The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $28,575 Hyundai Kona Ultimate | ||
Difference: $8,435 | ||
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Model Year | 2018 | 2020 |
Model | Kona | Optima |
Trim | Ultimate | SX |
Body | 4dr SUV | 4dr Sedan |
Base Price | $27,400 | $32,190 |
Floor mats | 125 | |
Cargo tray | 100 | 80 |
Technology Package | 3,000 | |
Universal garage door opener | 350 | |
Remote start | 425 | |
Floor mats | 100 | |
Cargo tray | 80 | 67 |
Technology Package | 2,727 | |
Universal garage door opener | 291 | |
Remote start | 353 | |
Options (change) | 225 | 3,855 |
Options (change) | 180 | 3,438 |
Destination | 950 | 965 |
Total Price | $28,575 | $37,010 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Hyundai Kona dealer quotes or Kia Optima dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price: Hyundai Kona Ultimate | ||
Lowest Adjusted Invoice: Kia Optima SX | ||
TrueDelta Adjusted Price Difference: $6,845 | ||
TrueDelta Adjusted Invoice Difference: $23,086 | ||
Model Year | 2018 | 2020 |
Model | Kona | Optima |
Trim | Ultimate | SX |
Body | 4dr SUV | 4dr Sedan |
Engine | 175hp I4 | 245hp I4 |
Transmission | S7 | T6 |
Drivetrain | FWD | FWD |
EPA Fuel Economy (city/highway) | 28/32 MPG | 21/30 MPG |
Audio (watts, speakers) | 315, 8 | 630, 10 |
Tire (rear if not all the same) | 235/45-18 | 235/45-18 |
Total Price | $28,575 | $37,010 |
Adjustments for Features | 0 | -1,590 |
Feature-Adjusted Total Price | $28,575 | $35,420 |
Model Year | 2018 | 2020 |
Model | Kona | Optima |
Trim | Ultimate | SX |
Body | 4dr SUV | 4dr Sedan |
Transmission and Drivetrain | ||
7-speed automated manual | $1200 | |
6-speed manually-shiftable automatic | $1100 | |
FWD | $0 | $0 |
Accessories | ||
Adaptive cruise control, all-speed | $850 | |
Cruise control | $150 | |
Proximity trunk or liftgate opener | $125 | |
Remote app | $25 | |
Remote climate control | $25 | |
Remote start | $150 | |
Remote start via app | $75 | |
Brakes, Airbags, and Other Safety | ||
911 assist | $25 | |
Active or whiplash-reducing head restraints, front seats | $0 | |
Automatic braking, high-speed or partial | $200 | |
Driver drowsiness monitor | $150 | |
Knee airbag, driver | $75 | |
Lane departure prevention, steering-based | $200 | |
Pedestrian detection | $50 | |
Cargo Management | ||
Cargo cover | $75 | |
Cargo mat | $40 | |
Roof rails | $250 | |
Climate Control | ||
Dual-zone climate control | $125 | |
Rain-sensing wipers | $175 | |
Rear air vents | $100 | |
Rear wiper | $175 | |
Variable intermittent wipers | $75 | |
Exterior | ||
Black exterior trim (optional) | $0 | |
Bodyside cladding (gray/black) | $250 | |
Bright-finished exhaust tip(s) | $25 | |
Deep-tinted rear windows | $275 | |
Laminated front side windows | $200 | |
Painted brake calipers (optional) | $0 | |
Panoramic sunroof | $1200 | |
Sunroof | $900 | |
Wheel-lip moldings | $75 | |
Infotainment | ||
App support | $0 | |
SMS text-to-speech reader | $25 | |
Surround sound | $250 | |
Telematics service, such as OnStar, with navigation | $225 | |
Traffic + travel information | $25 | |
Traffic information | $25 | |
Voice control for external devices | $0 | |
Wireless charging station | $75 | |
Instruments, Lights, and Mirrors | ||
Approach detection | $25 | |
Cornering lights | $50 | |
Head-up display (HUD) | $350 | |
Interior ambient lighting | $150 | |
LED headlights | $1000 | |
LED headlights, single projector or low beam only | $750 | |
Power-folding mirrors | $50 | |
Steering-linked headlights | $150 | |
Seats and Interior Trim | ||
Cooled or ventilated front seats | $300 | |
Manual recliner, second row seats | $75 | |
Memory system, driver seat | $200 | |
Metal pedals | $75 | |
Power 4-way lumbar adjuster, driver seat | $150 | |
Power fore-aft adjuster, passenger seat | $100 | |
Power height adjuster, passenger seat | $100 | |
Power lumbar adjuster, driver seat | $100 | |
Power lumbar adjuster, passenger seat | $100 | |
Power recliner, passenger seat | $100 | |
Power tilt adjuster, passenger seat | $100 | |
Suspension, Wheels, and Tires | ||
Alloy wheels | $350 | |
Machined alloy wheels | $350 | |
Performance steering system (optional) | $0 | |
Sport suspension (upgrade) | $0 | |
Transmission | ||
Steering-wheel-mounted transmission controls | $100 | |
Total Value of Features | $6,050 | $7,640 |
Value of Feature Adjustments | $0 | $1,590 |
Value of Feature Adjustments | 0 | -189 |
Model Year | 2018 | 2020 |
Model | Kona | Optima |
Body | 4dr SUV | 4dr Sedan |
Wheelbase | 102.4 in | 110.4 in |
Length | 164.0 in | 191.1 in |
Width | 70.9 in | 73.2 in |
Height | 61.0 in | 57.7 in |
Curb Weight | 3,043 lb. | 3,558 lb. |
Fuel Capacity | 13.2 gal. | 18.5 gal. |
Row 1 Headroom | 39.6 in | 39.8 in |
Row 1 Shoulder Room | 55.5 in | 58.1 in |
Row 1 Hip Room | 53.3 in | 56.0 in |
Row 1 Legroom | 41.5 in | 45.5 in |
Row 2 Headroom | 37.8 in | 37.8 in |
Row 2 Shoulder Room | 54.5 in | 56.4 in |
Row 2 Hip Room | 52.2 in | 56.0 in |
Row 2 Legroom | 34.6 in | 35.6 in |
Cargo Volume, Minimum | 19.2 ft3 | 15.9 ft3 |
Cargo Volume, Maximum | 45.8 ft3 | 15.9 ft3 |
Universal garage door opener | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Compass | 0 | Yes |
Total Requested | 100 | 100% |
Total Not Requested | 0 | 0% |
Technology Package | ||
Feature | Value | Requested? |
Auto-dimming headlights | 200 | Yes |
Surround sound | 250 | No |
Lane departure warning | 200 | Yes |
Adaptive cruise control, all-speed | 700 | No |
Automatic braking, low-speed | 200 | Yes |
Automatic braking, high-speed or partial | 200 | No |
Forward collision warning | 200 | Yes |
Harman/Kardon, 630W, 10 speakers (with subwoofer) | 350 | No |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
HD radio | 50 | Yes |
Total Requested | 1575 | 51% |
Total Not Requested | 1500 | 49% |