Kia Optima Kia Optima 2010 Volkswagen Jetta Volkswagen Jetta 2016

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Kia Optima vs. Volkswagen Jetta Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Volkswagen Jetta Invoice Comparison

Lowest Total Price: $21,715

Volkswagen Jetta 1.8T Sport   
Difference: $4,375

Lowest Total Invoice: $20,879

Volkswagen Jetta 1.8T Sport   
Difference: $3,411

Calculate Payments

  Down Payment Interest Rate Term
Model Year201020102016
ModelOptimaOptimaJetta
TrimEXSX1.8T Sport
Body4dr Sedan4dr Sedan4dr Sedan
Base Price $20,995 $21,975 $20,895
Base Invoice $19,620 $20,370 $20,059
Navigation system 1,200 1,200  
Premium Package 2,200 2,000  
2.7L V6 1,000 1,000  
Navigation system 1,075 1,075  
Premium Package 1,960 1,790  
2.7L V6 940 930  
Options (change) 4,400 4,200 0
Options (change) 3,975 3,795 0
Destination 695 695 820
Total Price $26,090 $26,870 $21,715
Total Invoice $24,290 $24,860 $20,879

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Kia Optima dealer quotes or Volkswagen Jetta dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Kia Optima vs. Volkswagen Jetta

Lowest Adjusted Price and Invoice: Volkswagen Jetta 1.8T Sport
TrueDelta Adjusted Price Difference: $1,260
TrueDelta Adjusted Invoice Difference: $511
Model Year201020102016
ModelOptimaOptimaJetta
TrimEXSX1.8T Sport
Body4dr Sedan4dr Sedan4dr Sedan
Engine194hp V6194hp V6170hp I4
TransmissionT5T5M5
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)20/28 MPG20/28 MPG25/37 MPG
Audio (watts, speakers)360, 7360, 7?, 6
Tire (rear if not all the same)215/50-17215/50-17225/45-17
Total Price$26,090$26,870$21,715
Adjustments for Features-3,115-3,0650
Feature-Adjusted Total Price$22,975$23,805$21,715
Cost Above Minimum$0$830$0
Total Invoice$24,290$24,860$20,879
Adjustments for Features-2,900-2,8360
Feature-Adjusted Total Invoice$21,390$22,024$20,879
Cost Above Minimum$0$634$0

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Features Comparison: Kia Optima vs. Volkswagen Jetta

Model Year201020102016
ModelOptimaOptimaJetta
TrimEXSX1.8T Sport
Body4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
5-speed manually-shiftable automatic$1000$1000 
5-speed manual  $0
FWD$0$0$0
Accessories 
Power-adjustable pedals$125  
Proximity key $250 
Remote app  $25
Sunshade, rear$125$125 
Universal garage door opener$100$100 
Brakes, Airbags, and Other Safety 
Rearview camera  $200
Secondary collision brake assist  $25
Vehicle health reports  $0
Cargo Management 
Rear seat pass-through  $100
Climate Control 
Automatic climate control, front$200$200 
Heated windshield washer nozzles  $15
Interior air filter$0$0 
Exterior 
Active grille shutters  $0
Bodyside moldings$75$75 
Bright-finished exhaust tip(s)$25$25 
Rear spoiler  $200
Sunroof$900$900 
Infotainment 
Android Auto support  $100
App support  $0
Apple CarPlay support  $100
Bluetooth audio streaming  $25
Bluetooth cell phone link  $100
HD radio  $50
Mirrorlink support  $0
SD Card slot  $25
SMS text-to-speech reader  $25
Telematics service, such as OnStar  $200
Traffic + travel information  $25
Voice control for nav and audio  $100
Instruments, Lights, and Mirrors 
Auto-dimming rearview mirror$150$150 
Automatic headlights$125$125 
Compass$0$0 
Illuminated visor mirror, driver$50$50 
Illuminated visor mirror, passenger$50$50 
Turn signals on or near mirrors$25$25 
Visor mirror, driver  $10
Visor mirror, passenger  $10
Seats and Interior Trim 
Aluminum trim $100 
Door sill trim plates$100$100 
Leather seating surfaces$900  
Manual height adjuster, driver seat  $50
Manual height adjuster, passenger seat  $50
Metal pedals $75 
Partial leather seating sufaces $450 
Power fore-aft adjuster, driver seat$100$100 
Power fore-aft adjuster, passenger seat$100$100 
Power height adjuster, driver seat$100$100 
Power recliner, driver seat$100$100 
Power recliner, passenger seat$100$100 
Power tilt adjuster, driver seat$100$100 
Synthetic leather seating surfaces  $0
Suspension, Wheels, and Tires 
Sport suspension (upgrade) $0$0
Transmission 
Steering-wheel-mounted transmission controls $100 
Total Value of Features$4,550$4,500$1,435
Value of Feature Adjustments$3,115$3,065$0
Value of Feature Adjustments-2,900-2,8360

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Specifications Comparison: Kia Optima vs. Volkswagen Jetta

Model Year20102016
ModelOptimaJetta
Body4dr Sedan4dr Sedan
Wheelbase107.1 in104.4 in
Length189.0 in183.3 in
Width71.1 in70.0 in
Height58.3 in57.2 in
Curb Weight3,294 lb.3,047 lb.
Fuel Capacity16.4 gal.14.5 gal.
Row 1 Headroom39.8 in38.2 in
Row 1 Shoulder Room57.1 in55.2 in
Row 1 Hip Room54.5 in0.0 in
Row 1 Legroom43.7 in41.2 in
Row 2 Headroom38.0 in37.1 in
Row 2 Shoulder Room56.3 in53.6 in
Row 2 Hip Room54.7 in0.0 in
Row 2 Legroom37.8 in38.1 in
Cargo Volume15.0 ft315.7 ft3

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Option Package Details
Kia Optima EX

Premium Package
FeatureValueRequested?
215/50VR17 tires400No
Power-adjustable pedals125No
Heated front seats200Yes
Sunroof900No
CD changer, in-dash200No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Sunshade, rear125No
Infinity, 360W, 7 speakers (with subwoofer)350No
Total Requested2008%
Total Not Requested230092%

Option Package Details
Kia Optima SX

Premium Package
FeatureValueRequested?
Heated front seats200Yes
Sunroof900No
CD changer, in-dash200No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Sunshade, rear125No
Infinity, 360W, 7 speakers (with subwoofer)350No
Total Requested20010%
Total Not Requested177590%

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