Subaru Impreza / WRX Subaru Impreza / WRX 2014 Kia Optima Kia Optima 2018

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Subaru Impreza / WRX vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Subaru Impreza / WRX vs. Kia Optima Invoice Comparison

Lowest Total Price: $31,066

Subaru Impreza / WRX WRX Limited   
Difference: $1,234

Lowest Total Invoice: $29,114

Subaru Impreza / WRX WRX Limited   
Difference: $914

Calculate Payments

  Down Payment Interest Rate Term
Model Year201420142018
ModelImpreza / WRXImpreza / WRXOptima
TrimWRX LimitedWRX STI LimitedSX
Body4dr Sedan4dr Sedan4dr Sedan
Base Price $29,495 $37,845 $30,500
Base Invoice $27,774 $35,751 $28,380
Auto-dimming rearview mirror 165 165  
Cargo net 55 55 50
Cargo tray 71 71 80
Universal garage door opener 85 85 350
Remote start 400 400 425
Auto-dimming rearview mirror 107 107  
Cargo net 36 36 42
Cargo tray 46 46 67
Universal garage door opener 56 56 291
Remote start 300 300 353
Options (change) 776 776 905
Options (change) 545 545 753
Destination 795 795 895
Total Price $31,066 $39,416 $32,300
Total Invoice $29,114 $37,091 $30,028

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Subaru Impreza / WRX dealer quotes or Kia Optima dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Subaru Impreza / WRX vs. Kia Optima

Lowest Adjusted Price and Invoice: Kia Optima SX
TrueDelta Adjusted Price Difference: $3,236
TrueDelta Adjusted Invoice Difference: $3,242
Model Year201420142018
ModelImpreza / WRXImpreza / WRXOptima
TrimWRX LimitedWRX STI LimitedSX
Body4dr Sedan4dr Sedan4dr Sedan
Engine265hp H4305hp H4245hp I4
TransmissionM5M6T6
DrivetrainAWDAWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 6?, 6?, 6
Tire (rear if not all the same)235/45-17245/40-18235/45-18
Total Price$31,066$39,416$32,300
Adjustments for Features0-1,650-4,470
Feature-Adjusted Total Price$31,066$37,766$27,830
Cost Above Minimum$0$6,700$0
Total Invoice$29,114$37,091$30,028
Adjustments for Features0-1,553-4,156
Feature-Adjusted Total Invoice$29,114$35,538$25,872
Cost Above Minimum$0$6,424$0

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Features Comparison: Subaru Impreza / WRX vs. Kia Optima

Model Year201420142018
ModelImpreza / WRXImpreza / WRXOptima
TrimWRX LimitedWRX STI LimitedSX
Body4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
5-speed manual$0  
6-speed manual $150 
6-speed manually-shiftable automatic  $1100
AWD$1700$1700 
FWD  $0
Accessories 
Proximity key  $250
Proximity trunk or liftgate opener  $125
Brakes, Airbags, and Other Safety 
911 assist  $25
Active or whiplash-reducing head restraints, front seats  $0
Blind spot warning system  $200
Cross-traffic warning, rear  $100
Knee airbag, driver  $75
Obstacle detection, rear  $250
Rearview camera  $200
Vehicle health reports  $0
Cargo Management 
Cargo mat  $40
Overhead sunglass holder  $25
Climate Control 
Dual-zone climate control  $125
Rear air vents  $100
Wiper de-icer$25$25 
Drivetrain 
Adjustable center differential $275 
Limited-slip front differential $500 
Limited-slip rear differential $300 
Exterior 
Black exterior trim (optional)  $0
Body kit$0$0 
Hood scoop$100$100 
Laminated front side windows  $200
Painted brake calipers (optional)  $0
Panoramic sunroof  $1200
Rear spoiler$200 $200
Sunroof$900$900 
Tall rear wing-type spoiler $500 
Infotainment 
Android Auto support  $100
App support  $0
Apple CarPlay support  $100
CD player$125$125 
MP3-compatible player$50$50 
Satellite radio  $200
SMS text-to-speech reader  $25
Voice control for external devices  $0
Instruments, Lights, and Mirrors 
Approach detection  $25
Automatic headlights  $125
Automatic-off headlights$25$25 
Illuminated visor mirror, driver  $50
Illuminated visor mirror, passenger  $50
Interior ambient lighting  $150
LED headlights  $1000
Power-folding mirrors  $50
Steering-linked headlights  $150
Turn signals on or near mirrors $25$25
Visor mirror, driver$10$10 
Visor mirror, passenger$10$10 
Xenon HID headlights$500$500 
Seats and Interior Trim 
Center armrest(s), second row  $50
Cooled or ventilated front seats  $300
Door sill trim plates $100 
Manual height adjuster, driver seat$50$50 
Memory system, driver seat  $200
Power 4-way lumbar adjuster, driver seat  $150
Power fore-aft adjuster, driver seat  $100
Power fore-aft adjuster, passenger seat  $100
Power height adjuster, driver seat  $100
Power height adjuster, passenger seat  $100
Power lumbar adjuster, passenger seat  $100
Power recliner, driver seat  $100
Power recliner, passenger seat  $100
Power tilt adjuster, driver seat  $100
Power tilt adjuster, passenger seat  $100
Suspension, Wheels, and Tires 
Alloy wheels$350$350 
Electronic systems calibration selector  $200
Machined alloy wheels  $350
Performance steering system (optional)  $0
Sport suspension (upgrade)$0 $0
Ultra-sport suspension (upgrade) $0 
Transmission 
Steering-wheel-mounted transmission controls  $100
Total Value of Features$4,045$5,695$8,515
Value of Feature Adjustments$0$1,650$4,470
Value of Feature Adjustments0-1,553-4,156

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Specifications Comparison: Subaru Impreza / WRX vs. Kia Optima

Model Year20142018
ModelImpreza / WRXOptima
Body4dr Sedan4dr Sedan
Wheelbase104.1 in110.4 in
Length180.3 in191.1 in
Width68.5 in73.2 in
Height57.6 in57.7 in
Curb Weight2,912 lb.3,220 lb.
Fuel Capacity14.6 gal.18.5 gal.
Row 1 Headroom39.7 in39.8 in
Row 1 Shoulder Room55.6 in58.1 in
Row 1 Hip Room53.2 in56.0 in
Row 1 Legroom43.5 in45.5 in
Row 2 Headroom37.2 in37.8 in
Row 2 Shoulder Room54.2 in56.4 in
Row 2 Hip Room52.2 in56.0 in
Row 2 Legroom35.4 in35.6 in
Cargo Volume12.0 ft315.9 ft3

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Option Package Details
Kia Optima SX

Universal garage door opener
FeatureValueRequested?
Universal garage door opener100Yes
Compass0Yes
Total Requested100100%
Total Not Requested00%

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