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Kia Optima vs. Kia Rio Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Kia Rio Invoice Comparison

Lowest Total Price: $20,275

Kia Rio EX   
Difference: $1,060

Lowest Total Invoice: $19,377

Kia Rio EX   
Difference: $468

Calculate Payments

  Down Payment Interest Rate Term
Model Year20072018
ModelOptimaRio
TrimEXEX
Body4dr Sedan4dr Sedan
Base Price $19,395 $18,400
Base Invoice $18,045 $17,627
Leather seating surfaces 600  
Convenience Package 700  
Universal garage door opener   350
Floor mats   130
Partial leather seating sufaces   500
Leather seating surfaces 535  
Convenience Package 625  
Universal garage door opener   291
Floor mats   104
Partial leather seating sufaces   460
Options (change) 1,300 980
Options (change) 1,160 855
Destination 640 895
Total Price $21,335 $20,275
Total Invoice $19,845 $19,377

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Kia Optima dealer quotes or Kia Rio dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Kia Optima vs. Kia Rio

Lowest Adjusted Price and Invoice: Kia Rio EX
TrueDelta Adjusted Price Difference: $1,125
TrueDelta Adjusted Invoice Difference: $530
Model Year20072018
ModelOptimaRio
TrimEXEX
Body4dr Sedan4dr Sedan
Engine161hp I4130hp I4
TransmissionT5T6
DrivetrainFWDFWD
EPA Fuel Economy (city/highway)24/32 MPG28/37 MPG
Audio (watts, speakers)360, 7?, 6
Tire (rear if not all the same)205/60-16185/65-15
Total Price$21,335$20,275
Adjustments for Features0-65
Feature-Adjusted Total Price$21,335$20,210
Total Invoice$19,845$19,377
Adjustments for Features0-62
Feature-Adjusted Total Invoice$19,845$19,315

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Features Comparison: Kia Optima vs. Kia Rio

Model Year20072018
ModelOptimaRio
TrimEXEX
Body4dr Sedan4dr Sedan
Transmission and Drivetrain 
5-speed manually-shiftable automatic$1000 
6-speed manually-shiftable automatic $1100
FWD$0$0
Accessories 
Power-adjustable pedals$125 
Sunshade, rear$125 
Brakes, Airbags, and Other Safety 
911 assist $25
Antilock brakes (ABS) $400
Automatic braking, low-speed $200
Brake assist $50
Forward collision warning $200
Pedestrian detection $50
Rearview camera $200
Stability control $400
Traction control $100
Vehicle health reports $0
Cargo Management 
Cargo net $40
Climate Control 
Automatic climate control, front$200 
Interior air filter$0 
Exterior 
Bodyside moldings$75 
Infotainment 
Android Auto support $100
App support $0
Apple CarPlay support $100
Aux input $50
Bluetooth audio streaming $25
Bluetooth cell phone link $100
Cassette player$50 
CD changer, in-dash$325 
MP3-compatible player$50 
Rear seat USB outlets (optional) $0
Satellite radio $200
SMS text-to-speech reader $25
Voice control for external devices $0
Instruments, Lights, and Mirrors 
Compass $0
Outside temperature display$50 
Seats and Interior Trim 
Center armrest(s), second row$50 
Heated front seats$200 
Interior trim, special color $0
Leather seating surfaces$900 
Manual height adjuster, driver seat $50
Manual lumbar adjuster, driver seat$50 
Partial leather seating sufaces $450
Power fore-aft adjuster, driver seat$100 
Power fore-aft adjuster, passenger seat$100 
Power height adjuster, driver seat$100 
Power recliner, driver seat$100 
Power recliner, passenger seat$100 
Power tilt adjuster, driver seat$100 
Total Value of Features$3,800$3,865
Value of Feature Adjustments$0$65
Value of Feature Adjustments0-62

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See a complete comparison of Kia Optima vs. Kia Rio features.

Specifications Comparison: Kia Optima vs. Kia Rio

Model Year20072018
ModelOptimaRio
Body4dr Sedan4dr Sedan
Wheelbase107.1 in101.6 in
Length186.4 in172.6 in
Width71.1 in67.9 in
Height58.3 in57.1 in
Curb Weight3,179 lb.2,714 lb.
Fuel Capacity17.0 gal.11.9 gal.
Row 1 Headroom39.8 in38.9 in
Row 1 Shoulder Room57.1 in54.1 in
Row 1 Hip Room54.5 in52.9 in
Row 1 Legroom43.7 in42.1 in
Row 2 Headroom38.0 in37.4 in
Row 2 Shoulder Room56.3 in53.3 in
Row 2 Hip Room54.7 in52.4 in
Row 2 Legroom37.8 in33.5 in
Cargo Volume14.8 ft313.7 ft3

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See a complete comparison of Kia Optima vs. Kia Rio specs.

Option Package Details
Kia Optima EX

Convenience Package
FeatureValueRequested?
Heated front seats200No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Sunshade, rear125No
Power-adjustable pedals125No
Total Requested00%
Total Not Requested650100%

Option Package Details
Kia Rio EX

Universal garage door opener
FeatureValueRequested?
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Compass0No
Total Requested250100%
Total Not Requested00%
Partial leather seating sufaces
FeatureValueRequested?
Partial leather seating sufaces450Yes
Interior trim, special color0No
Total Requested450100%
Total Not Requested00%

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See TrueDelta's information for all Sedans and Wagons.
See TrueDelta's information for all Kia models.