The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $29,600 Kia Optima EX Turbo | ||
Difference: $10,985 | ||
Lowest Total Invoice: $27,535 Kia Optima EX Turbo | ||
Difference: $10,664 | ||
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Model Year | 2009 | 2011 |
Model | V70 | Optima |
Trim | 3.2 | EX Turbo |
Body | 4dr Wagon | 4dr Sedan |
Base Price | $32,900 | $24,700 |
Base Invoice | $30,926 | $23,080 |
Premium Package | 2,995 | 2,150 |
Personal Car Communicator | 495 | |
Navigation system | 2,120 | |
Climate Package | 725 | |
Metallic paint (extra cost) | 525 | |
Technology Package | 2,000 | |
Premium Package | 2,815 | 1,920 |
Personal Car Communicator | 465 | |
Navigation system | 1,993 | |
Climate Package | 681 | |
Metallic paint (extra cost) | 494 | |
Technology Package | 1,785 | |
Options (change) | 6,860 | 4,150 |
Options (change) | 6,448 | 3,705 |
Destination | 825 | 750 |
Total Price | $40,585 | $29,600 |
Total Invoice | $38,199 | $27,535 |
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Lowest Adjusted Price and Invoice: Kia Optima EX Turbo | ||
TrueDelta Adjusted Price Difference: $10,815 | ||
TrueDelta Adjusted Invoice Difference: $10,504 | ||
Model Year | 2009 | 2011 |
Model | V70 | Optima |
Trim | 3.2 | EX Turbo |
Body | 4dr Wagon | 4dr Sedan |
Engine | 235hp I6 | 274hp I4 |
Transmission | T6 | T6 |
Drivetrain | FWD | FWD |
EPA Fuel Economy (city/highway) | 16/25 MPG | 22/34 MPG |
Audio (watts, speakers) | 160, 8 | 550, 12 |
Tire (rear if not all the same) | 225/55-16 | 215/55-17 |
Total Price | $40,585 | $29,600 |
Adjustments for Features | -170 | 0 |
Feature-Adjusted Total Price | $40,415 | $29,600 |
Total Invoice | $38,199 | $27,535 |
Adjustments for Features | -160 | 0 |
Feature-Adjusted Total Invoice | $38,039 | $27,535 |
Model Year | 2009 | 2011 |
Model | V70 | Optima |
Trim | 3.2 | EX Turbo |
Body | 4dr Wagon | 4dr Sedan |
Transmission and Drivetrain | ||
6-speed manually-shiftable automatic | $1100 | $1100 |
FWD | $0 | $0 |
Accessories | ||
Heated steering wheel | $100 | |
Remote start | $150 | |
Brakes, Airbags, and Other Safety | ||
Heartbeat monitor | $0 | |
Rearview camera | $200 | |
Security status communicator | $50 | |
Cargo Management | ||
Air-conditioned storage compartment | $50 | |
Cargo cover | $75 | |
Cargo mat | $40 | |
Overhead sunglass holder | $25 | |
Climate Control | ||
Heated windshield washer nozzles | $15 | |
Rain-sensing wipers | $175 | |
Rear wiper | $175 | |
Variable intermittent wipers | $75 | |
Exterior | ||
Panoramic sunroof | $1200 | |
Rear bumper protector | $40 | |
Sunroof | $900 | |
Infotainment | ||
Bluetooth audio streaming | $25 | |
HD radio | $50 | |
Satellite radio | $200 | |
Voice control for nav and audio | $100 | |
Instruments, Lights, and Mirrors | ||
Fog light, rear | $100 | |
Fog lights | $125 | |
Headlight washers | $50 | |
Speaker lights | $100 | |
Seats and Interior Trim | ||
Cooled or ventilated front seats | $300 | |
Door sill trim plates | $100 | |
Folding passenger seat | $150 | |
Heated second row seats | $200 | |
Integrated second row child seats, two | $225 | |
Manual lumbar adjuster, driver seat | $50 | |
Manual lumbar adjuster, passenger seat | $50 | |
Manual recliner, second row seats | $75 | |
Power height adjuster, passenger seat | $100 | |
Power lumbar adjuster, driver seat | $100 | |
Power tilt adjuster, passenger seat | $100 | |
Wood trim | $300 | |
Total Value of Features | $4,070 | $3,900 |
Value of Feature Adjustments | $170 | $0 |
Value of Feature Adjustments | -160 | 0 |
Model Year | 2009 | 2011 |
Model | V70 | Optima |
Body | 4dr Wagon | 4dr Sedan |
Wheelbase | 110.8 in | 110.0 in |
Length | 189.9 in | 190.7 in |
Width | 73.3 in | 72.1 in |
Height | 60.9 in | 57.3 in |
Curb Weight | 3,527 lb. | 3,385 lb. |
Fuel Capacity | 18.5 gal. | 18.5 gal. |
Row 1 Headroom | 38.8 in | 40.0 in |
Row 1 Shoulder Room | 57.4 in | 57.2 in |
Row 1 Hip Room | 54.8 in | 54.7 in |
Row 1 Legroom | 41.9 in | 45.5 in |
Row 2 Headroom | 38.6 in | 37.6 in |
Row 2 Shoulder Room | 56.5 in | 55.7 in |
Row 2 Hip Room | 55.1 in | 54.5 in |
Row 2 Legroom | 34.6 in | 34.7 in |
Cargo Volume, Minimum | 33.3 ft3 | 15.4 ft3 |
Cargo Volume, Maximum | 72.1 ft3 | 15.4 ft3 |
Premium Package | ||
Feature | Value | Requested? |
Wood trim | 300 | No |
Leather seating surfaces | 900 | Yes |
Sunroof | 900 | Yes |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Manual lumbar adjuster, passenger seat | 50 | No |
Universal garage door opener | 100 | Yes |
Power height adjuster, passenger seat | 50 | No |
Power tilt adjuster, passenger seat | 50 | No |
Compass | 0 | Yes |
Total Requested | 2100 | 82% |
Total Not Requested | 450 | 18% |
Personal Car Communicator | ||
Feature | Value | Requested? |
Remote start | 150 | No |
Proximity key | 250 | Yes |
Heartbeat monitor | 0 | No |
Security status communicator | 50 | No |
Total Requested | 250 | 56% |
Total Not Requested | 200 | 44% |
Climate Package | ||
Feature | Value | Requested? |
Heated front seats | 200 | Yes |
Rain-sensing wipers | 100 | No |
Headlight washers | 50 | No |
Heated windshield washer nozzles | 15 | No |
Total Requested | 200 | 55% |
Total Not Requested | 165 | 45% |
Technology Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Rearview camera | 200 | No |
Voice control for nav and audio | 100 | No |
Traffic information | 25 | Yes |
Bluetooth audio streaming | 25 | No |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
Total Requested | 625 | 48% |
Total Not Requested | 675 | 52% |
Premium Package | ||
Feature | Value | Requested? |
Heated steering wheel | 100 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Memory system, driver seat | 200 | Yes |
Panoramic sunroof | 1200 | No |
Total Requested | 600 | 25% |
Total Not Requested | 1800 | 75% |