| 1 | 0 | 3 | 4 | 3 | 4 |
Ford Fiesta vs. Kia Optima Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Ford Fiesta vs. Kia Optima Invoice Comparison
Lowest Total Price: $20,280 Ford Fiesta SEL | |||||
| Difference: $10,345 | |||||
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| Model Year | 2012 | 2020 | 2020 | 2020 | 2020 |
| Model | Fiesta | Optima | Optima | Optima | Optima |
| Trim | SEL | EX | Hybrid EX | Plug-in Hybrid EX | SX |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Base Price | $16,600 | $27,190 | $29,310 | $36,090 | $32,190 |
| Upgrade Package | 820 | ||||
| Interior Pack | 925 | ||||
| Remote start | 395 | 425 | 425 | ||
| Sunroof | 745 | ||||
| Premium Package | 2,300 | ||||
| Universal garage door opener | 350 | ||||
| Interior trim, special color | 0 | ||||
| Upgrade Package | 714 | ||||
| Interior Pack | 805 | ||||
| Remote start | 344 | 353 | 353 | ||
| Sunroof | 648 | ||||
| Premium Package | 2,088 | ||||
| Universal garage door opener | 291 | ||||
| Interior trim, special color | 0 | ||||
| Options (change) | 2,885 | 2,725 | 350 | 0 | 425 |
| Options (change) | 2,511 | 2,441 | 291 | 0 | 353 |
| Destination | 795 | 965 | 965 | 965 | 965 |
| Gas Tax | 0 | 0 | 0 | -4,919 | 0 |
| Total Price | $20,280 | $30,880 | $30,625 | $32,136 | $33,580 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Ford Fiesta dealer quotes or Kia Optima dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Ford Fiesta vs. Kia Optima
| Lowest Adjusted Price: Ford Fiesta SEL | |||||
| Lowest Adjusted Invoice: Kia Optima Plug-in Hybrid EX | |||||
| TrueDelta Adjusted Price Difference: $5,655 | |||||
| TrueDelta Adjusted Invoice Difference: $22,896 | |||||
| Model Year | 2012 | 2020 | 2020 | 2020 | 2020 |
| Model | Fiesta | Optima | Optima | Optima | Optima |
| Trim | SEL | EX | Hybrid EX | Plug-in Hybrid EX | SX |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Engine | 120hp I4 | 178hp I4 | 154hp I4 H | 154hp I4 PiH | 245hp I4 |
| Transmission | M5 | S7 | T6 | T6 | T6 |
| Drivetrain | FWD | FWD | FWD | FWD | FWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | 80, 6 | ?, 6 | 630, 10 | 630, 10 | ?, 6 |
| Tire (rear if not all the same) | 195/50-16 | 215/55-17 | 215/55-17 | 215/55-17 | 235/45-18 |
| Total Price | $20,280 | $30,880 | $30,625 | $32,136 | $33,580 |
| Adjustments for Features | 0 | -4,945 | -3,230 | -2,830 | -6,645 |
| Feature-Adjusted Total Price | $20,280 | $25,935 | $27,395 | $29,306 | $26,935 |
| Cost Above Minimum | $0 | $0 | $1,460 | $3,371 | $1,000 |
Features Comparison: Ford Fiesta vs. Kia Optima
| Model Year | 2012 | 2020 | 2020 | 2020 | 2020 |
| Model | Fiesta | Optima | Optima | Optima | Optima |
| Trim | SEL | EX | Hybrid EX | Plug-in Hybrid EX | SX |
| Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
| Transmission and Drivetrain | |||||
| 5-speed manual | $0 | ||||
| 7-speed automated manual | $1200 | ||||
| 6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | ||
| FWD | $0 | $0 | $0 | $0 | $0 |
| Accessories | |||||
| Heated steering wheel | $100 | $100 | |||
| Proximity trunk or liftgate opener | $125 | $125 | $125 | $125 | |
| Remote start | $150 | $150 | $150 | ||
| Universal garage door opener | $100 | ||||
| Brakes, Airbags, and Other Safety | |||||
| 4-wheel disc brakes | $150 | $150 | $150 | $150 | |
| Active or whiplash-reducing head restraints, front seats | $0 | $0 | $0 | $0 | |
| Blind spot warning system | $200 | $200 | |||
| Brake assist | $50 | $50 | $50 | $50 | |
| Cross-traffic warning, rear | $100 | $100 | |||
| Obstacle detection, rear | $250 | $250 | |||
| Rearview camera | $200 | $200 | $200 | $200 | |
| Temporary spare tire | $150 | $150 | |||
| Cargo Management | |||||
| Cargo mat | $40 | $40 | |||
| Overhead sunglass holder | $25 | $25 | $25 | $25 | |
| Climate Control | |||||
| Automatic climate control, front | $200 | $200 | $200 | $200 | |
| Dual-zone climate control | $125 | $125 | $125 | $125 | |
| Interior air filter | $0 | $0 | $0 | $0 | |
| Rear air vents | $100 | $100 | $100 | $100 | |
| Engine / Motor | |||||
| 10 kWh battery pack | $0 | ||||
| 3.3 kW onboard charger | $0 | ||||
| Automatic start / stop | $150 | $150 | |||
| Exterior | |||||
| Active grille shutters | $0 | $0 | |||
| Black exterior trim (optional) | $0 | ||||
| Body kit | $0 | $0 | |||
| Bright-finished exhaust tip(s) | $25 | $25 | |||
| Laminated front side windows | $200 | $200 | $200 | $200 | |
| Painted brake calipers (optional) | $0 | ||||
| Panoramic sunroof | $1200 | $1200 | |||
| Rear spoiler | $200 | $200 | |||
| Sunroof | $900 | ||||
| Infotainment | |||||
| Android Auto support | $100 | $100 | $100 | $100 | |
| App support | $0 | $0 | $0 | $0 | |
| Apple CarPlay support | $100 | $100 | $100 | $100 | |
| CD player | $125 | ||||
| HD radio | $50 | $50 | |||
| MP3-compatible player | $50 | ||||
| Navigation system | $600 | $600 | |||
| Navigation, turn-by-turn | $25 | ||||
| Surround sound | $250 | $250 | |||
| Traffic + travel information | $25 | ||||
| Traffic information | $25 | $25 | |||
| Voice control for audio system | $25 | ||||
| Voice control for nav and audio | $100 | $100 | |||
| Instruments, Lights, and Mirrors | |||||
| Approach detection | $25 | $25 | $25 | $25 | |
| Automatic headlights | $125 | $125 | $125 | $125 | |
| Compass | $0 | ||||
| Detailed driving style feedback | $100 | $100 | |||
| Fog lights | $125 | ||||
| Illuminated visor mirror, driver | $50 | $50 | $50 | $50 | |
| Illuminated visor mirror, passenger | $50 | $50 | $50 | $50 | |
| Interior ambient lighting | $150 | $150 | $150 | ||
| Large energy flow and fuel economy display | $25 | $25 | |||
| LED headlights | $1000 | ||||
| Power-folding mirrors | $50 | $50 | |||
| Spotter mirror(s) | $50 | ||||
| Steering-linked headlights | $150 | ||||
| Visor mirror, driver | $10 | ||||
| Visor mirror, passenger | $10 | ||||
| Seats and Interior Trim | |||||
| Center armrest(s), front row | $75 | $75 | $75 | $75 | |
| Center armrest(s), second row | $50 | $50 | $50 | $50 | |
| Cooled or ventilated front seats | $300 | $300 | |||
| Floor mats, second row (optional) | $0 | ||||
| Folding second row seats | $300 | $300 | $300 | $300 | |
| Interior trim, special color | $0 | $0 | |||
| Manual height adjuster, driver seat | $50 | ||||
| Manual height adjuster, passenger seat | $50 | $50 | |||
| Memory system, driver seat | $200 | $200 | $200 | $200 | |
| Metal pedals | $75 | ||||
| Power 4-way lumbar adjuster, driver seat | $150 | $150 | $150 | $150 | |
| Power fore-aft adjuster, driver seat | $100 | $100 | $100 | $100 | |
| Power fore-aft adjuster, passenger seat | $100 | $100 | |||
| Power height adjuster, driver seat | $100 | $100 | $100 | $100 | |
| Power height adjuster, passenger seat | $100 | $100 | |||
| Power lumbar adjuster, passenger seat | $100 | $100 | |||
| Power recliner, driver seat | $100 | $100 | $100 | $100 | |
| Power recliner, passenger seat | $100 | $100 | |||
| Power tilt adjuster, driver seat | $100 | $100 | $100 | $100 | |
| Power tilt adjuster, passenger seat | $100 | $100 | |||
| Suspension, Wheels, and Tires | |||||
| Alloy wheels | $350 | $350 | $350 | $350 | |
| Electronic systems calibration selector | $200 | $200 | |||
| Machined alloy wheels | $350 | ||||
| Performance steering system (optional) | $0 | ||||
| Sport suspension (upgrade) | $0 | ||||
| Transmission | |||||
| Steering-wheel-mounted transmission controls | $100 | ||||
| Total Value of Features | $2,570 | $7,515 | $5,800 | $5,400 | $9,215 |
| Value of Feature Adjustments | $0 | $4,945 | $3,230 | $2,830 | $6,645 |
| Value of Feature Adjustments | 0 | -545 | -132 | 348 | -261 |
Specifications Comparison: Ford Fiesta vs. Kia Optima
| Model Year | 2012 | 2020 |
| Model | Fiesta | Optima |
| Body | 4dr Sedan | 4dr Sedan |
| Wheelbase | 98.0 in | 110.4 in |
| Length | 173.6 in | 191.1 in |
| Width | 66.8 in | 73.2 in |
| Height | 58.0 in | 57.7 in |
| Curb Weight | 2,579 lb. | 3,231 lb. |
| Fuel Capacity | 11.9 gal. | 18.5 gal. |
| Row 1 Headroom | 39.1 in | 39.8 in |
| Row 1 Shoulder Room | 52.7 in | 58.1 in |
| Row 1 Hip Room | 50.6 in | 56.0 in |
| Row 1 Legroom | 42.2 in | 45.5 in |
| Row 2 Headroom | 37.1 in | 37.8 in |
| Row 2 Shoulder Room | 49.0 in | 56.4 in |
| Row 2 Hip Room | 49.2 in | 56.0 in |
| Row 2 Legroom | 31.2 in | 35.6 in |
| Cargo Volume | 12.8 ft3 | 15.9 ft3 |
Option Package Details
Ford Fiesta SEL
| Upgrade Package | ||
| Feature | Value | Requested? |
| Heated front seats | 200 | Yes |
| Alarm | 100 | No |
| Additional chrome trim | 0 | No |
| Proximity key | 250 | Yes |
| Total Requested | 450 | 82% |
| Total Not Requested | 100 | 18% |
| Interior Pack | ||
| Feature | Value | Requested? |
| Leather seating surfaces | 900 | Yes |
| Interior trim, special color | 0 | Yes |
| Total Requested | 900 | 100% |
| Total Not Requested | 0 | 0% |
Option Package Details
Kia Optima EX
| Premium Package | ||
| Feature | Value | Requested? |
| Cooled or ventilated front seats | 300 | No |
| Power recliner, passenger seat | 100 | No |
| Power fore-aft adjuster, passenger seat | 100 | No |
| Power lumbar adjuster, passenger seat | 100 | No |
| Auto-dimming rearview mirror | 150 | Yes |
| Power height adjuster, passenger seat | 50 | No |
| Power tilt adjuster, passenger seat | 100 | No |
| Panoramic sunroof | 1200 | No |
| Interior ambient lighting | 150 | Yes |
| Rear reading lights | 0 | No |
| Total Requested | 300 | 13% |
| Total Not Requested | 1950 | 87% |
Option Package Details
Kia Optima Hybrid EX
| Universal garage door opener | ||
| Feature | Value | Requested? |
| Universal garage door opener | 100 | No |
| Auto-dimming rearview mirror | 150 | Yes |
| Compass | 0 | No |
| Total Requested | 150 | 60% |
| Total Not Requested | 100 | 40% |
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