The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $28,800 Kia Optima EX | ||||
Difference: $3,264 | ||||
Lowest Total Invoice: $26,780 Kia Optima EX | ||||
Difference: $2,840 | ||||
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Model Year | 2013 | 2013 | 2013 | 2010 |
Model | Optima | Optima | Optima | Passat |
Trim | EX | SX | Hybrid EX | Komfort |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $23,650 | $26,800 | $31,950 | $27,195 |
Base Invoice | $22,095 | $25,040 | $29,555 | $25,412 |
Premium Package | 2,950 | 2,950 | ||
Navigation system | 1,400 | 1,400 | 1,990 | |
Rear spoiler | 479 | |||
Body kit | 1,650 | |||
Premium Package | 2,635 | 2,635 | ||
Navigation system | 1,250 | 1,250 | 1,758 | |
Rear spoiler | 310 | |||
Body kit | 1,390 | |||
Options (change) | 4,350 | 4,350 | 0 | 4,119 |
Options (change) | 3,885 | 3,885 | 0 | 3,458 |
Destination | 800 | 800 | 800 | 750 |
Total Price | $28,800 | $31,950 | $32,750 | $32,064 |
Total Invoice | $26,780 | $29,725 | $30,355 | $29,620 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Optima dealer quotes or Volkswagen Passat dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price and Invoice: Kia Optima EX | ||||
TrueDelta Adjusted Price Difference: $5,709 | ||||
TrueDelta Adjusted Invoice Difference: $5,114 | ||||
Model Year | 2013 | 2013 | 2013 | 2010 |
Model | Optima | Optima | Optima | Passat |
Trim | EX | SX | Hybrid EX | Komfort |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 200hp I4 | 274hp I4 | 159hp I4 H | 200hp I4 |
Transmission | T6 | T6 | T6 | S6 |
Drivetrain | FWD | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 550, 12 | 550, 12 | 550, 12 | 80, 8 |
Tire (rear if not all the same) | 215/55-17 | 225/45-18 | 215/55-17 | 235/45-17 |
Total Price | $28,800 | $31,950 | $32,750 | $32,064 |
Adjustments for Features | -2,445 | -3,070 | -3,425 | 0 |
Feature-Adjusted Total Price | $26,355 | $28,880 | $29,325 | $32,064 |
Cost Above Minimum | $0 | $2,525 | $2,970 | $0 |
Total Invoice | $26,780 | $29,725 | $30,355 | $29,620 |
Adjustments for Features | -2,274 | -2,856 | -3,175 | 0 |
Feature-Adjusted Total Invoice | $24,506 | $26,869 | $27,180 | $29,620 |
Cost Above Minimum | $0 | $2,363 | $2,674 | $0 |
Model Year | 2013 | 2013 | 2013 | 2010 |
Model | Optima | Optima | Optima | Passat |
Trim | EX | SX | Hybrid EX | Komfort |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | ||||
6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | |
6-speed automated manual | $1100 | |||
FWD | $0 | $0 | $0 | $0 |
Accessories | ||||
Heated steering wheel | $100 | $100 | ||
Proximity key | $250 | $250 | $250 | |
Sunshade, rear | $125 | |||
Sunshades, second row | $125 | |||
Universal garage door opener | $100 | $100 | $100 | |
Brakes, Airbags, and Other Safety | ||||
911 assist | $25 | $25 | $25 | |
Active or whiplash-reducing head restraints, front seats | $0 | $0 | $0 | |
Full-size spare tire | $225 | |||
Rearview camera | $200 | $200 | $200 | |
Vehicle health reports | $0 | $0 | $0 | |
Cargo Management | ||||
Air-conditioned storage compartment | $50 | $50 | $50 | |
Rear seat pass-through | $100 | $100 | ||
Climate Control | ||||
Automatic climate control, front | $200 | $200 | $200 | |
Dual-zone climate control | $125 | $125 | $125 | |
Heated windshield washer nozzles | $15 | |||
Engine / Motor | ||||
Automatic start / stop | $150 | |||
Exterior | ||||
Body kit | $0 | $0 | $0 | |
Bodyside moldings | $75 | |||
Bright-finished exhaust tip(s) | $25 | $25 | ||
Panoramic sunroof | $1200 | $1200 | $1200 | |
Rear spoiler | $200 | $200 | $200 | |
Sunroof | $900 | |||
Infotainment | ||||
App support | $0 | $0 | $0 | |
Bluetooth audio streaming | $25 | $25 | $25 | |
DVD-compatible player | $0 | |||
HD radio | $50 | $50 | $50 | |
Media drive | $15 | |||
Media drive, small | $5 | |||
SD Card slot | $25 | |||
SMS text-to-speech reader | $25 | |||
Traffic information | $25 | $25 | $25 | |
Voice control for external devices | $0 | |||
Voice control for nav and audio | $100 | $100 | $100 | |
Instruments, Lights, and Mirrors | ||||
Auto-dimming rearview mirror | $150 | $150 | $150 | |
Detailed driving style feedback | $100 | |||
Large energy flow and fuel economy display | $25 | |||
Power-folding mirrors | $50 | $50 | $50 | |
Speaker lights | $100 | $100 | $100 | |
Xenon HID headlights | $500 | $500 | ||
Seats and Interior Trim | ||||
Aluminum trim | $100 | |||
Cooled or ventilated front seats | $300 | $300 | $300 | |
Floor mats | $75 | |||
Folding second row seats | $300 | $300 | $300 | |
Heated second row seats | $200 | $200 | $200 | |
Illuminated door sill trim plates | $200 | $200 | ||
Leather seating surfaces | $900 | $900 | ||
Manual height adjuster, passenger seat | $50 | |||
Manual lumbar adjuster, passenger seat | $50 | |||
Memory system, driver seat | $200 | $200 | $200 | |
Metal pedals | $75 | |||
Partial leather seating sufaces | $450 | |||
Power 4-way lumbar adjuster, driver seat | $150 | |||
Power fore-aft adjuster, passenger seat | $100 | $100 | $100 | |
Power lumbar adjuster, driver seat | $100 | $100 | $100 | |
Power recliner, passenger seat | $100 | $100 | $100 | |
Synthetic leather seating surfaces | $0 | |||
Suspension, Wheels, and Tires | ||||
Sport suspension (upgrade) | $0 | |||
Transmission | ||||
Steering-wheel-mounted transmission controls | $100 | $100 | ||
Total Value of Features | $6,075 | $6,700 | $7,055 | $3,630 |
Value of Feature Adjustments | $2,445 | $3,070 | $3,425 | $0 |
Value of Feature Adjustments | -2,274 | -2,856 | -3,175 | 0 |
Model Year | 2013 | 2010 |
Model | Optima | Passat |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 110.0 in | 106.7 in |
Length | 190.7 in | 188.2 in |
Width | 72.1 in | 71.7 in |
Height | 57.3 in | 58.0 in |
Curb Weight | 3,224 lb. | 3,345 lb. |
Fuel Capacity | 18.5 gal. | 18.5 gal. |
Row 1 Headroom | 40.0 in | 38.4 in |
Row 1 Shoulder Room | 57.2 in | 55.7 in |
Row 1 Hip Room | 54.7 in | 0.0 in |
Row 1 Legroom | 45.5 in | 41.4 in |
Row 2 Headroom | 37.6 in | 37.8 in |
Row 2 Shoulder Room | 55.7 in | 54.6 in |
Row 2 Hip Room | 54.5 in | 0.0 in |
Row 2 Legroom | 34.7 in | 37.7 in |
Cargo Volume | 15.4 ft3 | 14.2 ft3 |
Premium Package | ||
Feature | Value | Requested? |
Heated steering wheel | 100 | No |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Memory system, driver seat | 200 | No |
Panoramic sunroof | 1200 | No |
Power-folding mirrors | 50 | No |
HD radio | 50 | No |
Heated front seats | 200 | Yes |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Vehicle health reports | 0 | No |
911 assist | 25 | No |
Bluetooth audio streaming | 25 | No |
Media drive, small | 5 | Yes |
App support | 0 | No |
Rearview camera | 200 | No |
Total Requested | 205 | 7% |
Total Not Requested | 2925 | 93% |
Premium Package | ||
Feature | Value | Requested? |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Memory system, driver seat | 200 | No |
Panoramic sunroof | 1200 | No |
Power-folding mirrors | 50 | No |
HD radio | 50 | No |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Vehicle health reports | 0 | No |
911 assist | 25 | No |
Bluetooth audio streaming | 25 | No |
Media drive, small | 5 | Yes |
App support | 0 | No |
Rearview camera | 200 | No |
Total Requested | 205 | 7% |
Total Not Requested | 2825 | 93% |
Navigation system | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
DVD-compatible player | 0 | No |
Media drive, large | 15 | No |
USB port | 25 | Yes |
SD Card slot | 25 | No |
Total Requested | 625 | 94% |
Total Not Requested | 40 | 6% |