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Ford Fiesta vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Ford Fiesta vs. Kia Optima Invoice Comparison

Lowest Total Price: $21,570

Ford Fiesta Titanium   
Difference: $4,520

Lowest Total Invoice: $21,203

Ford Fiesta Titanium   
Difference: $3,087

Calculate Payments

  Down Payment Interest Rate Term
Model Year20182010
ModelFiestaOptima
TrimTitaniumEX
Body4dr Sedan4dr Sedan
Base Price $19,105 $20,995
Base Invoice $18,818 $19,620
Navigation system 795 1,200
Sunroof 795  
Premium Package   2,200
2.7L V6   1,000
Navigation system 755 1,075
Sunroof 755  
Premium Package   1,960
2.7L V6   940
Options (change) 1,590 4,400
Options (change) 1,510 3,975
Destination 875 695
Total Price $21,570 $26,090
Total Invoice $21,203 $24,290

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Ford Fiesta dealer quotes or Kia Optima dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Ford Fiesta vs. Kia Optima

Lowest Adjusted Price and Invoice: Ford Fiesta Titanium
TrueDelta Adjusted Price Difference: $4,845
TrueDelta Adjusted Invoice Difference: $3,406
Model Year20182010
ModelFiestaOptima
TrimTitaniumEX
Body4dr Sedan4dr Sedan
Engine120hp I4194hp V6
TransmissionS6T5
DrivetrainFWDFWD
EPA Fuel Economy (city/highway)26/33 MPG20/28 MPG
Audio (watts, speakers)100, 8360, 7
Tire (rear if not all the same)195/50-16215/50-17
Total Price$21,570$26,090
Adjustments for Features-3250
Feature-Adjusted Total Price$21,245$26,090
Total Invoice$21,203$24,290
Adjustments for Features-3190
Feature-Adjusted Total Invoice$20,884$24,290

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Features Comparison: Ford Fiesta vs. Kia Optima

Model Year20182010
ModelFiestaOptima
TrimTitaniumEX
Body4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed automated manual$1100 
5-speed manually-shiftable automatic $1000
FWD$0$0
Accessories 
Power-adjustable pedals $125
Proximity key$250 
Sunshade, rear $125
Universal garage door opener $100
Brakes, Airbags, and Other Safety 
4-wheel disc brakes $150
911 assist$25 
Active or whiplash-reducing head restraints, front seats $0
Brake assist $50
Knee airbag, driver$75 
Obstacle detection, rear$250 
Rearview camera$200 
Rollover sensor$50 
Safety key$5 
Torque vectoring, brake-based$100 
Vehicle health reports$0 
Cargo Management 
Overhead sunglass holder $25
Exterior 
Bodyside moldings $75
Bright-finished exhaust tip(s) $25
Rear spoiler$200 
Infotainment 
Android Auto support$100 
App support$0 
Apple CarPlay support$100 
Aux input $50
Bluetooth audio streaming$25 
Bluetooth cell phone link$100 
HD radio$50 
SMS text-to-speech reader$25 
Traffic + travel information$25 
Voice control for external devices$0 
Voice control for nav and audio$100 
Instruments, Lights, and Mirrors 
Compass $0
Illuminated visor mirror, driver $50
Illuminated visor mirror, passenger $50
Interior ambient lighting $150
Interior ambient lighting, configurable$150 
Spotter mirror(s)$50 
Visor mirror, driver$10 
Visor mirror, passenger$10 
Seats and Interior Trim 
Center armrest(s), second row $50
Door sill trim plates $100
Manual height adjuster, driver seat$50 
Power fore-aft adjuster, driver seat $100
Power fore-aft adjuster, passenger seat $100
Power height adjuster, driver seat $100
Power recliner, driver seat $100
Power recliner, passenger seat $100
Power tilt adjuster, driver seat $100
Total Value of Features$3,050$2,725
Value of Feature Adjustments$325$0
Value of Feature Adjustments-3190

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See a complete comparison of Ford Fiesta vs. Kia Optima features.

Specifications Comparison: Ford Fiesta vs. Kia Optima

Model Year20182010
ModelFiestaOptima
Body4dr Sedan4dr Sedan
Wheelbase98.0 in107.1 in
Length173.6 in189.0 in
Width67.8 in71.1 in
Height58.1 in58.3 in
Curb Weight2,783 lb.3,294 lb.
Fuel Capacity12.4 gal.16.4 gal.
Row 1 Headroom39.1 in39.8 in
Row 1 Shoulder Room52.7 in57.1 in
Row 1 Hip Room50.6 in54.5 in
Row 1 Legroom42.2 in43.7 in
Row 2 Headroom37.1 in38.0 in
Row 2 Shoulder Room49.0 in56.3 in
Row 2 Hip Room49.2 in54.7 in
Row 2 Legroom31.2 in37.8 in
Cargo Volume12.8 ft315.0 ft3

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See a complete comparison of Ford Fiesta vs. Kia Optima specs.

Option Package Details
Kia Optima EX

Premium Package
FeatureValueRequested?
215/50VR17 tires400No
Power-adjustable pedals125No
Heated front seats200Yes
Sunroof900Yes
CD changer, in-dash200No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Sunshade, rear125No
Infinity, 360W, 7 speakers (with subwoofer)350No
Total Requested110044%
Total Not Requested140056%
2.7L V6
DOHC-4v
194 hp@6000
184 lb-ft@4500
FeatureValueRequested?
2.7L V6
DOHC-4v
194 hp@6000
184 lb-ft@4500		1000Yes
Bright-finished exhaust tip(s)25No
Total Requested100098%
Total Not Requested252%

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