The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $19,535 Kia Optima LX | ||||
Difference: $149 | ||||
Lowest Total Invoice: $18,807 Toyota Yaris SE | ||||
Difference: $273 | ||||
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Model Year | 2010 | 2010 | 2010 | 2018 |
Model | Optima | Optima | Optima | Yaris |
Trim | LX | EX | SX | SE |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Hatch |
Base Price | $17,995 | $20,995 | $21,975 | $18,260 |
Base Invoice | $17,640 | $19,620 | $20,370 | $17,528 |
Convenience Package | 750 | |||
Floor mats | 95 | 180 | ||
Navigation system | 1,200 | |||
Premium Package | 2,000 | |||
Auto-dimming rearview mirror | 349 | |||
Convenience Package | 670 | |||
Floor mats | 75 | 110 | ||
Navigation system | 1,075 | |||
Premium Package | 1,790 | |||
Auto-dimming rearview mirror | 274 | |||
Options (change) | 845 | 0 | 3,200 | 529 |
Options (change) | 745 | 0 | 2,865 | 384 |
Destination | 695 | 695 | 695 | 895 |
Total Price | $19,535 | $21,690 | $25,870 | $19,684 |
Total Invoice | $19,080 | $20,315 | $23,930 | $18,807 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Toyota Yaris dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price: Toyota Yaris SE | ||||
Lowest Adjusted Invoice: Kia Optima EX | ||||
TrueDelta Adjusted Price Difference: $216 | ||||
TrueDelta Adjusted Invoice Difference: $140 | ||||
Model Year | 2010 | 2010 | 2010 | 2018 |
Model | Optima | Optima | Optima | Yaris |
Trim | LX | EX | SX | SE |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Hatch |
Engine | 175hp I4 | 175hp I4 | 175hp I4 | 106hp I4 |
Transmission | M5 | T5 | T5 | M5 |
Drivetrain | FWD | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | ?, 6 | ?, 6 | 360, 7 | ?, 6 |
Tire (rear if not all the same) | 205/60-16 | 205/60-16 | 215/50-17 | 195/50-16 |
Total Price | $19,535 | $21,690 | $25,870 | $19,684 |
Adjustments for Features | 0 | -3,330 | -5,430 | -1,540 |
Feature-Adjusted Total Price | $19,535 | $18,360 | $20,440 | $18,144 |
Cost Above Minimum | $1,175 | $0 | $2,080 | $0 |
Total Invoice | $19,080 | $20,315 | $23,930 | $18,807 |
Adjustments for Features | 0 | -3,119 | -5,023 | -1,471 |
Feature-Adjusted Total Invoice | $19,080 | $17,196 | $18,907 | $17,336 |
Cost Above Minimum | $1,884 | $0 | $1,711 | $0 |
Model Year | 2010 | 2010 | 2010 | 2018 |
Model | Optima | Optima | Optima | Yaris |
Trim | LX | EX | SX | SE |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Hatch |
Transmission and Drivetrain | ||||
5-speed manual | $0 | $0 | ||
5-speed manually-shiftable automatic | $1000 | $1000 | ||
FWD | $0 | $0 | $0 | $0 |
Accessories | ||||
Cruise control | $150 | $150 | $150 | |
Proximity key | $250 | |||
Remote keyless entry | $225 | $225 | $225 | |
Sunshade, rear | $125 | |||
Tilt steering wheel, manual | $150 | $150 | ||
Tilt/telescoping steering wheel, manual | $250 | $250 | ||
Brakes, Airbags, and Other Safety | ||||
Active or whiplash-reducing head restraints, front seats | $0 | $0 | $0 | |
Automatic braking, high-speed or partial | $200 | |||
Forward collision warning | $200 | |||
Knee airbag, driver | $75 | |||
Lane departure warning | $200 | |||
Radar- or camera-based collision preparation system | $0 | |||
Seat cushion airbag, driver | $75 | |||
Seat cushion airbag, passenger | $75 | |||
Cargo Management | ||||
Cargo cover | $75 | |||
Cargo mat | $40 | |||
Overhead sunglass holder | $25 | $25 | $25 | |
Climate Control | ||||
Automatic climate control, front | $200 | $200 | ||
Intermittent wipers | $0 | |||
Rear wiper | $175 | |||
Variable intermittent wipers | $75 | $75 | $75 | |
Exterior | ||||
Bodyside moldings | $75 | $75 | $75 | |
Rear spoiler | $200 | |||
Sunroof | $900 | |||
Infotainment | ||||
Audio controls on steering wheel | $125 | $125 | $125 | |
Bluetooth audio streaming | $25 | |||
Bluetooth cell phone link | $100 | |||
CD player | $125 | $125 | $125 | |
HD radio | $50 | |||
MP3-compatible player | $50 | $50 | $50 | |
Navigation app | $50 | |||
Navigation system | $600 | |||
Siri Eyes Free support | $0 | |||
SMS text-to-speech reader | $25 | |||
Voice control for audio system | $25 | |||
Instruments, Lights, and Mirrors | ||||
Auto-dimming headlights | $200 | |||
Automatic headlights | $125 | $125 | ||
Compass | $0 | $0 | $0 | |
Fog lights | $125 | $125 | $125 | |
Heated mirrors | $25 | $25 | $25 | |
Illuminated visor mirror, driver | $50 | $50 | ||
Illuminated visor mirror, passenger | $50 | $50 | ||
Interior ambient lighting | $150 | $150 | $150 | |
Outside temperature display | $50 | $50 | $50 | |
Turn signals on or near mirrors | $25 | $25 | $25 | |
Visor mirror, driver | $10 | $10 | ||
Visor mirror, passenger | $10 | $10 | ||
Seats and Interior Trim | ||||
Aluminum trim | $100 | |||
Center armrest(s), front row | $75 | $75 | $75 | |
Center armrest(s), second row | $50 | $50 | $50 | |
Door sill trim plates | $100 | $100 | ||
Heated front seats | $200 | |||
Leather seating surfaces | $900 | |||
Leather-wrapped steering wheel | $150 | $150 | $150 | |
Manual height adjuster, driver seat | $50 | |||
Manual lumbar adjuster, driver seat | $50 | $50 | $50 | |
Metal pedals | $75 | |||
Partial leather seating sufaces | $450 | |||
Power fore-aft adjuster, driver seat | $100 | $100 | $100 | |
Power fore-aft adjuster, passenger seat | $100 | |||
Power height adjuster, driver seat | $100 | $100 | $100 | |
Power recliner, driver seat | $100 | $100 | $100 | |
Power recliner, passenger seat | $100 | |||
Power tilt adjuster, driver seat | $100 | $100 | $100 | |
Suspension, Wheels, and Tires | ||||
Alloy wheels | $350 | $350 | $350 | |
Machined alloy wheels | $350 | |||
Sport suspension (upgrade) | $0 | |||
Transmission | ||||
Steering-wheel-mounted transmission controls | $100 | |||
Total Value of Features | $1,645 | $4,975 | $7,075 | $3,185 |
Value of Feature Adjustments | $0 | $3,330 | $5,430 | $1,540 |
Value of Feature Adjustments | 0 | -3,119 | -5,023 | -1,471 |
Model Year | 2010 | 2018 |
Model | Optima | Yaris |
Body | 4dr Sedan | 4dr Hatch |
Wheelbase | 107.1 in | 98.8 in |
Length | 189.0 in | 155.5 in |
Width | 71.1 in | 66.7 in |
Height | 58.3 in | 59.4 in |
Curb Weight | 3,158 lb. | 2,316 lb. |
Fuel Capacity | 16.4 gal. | 11.1 gal. |
Row 1 Headroom | 39.8 in | 39.3 in |
Row 1 Shoulder Room | 57.1 in | 52.5 in |
Row 1 Hip Room | 54.5 in | 50.0 in |
Row 1 Legroom | 43.7 in | 40.6 in |
Row 2 Headroom | 38.0 in | 37.6 in |
Row 2 Shoulder Room | 56.3 in | 51.8 in |
Row 2 Hip Room | 54.7 in | 50.1 in |
Row 2 Legroom | 37.8 in | 33.3 in |
Cargo Volume, Minimum | 15.0 ft3 | 15.6 ft3 |
Cargo Volume, Maximum | 15.0 | 0.0 ft3 |
Convenience Package | ||
Feature | Value | Requested? |
Power fore-aft adjuster, driver seat | 100 | No |
Power height adjuster, driver seat | 50 | No |
Power tilt adjuster, driver seat | 50 | No |
Power recliner, driver seat | 100 | No |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Trip computer | 150 | Yes |
Alloy wheels | 350 | Yes |
Total Requested | 750 | 71% |
Total Not Requested | 300 | 29% |
Premium Package | ||
Feature | Value | Requested? |
Heated front seats | 200 | No |
Sunroof | 900 | No |
CD changer, in-dash | 200 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Sunshade, rear | 125 | No |
Infinity, 360W, 7 speakers (with subwoofer) | 350 | No |
Total Requested | 0 | 0% |
Total Not Requested | 1975 | 100% |
Auto-dimming rearview mirror | ||
Feature | Value | Requested? |
Auto-dimming rearview mirror | 150 | Yes |
Universal garage door opener | 100 | Yes |
Compass | 0 | Yes |
Total Requested | 250 | 100% |
Total Not Requested | 0 | 0% |
Floor mats | ||
Feature | Value | Requested? |
Floor mats | 75 | Yes |
Cargo mat | 40 | No |
Total Requested | 75 | 65% |
Total Not Requested | 40 | 35% |