Kia Optima Kia Optima 2013 Toyota Highlander Toyota Highlander 2013

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Kia Optima vs. Toyota Highlander Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Toyota Highlander Invoice Comparison

Lowest Total Price: $32,750

Kia Optima Hybrid EX   
Difference: $14,465

Lowest Total Invoice: $30,355

Kia Optima Hybrid EX   
Difference: $12,918

Calculate Payments

  Down Payment Interest Rate Term
Model Year20132013
ModelOptimaHighlander
TrimHybrid EXHybrid Limited
Body4dr Sedan4dr SUV
Base Price $31,950 $46,370
Base Invoice $29,555 $42,428
Options (change) 0 0
Options (change) 0 0
Destination 800 845
Total Price $32,750 $47,215
Total Invoice $30,355 $43,273

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Kia Optima dealer quotes or Toyota Highlander dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Kia Optima vs. Toyota Highlander

Lowest Adjusted Price and Invoice: Kia Optima Hybrid EX
TrueDelta Adjusted Price Difference: $11,280
TrueDelta Adjusted Invoice Difference: $9,999
Model Year20132013
ModelOptimaHighlander
TrimHybrid EXHybrid Limited
Body4dr Sedan4dr SUV
Engine159hp I4 H245hp V6 H
TransmissionT6CVT
DrivetrainFWDAWD
EPA Fuel Economy (city/highway)36/40 MPG28/28 MPG
Audio (watts, speakers)550, 12?, 9
Tire (rear if not all the same)215/55-17245/55-19
Total Price$32,750$47,215
Adjustments for Features0-3,185
Feature-Adjusted Total Price$32,750$44,030
Total Invoice$30,355$43,273
Adjustments for Features0-2,919
Feature-Adjusted Total Invoice$30,355$40,354

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Features Comparison: Kia Optima vs. Toyota Highlander

Model Year20132013
ModelOptimaHighlander
TrimHybrid EXHybrid Limited
Body4dr Sedan4dr SUV
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100 
CVT $1000
FWD$0 
AWD $1700
Accessories 
Heated steering wheel$100 
Power liftgate $350
Brakes, Airbags, and Other Safety 
911 assist$25 
Full-size spare tire $225
Knee airbag, driver $75
Rollover sensor $50
Side curtain airbags$350 
Side curtain airbags, three rows $500
Vehicle health reports$0 
Cargo Management 
Air-conditioned storage compartment$50 
Liftglass or two-piece tailgate $150
Rear seat pass-through$100 
Removable second-row console $200
Roof rails $250
Trailering equipment (4 wire) $125
Climate Control 
Rear air vents$100 
Rear air vents with automatic controls $250
Rear HVAC unit $400
Rear wiper $175
Wiper de-icer $25
Exterior 
Body kit$0 
Deep-tinted rear windows $275
Panoramic sunroof$1200 
Rear bumper protector $40
Sunroof $900
Infotainment 
DVD-compatible player $0
Media drive, small$5 
Traffic + travel information $25
Traffic information$25 
Voice control for external devices$0 
Instruments, Lights, and Mirrors 
Conversation mirror $25
Detailed driving style feedback$100 
Interior ambient lighting$150 
Power-folding mirrors$50 
Speaker lights$100 
Tachometer$75 
Turn signals on or near mirrors$25 
Xenon HID headlights$500 
Seats and Interior Trim 
Cooled or ventilated front seats$300 
Door sill trim plates $100
Folding second row seats $300
Folding third row seats $600
Heated second row seats$200 
Illuminated door sill trim plates$200 
Manual fore-aft adjuster, second row seats $75
Manual recliner, second row seats $75
Memory system, driver seat$200 
Power thigh support length adjuster, driver seat $100
Stowable center seat, second row $150
Total Value of Features$4,955$8,140
Value of Feature Adjustments$0$3,185
Value of Feature Adjustments0-2,919

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Specifications Comparison: Kia Optima vs. Toyota Highlander

Model Year20132013
ModelOptimaHighlander
Body4dr Sedan4dr SUV
Wheelbase110.0 in109.8 in
Length190.7 in188.4 in
Width72.1 in75.2 in
Height57.3 in68.1 in
Curb Weight3,496 lb.4,641 lb.
Fuel Capacity18.5 gal.19.2 gal.
Row 1 Headroom40.0 in40.6 in
Row 1 Shoulder Room57.2 in59.7 in
Row 1 Hip Room54.7 in56.7 in
Row 1 Legroom45.5 in43.2 in
Row 2 Headroom37.6 in40.1 in
Row 2 Shoulder Room55.7 in59.5 in
Row 2 Hip Room54.5 in56.5 in
Row 2 Legroom34.7 in38.3 in
Row 3 Headroom0.0 in36.3 in
Row 3 Shoulder Room0.0 in55.0 in
Row 3 Hip Room0.0 in42.3 in
Row 3 Legroom0.0 in29.2 in
Cargo Volume,
Minimum
15.4 ft310.3 ft3
Cargo Volume,
Behind R2
15.442.3 ft3
Cargo Volume,
Maximum
15.495.4 ft3

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