Kia Optima Kia Optima 2007 Kia Rio Kia Rio 2010

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Kia Optima vs. Kia Rio Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Kia Rio Invoice Comparison

Lowest Total Price: $16,585

Kia Rio SX   
Difference: $2,905

Lowest Total Invoice: $15,597

Kia Rio SX   
Difference: $2,593

Calculate Payments

  Down Payment Interest Rate Term
Model Year2007200720102010
ModelOptimaOptimaRioRio
TrimLXEXLXSX
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Base Price $16,355 $19,395 $13,795 $14,895
Base Invoice $15,435 $18,045 $13,330 $13,990
5-speed shiftable automatic 1,295      
Appearance Package 1,000      
Rear spoiler 200 200 300  
Value Package     600  
195/55HR15     285  
Floor mats     95 95
4-speed automatic     900 900
5-speed shiftable automatic 1,065      
Appearance Package 890      
Rear spoiler 160 160 250  
Value Package     535  
195/55HR15     250  
Floor mats     72 72
4-speed automatic     870 840
Options (change) 2,495 200 2,180 995
Options (change) 2,115 160 1,977 912
Destination 640 640 695 695
Total Price $19,490 $20,235 $16,670 $16,585
Total Invoice $18,190 $18,845 $16,002 $15,597

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Kia Optima dealer quotes or Kia Rio dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Kia Optima vs. Kia Rio

Lowest Adjusted Price and Invoice: Kia Rio SX
TrueDelta Adjusted Price Difference: $2,645
TrueDelta Adjusted Invoice Difference: $2,315
Model Year2007200720102010
ModelOptimaOptimaRioRio
TrimLXEXLXSX
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Engine161hp I4161hp I4110hp I4110hp I4
TransmissionT5T5A4A4
DrivetrainFWDFWDFWDFWD
EPA Fuel Economy (city/highway)24/32 MPG24/32 MPG25/35 MPG25/35 MPG
Audio (watts, speakers)?, 6360, 7?, 6?, 6
Tire (rear if not all the same)215/50-17205/60-16195/55-15205/45-16
Total Price$19,490$20,235$16,670$16,585
Adjustments for Features-355-1,3050-300
Feature-Adjusted Total Price$19,135$18,930$16,670$16,285
Cost Above Minimum$205$0$385$0
Total Invoice$18,190$18,845$16,002$15,597
Adjustments for Features-331-1,2150-282
Feature-Adjusted Total Invoice$17,859$17,630$16,002$15,315
Cost Above Minimum$229$0$687$0

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Features Comparison: Kia Optima vs. Kia Rio

Model Year2007200720102010
ModelOptimaOptimaRioRio
TrimLXEXLXSX
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
5-speed manually-shiftable automatic$1000$1000  
4-speed automatic  $800$800
FWD$0$0$0$0
Accessories 
Tilt steering wheel, manual  $150$150
Tilt/telescoping steering wheel, manual$250$250  
Universal garage door opener $100  
Brakes, Airbags, and Other Safety 
Antilock brakes (ABS)  $400$400
Cargo Management 
Overhead sunglass holder$25$25  
Climate Control 
Automatic climate control, front $200  
Interior air filter$0$0  
Exterior 
Bright-finished exhaust tip(s)   $25
Infotainment 
Aux input  $50$50
Bluetooth cell phone link  $100$100
Cassette player $50  
CD changer, in-dash $325  
CD player$125 $125$125
MP3-compatible player $50$50$50
Satellite radio  $200$200
Instruments, Lights, and Mirrors 
Auto-dimming rearview mirror $150  
Automatic headlights$125$125  
Automatic-off headlights  $25$25
Fog lights$125$125 $125
Illuminated visor mirror, driver$50$50  
Illuminated visor mirror, passenger$50$50  
Outside temperature display$50$50  
Trip computer$150$150  
Turn signals on or near mirrors  $25$25
Visor mirror, driver  $10$10
Visor mirror, passenger  $10$10
Seats and Interior Trim 
Aluminum trim$100   
Center armrest(s), second row$50$50  
Leather-wrapped steering wheel$150$150 $150
Manual height adjuster, driver seat$50 $50$50
Manual lumbar adjuster, driver seat$50$50  
Manual tilt adjuster, driver seat$50 $50$50
Power fore-aft adjuster, driver seat $100  
Power height adjuster, driver seat $100  
Power recliner, driver seat $100  
Power tilt adjuster, driver seat $100  
Total Value of Features$2,400$3,350$2,045$2,345
Value of Feature Adjustments$355$1,305$0$300
Value of Feature Adjustments-331-1,2150-282

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Specifications Comparison: Kia Optima vs. Kia Rio

Model Year20072010
ModelOptimaRio
Body4dr Sedan4dr Sedan
Wheelbase107.1 in98.4 in
Length186.4 in167.3 in
Width71.1 in66.7 in
Height58.3 in57.9 in
Curb Weight3,179 lb.2,403 lb.
Fuel Capacity17.0 gal.11.9 gal.
Row 1 Headroom39.8 in39.6 in
Row 1 Shoulder Room57.1 in53.5 in
Row 1 Hip Room54.5 in50.8 in
Row 1 Legroom43.7 in42.8 in
Row 2 Headroom38.0 in37.8 in
Row 2 Shoulder Room56.3 in53.1 in
Row 2 Hip Room54.7 in50.0 in
Row 2 Legroom37.8 in34.3 in
Cargo Volume14.8 ft311.9 ft3

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Option Package Details
Kia Optima LX

Appearance Package
FeatureValueRequested?
215/50VR17 tires400No
Trip computer150No
Automatic headlights125No
Fog lights125Yes
Alloy wheels350Yes
Leather-wrapped steering wheel150Yes
Outside temperature display50No
Upgraded instruments0No
Aluminum trim100No
Special exterior trim0No
Total Requested62543%
Total Not Requested82557%

Option Package Details
Kia Rio LX

195/55HR15 tires
FeatureValueRequested?
195/55HR15 tires400No
Alloy wheels350Yes
Total Requested35047%
Total Not Requested40053%
Value Package
FeatureValueRequested?
Audio controls on steering wheel125Yes
Cruise control150Yes
Power mirrors125Yes
Heated mirrors25Yes
Power front side windows250Yes
Power locks275Yes
Remote keyless entry225Yes
Unbranded, 6 speakers350No
Power rear side windows200Yes
Total Requested137580%
Total Not Requested35020%

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