The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $22,720 Kia Optima EX | |||
Difference: $2,303 | |||
Lowest Total Invoice: $21,085 Kia Optima EX | |||
Difference: $2,123 | |||
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Model Year | 2008 | 2018 | 2018 |
Model | Optima | Prius c | Prius c |
Trim | EX | Three | Four |
Body | 4dr Sedan | 4dr Hatch | 4dr Hatch |
Base Price | $19,895 | $22,855 | $24,965 |
Base Invoice | $18,510 | $21,276 | $23,239 |
Stability control | 650 | ||
Premium Package | 1,300 | ||
Rear spoiler | 200 | ||
Auto-dimming rearview mirror | 349 | 349 | |
Floor mats | 224 | 224 | |
Sunroof | 700 | ||
Stability control | 580 | ||
Premium Package | 1,160 | ||
Rear spoiler | 160 | ||
Auto-dimming rearview mirror | 274 | 274 | |
Floor mats | 139 | 139 | |
Sunroof | 624 | ||
Options (change) | 2,150 | 1,273 | 573 |
Options (change) | 1,900 | 1,037 | 413 |
Destination | 675 | 895 | 895 |
Total Price | $22,720 | $25,023 | $26,433 |
Total Invoice | $21,085 | $23,208 | $24,547 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Toyota Prius c dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price and Invoice: Kia Optima EX | |||
TrueDelta Adjusted Price Difference: $568 | |||
TrueDelta Adjusted Invoice Difference: $514 | |||
Model Year | 2008 | 2018 | 2018 |
Model | Optima | Prius c | Prius c |
Trim | EX | Three | Four |
Body | 4dr Sedan | 4dr Hatch | 4dr Hatch |
Engine | 162hp I4 | 73hp I4 H | 73hp I4 H |
Transmission | T5 | CVT | CVT |
Drivetrain | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 360, 7 | ?, 6 | ?, 6 |
Tire (rear if not all the same) | 205/60-16 | 175/65-15 | 175/65-15 |
Total Price | $22,720 | $25,023 | $26,433 |
Adjustments for Features | 0 | -1,735 | -2,985 |
Feature-Adjusted Total Price | $22,720 | $23,288 | $23,448 |
Cost Above Minimum | $0 | $0 | $160 |
Total Invoice | $21,085 | $23,208 | $24,547 |
Adjustments for Features | 0 | -1,609 | -2,772 |
Feature-Adjusted Total Invoice | $21,085 | $21,599 | $21,775 |
Cost Above Minimum | $0 | $0 | $176 |
Model Year | 2008 | 2018 | 2018 |
Model | Optima | Prius c | Prius c |
Trim | EX | Three | Four |
Body | 4dr Sedan | 4dr Hatch | 4dr Hatch |
Transmission and Drivetrain | |||
5-speed manually-shiftable automatic | $1000 | ||
CVT | $1000 | $1000 | |
FWD | $0 | $0 | $0 |
Accessories | |||
Proximity key | $250 | $250 | |
Semi-automated parking system | $500 | ||
Brakes, Airbags, and Other Safety | |||
4-wheel disc brakes | $150 | ||
Automatic braking, high-speed or partial | $200 | $200 | |
Forward collision warning | $200 | $200 | |
Knee airbag, driver | $75 | $75 | |
Lane departure warning | $200 | $200 | |
Obstacle detection, front | $150 | ||
Obstacle detection, rear | $250 | ||
Radar- or camera-based collision preparation system | $0 | $0 | |
Rearview camera | $200 | $200 | |
Seat cushion airbag, driver | $75 | $75 | |
Seat cushion airbag, passenger | $75 | $75 | |
Cargo Management | |||
Cargo cover | $75 | $75 | |
Cargo mat | $40 | $40 | |
Overhead sunglass holder | $25 | ||
Climate Control | |||
Rear wiper | $175 | $175 | |
Engine / Motor | |||
Automatic start / stop | $150 | $150 | |
Exterior | |||
Bodyside moldings | $75 | ||
Wheel-lip moldings | $75 | $75 | |
Infotainment | |||
App support | $0 | $0 | |
Bluetooth audio streaming | $25 | $25 | |
Bluetooth cell phone link | $100 | $100 | |
CD changer, in-dash | $325 | ||
CD player | $125 | $125 | |
DVD-compatible player | $0 | $0 | |
HD radio | $50 | $50 | |
Navigation system | $600 | $600 | |
Satellite radio | $200 | $200 | |
Siri Eyes Free support | $0 | $0 | |
SMS text-to-speech reader | $25 | $25 | |
Traffic + travel information | $25 | $25 | |
USB port | $25 | $25 | |
Voice control for nav and audio | $100 | $100 | |
Instruments, Lights, and Mirrors | |||
Auto-dimming headlights | $200 | $200 | |
Automatic headlights | $125 | ||
Compass | $0 | $0 | |
Detailed driving style feedback | $100 | $100 | |
Digital instruments | $0 | $0 | |
Fog lights | $125 | $125 | |
Heated mirrors | $25 | $25 | |
Illuminated visor mirror, driver | $50 | ||
Illuminated visor mirror, passenger | $50 | ||
Large energy flow and fuel economy display | $25 | $25 | |
LED headlights, single projector or low beam only | $750 | $750 | |
Tachometer | $75 | ||
Visor mirror, driver | $10 | $10 | |
Visor mirror, passenger | $10 | $10 | |
Seats and Interior Trim | |||
Center armrest(s), second row | $50 | ||
Door sill trim plates | $100 | ||
Heated front seats | $200 | ||
Leather seating surfaces | $900 | ||
Leather-wrapped steering wheel | $150 | ||
Manual height adjuster, driver seat | $50 | $50 | |
Manual lumbar adjuster, driver seat | $50 | ||
Power fore-aft adjuster, driver seat | $100 | ||
Power height adjuster, driver seat | $100 | ||
Power recliner, driver seat | $100 | ||
Power tilt adjuster, driver seat | $100 | ||
Synthetic leather seating surfaces | $0 | ||
Suspension, Wheels, and Tires | |||
Electronic systems calibration selector | $200 | $200 | |
Total Value of Features | $3,675 | $5,410 | $6,660 |
Value of Feature Adjustments | $0 | $1,735 | $2,985 |
Value of Feature Adjustments | 0 | -1,609 | -2,772 |
Model Year | 2008 | 2018 |
Model | Optima | Prius c |
Body | 4dr Sedan | 4dr Hatch |
Wheelbase | 107.1 in | 100.4 in |
Length | 186.4 in | 162.4 in |
Width | 71.1 in | 68.6 in |
Height | 58.3 in | 59.6 in |
Curb Weight | 3,143 lb. | 2,531 lb. |
Fuel Capacity | 17.0 gal. | 9.5 gal. |
Row 1 Headroom | 39.8 in | 38.6 in |
Row 1 Shoulder Room | 57.1 in | 52.3 in |
Row 1 Hip Room | 54.5 in | 51.0 in |
Row 1 Legroom | 43.7 in | 41.7 in |
Row 2 Headroom | 38.0 in | 37.0 in |
Row 2 Shoulder Room | 56.3 in | 51.7 in |
Row 2 Hip Room | 54.7 in | 50.8 in |
Row 2 Legroom | 37.8 in | 35.0 in |
Cargo Volume, Minimum | 14.8 ft3 | 17.1 ft3 |
Cargo Volume, Maximum | 14.8 | 0.0 ft3 |
Premium Package | ||
Feature | Value | Requested? |
Sunroof | 900 | Yes |
CD changer, in-dash | 200 | No |
MP3-compatible player | 50 | Yes |
Infinity, 360W, 7 speakers (with subwoofer) | 350 | No |
Total Requested | 950 | 63% |
Total Not Requested | 550 | 37% |
Auto-dimming rearview mirror | ||
Feature | Value | Requested? |
Auto-dimming rearview mirror | 150 | Yes |
Universal garage door opener | 100 | Yes |
Compass | 0 | No |
Total Requested | 250 | 100% |
Total Not Requested | 0 | 0% |
Floor mats | ||
Feature | Value | Requested? |
Floor mats | 75 | Yes |
Cargo mat | 40 | No |
Total Requested | 75 | 65% |
Total Not Requested | 40 | 35% |
Auto-dimming rearview mirror | ||
Feature | Value | Requested? |
Auto-dimming rearview mirror | 150 | Yes |
Universal garage door opener | 100 | Yes |
Compass | 0 | No |
Total Requested | 250 | 100% |
Total Not Requested | 0 | 0% |
Floor mats | ||
Feature | Value | Requested? |
Floor mats | 75 | Yes |
Cargo mat | 40 | No |
Total Requested | 75 | 65% |
Total Not Requested | 40 | 35% |