off headlights  $25
Compass$0$0 
Detailed driving style feedback $100$100
Digital instruments  $0
Fog lights$125$125 
Illuminated visor mirror, driver$50$50 
Illuminated visor mirror, passenger$50$50 
Interior ambient lighting$150$150 
Large energy flow and fuel economy display $25$25
LED headlights, single projector or low beam only  $750
Speaker lights$100$100 
Tachometer$75$75 
Visor mirror, driver  $10
Visor mirror, passenger  $10
Xenon HID headlights$500$500 
Seats and Interior Trim 
Aluminum trim$100  
Cooled or ventilated front seats$300$300 
Folding second row seats$300 $300
Heated second row seats$200$200 
Illuminated door sill trim plates$200$200 
Leather seating surfaces $900 
Manual fore-aft adjuster, second row seats  $75
Manual height adjuster, driver seat  $50
Manual recliner, second row seats  $75
Memory system, driver seat$200$200 
Metal pedals$75  
Partial leather seating sufaces$450  
Power fore-aft adjuster, driver seat$100$100 
Power fore-aft adjuster, passenger seat$100$100 
Power height adjuster, driver seat$100$100 
Power lumbar adjuster, driver seat$100$100 
Power recliner, driver seat$100$100 
Power recliner, passenger seat$100$100 
Power tilt adjuster, driver seat$100$100 
Synthetic leather seating surfaces  $0
Suspension, Wheels, and Tires 
Sport suspension (upgrade)$0  
Transmission 
Steering-wheel-mounted transmission controls$100  
Total Value of Features$6,600$6,955$3,760
Value of Feature Adjustments$2,840$3,195$0
Value of Feature Adjustments-2,642-2,9610

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Specifications Comparison: Kia Optima vs. Toyota RAV4 EV

Model Year20132013
ModelOptimaRAV4 EV
Body4dr Sedan4dr SUV
Wheelbase110.0 in104.7 in
Length190.7 in180.1 in
Width72.1 in71.5 in
Height57.3 in66.3 in
Curb Weight3,224 lb.4,033 lb.
Fuel Capacity18.5 gal.0.0 gal.
Row 1 Headroom40.0 in40.8 in
Row 1 Shoulder Room57.2 in57.1 in
Row 1 Hip Room54.7 in53.8 in
Row 1 Legroom45.5 in41.8 in
Row 2 Headroom37.6 in39.7 in
Row 2 Shoulder Room55.7 in55.3 in
Row 2 Hip Room54.5 in52.4 in
Row 2 Legroom34.7 in38.3 in
Cargo Volume,
Minimum
15.4 ft337.2 ft3
Cargo Volume,
Maximum
15.473.0 ft3

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Option Package Details
Kia Optima SX

Premium Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Panoramic sunroof1200No
Power-folding mirrors50Yes
HD radio50Yes
Infinity, 550W, 12 speakers (with subwoofer)350No
App support0Yes
Rearview camera200No
Voice control for external devices0No
SMS text-to-speech reader25Yes
Vehicle health reports0No
911 assist25Yes
Bluetooth audio streaming25Yes
Media drive, small5No
Total Requested37512%
Total Not Requested265588%

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