The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $35,220 Kia Optima SX | ||
Difference: $6,695 | ||
Lowest Total Invoice: $32,688 Kia Optima SX | ||
Difference: $7,530 | ||
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Model Year | 2018 | 2018 |
Model | Optima | Atlas |
Trim | SX | SEL |
Body | 4dr Sedan | 4dr SUV |
Base Price | $30,500 | $39,160 |
Base Invoice | $28,380 | $37,554 |
Technology Package | 3,000 | |
Cargo net | 50 | 100 |
Universal garage door opener | 350 | |
Remote start | 425 | |
3.6L V6 | 1,730 | |
Technology Package | 2,727 | |
Cargo net | 42 | 80 |
Universal garage door opener | 291 | |
Remote start | 353 | |
3.6L V6 | 1,659 | |
Options (change) | 3,825 | 1,830 |
Options (change) | 3,413 | 1,739 |
Destination | 895 | 925 |
Total Price | $35,220 | $41,915 |
Total Invoice | $32,688 | $40,218 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Volkswagen Atlas dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price and Invoice: Kia Optima SX | ||
TrueDelta Adjusted Price Difference: $5,920 | ||
TrueDelta Adjusted Invoice Difference: $6,786 | ||
Model Year | 2018 | 2018 |
Model | Optima | Atlas |
Trim | SX | SEL |
Body | 4dr Sedan | 4dr SUV |
Engine | 245hp I4 | 276hp V6 |
Transmission | T6 | T8 |
Drivetrain | FWD | FWD |
EPA Fuel Economy (city/highway) | 22/31 MPG | 18/25 MPG |
Audio (watts, speakers) | 630, 10 | ?, 8 |
Tire (rear if not all the same) | 235/45-18 | 245/60-18 |
Total Price | $35,220 | $41,915 |
Adjustments for Features | 0 | -775 |
Feature-Adjusted Total Price | $35,220 | $41,140 |
Total Invoice | $32,688 | $40,218 |
Adjustments for Features | 0 | -744 |
Feature-Adjusted Total Invoice | $32,688 | $39,474 |
Model Year | 2018 | 2018 |
Model | Optima | Atlas |
Trim | SX | SEL |
Body | 4dr Sedan | 4dr SUV |
Transmission and Drivetrain | ||
6-speed manually-shiftable automatic | $1100 | |
8-speed manually-shiftable automatic | $1300 | |
FWD | $0 | $0 |
Accessories | ||
AC power outlet | $100 | |
Hands-free trunk or liftgate | $100 | |
Power liftgate | $350 | |
Proximity trunk or liftgate opener | $125 | |
Remote app | $25 | |
Sunshades, second row | $125 | |
Brakes, Airbags, and Other Safety | ||
911 assist | $25 | |
Active or whiplash-reducing head restraints, front seats | $0 | |
Automatic braking, high-speed or partial | $200 | |
Backup collision intervention | $150 | |
Cross-traffic collision intervention, rear | $100 | |
Knee airbag, driver | $75 | |
Lane departure prevention, steering-based | $200 | |
Obstacle detection, front | $150 | |
Pedestrian detection | $50 | |
Secondary collision brake assist | $25 | |
Side curtain airbags | $350 | |
Side curtain airbags, three rows | $500 | |
Cargo Management | ||
Cargo mat | $40 | |
Overhead sunglass holder | $25 | |
Roof rails | $250 | |
Climate Control | ||
Heated windshield washer nozzles | $15 | |
Interior air filter | $0 | |
Rain-sensing wipers | $175 | |
Rear air vents | $100 | |
Rear air vents with automatic controls | $250 | |
Rear HVAC unit | $400 | |
Rear wiper | $175 | |
Variable intermittent wipers | $75 | |
Engine / Motor | ||
Automatic start / stop | $150 | |
Exterior | ||
Black exterior trim (optional) | $0 | |
Bodyside cladding (gray/black) | $250 | |
Deep-tinted rear windows | $275 | |
Laminated front side windows | $200 | |
Painted brake calipers (optional) | $0 | |
Wheel-lip moldings | $75 | |
Infotainment | ||
CD player, remote | $100 | |
Mirrorlink support | $0 | |
MP3-compatible player | $50 | |
Navigation system | $600 | |
SD Card slot | $25 | |
Surround sound | $250 | |
Telematics service, such as OnStar | $200 | |
Traffic information | $25 | |
Voice control for audio system | $25 | |
Voice control for external devices | $0 | |
Voice control for nav and audio | $100 | |
Instruments, Lights, and Mirrors | ||
Approach detection | $25 | |
Auto-dimming headlights | $200 | |
Compass | $0 | |
Interior ambient lighting | $150 | |
Mirror tilt-down in reverse | $25 | |
Power-folding mirrors | $50 | |
Steering-linked headlights | $150 | |
Seats and Interior Trim | ||
Cooled or ventilated front seats | $300 | |
Folding third row seats | $600 | |
Leather seating surfaces | $900 | |
Manual fore-aft adjuster, second row seats | $75 | |
Manual recliner, second row seats | $75 | |
Metal pedals | $75 | |
Power 4-way lumbar adjuster, driver seat | $150 | |
Power lumbar adjuster, driver seat | $100 | |
Power lumbar adjuster, passenger seat | $100 | |
Synthetic leather seating surfaces | $0 | |
Suspension, Wheels, and Tires | ||
Alloy wheels | $350 | |
Electronic systems calibration selector | $200 | |
Machined alloy wheels | $350 | |
Performance steering system (optional) | $0 | |
Sport suspension (upgrade) | $0 | |
Transmission | ||
Steering-wheel-mounted transmission controls | $100 | |
Total Value of Features | $6,040 | $6,815 |
Value of Feature Adjustments | $0 | $775 |
Value of Feature Adjustments | 0 | -744 |
Model Year | 2018 | 2018 |
Model | Optima | Atlas |
Body | 4dr Sedan | 4dr SUV |
Wheelbase | 110.4 in | 117.3 in |
Length | 191.1 in | 198.3 in |
Width | 73.2 in | 78.3 in |
Height | 57.7 in | 69.7 in |
Curb Weight | 3,494 lb. | 4,336 lb. |
Fuel Capacity | 18.5 gal. | 18.6 gal. |
Row 1 Headroom | 39.8 in | 41.3 in |
Row 1 Shoulder Room | 58.1 in | 61.5 in |
Row 1 Hip Room | 56.0 in | 58.2 in |
Row 1 Legroom | 45.5 in | 41.5 in |
Row 2 Headroom | 37.8 in | 40.4 in |
Row 2 Shoulder Room | 56.4 in | 60.8 in |
Row 2 Hip Room | 56.0 in | 58.0 in |
Row 2 Legroom | 35.6 in | 37.6 in |
Row 3 Headroom | 0.0 in | 38.3 in |
Row 3 Shoulder Room | 0.0 in | 54.9 in |
Row 3 Hip Room | 0.0 in | 45.1 in |
Row 3 Legroom | 0.0 in | 33.7 in |
Cargo Volume, Minimum | 15.9 ft3 | 20.6 ft3 |
Cargo Volume, Behind R2 | 15.9 | 55.5 ft3 |
Cargo Volume, Maximum | 15.9 | 96.8 ft3 |
Technology Package | ||
Feature | Value | Requested? |
Auto-dimming headlights | 200 | No |
Surround sound | 250 | No |
Lane departure warning | 200 | Yes |
Adaptive cruise control, all-speed | 700 | Yes |
Automatic braking, low-speed | 200 | Yes |
Automatic braking, high-speed or partial | 200 | No |
Forward collision warning | 200 | Yes |
Harman/Kardon, 630W, 10 speakers (with subwoofer) | 350 | No |
Navigation system | 600 | No |
Voice control for nav and audio | 100 | No |
Traffic information | 25 | No |
HD radio | 50 | Yes |
Total Requested | 1350 | 44% |
Total Not Requested | 1725 | 56% |