Kia Optima Kia Optima 2018 Mercedes-Benz E-Class (2-door) Mercedes-Benz E-Class (2-door) 2013

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Kia Optima vs. Mercedes-Benz E-Class (2-door) Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Mercedes-Benz E-Class (2-door) Invoice Comparison

Lowest Total Price: $34,745

Kia Optima SX   
Difference: $28,070

Lowest Total Invoice: $32,293

Kia Optima SX   
Difference: $26,189

Calculate Payments

  Down Payment Interest Rate Term
Model Year201820132013
ModelOptimaE-Class (2-door)E-Class (2-door)
TrimSXE350E550
Body4dr Sedan2dr Coupe2dr Coupe
Base Price $30,500 $51,120 $57,960
Base Invoice $28,380 $47,542 $53,903
Technology Package 3,000    
Universal garage door opener 350    
Premium 1 Package   3,400 3,400
Premium 2 Package   2,450 2,450
Driver Assistance Package   2,950 2,950
Metallic paint (extra cost)   720 720
Rear spoiler   300 300
Obstacle detection, rear   970 970
Technology Package 2,727    
Universal garage door opener 291    
Premium 1 Package   3,162 3,162
Premium 2 Package   2,279 2,279
Driver Assistance Package   2,744 2,744
Metallic paint (extra cost)   669 669
Rear spoiler   279 279
Obstacle detection, rear   902 902
Options (change) 3,350 10,790 10,790
Options (change) 3,018 10,035 10,035
Destination 895 905 905
Total Price $34,745 $62,815 $69,655
Total Invoice $32,293 $58,482 $64,843

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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TrueDelta Value Comparison: Kia Optima vs. Mercedes-Benz E-Class (2-door)

Lowest Adjusted Price and Invoice: Kia Optima SX
TrueDelta Adjusted Price Difference: $25,915
TrueDelta Adjusted Invoice Difference: $24,183
Model Year201820132013
ModelOptimaE-Class (2-door)E-Class (2-door)
TrimSXE350E550
Body4dr Sedan2dr Coupe2dr Coupe
Engine245hp I4302hp V6402hp V8
TransmissionT6T7T7
DrivetrainFWDRWDRWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)630, 10610, 14610, 14
Tire (rear if not all the same)235/45-18235/40-18235/40-18
Total Price$34,745$62,815$69,655
Adjustments for Features0-2,155-2,555
Feature-Adjusted Total Price$34,745$60,660$67,100
Cost Above Minimum$0$0$6,440
Total Invoice$32,293$58,482$64,843
Adjustments for Features0-2,006-2,378
Feature-Adjusted Total Invoice$32,293$56,476$62,465
Cost Above Minimum$0$0$5,989

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Features Comparison: Kia Optima vs. Mercedes-Benz E-Class (2-door)

Model Year201820132013
ModelOptimaE-Class (2-door)E-Class (2-door)
TrimSXE350E550
Body4dr Sedan2dr Coupe2dr Coupe
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100  
7-speed manually-shiftable automatic $1200$1200
FWD$0  
RWD $0$0
Accessories 
Parking guidance system - passive $250$250
Proximity trunk or liftgate opener$125  
Remote app $25$25
Remote window/roof operation $15$15
Sunshade, rear, power $225$225
Tilt/telescoping steering wheel, manual$250  
Tilt/telescoping steering wheel, power $350$350
Brakes, Airbags, and Other Safety 
911 assist$25  
Automatic braking, low-speed$200  
Automatic seat belt presenters, front row $100$100
Blind spot collision prevention $150$150
Cross-traffic warning, rear$100  
Driver drowsiness monitor $150$150
Lane departure prevention $150$150
Obstacle detection, front $150$150
Radar- or camera-based collision preparation system $0$0
Rollover sensor$50  
Vehicle health reports$0  
Cargo Management 
Cargo mat$40  
Overhead sunglass holder$25  
Second-row low console $100$100
Storage compartment under front seat(s) $50$50
Climate Control 
Automatic air recirculation $100$100
Heated windshield washer nozzles $15$15
Rain-sensing wipers $175$175
Residual heat $50$50
Variable intermittent wipers$75  
Exterior 
Black exterior trim (optional)$0  
Body kit  $0
Bodyside moldings $75$75
Laminated front side windows$200  
Painted brake calipers (optional)$0  
Infotainment 
Android Auto support$100  
Apple CarPlay support$100  
CD changer, in-dash $325$325
DVD-compatible player $0$0
In-vehicle Internet $150$150
iPod integration $100$100
Media drive $15$15
MP3-compatible player $50$50
SD Card slot $25$25
Telematics service, such as OnStar, with navigation $225$225
Traffic + travel information $25$25
Traffic information$25  
USB port$25  
Voice control for external devices$0  
Instruments, Lights, and Mirrors 
Analog clock $25$25
Approach detection$25  
Auto-dimming driver-side mirror $75$75
Compass$0  
Cornering lights $50$50
Fog light, rear $100$100
Fog lights$125  
Headlight washers $50$50
LED headlights$1000  
Mirror tilt-down in reverse $25$25
Power-folding mirrors$50  
Xenon HID headlights $500$500
Seats and Interior Trim 
Center armrest(s), second row$50  
Door sill trim plates $100$100
Leather door panel trim $250$250
Memory system, passenger seat $150$150
Metal pedals$75  
Power 4-way lumbar adjuster, passenger seat $150$150
Power headrest height adjuster, driver seat $50$50
Power headrest height adjuster, passenger seat $50$50
Power lumbar adjuster, passenger seat$100  
Wood trim $300$300
Suspension, Wheels, and Tires 
Adaptive dampers - electrical  $500
Adaptive dampers - mechanical $100 
Alloy wheels $350$350
Electronic systems calibration selector$200  
Machined alloy wheels$350  
Performance steering system (optional)$0  
Sport suspension (upgrade)$0 $0
Total Value of Features$4,415$6,570$6,970
Value of Feature Adjustments$0$2,155$2,555
Value of Feature Adjustments0-2,006-2,378

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Specifications Comparison: Kia Optima vs. Mercedes-Benz E-Class (2-door)

Model Year20182013
ModelOptimaE-Class (2-door)
Body4dr Sedan2dr Coupe
Wheelbase110.4 in108.7 in
Length191.1 in185.0 in
Width73.2 in70.3 in
Height57.7 in55.0 in
Curb Weight3,220 lb.3,620 lb.
Fuel Capacity18.5 gal.17.4 gal.
Row 1 Headroom39.8 in40.2 in
Row 1 Shoulder Room58.1 in54.1 in
Row 1 Hip Room56.0 in0.0 in
Row 1 Legroom45.5 in42.0 in
Row 2 Headroom37.8 in35.8 in
Row 2 Shoulder Room56.4 in48.9 in
Row 2 Hip Room56.0 in0.0 in
Row 2 Legroom35.6 in33.0 in
Cargo Volume15.9 ft315.9 ft3

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Option Package Details
Kia Optima SX

Technology Package
FeatureValueRequested?
Auto-dimming headlights200Yes
Surround sound250Yes
Lane departure warning200Yes
Adaptive cruise control, all-speed700Yes
Automatic braking, low-speed200No
Automatic braking, high-speed or partial200Yes
Forward collision warning200Yes
Harman/Kardon, 630W, 10 speakers (with subwoofer)350No
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25Yes
HD radio50Yes
Total Requested252582%
Total Not Requested55018%

Option Package Details
Mercedes-Benz E-Class (2-door) E350

Obstacle detection, rear
FeatureValueRequested?
Obstacle detection, rear250Yes
Obstacle detection, front150No
Parking guidance system - passive250No
Total Requested25038%
Total Not Requested40062%
Premium 1 Package
FeatureValueRequested?
Sunshade, rear, power225No
Satellite radio200Yes
Rearview camera200Yes
Surround sound250Yes
HD radio50Yes
iPod integration100Yes
Harman/Kardon, 610W, 14 speakers (with subwoofer)350No
Navigation system600Yes
Voice control for nav and audio100Yes
Media drive, large15No
Traffic + travel information25No
In-vehicle Internet150No
App support0Yes
Total Requested150066%
Total Not Requested76534%
Premium 2 Package
FeatureValueRequested?
Cooled or ventilated front seats300Yes
Steering-linked headlights150Yes
Xenon HID headlights500Yes
Headlight washers50No
Cornering lights50No
Auto-dimming headlights200Yes
Proximity key250Yes
Total Requested140093%
Total Not Requested1007%
Driver Assistance Package
FeatureValueRequested?
Radar- or camera-based collision preparation system0No
Lane departure warning system200Yes
Adaptive cruise control, all-speed700Yes
Blind spot warning system200Yes
Lane departure prevention system150No
Automatic braking, high-speed200Yes
Forward collision alert200Yes
Blind spot intervention150No
Total Requested150083%
Total Not Requested30017%

Option Package Details
Mercedes-Benz E-Class (2-door) E550

Obstacle detection, rear
FeatureValueRequested?
Obstacle detection, rear250Yes
Obstacle detection, front150No
Parking guidance system - passive250No
Total Requested25038%
Total Not Requested40062%
Premium 1 Package
FeatureValueRequested?
Sunshade, rear, power225No
Satellite radio200Yes
Rearview camera200Yes
Surround sound250Yes
HD radio50Yes
iPod integration100Yes
Harman/Kardon, 610W, 14 speakers (with subwoofer)350No
Navigation system600Yes
Voice control for nav and audio100Yes
Media drive, large15No
Traffic + travel information25No
In-vehicle Internet150No
App support0Yes
Total Requested150066%
Total Not Requested76534%
Premium 2 Package
FeatureValueRequested?
Cooled or ventilated front seats300Yes
Steering-linked headlights150Yes
Xenon HID headlights500Yes
Headlight washers50No
Cornering lights50No
Auto-dimming headlights200Yes
Proximity key250Yes
Total Requested140093%
Total Not Requested1007%
Driver Assistance Package
FeatureValueRequested?
Radar- or camera-based collision preparation system0No
Lane departure warning system200Yes
Adaptive cruise control, all-speed700Yes
Blind spot warning system200Yes
Lane departure prevention system150No
Automatic braking, high-speed200Yes
Forward collision alert200Yes
Blind spot intervention150No
Total Requested150083%
Total Not Requested30017%

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