Audi A6 / S6 Audi A6 / S6 2015 BMW 3-Series BMW 3-Series 2017

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Audi A6 / S6 vs. BMW 3-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Audi A6 / S6 vs. BMW 3-Series Invoice Comparison

Lowest Total Price: $55,020

BMW 3-Series 328d   
Difference: $10,755

Lowest Total Invoice: $51,790

BMW 3-Series 328d   
Difference: $9,449

Calculate Payments

  Down Payment Interest Rate Term
Model Year20152017
ModelA6 / S63-Series
TrimA6 3.0 TDI328d
Body4dr Sedan4dr Sedan
Base Price $58,700 $40,250
Base Invoice $54,592 $38,115
Warm Weather Package 900  
Driver Assistance Package 2,800 950
Cold Weather Package 500 800
Metallic paint (extra cost) 550 700
Aluminum trim 0 0
LED headlights 1,400  
Navigation system   1,950
Luxury Package   0
Leather seating surfaces   1,450
Premium Package   2,450
Driver Assistance Plus   1,700
Sunshade, rear, power   575
Adaptive cruise control, all-speed   1,200
AWD   2,000
Warm Weather Package 838  
Driver Assistance Package 2,604 875
Cold Weather Package 467 735
Metallic paint (extra cost) 511 645
Aluminum trim 0 0
LED headlights 1,302  
Navigation system   1,775
Luxury Package   0
Leather seating surfaces   1,335
Premium Package   2,255
Driver Assistance Plus   1,565
Sunshade, rear, power   530
Adaptive cruise control, all-speed   1,105
AWD   1,860
Options (change) 6,150 13,775
Options (change) 5,722 12,680
Destination 925 995
Total Price $65,775 $55,020
Total Invoice $61,239 $51,790

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TrueDelta Value Comparison: Audi A6 / S6 vs. BMW 3-Series

Lowest Adjusted Price and Invoice: BMW 3-Series 328d
TrueDelta Adjusted Price Difference: $11,205
TrueDelta Adjusted Invoice Difference: $9,873
Model Year20152017
ModelA6 / S63-Series
TrimA6 3.0 TDI328d
Body4dr Sedan4dr Sedan
Engine240hp V6 D180hp I4 D
TransmissionT8T8
DrivetrainAWDAWD
EPA Fuel Economy (city/highway)24/38 MPG30/40 MPG
Audio (watts, speakers)?, 10205, 9
Tire (rear if not all the same)245/45-18225/50-17
Total Price$65,775$55,020
Adjustments for Features0-450
Feature-Adjusted Total Price$65,775$54,570
Total Invoice$61,239$51,790
Adjustments for Features0-424
Feature-Adjusted Total Invoice$61,239$51,366

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Features Comparison: Audi A6 / S6 vs. BMW 3-Series

Model Year20152017
ModelA6 / S63-Series
TrimA6 3.0 TDI328d
Body4dr Sedan4dr Sedan
Transmission and Drivetrain 
8-speed manually-shiftable automatic$1300$1300
AWD$1700$1700
Accessories 
Hands-free trunk or liftgate $100
Remote app $25
Remote window/roof operation $15
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats $0
Collision preparation system, rear$100 
Driver drowsiness monitor $150
Hill descent control $250
Lane departure prevention$150 
Pedestrian detection $50
Radar- or camera-based collision preparation system$0 
Rollover sensor$50 
Temporary spare tire$150 
Tires, run-flat $150
Wide-view rear camera$0 
Cargo Management 
Air-conditioned storage compartment $50
Cargo net$40 
Rear seat pass-through$100 
Climate Control 
Rear air vents with automatic controls$250 
Rear air vents with manual controls $150
Rear dual-zone climate control$125 
Infotainment 
4G LTE connectivity $0
App support $0
iPod integration$100 
Navigation map updates, three years $0
S Voice support $0
Satellite radio$200 
Satellite radio - one year subscription $250
Siri Eyes Free support $0
Telematics service, such as OnStar $200
USB port $25
Voice control for external devices $0
Wi-Fi hotspot$50 
Instruments, Lights, and Mirrors 
Auto-dimming passenger-side mirror$75 
Fog light, rear$100 
Fog lights $125
Seats and Interior Trim 
Manual thigh support length adjuster, driver seat $50
Manual thigh support length adjuster, passenger seat $50
Power seatback bolsters, driver seat $100
Power seatback bolsters, passenger seat $100
Transmission 
Steering-wheel-mounted transmission controls $100
Total Value of Features$4,490$4,940
Value of Feature Adjustments$0$450
Value of Feature Adjustments0-424

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Specifications Comparison: Audi A6 / S6 vs. BMW 3-Series

Model Year20152017
ModelA6 / S63-Series
Body4dr Sedan4dr Sedan
Wheelbase114.7 in110.6 in
Length193.9 in182.5 in
Width73.8 in71.3 in
Height57.8 in56.3 in
Curb Weight4,178 lb.3,695 lb.
Fuel Capacity19.8 gal.15.8 gal.
Row 1 Headroom37.2 in40.3 in
Row 1 Shoulder Room57.5 in55.1 in
Row 1 Legroom41.3 in42.0 in
Row 2 Headroom37.8 in37.7 in
Row 2 Shoulder Room56.3 in55.1 in
Row 2 Legroom37.4 in35.1 in
Cargo Volume14.1 ft313.0 ft3

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Option Package Details
Audi A6 / S6 A6 3.0 TDI

Warm Weather Package
FeatureValueRequested?
Sunshades, second row125Yes
Sunshade, rear, power225Yes
Rear dual-zone climate control125No
Total Requested35074%
Total Not Requested12526%
Driver Assistance Package
FeatureValueRequested?
Radar- or camera-based collision preparation system0No
Lane departure warning system200Yes
Adaptive cruise control, all-speed700Yes
Lane departure prevention system150No
Around view cameras300Yes
Automatic braking, low-speed200Yes
Forward collision warning200Yes
Wide-view front camera150Yes
Wide-view rear camera0No
Total Requested175092%
Total Not Requested1508%
Cold Weather Package
FeatureValueRequested?
Heated second row seats200Yes
Heated steering wheel100Yes
Total Requested300100%
Total Not Requested00%

Option Package Details
BMW 3-Series 328d

Sunshade, rear, power
FeatureValueRequested?
Sunshade, rear, power225Yes
Sunshades, second row125Yes
Total Requested350100%
Total Not Requested00%
Adaptive cruise control, all-speed
FeatureValueRequested?
Adaptive cruise control, all-speed700Yes
Forward collision warning200Yes
Total Requested900100%
Total Not Requested00%
AWD
FeatureValueRequested?
AWD0Yes
Hill descent control250No
Total Requested00%
Total Not Requested250100%
Navigation system
FeatureValueRequested?
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Media drive15Yes
In-vehicle Internet150Yes
Handwriting recognition200Yes
Siri Eyes Free support0No
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25Yes
App support0No
Remote app25No
Total Requested109098%
Total Not Requested252%
Luxury Package
FeatureValueRequested?
Additional chrome trim0No
Bright-finished exhaust tip(s)25Yes
Chrome interior accents (optional)0No
Total Requested25100%
Total Not Requested00%
Premium Package
FeatureValueRequested?
Sunroof900Yes
LED headlights1000Yes
Power 4-way lumbar adjuster, driver seat150Yes
Power 4-way lumbar adjuster, passenger seat150Yes
Proximity key250Yes
Satellite radio - one year subscription250No
Hands-free trunk or liftgate100No
Total Requested245088%
Total Not Requested35012%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Heated steering wheel100Yes
Total Requested500100%
Total Not Requested00%
Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Rearview camera200Yes
Total Requested600100%
Total Not Requested00%
Driver Assistance Plus
FeatureValueRequested?
Lane departure warning system200Yes
Blind spot warning system200Yes
Around view cameras300Yes
Automatic braking, low-speed200Yes
Driver drowsiness monitor150No
Forward collision warning200Yes
Wide-view front camera150Yes
Speed limit information0No
Pedestrian detection50No
Total Requested125086%
Total Not Requested20014%

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