Ford Explorer Ford Explorer 2010 Kia Optima Kia Optima 2010

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Ford Explorer vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Ford Explorer vs. Kia Optima Invoice Comparison

Lowest Total Price: $25,090

Kia Optima EX   
Difference: $12,995

Lowest Total Invoice: $23,350

Kia Optima EX   
Difference: $11,901

Calculate Payments

  Down Payment Interest Rate Term
Model Year201020102010
ModelExplorerExplorerOptima
TrimEddie BauerLimitedEX
Body4dr SUV4dr SUV4dr Sedan
Base Price $33,280 $36,280 $20,995
Base Invoice $31,044 $33,774 $19,620
Convenience Package 1,995    
Navigation system 1,995   1,200
Navigation and Moon Package   2,845  
Premium Package     2,200
Convenience Package 1,696    
Navigation system 1,696   1,075
Navigation and Moon Package   2,418  
Premium Package     1,960
Options (change) 3,990 2,845 3,400
Options (change) 3,392 2,418 3,035
Destination 815 815 695
Total Price $38,085 $39,940 $25,090
Total Invoice $35,251 $37,007 $23,350

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Ford Explorer dealer quotes or Kia Optima dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Ford Explorer vs. Kia Optima

Lowest Adjusted Price and Invoice: Kia Optima EX
TrueDelta Adjusted Price Difference: $9,985
TrueDelta Adjusted Invoice Difference: $9,115
Model Year201020102010
ModelExplorerExplorerOptima
TrimEddie BauerLimitedEX
Body4dr SUV4dr SUV4dr Sedan
Engine210hp V6210hp V6175hp I4
TransmissionA5A5T5
DrivetrainRWDRWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)190, 7190, 7360, 7
Tire (rear if not all the same)245/65-17235/65-18215/50-17
Total Price$38,085$39,940$25,090
Adjustments for Features-3,010-4,1100
Feature-Adjusted Total Price$35,075$35,830$25,090
Cost Above Minimum$0$755$0
Total Invoice$35,251$37,007$23,350
Adjustments for Features-2,786-3,8080
Feature-Adjusted Total Invoice$32,465$33,199$23,350
Cost Above Minimum$0$734$0

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Features Comparison: Ford Explorer vs. Kia Optima

Model Year201020102010
ModelExplorerExplorerOptima
TrimEddie BauerLimitedEX
Body4dr SUV4dr SUV4dr Sedan
Transmission and Drivetrain 
5-speed automatic$900$900 
5-speed manually-shiftable automatic  $1000
RWD$0$0 
FWD  $0
Accessories 
Keyless entry keypad$50$50 
Sunshade, rear  $125
Tilt steering wheel, manual$150$150 
Tilt/telescoping steering wheel, manual  $250
Brakes, Airbags, and Other Safety 
911 assist$25$25 
Active or whiplash-reducing head restraints, front seats  $0
Brake assist  $50
Full-size spare tire$225$225 
Obstacle detection, rear$250$250 
Rollover sensor$50$50 
Safety key$5$5 
Temporary spare tire  $150
Trailer sway control$25$25 
Vehicle health reports$0$0 
Cargo Management 
Class II trailer hitch$200$200 
Liftglass or two-piece tailgate$150$150 
Overhead sunglass holder  $25
Roof rack$300$300 
Trailering equipment (4 wire)$125$125 
Climate Control 
Dual-zone climate control$125$125 
Interior air filter  $0
Rear air vents$100  
Rear air vents with manual controls $150 
Rear HVAC unit $400 
Rear wiper$175$175 
Exterior 
Bodyside moldings  $75
Deep-tinted rear windows$275$275 
Rear bumper protector$40$40 
Running boards$350$350 
Wheel-lip moldings$75$75 
Infotainment 
Bluetooth audio streaming$25$25 
Bluetooth cell phone link$100$100 
DVD-compatible player$0$0 
Media drive$15$15 
SMS text-to-speech reader$25$25 
Traffic + travel information$25$25 
Voice control for external devices$0$0 
Voice control for nav and audio$100$100 
Instruments, Lights, and Mirrors 
Interior ambient lighting  $150
Turn signals on or near mirrors  $25
Seats and Interior Trim 
Door sill trim plates  $100
Folding third row seats$600  
Manual lumbar adjuster, driver seat  $50
Manual lumbar adjuster, passenger seat$50$50 
Manual recliner, second row seats$75$75 
Memory system, driver seat$200$200 
Power height adjuster, passenger seat$100$100 
Power lumbar adjuster, driver seat$100$100 
Power recliner, passenger seat  $100
Power tilt adjuster, passenger seat$100$100 
Power-folding third row seats $1000 
Suspension, Wheels, and Tires 
Alloy wheels$350 $350
Chrome-clad alloy wheels $600 
White-letter tires$0$0 
Total Value of Features$5,460$6,560$2,450
Value of Feature Adjustments$3,010$4,110$0
Value of Feature Adjustments-2,786-3,8080

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Specifications Comparison: Ford Explorer vs. Kia Optima

Model Year20102010
ModelExplorerOptima
Body4dr SUV4dr Sedan
Wheelbase113.7 in107.1 in
Length193.4 in189.0 in
Width73.7 in71.1 in
Height72.8 in58.3 in
Curb Weight4,441 lb.3,158 lb.
Fuel Capacity22.5 gal.16.4 gal.
Row 1 Headroom39.8 in39.8 in
Row 1 Shoulder Room59.0 in57.1 in
Row 1 Hip Room55.4 in54.5 in
Row 1 Legroom42.4 in43.7 in
Row 2 Headroom38.7 in38.0 in
Row 2 Shoulder Room58.9 in56.3 in
Row 2 Hip Room55.5 in54.7 in
Row 2 Legroom36.9 in37.8 in
Row 3 Headroom37.4 in0.0 in
Row 3 Shoulder Room53.1 in0.0 in
Row 3 Hip Room45.3 in0.0 in
Row 3 Legroom34.9 in0.0 in
Cargo Volume,
Minimum
13.6 ft315.0 ft3
Cargo Volume,
Behind R2
43.9 ft315.0 ft3
Cargo Volume,
Maximum
83.7 ft315.0 ft3

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Option Package Details
Ford Explorer Eddie Bauer

Convenience Package
FeatureValueRequested?
Automatic climate control, front200Yes
Heated mirrors25Yes
Sunroof900Yes
CD changer, in-dash200No
Power fore-aft adjuster, passenger seat100Yes
Universal garage door opener100Yes
Memory system, driver seat200No
Power height adjuster, passenger seat100No
Power tilt adjuster, passenger seat100No
Obstacle detection, rear250No
Power-adjustable pedals125Yes
Dual-zone climate control125No
Unbranded, 190W, 7 speakers (with subwoofer)350No
Total Requested145052%
Total Not Requested132548%
Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio75No
Media drive, large15No
Total Requested60087%
Total Not Requested9013%

Option Package Details
Ford Explorer Limited

Navigation and Moon Package
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio75No
Media drive, large15No
Total Requested60087%
Total Not Requested9013%

Option Package Details
Kia Optima EX

Premium Package
FeatureValueRequested?
215/50VR17 tires400No
Power-adjustable pedals125Yes
Heated front seats200Yes
Sunroof900Yes
CD changer, in-dash200No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100Yes
Sunshade, rear125No
Infinity, 360W, 7 speakers (with subwoofer)350No
Total Requested132553%
Total Not Requested117547%

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