BMW 2-Series BMW 2-Series 2018 Ford Focus Ford Focus 2012

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BMW 2-Series vs. Ford Focus Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 2-Series vs. Ford Focus Invoice Comparison

Lowest Total Price: $26,745

Ford Focus Titanium   
Difference: $18,750

Lowest Total Invoice: $24,716

Ford Focus Titanium   
Difference: $18,249

Calculate Payments

  Down Payment Interest Rate Term
Model Year201820182012
Model2-Series2-SeriesFocus
Trim230iM240iTitanium
Body2dr Coupe2dr Coupe4dr Sedan
Base Price $34,800 $45,300 $21,805
Base Invoice $33,045 $42,810 $20,313
Navigation system 1,700 1,700 795
M Sport Design 3,800    
Obstacle detection, rear 800 800  
Metallic paint (extra cost) 550 550  
Sunroof 900 0 795
Heated front seats 500 500  
Leather seating surfaces 1,450 1,450  
Wood trim   0  
Winter Package     470
Premium Package     1,295
Parking Technology Package     695
Door sill trim plates     95
Navigation system 1,565 1,565 692
M Sport Design 3,495    
Obstacle detection, rear 735 735  
Metallic paint (extra cost) 505 505  
Sunroof 830 0 692
Heated front seats 460 460  
Leather seating surfaces 1,335 1,335  
Wood trim   0  
Winter Package     409
Premium Package     1,127
Parking Technology Package     605
Door sill trim plates     83
Options (change) 9,700 5,000 4,145
Options (change) 8,925 4,600 3,608
Destination 995 995 795
Total Price $45,495 $51,295 $26,745
Total Invoice $42,965 $48,405 $24,716

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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TrueDelta Value Comparison: BMW 2-Series vs. Ford Focus

Lowest Adjusted Price and Invoice: Ford Focus Titanium
TrueDelta Adjusted Price Difference: $13,610
TrueDelta Adjusted Invoice Difference: $13,395
Model Year201820182012
Model2-Series2-SeriesFocus
Trim230iM240iTitanium
Body2dr Coupe2dr Coupe4dr Sedan
Engine248hp I4335hp I6160hp I4
TransmissionT8T8M5
DrivetrainRWDRWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 6?, 6355, 10
Tire (rear if not all the same)225/40-18225/40-18215/50-17
Total Price$45,495$51,295$26,745
Adjustments for Features-5,140-5,4900
Feature-Adjusted Total Price$40,355$45,805$26,745
Cost Above Minimum$0$5,450$0
Total Invoice$42,965$48,405$24,716
Adjustments for Features-4,854-5,1810
Feature-Adjusted Total Invoice$38,111$43,224$24,716
Cost Above Minimum$0$5,113$0

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Features Comparison: BMW 2-Series vs. Ford Focus

Model Year201820182012
Model2-Series2-SeriesFocus
Trim230iM240iTitanium
Body2dr Coupe2dr Coupe4dr Sedan
Transmission and Drivetrain 
8-speed manually-shiftable automatic$1300$1300 
5-speed manual  $0
RWD$0$0 
FWD  $0
Accessories 
Power rear side windows  $200
Remote app$25$25 
Remote window/roof operation$15$15 
Brakes, Airbags, and Other Safety 
911 assist  $25
Active or whiplash-reducing head restraints, front seats$0$0 
High performance brake pads (optional) $0 
Knee airbag, driver$75$75 
Knee airbag, passenger$75$75 
Safety key  $5
Temporary spare tire  $150
Tires, run-flat$150  
Torque vectoring, brake-based  $100
Vehicle health reports  $0
Cargo Management 
Overhead sunglass holder  $25
Rear seat pass-through$100$100 
Second-row low console$100$100 
Climate Control 
Automatic air recirculation$100$100 
Heated windshield washer nozzles$15$15 
Rear air vents with manual controls$150$150 
Residual heat$50$50 
Engine / Motor 
Automatic start / stop$150$150 
Raised top speed limiter $0 
Regenerative braking$0$0 
Exterior 
Black exterior trim (optional)$0$0 
Painted brake calipers (optional) $0 
Sport rocker panels (optional)$0$0 
Infotainment 
4G LTE connectivity$0$0 
App support$0$0 
DVD-compatible player$0$0 
Handwriting recognition$200$200 
In-vehicle Internet$150$150 
Media drive$15$15 
Navigation map updates, three years$0$0 
Navigation, turn-by-turn  $25
S Voice support$0$0 
Satellite radio  $200
Satellite radio - one year subscription$250$250 
SD Card slot  $25
Siri Eyes Free support$0$0 
SMS text-to-speech reader  $25
Telematics service, such as OnStar$200$200 
Wi-Fi hotspot capability  $0
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror$75$75 
Compass  $0
Fog lights  $125
LED headlights$1000$1000 
Mirror tilt-down in reverse$25$25 
Power-folding mirrors$50$50 
Spotter mirror(s)  $50
Seats and Interior Trim 
All-weather floor mats  $75
Center armrest(s), second row  $50
Manual lumbar adjuster, driver seat  $50
Manual thigh support length adjuster, driver seat$50$50 
Manual thigh support length adjuster, passenger seat$50$50 
Memory system, driver seat$200$200 
Power 4-way lumbar adjuster, driver seat$150$150 
Power 4-way lumbar adjuster, passenger seat$150$150 
Power fore-aft adjuster, passenger seat$100$100 
Power height adjuster, passenger seat$100$100 
Power recliner, passenger seat$100$100 
Power seatback bolsters, driver seat$100$100 
Power seatback bolsters, passenger seat$100$100 
Power tilt adjuster, driver seat$100$100 
Power tilt adjuster, passenger seat$100$100 
Wood trim$300$300 
Suspension, Wheels, and Tires 
Adaptive dampers - electrical $500 
Electronic systems calibration selector$200$200 
Sport suspension (upgrade)$0$0 
Touring suspension (upgrade)  $0
Transmission 
Launch control$100$100 
Steering-wheel-mounted transmission controls$100$100 
Total Value of Features$6,270$6,620$1,130
Value of Feature Adjustments$5,140$5,490$0
Value of Feature Adjustments-4,854-5,1810

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Specifications Comparison: BMW 2-Series vs. Ford Focus

Model Year20182012
Model2-SeriesFocus
Body2dr Coupe4dr Sedan
Wheelbase105.9 in104.3 in
Length174.7 in178.5 in
Width69.8 in71.8 in
Height55.8 in57.7 in
Curb Weight3,412 lb.2,908 lb.
Fuel Capacity13.7 gal.12.4 gal.
Row 1 Headroom40.1 in38.3 in
Row 1 Shoulder Room54.4 in55.6 in
Row 1 Hip Room0.0 in53.9 in
Row 1 Legroom41.5 in41.9 in
Row 2 Headroom36.5 in38.0 in
Row 2 Shoulder Room53.4 in53.7 in
Row 2 Hip Room0.0 in52.7 in
Row 2 Legroom33.0 in33.2 in
Cargo Volume13.8 ft313.2 ft3

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Option Package Details
BMW 2-Series 230i

Navigation system
FeatureValueRequested?
DVD-compatible player0No
Voice control for nav and audio100Yes
Media drive15No
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0No
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25Yes
Remote app25No
Total Requested72565%
Total Not Requested39035%
M Sport Design
FeatureValueRequested?
Rear spoiler200Yes
Sport suspension (upgrade)250No
Wood trim300No
225/40VR18 tires400No
Illuminated visor mirror, driver40Yes
Illuminated visor mirror, passenger40Yes
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Auto-dimming driver-side mirror75No
Proximity key250Yes
Power-folding mirrors50No
Perimeter approach lighting25No
Interior ambient lighting150Yes
Satellite radio - one year subscription250No
Sport front fascia (optional)0No
Sport rear fascia, e.g. diffuser (optional)0No
Sport rocker panels (optional)0No
Black exterior trim (optional)0No
Total Requested93036%
Total Not Requested165064%

Option Package Details
BMW 2-Series M240i

Navigation system
FeatureValueRequested?
DVD-compatible player0No
Voice control for nav and audio100Yes
Media drive15No
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0No
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25Yes
Remote app25No
Total Requested72565%
Total Not Requested39035%

Option Package Details
Ford Focus Titanium

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio75Yes
Total Requested675100%
Total Not Requested00%
Winter Package
FeatureValueRequested?
Heated mirrors25Yes
Heated front seats200Yes
All-weather floor mats75No
Perimeter approach lighting25No
Total Requested22569%
Total Not Requested10031%
Premium Package
FeatureValueRequested?
Auto-dimming rearview mirror150Yes
Rain-sensing wipers100Yes
Obstacle detection, rear250Yes
215/50HR17 tires400No
Leather seating surfaces900Yes
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat50Yes
Power recliner, driver seat100Yes
Manual lumbar adjuster, driver seat50Yes
Center armrest(s), second row50No
Total Requested170079%
Total Not Requested45021%
Parking Technology Package
FeatureValueRequested?
Obstacle detection, front150Yes
Rearview camera200Yes
Parking guidance system - active500Yes
Total Requested850100%
Total Not Requested00%

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