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Volvo V70 vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Volvo V70 vs. Kia Optima Invoice Comparison

Lowest Total Price: $32,250

Kia Optima Hybrid   
Difference: $14,980

Lowest Total Invoice: $29,975

Kia Optima Hybrid   
Difference: $14,050

Calculate Payments

  Down Payment Interest Rate Term
Model Year20072011
ModelV70Optima
TrimRHybrid
Body4dr Wagon4dr Sedan
Base Price $40,940 $26,500
Base Invoice $38,519 $24,760
Climate Package 600  
Premium Package 2,400  
Metallic paint (extra cost) 475  
Navigation system 2,120  
Premium Technology Package   5,000
Climate Package 516  
Premium Package 2,064  
Metallic paint (extra cost) 408  
Navigation system 1,823  
Premium Technology Package   4,465
Options (change) 5,595 5,000
Options (change) 4,811 4,465
Destination 695 750
Total Price $47,230 $32,250
Total Invoice $44,025 $29,975

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Volvo V70 dealer quotes or Kia Optima dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Volvo V70 vs. Kia Optima

Lowest Adjusted Price and Invoice: Kia Optima Hybrid
TrueDelta Adjusted Price Difference: $14,580
TrueDelta Adjusted Invoice Difference: $13,677
Model Year20072011
ModelV70Optima
TrimRHybrid
Body4dr Wagon4dr Sedan
Engine300hp I5166hp I4 H
TransmissionM6T6
DrivetrainAWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG
Audio (watts, speakers)325, 11550, 12
Tire (rear if not all the same)235/45-17215/55-17
Total Price$47,230$32,250
Adjustments for Features-4000
Feature-Adjusted Total Price$46,830$32,250
Total Invoice$44,025$29,975
Adjustments for Features-3730
Feature-Adjusted Total Invoice$43,652$29,975

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Features Comparison: Volvo V70 vs. Kia Optima

Model Year20072011
ModelV70Optima
TrimRHybrid
Body4dr Wagon4dr Sedan
Transmission and Drivetrain 
6-speed manual$150 
6-speed manually-shiftable automatic $1100
AWD$1700 
FWD $0
Accessories 
Heated steering wheel $100
Proximity key $250
Brakes, Airbags, and Other Safety 
Rearview camera $200
Tire-pressure monitor $75
Cargo Management 
Air-conditioned storage compartment $50
Cargo cover$75 
Overhead sunglass holder $25
Rear seat pass-through $100
Climate Control 
Rain-sensing wipers$175 
Rear wiper$175 
Variable intermittent wipers $75
Exterior 
Body kit $0
Bodyside moldings$75 
Bright-finished exhaust tip(s)$25 
Panoramic sunroof $1200
Sunroof$900 
Infotainment 
Aux input $50
Bluetooth audio streaming $25
Bluetooth cell phone link $100
CD changer, in-dash$325 
CD player $125
MP3-compatible player $50
Satellite radio $200
Surround sound$250 
Voice control for nav and audio $100
Instruments, Lights, and Mirrors 
Automatic headlights $125
Automatic-off headlights$25 
Detailed driving style feedback $100
Fog light, rear$100 
Headlight washers$50 
Large energy flow and fuel economy display $25
Speaker lights $100
Seats and Interior Trim 
Aluminum trim$100 
Cooled or ventilated front seats $300
Folding passenger seat$150 
Folding second row seats$300 
Heated second row seats $200
Illuminated door sill trim plates $200
Manual lumbar adjuster, driver seat$50 
Manual lumbar adjuster, passenger seat$50 
Power height adjuster, passenger seat$100 
Power lumbar adjuster, driver seat $100
Power tilt adjuster, passenger seat$100 
Suspension, Wheels, and Tires 
Adaptive dampers - electrical$500 
Sport suspension (upgrade)$0 
Total Value of Features$5,375$4,975
Value of Feature Adjustments$400$0
Value of Feature Adjustments-3730

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See a complete comparison of Volvo V70 vs. Kia Optima features.

Specifications Comparison: Volvo V70 vs. Kia Optima

Model Year20072011
ModelV70Optima
Body4dr Wagon4dr Sedan
Wheelbase108.5 in110.0 in
Length185.4 in190.7 in
Width71.0 in72.1 in
Height57.7 in57.3 in
Curb Weight3,434 lb.3,207 lb.
Fuel Capacity18.5 gal.18.5 gal.
Row 1 Headroom39.3 in40.0 in
Row 1 Shoulder Room56.2 in57.2 in
Row 1 Hip Room55.0 in54.7 in
Row 1 Legroom42.6 in45.5 in
Row 2 Headroom38.9 in37.6 in
Row 2 Shoulder Room55.9 in55.7 in
Row 2 Hip Room54.8 in54.5 in
Row 2 Legroom35.2 in34.7 in
Cargo Volume,
Minimum		37.4 ft315.4 ft3
Cargo Volume,
Maximum		71.4 ft315.4 ft3

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See a complete comparison of Volvo V70 vs. Kia Optima specs.

Option Package Details
Volvo V70 R

Climate Package
FeatureValueRequested?
Heated front seats200Yes
Rain-sensing wipers100No
Total Requested20067%
Total Not Requested10033%
Premium Package
FeatureValueRequested?
Sunroof900Yes
CD changer, in-dash200No
Surround sound250No
Unbranded, 325W, 11 speakers350No
Total Requested90053%
Total Not Requested80047%

Option Package Details
Kia Optima Hybrid

Premium Technology Package
FeatureValueRequested?
Navigation system600Yes
Leather seating surfaces900Yes
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Xenon HID headlights500Yes
Heated steering wheel100No
Compass0Yes
215/55HR17 tires400No
Voice control for nav and audio100No
Interior ambient lighting150No
Illuminated door sill trim plates200No
Infinity, 550W, 12 speakers (with subwoofer)350No
Memory system, driver seat200Yes
Panoramic sunroof1200No
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Total Requested285049%
Total Not Requested300051%

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See TrueDelta's information for all Volvo models.