The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $34,030 Kia Optima SX Turbo | |||
Difference: $9,315 | |||
Lowest Total Invoice: $31,860 Kia Optima SX Turbo | |||
Difference: $9,619 | |||
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Model Year | 2018 | 2014 | 2014 |
Model | Regal | Optima | Optima |
Trim | GS | SX Turbo | SX Limited Turbo |
Body | 4dr Hatch | 4dr Sedan | 4dr Sedan |
Base Price | $39,065 | $27,500 | $35,300 |
Base Invoice | $37,502 | $25,763 | $32,963 |
Sights and Sounds Package | 945 | ||
Appearance Package | 485 | ||
Metallic paint (extra cost) | 395 | ||
Illuminated door sill trim plates | 395 | ||
Cargo tray | 135 | 80 | 80 |
Sunroof | 1,000 | ||
Technology Package | 2,300 | ||
Premium Package | 3,300 | ||
Cargo net | 50 | 50 | |
Sights and Sounds Package | 860 | ||
Appearance Package | 441 | ||
Metallic paint (extra cost) | 359 | ||
Illuminated door sill trim plates | 359 | ||
Cargo tray | 123 | 67 | 67 |
Sunroof | 910 | ||
Technology Package | 2,129 | ||
Premium Package | 3,059 | ||
Cargo net | 42 | 42 | |
Options (change) | 3,355 | 5,730 | 130 |
Options (change) | 3,052 | 5,297 | 109 |
Destination | 925 | 800 | 800 |
Total Price | $43,345 | $34,030 | $36,230 |
Total Invoice | $41,479 | $31,860 | $33,872 |
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Lowest Adjusted Price and Invoice: Kia Optima SX Turbo | |||
TrueDelta Adjusted Price Difference: $4,035 | |||
TrueDelta Adjusted Invoice Difference: $4,566 | |||
Model Year | 2018 | 2014 | 2014 |
Model | Regal | Optima | Optima |
Trim | GS | SX Turbo | SX Limited Turbo |
Body | 4dr Hatch | 4dr Sedan | 4dr Sedan |
Engine | 310hp V6 | 274hp I4 | 274hp I4 |
Transmission | T9 | T6 | T6 |
Drivetrain | AWD | FWD | FWD |
EPA Fuel Economy (city/highway) | 19/27 MPG | 20/31 MPG | 20/31 MPG |
Audio (watts, speakers) | ?, 8 | ?, 8 | ?, 8 |
Tire (rear if not all the same) | 245/40-19 | 225/45-18 | 225/45-18 |
Total Price | $43,345 | $34,030 | $36,230 |
Adjustments for Features | -5,280 | 0 | -1,350 |
Feature-Adjusted Total Price | $38,065 | $34,030 | $34,880 |
Cost Above Minimum | $0 | $0 | $850 |
Total Invoice | $41,479 | $31,860 | $33,872 |
Adjustments for Features | -5,053 | 0 | -1,262 |
Feature-Adjusted Total Invoice | $36,426 | $31,860 | $32,610 |
Cost Above Minimum | $0 | $0 | $750 |
Model Year | 2018 | 2014 | 2014 |
Model | Regal | Optima | Optima |
Trim | GS | SX Turbo | SX Limited Turbo |
Body | 4dr Hatch | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | |||
9-speed manually-shiftable automatic | $1400 | ||
6-speed manually-shiftable automatic | $1100 | $1100 | |
AWD | $1700 | ||
FWD | $0 | $0 | |
Accessories | |||
Active noise reduction | $0 | ||
Heated steering wheel | $100 | $100 | |
Remote app | $25 | ||
Remote start | $150 | ||
Brakes, Airbags, and Other Safety | |||
911 assist | $25 | $25 | |
Active or whiplash-reducing head restraints, front seats | $0 | $0 | |
Knee airbag, driver | $75 | ||
Knee airbag, passenger | $75 | ||
Obstacle detection, front | $150 | ||
Rear side airbags | $300 | ||
Rollover sensor | $50 | ||
Safety key | $5 | ||
Cargo Management | |||
Air-conditioned storage compartment | $50 | $50 | |
Cargo cover | $75 | ||
Overhead sunglass holder | $25 | $25 | |
Climate Control | |||
Ionizing air filtration | $50 | $50 | |
Drivetrain | |||
Active rear differential | $500 | ||
Exterior | |||
Painted brake calipers (optional) | $0 | $0 | |
Panoramic sunroof | $1200 | $1200 | |
Rear spoiler | $200 | $200 | |
Sunroof | $900 | ||
Infotainment | |||
4G LTE connectivity | $0 | ||
Android Auto support | $100 | ||
Apple CarPlay support | $100 | ||
CD player | $125 | $125 | |
MP3-compatible player | $50 | $50 | |
Surround sound | $250 | $250 | |
Telematics service, such as OnStar, with navigation | $225 | ||
Traffic information | $25 | $25 | |
Wi-Fi hotspot | $50 | ||
Wireless charging station | $75 | ||
Instruments, Lights, and Mirrors | |||
Auto-dimming driver-side mirror | $75 | ||
Cornering lights | $50 | ||
Fog lights | $125 | $125 | |
Large color reconfigurable instrument cluster display | $250 | ||
LED headlights | $1000 | ||
Performance meter | $150 | ||
Power-folding mirrors | $50 | $50 | |
Speaker lights | $100 | $100 | |
Xenon HID headlights | $500 | $500 | |
Seats and Interior Trim | |||
Floor mats | $75 | ||
Heated second row seats | $200 | $200 | |
Leather door panel trim | $250 | ||
Leather-wrapped steering wheel | $150 | $150 | |
Manual thigh support length adjuster, driver seat | $50 | ||
Manual thigh support length adjuster, passenger seat | $50 | ||
Massage, driver seat | $100 | ||
Massage, passenger seat | $100 | ||
Power 4-way lumbar adjuster, driver seat | $150 | ||
Power 4-way lumbar adjuster, passenger seat | $150 | ||
Power height adjuster, passenger seat | $100 | ||
Power lumbar adjuster, driver seat | $100 | $100 | |
Power seatback bolsters, driver seat | $100 | ||
Power seatback bolsters, passenger seat | $100 | ||
Power tilt adjuster, passenger seat | $100 | ||
Wood trim | $300 | ||
Wood/leather-wrapped steering wheel | $150 | ||
Suspension, Wheels, and Tires | |||
Adaptive dampers - electrical | $500 | ||
Alloy wheels | $350 | $350 | |
Chrome-plated alloy wheels | $850 | ||
Sport suspension (upgrade) | $0 | $0 | |
Transmission | |||
Steering-wheel-mounted transmission controls | $100 | $100 | |
Total Value of Features | $9,855 | $4,575 | $5,925 |
Value of Feature Adjustments | $5,280 | $0 | $1,350 |
Value of Feature Adjustments | -5,053 | 0 | -1,262 |
Model Year | 2018 | 2014 |
Model | Regal | Optima |
Body | 4dr Hatch | 4dr Sedan |
Wheelbase | 111.4 in | 110.0 in |
Length | 192.9 in | 190.7 in |
Width | 73.3 in | 72.1 in |
Height | 57.3 in | 57.9 in |
Curb Weight | 4,270 lb. | 3,468 lb. |
Fuel Capacity | 16.3 gal. | 18.5 gal. |
Row 1 Headroom | 38.8 in | 40.0 in |
Row 1 Shoulder Room | 56.9 in | 57.3 in |
Row 1 Hip Room | 55.2 in | 54.7 in |
Row 1 Legroom | 42.1 in | 45.5 in |
Row 2 Headroom | 37.4 in | 37.6 in |
Row 2 Shoulder Room | 55.4 in | 55.7 in |
Row 2 Hip Room | 54.1 in | 54.5 in |
Row 2 Legroom | 36.9 in | 34.7 in |
Cargo Volume, Minimum | 31.5 ft3 | 15.4 ft3 |
Cargo Volume, Maximum | 60.7 ft3 | 15.4 ft3 |
Sights and Sounds Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Bose, 8 speakers (with subwoofer) | 350 | No |
Voice control for nav and audio | 75 | Yes |
HD radio | 50 | Yes |
Speed limit information | 0 | No |
Total Requested | 725 | 67% |
Total Not Requested | 350 | 33% |
Appearance Package | ||
Feature | Value | Requested? |
Cornering lights | 50 | No |
LED headlights | 1000 | No |
Wireless charging station | 75 | No |
Total Requested | 0 | 0% |
Total Not Requested | 1125 | 100% |
Technology Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Obstacle detection, rear | 250 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | No |
Blind spot warning system | 200 | Yes |
Rear cross-traffic detection | 100 | Yes |
Total Requested | 1250 | 98% |
Total Not Requested | 25 | 2% |
Premium Package | ||
Feature | Value | Requested? |
Panoramic sunroof | 1200 | No |
Surround sound | 250 | No |
Power-folding mirrors | 50 | No |
HD radio | 50 | Yes |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | Yes |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Memory system, driver seat | 200 | Yes |
Rearview camera | 200 | Yes |
Infinity, 8 speakers (with subwoofer) | 350 | No |
Voice control for external devices | 0 | Yes |
SMS text-to-speech reader | 25 | Yes |
Vehicle health reports | 0 | Yes |
911 assist | 25 | No |
Bluetooth audio streaming | 25 | Yes |
App support | 0 | Yes |
Total Requested | 1200 | 37% |
Total Not Requested | 2075 | 63% |