Kia Optima Kia Optima 2016 Toyota Camry Toyota Camry 2010

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Kia Optima vs. Toyota Camry Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Toyota Camry Invoice Comparison

Lowest Total Price: $32,844

Toyota Camry Hybrid   
Difference: $2,631

Lowest Total Invoice: $29,410

Toyota Camry Hybrid   
Difference: $3,550

Calculate Payments

  Down Payment Interest Rate Term
Model Year20162010
ModelOptimaCamry
TrimHybrid EXHybrid
Body4dr Sedan4dr Sedan
Base Price $32,195 $26,150
Base Invoice $29,856 $23,796
Technology Package 2,380  
Cargo net 50  
Upgrade Package   1,150
Navigation system   1,810
Leather seating surfaces   1,295
Sunroof   890
Floor mats   199
Fog lights   130
Heated front seats   470
Technology Package 2,212  
Cargo net 42  
Upgrade Package   989
Navigation system   1,521
Leather seating surfaces   1,036
Sunroof   712
Floor mats   126
Fog lights   104
Heated front seats   376
Options (change) 2,430 5,944
Options (change) 2,254 4,864
Destination 850 750
Total Price $35,475 $32,844
Total Invoice $32,960 $29,410

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Kia Optima dealer quotes or Toyota Camry dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Kia Optima vs. Toyota Camry

Lowest Adjusted Price: Kia Optima Hybrid EX
Lowest Adjusted Invoice: Toyota Camry Hybrid
TrueDelta Adjusted Price Difference: $304
TrueDelta Adjusted Invoice Difference: $823
Model Year20162010
ModelOptimaCamry
TrimHybrid EXHybrid
Body4dr Sedan4dr Sedan
Engine159hp I4 H147hp I4 H
TransmissionT6CVT
DrivetrainFWDFWD
EPA Fuel Economy (city/highway)36/40 MPG33/34 MPG
Audio (watts, speakers)550, 12440, 8
Tire (rear if not all the same)215/55-17215/60-16
Total Price$35,475$32,844
Adjustments for Features-2,9350
Feature-Adjusted Total Price$32,540$32,844
Total Invoice$32,960$29,410
Adjustments for Features-2,7270
Feature-Adjusted Total Invoice$30,233$29,410

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Features Comparison: Kia Optima vs. Toyota Camry

Model Year20162010
ModelOptimaCamry
TrimHybrid EXHybrid
Body4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100 
CVT $1000
FWD$0$0
Accessories 
Heated steering wheel$100 
Universal garage door opener$100 
Brakes, Airbags, and Other Safety 
911 assist$25 
Active or whiplash-reducing head restraints, front seats$0 
Blind spot warning system$200 
Cross-traffic warning, rear$100 
Knee airbag, driver $75
Obstacle detection, rear$250 
Rollover sensor$50 
Temporary spare tire $150
Vehicle health reports$0 
Cargo Management 
Air-conditioned storage compartment$50 
Cargo mat $40
Rear seat pass-through$100 
Climate Control 
Ionizing air filtration $50
Engine / Motor 
Automatic start / stop$150 
Exterior 
Body kit$0 
Bodyside moldings $75
Bright-finished exhaust tip(s) $25
Laminated front side windows$200 
Panoramic sunroof$1200 
Rear spoiler$200 
Sunroof $900
Infotainment 
App support$0 
CD changer, in-dash $325
CD player$125 
HD radio$50 
SMS text-to-speech reader$25 
Surround sound$250 
Traffic information$25 
Voice control for external devices$0 
Instruments, Lights, and Mirrors 
Detailed driving style feedback$100 
Interior ambient lighting$150 
Large energy flow and fuel economy display$25 
Power-folding mirrors$50 
Tachometer$75 
Turn signals on or near mirrors$25 
Xenon HID headlights$500 
Seats and Interior Trim 
Cooled or ventilated front seats$300 
Folding second row seats $300
Heated second row seats$200 
Illuminated door sill trim plates$200 
Leather door panel trim $250
Memory system, driver seat$200 
Total Value of Features$6,125$3,190
Value of Feature Adjustments$2,935$0
Value of Feature Adjustments-2,7270

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Specifications Comparison: Kia Optima vs. Toyota Camry

Model Year20162010
ModelOptimaCamry
Body4dr Sedan4dr Sedan
Wheelbase110.4 in109.3 in
Length191.1 in189.2 in
Width73.2 in71.7 in
Height57.7 in57.9 in
Curb Weight3,496 lb.3,680 lb.
Fuel Capacity18.5 gal.18.5 gal.
Row 1 Headroom39.8 in38.8 in
Row 1 Shoulder Room58.1 in57.8 in
Row 1 Hip Room56.0 in54.6 in
Row 1 Legroom45.5 in41.7 in
Row 2 Headroom37.8 in37.8 in
Row 2 Shoulder Room56.4 in56.9 in
Row 2 Hip Room56.0 in53.9 in
Row 2 Legroom35.6 in38.3 in
Cargo Volume15.9 ft315.0 ft3

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Option Package Details
Kia Optima Hybrid EX

Technology Package
FeatureValueRequested?
Obstacle detection, rear250No
Panoramic sunroof1200No
Blind spot warning system200No
Rear cross-traffic detection100No
Total Requested00%
Total Not Requested1750100%

Option Package Details
Toyota Camry Hybrid

Navigation system
FeatureValueRequested?
Navigation system600Yes
Rearview camera200Yes
Voice control for nav and audio100Yes
Total Requested900100%
Total Not Requested00%
Leather seating surfaces
FeatureValueRequested?
Leather seating surfaces900Yes
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Upholstered door panels, leather250No
Total Requested110081%
Total Not Requested25019%
Sunroof
FeatureValueRequested?
Sunroof900Yes
Illuminated visor mirror, driver40Yes
Illuminated visor mirror, passenger40Yes
Rear reading lights0No
Total Requested980100%
Total Not Requested00%
Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%
Heated front seats
FeatureValueRequested?
Heated front seats200Yes
Heated mirrors25Yes
Total Requested225100%
Total Not Requested00%
Upgrade Package
FeatureValueRequested?
CD changer, in-dash200No
Auto-dimming rearview mirror150Yes
Alloy wheels350Yes
Leather-wrapped steering wheel150Yes
Compass0Yes
JBL, 440W, 8 speakers350No
Bluetooth audio streaming25Yes
Satellite radio200Yes
Bluetooth cell phone link100Yes
USB port25Yes
Total Requested100065%
Total Not Requested55035%

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