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Toyota 4Runner vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota 4Runner vs. Kia Optima Invoice Comparison

Lowest Total Price: $21,790

Kia Optima EX   
Difference: $19,660

Lowest Total Invoice: $20,029

Kia Optima EX   
Difference: $18,373

Calculate Payments

  Down Payment Interest Rate Term
Model Year20142006
Model4RunnerOptima
TrimLimitedEX
Body4dr SUV4dr Sedan
Base Price $40,365 $19,100
Base Invoice $37,402 $17,605
Floor mats 225 85
Leather Package   1,000
Rear spoiler   220
Antilock brakes (ABS)   795
Floor mats 140 65
Leather Package   890
Rear spoiler   169
Antilock brakes (ABS)   710
Options (change) 225 2,100
Options (change) 140 1,834
Destination 860 590
Total Price $41,450 $21,790
Total Invoice $38,402 $20,029

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Toyota 4Runner dealer quotes or Kia Optima dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Toyota 4Runner vs. Kia Optima

Lowest Adjusted Price and Invoice: Kia Optima EX
TrueDelta Adjusted Price Difference: $12,305
TrueDelta Adjusted Invoice Difference: $11,559
Model Year20142006
Model4RunnerOptima
TrimLimitedEX
Body4dr SUV4dr Sedan
Engine270hp V6138hp I4
TransmissionT5T4
DrivetrainRWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG
Audio (watts, speakers)?, 15120, 6
Tire (rear if not all the same)245/60-20205/60-15
Total Price$41,450$21,790
Adjustments for Features-7,3550
Feature-Adjusted Total Price$34,095$21,790
Total Invoice$38,402$20,029
Adjustments for Features-6,8140
Feature-Adjusted Total Invoice$31,588$20,029

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Features Comparison: Toyota 4Runner vs. Kia Optima

Model Year20142006
Model4RunnerOptima
TrimLimitedEX
Body4dr SUV4dr Sedan
Transmission and Drivetrain 
5-speed manually-shiftable automatic$1000 
4-speed manually-shiftable automatic $900
RWD$0 
FWD $0
Accessories 
AC power outlet$100 
Power retractable rear window$350 
Proximity key$250 
Tilt steering wheel, manual $150
Tilt/telescoping steering wheel, manual$250 
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats$0 
Brake assist$50 
Knee airbag, driver$75 
Knee airbag, passenger$75 
Obstacle detection, front$150 
Obstacle detection, rear$250 
Rearview camera$200 
Rollover sensor$50 
Side curtain airbags$350 
Stability control$400 
Tire-pressure monitor$75 
Traction control$100 
Trailer sway control$25 
Cargo Management 
Cargo mat$40 
Class III trailer hitch$250 
Overhead sunglass holder$25 
Roof rails$250 
Trailering equipment (7 wire)$150 
Climate Control 
Dual-zone climate control$125 
Interior air filter$0 
Rear air vents$100 
Rear wiper$175 
Wiper de-icer$25 
Drivetrain 
Limited-slip rear differential$300 
Exterior 
Bodyside moldings $75
Deep-tinted rear windows$275 
Skid plates$150 
Tow hook(s), front$40 
Wheel-lip moldings$75 
Infotainment 
App support$0 
Audio controls on steering wheel$125 
Aux input$50 
Bluetooth audio streaming$25 
Bluetooth cell phone link$100 
Cassette player $50
DVD-compatible player$0 
HD radio$50 
MP3-compatible player$50 
Navigation system$600 
Satellite radio$200 
SMS text-to-speech reader$25 
Telematics service, such as OnStar$200 
Traffic + travel information$25 
Voice control for nav and audio$100 
Instruments, Lights, and Mirrors 
Compass$0 
Outside temperature display$50 
Trip computer$150 
Turn signals on or near mirrors$25 
Seats and Interior Trim 
Heated front seats$200 
Manual lumbar adjuster, driver seat $50
Manual recliner, second row seats$75 
Memory system, driver seat$200 
Power lumbar adjuster, driver seat$100 
Suspension, Wheels, and Tires 
Hydraulically cross-linked dampers$500 
Sport suspension (upgrade)$0 
Total Value of Features$8,580$1,225
Value of Feature Adjustments$7,355$0
Value of Feature Adjustments-6,8140

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See a complete comparison of Toyota 4Runner vs. Kia Optima features.

Specifications Comparison: Toyota 4Runner vs. Kia Optima

Model Year20142006
Model4RunnerOptima
Body4dr SUV4dr Sedan
Wheelbase109.8 in106.3 in
Length190.2 in185.8 in
Width75.8 in71.5 in
Height71.5 in55.5 in
Curb Weight4,401 lb.3,282 lb.
Fuel Capacity23.0 gal.17.2 gal.
Row 1 Headroom39.3 in39.0 in
Row 1 Shoulder Room57.8 in56.9 in
Row 1 Hip Room56.5 in55.8 in
Row 1 Legroom41.7 in43.3 in
Row 2 Headroom38.6 in37.6 in
Row 2 Shoulder Room57.8 in55.7 in
Row 2 Hip Room55.7 in54.4 in
Row 2 Legroom32.9 in36.2 in
Row 3 Headroom34.3 in0.0 in
Row 3 Shoulder Room57.7 in0.0 in
Row 3 Hip Room43.3 in0.0 in
Row 3 Legroom29.3 in0.0 in
Cargo Volume,
Minimum		9.0 ft313.6 ft3
Cargo Volume,
Behind R2		46.3 ft313.6 ft3
Cargo Volume,
Maximum		88.8 ft313.6 ft3

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See a complete comparison of Toyota 4Runner vs. Kia Optima specs.

Option Package Details
Kia Optima EX

Leather Package
FeatureValueRequested?
Leather seating surfaces900Yes
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Total Requested1100100%
Total Not Requested00%

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