| 1 | 0 | 3 | 4 | 3 | 4 |
Subaru Impreza / WRX vs. Kia Optima Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Subaru Impreza / WRX vs. Kia Optima Invoice Comparison
Lowest Total Price: $31,095 Subaru Impreza / WRX WRX Limited | |||
| Difference: $1,155 | |||
Lowest Total Invoice: $29,206 Subaru Impreza / WRX WRX Limited | |||
| Difference: $769 | |||
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| Model Year | 2012 | 2012 | 2011 |
| Model | Impreza / WRX | Impreza / WRX | Optima |
| Trim | WRX Limited | WRX STI Limited | Hybrid |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Base Price | $29,095 | $37,445 | $26,500 |
| Base Invoice | $27,405 | $35,379 | $24,760 |
| Navigation system | 1,000 | 1,000 | |
| Auto-dimming rearview mirror | 165 | 165 | |
| Universal garage door opener | 85 | 85 | |
| Premium Technology Package | 5,000 | ||
| Navigation system | 888 | 888 | |
| Auto-dimming rearview mirror | 107 | 107 | |
| Universal garage door opener | 56 | 56 | |
| Premium Technology Package | 4,465 | ||
| Options (change) | 1,250 | 1,250 | 5,000 |
| Options (change) | 1,051 | 1,051 | 4,465 |
| Destination | 750 | 750 | 750 |
| Total Price | $31,095 | $39,445 | $32,250 |
| Total Invoice | $29,206 | $37,180 | $29,975 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Subaru Impreza / WRX dealer quotes or Kia Optima dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Subaru Impreza / WRX vs. Kia Optima
| Lowest Adjusted Price and Invoice: Kia Optima Hybrid | |||
| TrueDelta Adjusted Price Difference: $950 | |||
| TrueDelta Adjusted Invoice Difference: $1,188 | |||
| Model Year | 2012 | 2012 | 2011 |
| Model | Impreza / WRX | Impreza / WRX | Optima |
| Trim | WRX Limited | WRX STI Limited | Hybrid |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Engine | 265hp H4 | 305hp H4 | 166hp I4 H |
| Transmission | M5 | M6 | T6 |
| Drivetrain | AWD | AWD | FWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | ?, 6 | ?, 6 | 550, 12 |
| Tire (rear if not all the same) | 235/45-17 | 245/40-18 | 215/55-17 |
| Total Price | $31,095 | $39,445 | $32,250 |
| Adjustments for Features | 0 | -1,650 | -2,105 |
| Feature-Adjusted Total Price | $31,095 | $37,795 | $30,145 |
| Cost Above Minimum | $0 | $6,700 | $0 |
| Total Invoice | $29,206 | $37,180 | $29,975 |
| Adjustments for Features | 0 | -1,555 | -1,957 |
| Feature-Adjusted Total Invoice | $29,206 | $35,625 | $28,018 |
| Cost Above Minimum | $0 | $6,419 | $0 |
Features Comparison: Subaru Impreza / WRX vs. Kia Optima
| Model Year | 2012 | 2012 | 2011 |
| Model | Impreza / WRX | Impreza / WRX | Optima |
| Trim | WRX Limited | WRX STI Limited | Hybrid |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Transmission and Drivetrain | |||
| 5-speed manual | $0 | ||
| 6-speed manual | $150 | ||
| 6-speed manually-shiftable automatic | $1100 | ||
| AWD | $1700 | $1700 | |
| FWD | $0 | ||
| Accessories | |||
| Heated steering wheel | $100 | ||
| Proximity key | $250 | ||
| Brakes, Airbags, and Other Safety | |||
| Active or whiplash-reducing head restraints, front seats | $0 | ||
| Rearview camera | $200 | ||
| Rollover sensor | $50 | $50 | |
| Temporary spare tire | $150 | $150 | |
| Cargo Management | |||
| Air-conditioned storage compartment | $50 | ||
| Overhead sunglass holder | $25 | ||
| Rear seat pass-through | $100 | ||
| Climate Control | |||
| Dual-zone climate control | $125 | ||
| Rear air vents | $100 | ||
| Wiper de-icer | $25 | $25 | |
| Drivetrain | |||
| Adjustable center differential | $275 | ||
| Limited-slip front differential | $500 | ||
| Limited-slip rear differential | $300 | ||
| Exterior | |||
| Bright-finished exhaust tip(s) | $25 | $25 | |
| Hood scoop | $100 | $100 | |
| Panoramic sunroof | $1200 | ||
| Rear spoiler | $200 | $200 | |
| Sunroof | $900 | $900 | |
| Tall rear wing-type spoiler | $500 | ||
| Instruments, Lights, and Mirrors | |||
| Automatic headlights | $125 | ||
| Automatic-off headlights | $25 | $25 | |
| Detailed driving style feedback | $100 | ||
| Illuminated visor mirror, driver | $50 | ||
| Illuminated visor mirror, passenger | $50 | ||
| Interior ambient lighting | $150 | ||
| Large energy flow and fuel economy display | $25 | ||
| Speaker lights | $100 | ||
| Turn signals on or near mirrors | $25 | $25 | |
| Visor mirror, driver | $10 | $10 | |
| Visor mirror, passenger | $10 | $10 | |
| Seats and Interior Trim | |||
| Center armrest(s), second row | $50 | ||
| Cooled or ventilated front seats | $300 | ||
| Door sill trim plates | $100 | ||
| Folding second row seats | $300 | $300 | |
| Heated second row seats | $200 | ||
| Illuminated door sill trim plates | $200 | ||
| Manual height adjuster, driver seat | $50 | $50 | |
| Memory system, driver seat | $200 | ||
| Metal pedals | $75 | $75 | |
| Power fore-aft adjuster, driver seat | $100 | ||
| Power fore-aft adjuster, passenger seat | $100 | ||
| Power height adjuster, driver seat | $100 | ||
| Power lumbar adjuster, driver seat | $100 | ||
| Power recliner, driver seat | $100 | ||
| Power recliner, passenger seat | $100 | ||
| Power tilt adjuster, driver seat | $100 | ||
| Suspension, Wheels, and Tires | |||
| Sport suspension (upgrade) | $0 | ||
| Ultra-sport suspension (upgrade) | $0 | ||
| Total Value of Features | $3,620 | $5,270 | $5,725 |
| Value of Feature Adjustments | $0 | $1,650 | $2,105 |
| Value of Feature Adjustments | 0 | -1,555 | -1,957 |
Specifications Comparison: Subaru Impreza / WRX vs. Kia Optima
| Model Year | 2012 | 2011 |
| Model | Impreza / WRX | Optima |
| Body | 4dr Sedan | 4dr Sedan |
| Wheelbase | 104.1 in | 110.0 in |
| Length | 180.3 in | 190.7 in |
| Width | 68.5 in | 72.1 in |
| Height | 57.6 in | 57.3 in |
| Curb Weight | 2,912 lb. | 3,207 lb. |
| Fuel Capacity | 14.6 gal. | 18.5 gal. |
| Row 1 Headroom | 39.7 in | 40.0 in |
| Row 1 Shoulder Room | 55.6 in | 57.2 in |
| Row 1 Hip Room | 53.2 in | 54.7 in |
| Row 1 Legroom | 43.5 in | 45.5 in |
| Row 2 Headroom | 37.2 in | 37.6 in |
| Row 2 Shoulder Room | 54.2 in | 55.7 in |
| Row 2 Hip Room | 52.2 in | 54.5 in |
| Row 2 Legroom | 35.4 in | 34.7 in |
| Cargo Volume | 12.0 ft3 | 15.4 ft3 |
Option Package Details
Kia Optima Hybrid
| Premium Technology Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Leather seating surfaces | 900 | Yes |
| Universal garage door opener | 100 | Yes |
| Auto-dimming rearview mirror | 150 | Yes |
| Xenon HID headlights | 500 | Yes |
| Heated steering wheel | 100 | No |
| Compass | 0 | Yes |
| 215/55HR17 tires | 400 | No |
| Voice control for nav and audio | 100 | Yes |
| Interior ambient lighting | 150 | No |
| Illuminated door sill trim plates | 200 | No |
| Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
| Power recliner, passenger seat | 100 | No |
| Power fore-aft adjuster, passenger seat | 100 | No |
| Memory system, driver seat | 200 | No |
| Panoramic sunroof | 1200 | No |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | No |
| Cooled or ventilated front seats | 300 | No |
| Total Requested | 2550 | 44% |
| Total Not Requested | 3300 | 56% |
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