Audi A6 / S6 Audi A6 / S6 2007 BMW 3-Series BMW 3-Series 2016

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Audi A6 / S6 vs. BMW 3-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Audi A6 / S6 vs. BMW 3-Series Invoice Comparison

Lowest Total Price: $49,270

BMW 3-Series 328i   
Difference: $6,250

Lowest Total Invoice: $45,990

BMW 3-Series 328i   
Difference: $5,015

Calculate Payments

  Down Payment Interest Rate Term
Model Year2007200720072016201620162016
ModelA6 / S6A6 / S6A6 / S63-Series3-Series3-Series3-Series
TrimA6 3.2A6 4.2S6328i328d330e340i
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Base Price $41,950 $55,300 $72,000 $38,350 $39,850 $43,700 $45,800
Base Invoice $38,600 $50,951 $66,148 $35,960 $37,340 $40,885 $42,815
Sunroof 1,450            
Technology Package 4,000 4,000 3,900        
Convenience Package 2,750            
Bose 330W 13 speakers 0            
Cold Weather Package 550 550   800 800 800 800
Front sport buckets 500 500          
Upgraded leather upholstery 1,000            
Sunshade, rear, power 400 400   575 575 575 575
Heated steering wheel 200 200          
Adaptive cruise control 2,000 2,000 2,000        
Warm Weather Package     1,190        
Heated second row seats     225        
Navigation system       1,950 1,950 1,950 1,950
Leather seating surfaces       1,450 1,450 1,450 1,450
Driver Assistance Package       950 950 950 950
Premium Package       2,450 2,450 2,450  
Metallic paint (extra cost)       550 550 550 550
Adaptive cruise control, all-speed       1,200 1,200 1,200 1,200
Sunroof 1,320            
Technology Package 3,640 3,640 3,549        
Convenience Package 2,503            
Bose 330W 13 speakers 0            
Cold Weather Package 501 501   730 730 730 730
Front sport buckets 445 445          
Upgraded leather upholstery 910            
Sunshade, rear, power 364 364   525 525 525 525
Heated steering wheel 182 182          
Adaptive cruise control 1,820 1,820 1,820        
Warm Weather Package     1,083        
Heated second row seats     205        
Navigation system       1,775 1,775 1,775 1,775
Leather seating surfaces       1,320 1,320 1,320 1,320
Driver Assistance Package       865 865 865 865
Premium Package       2,230 2,230 2,230  
Metallic paint (extra cost)       500 500 500 500
Adaptive cruise control, all-speed       1,090 1,090 1,090 1,090
Options (change) 12,850 7,650 7,315 9,925 9,925 9,925 7,475
Options (change) 11,685 6,952 6,657 9,035 9,035 9,035 6,805
Destination 720 720 720 995 995 995 995
Gas Tax 0 0 1,300 0 0 -4,001 0
Total Price $55,520 $63,670 $81,335 $49,270 $50,770 $50,619 $54,270
Total Invoice $51,005 $58,623 $74,825 $45,990 $47,370 $46,914 $50,615

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TrueDelta Value Comparison: Audi A6 / S6 vs. BMW 3-Series

Lowest Adjusted Price and Invoice: BMW 3-Series 328i
TrueDelta Adjusted Price Difference: $8,340
TrueDelta Adjusted Invoice Difference: $6,966
Model Year2007200720072016201620162016
ModelA6 / S6A6 / S6A6 / S63-Series3-Series3-Series3-Series
TrimA6 3.2A6 4.2S6328i328d330e340i
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Engine255hp V6350hp V8435hp V10240hp I4180hp I4 D181hp I4 PiH320hp I6
TransmissionCVT-7T6T6T8T8T8M6
DrivetrainFWDAWDAWDRWDRWDRWDRWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)330, 13330, 13330, 13205, 9205, 9205, 9205, 9
Tire (rear if not all the same)225/55-16245/45-17265/35-19225/50-17225/50-17225/50-17225/45-18
Total Price$55,520$63,670$81,335$49,270$50,770$50,619$54,270
Adjustments for Features0-1,700-2,275-2,090-2,190-2,215-940
Feature-Adjusted Total Price$55,520$61,970$79,060$47,180$48,580$48,404$53,330
Cost Above Minimum$0$6,450$23,540$0$1,400$1,224$6,150
Total Invoice$51,005$58,623$74,825$45,990$47,370$46,914$50,615
Adjustments for Features0-1,565-2,093-1,951-2,043-2,053-877
Feature-Adjusted Total Invoice$51,005$57,058$72,732$44,039$45,327$44,861$49,738
Cost Above Minimum$0$6,053$21,727$0$1,288$822$5,699

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Features Comparison: Audi A6 / S6 vs. BMW 3-Series

Model Year2007200720072016201620162016
ModelA6 / S6A6 / S6A6 / S63-Series3-Series3-Series3-Series
TrimA6 3.2A6 4.2S6328i328d330e340i
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
7-speed manually-shiftable CVT$1100      
6-speed manually-shiftable automatic $1100$1100    
8-speed manually-shiftable automatic   $1300$1300$1300 
6-speed manual      $150
FWD$0      
AWD $1700$1700    
RWD   $0$0$0$0
Accessories 
Adaptive cruise control$600$600$600    
Adaptive cruise control, all-speed   $850$850$850$850
Hands-free trunk or liftgate   $100$100$100$100
Heated steering wheel$100$100 $100$100$100$100
Remote app   $25$25$25$25
Remote window/roof operation   $15$15$15$15
Tilt/telescoping steering wheel, manual   $250$250$250$250
Tilt/telescoping steering wheel, power$350$350$350    
Brakes, Airbags, and Other Safety 
Forward collision warning   $200$200$200$200
Knee airbag, driver   $75$75$75$75
Knee airbag, passenger   $75$75$75$75
Obstacle detection, front   $150$150$150$150
Tires, run-flat   $150$150$150$150
Cargo Management 
Air-conditioned storage compartment   $50$50$50$50
Cargo net$40$40$40    
Rear seat pass-through$100$100$100    
Ski sack$50$50$50    
Storage compartment under front seat(s)$50$50$50    
Climate Control 
Rear air vents$100$100$100    
Rear air vents with manual controls   $150$150$150$150
Engine / Motor 
3.6 kW onboard charger     $0 
8 kWh battery pack     $0 
Automatic start / stop   $150$150$150$150
Regenerative braking   $0$0 $0
Exterior 
Black exterior trim (optional)   $0$0$0$0
Bodyside cladding  $350    
Bodyside moldings$75$75     
Bright-finished exhaust tip(s)$25$25$25    
Solar panel  $300    
Infotainment 
4G LTE connectivity   $0$0$0$0
App support   $0$0$0$0
Aux input   $50$50$50$50
Bluetooth audio streaming   $25$25$25$25
CD changer, remote$200$200$200    
CD player   $125$125$125$125
DVD-compatible player   $0$0$0$0
Handwriting recognition   $200$200$200$200
HD radio   $50$50$50$50
In-vehicle Internet   $150$150$150$150
Media drive   $15$15$15$15
Navigation map updates, three years   $0$0$0$0
S Voice support   $0$0$0$0
Siri Eyes Free support   $0$0$0$0
Surround sound$250$250$250    
Telematics service, such as OnStar   $200$200$200$200
Traffic + travel information   $25$25$25$25
Voice control for external devices   $0$0$0$0
Instruments, Lights, and Mirrors 
Fog light, rear$100$100$100    
Headlight washers$50$50$50    
Large energy flow and fuel economy display     $25 
LED headlights   $1000$1000$1000$1000
Steering-linked headlights$150$150$150    
Xenon HID headlights$500$500$500    
Seats and Interior Trim 
Manual thigh support length adjuster, passenger seat   $50$50$50$50
Power seatback bolsters, driver seat   $100$100$100$100
Power seatback bolsters, passenger seat   $100$100$100$100
Suspension, Wheels, and Tires 
Electronic systems calibration selector   $200$200$200$200
Sport suspension (upgrade)  $0    
Transmission 
Steering-wheel-mounted transmission controls  $100 $100$100 
Total Value of Features$3,840$5,540$6,115$5,930$6,030$6,055$4,780
Value of Feature Adjustments$0$1,700$2,275$2,090$2,190$2,215$940
Value of Feature Adjustments0-1,565-2,093-1,951-2,043-2,053-877

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Specifications Comparison: Audi A6 / S6 vs. BMW 3-Series

Model Year20072016
ModelA6 / S63-Series
Body4dr Sedan4dr Sedan
Wheelbase111.9 in110.6 in
Length193.5 in182.5 in
Width73.1 in71.3 in
Height57.5 in56.3 in
Curb Weight4,013 lb.3,431 lb.
Fuel Capacity21.1 gal.15.8 gal.
Row 1 Headroom38.7 in40.3 in
Row 1 Shoulder Room57.1 in55.1 in
Row 1 Legroom41.3 in42.0 in
Row 2 Headroom37.8 in37.7 in
Row 2 Shoulder Room55.9 in55.1 in
Row 2 Legroom36.9 in35.1 in
Cargo Volume15.9 ft313.0 ft3

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Option Package Details
Audi A6 / S6 A6 3.2

Technology Package
FeatureValueRequested?
Navigation system600Yes
Satellite radio200Yes
Obstacle detection, rear250Yes
Rearview camera200Yes
Proximity key250Yes
Voice control for nav and audio100Yes
Total Requested1600100%
Total Not Requested00%
Convenience Package
FeatureValueRequested?
Tilt/telescoping steering wheel, power100No
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Steering-linked headlights150No
Xenon HID headlights500Yes
Memory system, driver seat200Yes
Satellite radio200Yes
Auto-dimming driver-side mirror75Yes
Compass0Yes
Surround sound250No
Storage compartment under front seat(s)50No
Power-folding mirrors50Yes
Auto-dimming passenger-side mirror75Yes
Total Requested135071%
Total Not Requested55029%
Cold Weather Package
FeatureValueRequested?
Heated second row seats200Yes
Rear seat pass-through100No
Headlight washers50No
Ski sack50No
Total Requested20050%
Total Not Requested20050%

Option Package Details
Audi A6 / S6 A6 4.2

Technology Package
FeatureValueRequested?
Navigation system600Yes
Obstacle detection, rear250Yes
Rearview camera200Yes
Proximity key250Yes
Voice control for nav and audio100Yes
Total Requested1400100%
Total Not Requested00%
Cold Weather Package
FeatureValueRequested?
Heated second row seats200Yes
Rear seat pass-through100No
Headlight washers50No
Ski sack50No
Total Requested20050%
Total Not Requested20050%

Option Package Details
Audi A6 / S6 S6

Technology Package
FeatureValueRequested?
Navigation system600Yes
Obstacle detection, rear250Yes
Rearview camera200Yes
Proximity key250Yes
Voice control for nav and audio100Yes
Total Requested1400100%
Total Not Requested00%
Warm Weather Package
FeatureValueRequested?
Sunshades, second row125Yes
Sunshade, rear, power225Yes
Solar panel300No
Total Requested35054%
Total Not Requested30046%

Option Package Details
BMW 3-Series 328i

Sunshade, rear, power
FeatureValueRequested?
Sunshade, rear, power225Yes
Sunshades, second row125Yes
Total Requested350100%
Total Not Requested00%
Adaptive cruise control, all-speed
FeatureValueRequested?
Adaptive cruise control, all-speed700No
Forward collision warning200No
Total Requested00%
Total Not Requested900100%
Navigation system
FeatureValueRequested?
DVD-compatible player0No
Voice control for nav and audio100Yes
Media drive15No
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0No
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25No
App support0No
Remote app25No
Total Requested70063%
Total Not Requested41537%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Heated steering wheel100Yes
Total Requested500100%
Total Not Requested00%
Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150No
Obstacle detection, rear250Yes
Rearview camera200Yes
Total Requested45075%
Total Not Requested15025%
Premium Package
FeatureValueRequested?
Sunroof900Yes
LED headlights1000No
Power 4-way lumbar adjuster, driver seat150Yes
Power 4-way lumbar adjuster, passenger seat150Yes
Proximity key250Yes
Satellite radio - one year subscription250No
Hands-free trunk or liftgate100No
Total Requested145052%
Total Not Requested135048%

Option Package Details
BMW 3-Series 328d

Sunshade, rear, power
FeatureValueRequested?
Sunshade, rear, power225Yes
Sunshades, second row125Yes
Total Requested350100%
Total Not Requested00%
Adaptive cruise control, all-speed
FeatureValueRequested?
Adaptive cruise control, all-speed700No
Forward collision warning200No
Total Requested00%
Total Not Requested900100%
Navigation system
FeatureValueRequested?
DVD-compatible player0No
Voice control for nav and audio100Yes
Media drive15No
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0No
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25No
App support0No
Remote app25No
Total Requested70063%
Total Not Requested41537%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Heated steering wheel100Yes
Total Requested500100%
Total Not Requested00%
Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150No
Obstacle detection, rear250Yes
Rearview camera200Yes
Total Requested45075%
Total Not Requested15025%
Premium Package
FeatureValueRequested?
Sunroof900Yes
LED headlights1000No
Power 4-way lumbar adjuster, driver seat150Yes
Power 4-way lumbar adjuster, passenger seat150Yes
Proximity key250Yes
Satellite radio - one year subscription250No
Hands-free trunk or liftgate100No
Total Requested145052%
Total Not Requested135048%

Option Package Details
BMW 3-Series 330e

Sunshade, rear, power
FeatureValueRequested?
Sunshade, rear, power225Yes
Sunshades, second row125Yes
Total Requested350100%
Total Not Requested00%
Adaptive cruise control, all-speed
FeatureValueRequested?
Adaptive cruise control, all-speed700No
Forward collision warning200No
Total Requested00%
Total Not Requested900100%
Navigation system
FeatureValueRequested?
DVD-compatible player0No
Voice control for nav and audio100Yes
Media drive15No
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0No
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25No
App support0No
Remote app25No
Total Requested70063%
Total Not Requested41537%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Heated steering wheel100Yes
Total Requested500100%
Total Not Requested00%
Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150No
Obstacle detection, rear250Yes
Rearview camera200Yes
Total Requested45075%
Total Not Requested15025%
Premium Package
FeatureValueRequested?
Sunroof900Yes
LED headlights1000No
Power 4-way lumbar adjuster, driver seat150Yes
Power 4-way lumbar adjuster, passenger seat150Yes
Proximity key250Yes
Satellite radio - one year subscription250No
Hands-free trunk or liftgate100No
Total Requested145052%
Total Not Requested135048%

Option Package Details
BMW 3-Series 340i

Sunshade, rear, power
FeatureValueRequested?
Sunshade, rear, power225Yes
Sunshades, second row125Yes
Total Requested350100%
Total Not Requested00%
Adaptive cruise control, all-speed
FeatureValueRequested?
Adaptive cruise control, all-speed700No
Forward collision warning200No
Total Requested00%
Total Not Requested900100%
Navigation system
FeatureValueRequested?
DVD-compatible player0No
Voice control for nav and audio100Yes
Media drive15No
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0No
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25No
App support0No
Remote app25No
Total Requested70063%
Total Not Requested41537%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Heated steering wheel100Yes
Total Requested500100%
Total Not Requested00%
Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150No
Obstacle detection, rear250Yes
Rearview camera200Yes
Total Requested45075%
Total Not Requested15025%

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