| 1 | 0 | 3 | 4 | 3 | 4 |
Toyota Prius vs. BMW 3-Series Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Toyota Prius vs. BMW 3-Series Invoice Comparison
Lowest Total Price: $27,085 Toyota Prius Three | |||||
| Difference: $13,760 | |||||
Lowest Total Invoice: $25,272 Toyota Prius Three | |||||
| Difference: $12,303 | |||||
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| Model Year | 2016 | 2016 | 2016 | 2016 | 2007 |
| Model | Prius | Prius | Prius | Prius | 3-Series |
| Trim | Three | Three Touring | Four | Four Touring | 328i |
| Body | 4dr Hatch | 4dr Hatch | 4dr Hatch | 4dr Hatch | 4dr Wagon |
| Base Price | $26,250 | $28,100 | $28,650 | $30,000 | $34,200 |
| Base Invoice | $24,437 | $26,158 | $26,671 | $27,927 | $31,465 |
| Steering-linked headlights | 800 | ||||
| Navigation system | 2,100 | ||||
| Metallic paint (extra cost) | 475 | ||||
| iPod integration | 400 | ||||
| Heated front seats | 500 | ||||
| Proximity key | 500 | ||||
| HD radio | 500 | ||||
| Satellite radio | 595 | ||||
| Steering-linked headlights | 730 | ||||
| Navigation system | 1,910 | ||||
| Metallic paint (extra cost) | 430 | ||||
| iPod integration | 365 | ||||
| Heated front seats | 455 | ||||
| Proximity key | 455 | ||||
| HD radio | 450 | ||||
| Satellite radio | 540 | ||||
| Options (change) | 0 | 0 | 0 | 0 | 5,870 |
| Options (change) | 0 | 0 | 0 | 0 | 5,335 |
| Destination | 835 | 835 | 835 | 835 | 775 |
| Total Price | $27,085 | $28,935 | $29,485 | $30,835 | $40,845 |
| Total Invoice | $25,272 | $26,993 | $27,506 | $28,762 | $37,575 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Toyota Prius dealer quotes or BMW 3-Series dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Toyota Prius vs. BMW 3-Series
| Lowest Adjusted Price and Invoice: Toyota Prius Three Touring | |||||
| TrueDelta Adjusted Price Difference: $12,815 | |||||
| TrueDelta Adjusted Invoice Difference: $11,442 | |||||
| Model Year | 2016 | 2016 | 2016 | 2016 | 2007 |
| Model | Prius | Prius | Prius | Prius | 3-Series |
| Trim | Three | Three Touring | Four | Four Touring | 328i |
| Body | 4dr Hatch | 4dr Hatch | 4dr Hatch | 4dr Hatch | 4dr Wagon |
| Engine | 95hp I4 H | 95hp I4 H | 95hp I4 H | 95hp I4 H | 230hp I6 |
| Transmission | CVT | CVT | CVT | CVT | M6 |
| Drivetrain | FWD | FWD | FWD | FWD | RWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | ?, 6 | ?, 6 | ?, 6 | ?, 6 | ?, 10 |
| Tire (rear if not all the same) | 195/65-15 | 215/45-17 | 195/65-15 | 215/45-17 | 205/55-16 |
| Total Price | $27,085 | $28,935 | $29,485 | $30,835 | $40,845 |
| Adjustments for Features | 0 | -2,075 | -1,300 | -3,375 | -1,170 |
| Feature-Adjusted Total Price | $27,085 | $26,860 | $28,185 | $27,460 | $39,675 |
| Cost Above Minimum | $225 | $0 | $1,325 | $600 | $0 |
| Total Invoice | $25,272 | $26,993 | $27,506 | $28,762 | $37,575 |
| Adjustments for Features | 0 | -1,936 | -1,213 | -3,148 | -1,076 |
| Feature-Adjusted Total Invoice | $25,272 | $25,057 | $26,293 | $25,614 | $36,499 |
| Cost Above Minimum | $215 | $0 | $1,236 | $557 | $0 |
Features Comparison: Toyota Prius vs. BMW 3-Series
| Model Year | 2016 | 2016 | 2016 | 2016 | 2007 |
| Model | Prius | Prius | Prius | Prius | 3-Series |
| Trim | Three | Three Touring | Four | Four Touring | 328i |
| Body | 4dr Hatch | 4dr Hatch | 4dr Hatch | 4dr Hatch | 4dr Wagon |
| Transmission and Drivetrain | |||||
| CVT | $1000 | $1000 | $1000 | $1000 | |
| 6-speed manual | $150 | ||||
| FWD | $0 | $0 | $0 | $0 | |
| RWD | $0 | ||||
| Accessories | |||||
| Adaptive cruise control, all-speed | $850 | $850 | |||
| Cruise control | $150 | $150 | $150 | ||
| Remote window/roof operation | $15 | ||||
| Universal garage door opener | $100 | $100 | |||
| Brakes, Airbags, and Other Safety | |||||
| Active or whiplash-reducing head restraints, front seats | $0 | $0 | $0 | $0 | |
| Automatic braking, high-speed or partial | $200 | $200 | |||
| Automatic braking, low-speed | $200 | $200 | |||
| Blind spot warning system | $200 | $200 | |||
| Cross-traffic warning, rear | $100 | $100 | |||
| Forward collision warning | $200 | $200 | |||
| Knee airbag, driver | $75 | $75 | $75 | $75 | |
| Lane departure prevention, steering-based | $200 | $200 | |||
| Lane departure warning | $200 | $200 | |||
| Pedestrian detection | $50 | $50 | |||
| Radar- or camera-based collision preparation system | $0 | $0 | |||
| Rearview camera | $200 | $200 | $200 | $200 | |
| Seat cushion airbag, passenger | $75 | $75 | $75 | $75 | |
| Tires, run-flat | $150 | ||||
| Cargo Management | |||||
| Air-conditioned storage compartment | $50 | ||||
| Cargo area partition net | $40 | ||||
| Console with shifter | $150 | ||||
| Console without shifter | $150 | $150 | $150 | $150 | |
| Overhead sunglass holder | $25 | $25 | $25 | $25 | |
| Roof rails | $250 | ||||
| Climate Control | |||||
| Dual-zone climate control | $125 | ||||
| Heated windshield washer nozzles | $15 | ||||
| Rain-sensing wipers | $175 | $175 | $175 | ||
| Rear air vents with manual controls | $150 | ||||
| Residual heat | $50 | ||||
| Variable intermittent wipers | $75 | $75 | |||
| Engine / Motor | |||||
| Automatic start / stop | $150 | $150 | $150 | $150 | |
| Exterior | |||||
| Active grille shutters | $0 | $0 | $0 | $0 | |
| Bright-finished exhaust tip(s) | $25 | ||||
| Panoramic sunroof | $1200 | ||||
| Infotainment | |||||
| App support | $0 | $0 | $0 | $0 | |
| Bluetooth audio streaming | $25 | $25 | $25 | $25 | |
| Bluetooth cell phone link | $100 | $100 | $100 | $100 | |
| DVD-compatible player | $0 | $0 | $0 | $0 | |
| iPod integration | $100 | ||||
| Siri Eyes Free support | $0 | $0 | $0 | $0 | |
| SMS text-to-speech reader | $25 | $25 | $25 | $25 | |
| Traffic + travel information | $25 | $25 | $25 | $25 | |
| Traffic information | $25 | ||||
| Wireless charging station | $75 | $75 | $75 | $75 | |
| Instruments, Lights, and Mirrors | |||||
| Auto-dimming headlights | $200 | $200 | |||
| Auto-dimming rearview mirror | $150 | $150 | |||
| Detailed driving style feedback | $100 | $100 | $100 | $100 | |
| Digital instruments | $0 | $0 | $0 | $0 | |
| Fog lights | $125 | $125 | $125 | ||
| Large energy flow and fuel economy display | $25 | $25 | $25 | $25 | |
| LED headlights, single projector or low beam only | $750 | $750 | $750 | $750 | |
| Mirror tilt-down in reverse | $25 | ||||
| Steering-linked headlights | $150 | ||||
| Tachometer | $75 | ||||
| Xenon HID headlights | $500 | ||||
| Seats and Interior Trim | |||||
| Heated front seats | $200 | $200 | $200 | ||
| Leather-wrapped steering wheel | $150 | ||||
| Manual height adjuster, driver seat | $50 | $50 | $50 | ||
| Manual height adjuster, passenger seat | $50 | ||||
| Power fore-aft adjuster, driver seat | $100 | $100 | |||
| Power height adjuster, driver seat | $100 | $100 | |||
| Power lumbar adjuster, driver seat | $100 | $100 | |||
| Power recliner, driver seat | $100 | $100 | |||
| Power tilt adjuster, driver seat | $100 | $100 | |||
| Synthetic leather seating surfaces | $0 | $0 | $0 | $0 | |
| Wood trim | $300 | ||||
| Suspension, Wheels, and Tires | |||||
| Electronic systems calibration selector | $200 | $200 | $200 | $200 | |
| Total Value of Features | $3,275 | $5,350 | $4,575 | $6,650 | $4,445 |
| Value of Feature Adjustments | $0 | $2,075 | $1,300 | $3,375 | $1,170 |
| Value of Feature Adjustments | 0 | -1,936 | -1,213 | -3,148 | -1,076 |
Specifications Comparison: Toyota Prius vs. BMW 3-Series
| Model Year | 2016 | 2007 |
| Model | Prius | 3-Series |
| Body | 4dr Hatch | 4dr Wagon |
| Wheelbase | 106.3 in | 108.7 in |
| Length | 178.7 in | 178.2 in |
| Width | 69.3 in | 71.5 in |
| Height | 58.1 in | 55.8 in |
| Curb Weight | 3,076 lb. | 3,463 lb. |
| Fuel Capacity | 11.3 gal. | 15.9 gal. |
| Row 1 Headroom | 39.4 in | 38.5 in |
| Row 1 Shoulder Room | 55.0 in | 55.4 in |
| Row 1 Hip Room | 53.4 in | 0.0 in |
| Row 1 Legroom | 43.2 in | 41.5 in |
| Row 2 Headroom | 37.4 in | 38.0 in |
| Row 2 Shoulder Room | 53.0 in | 55.1 in |
| Row 2 Hip Room | 51.9 in | 0.0 in |
| Row 2 Legroom | 33.4 in | 34.6 in |
| Cargo Volume, Minimum | 24.6 ft3 | 24.8 ft3 |
| Cargo Volume, Maximum | 62.7 ft3 | 58.0 ft3 |
Option Package Details
BMW 3-Series 328i
| Steering-linked headlights | ||
| Feature | Value | Requested? |
| Steering-linked headlights | 150 | No |
| Xenon HID headlights | 500 | Yes |
| Total Requested | 500 | 77% |
| Total Not Requested | 150 | 23% |
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| Voice control for nav and audio | 100 | Yes |
| Traffic information | 25 | Yes |
| Total Requested | 725 | 100% |
| Total Not Requested | 0 | 0% |
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