Kia Optima Kia Optima 2018 Volkswagen Touareg Volkswagen Touareg 2013
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Kia Optima vs. Volkswagen Touareg Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Volkswagen Touareg Invoice Comparison

Lowest Total Price: $37,235

Kia Optima Hybrid EX   
Difference: $26,215

Lowest Total Invoice: $34,556

Kia Optima Hybrid EX   
Difference: $25,829

Calculate Payments

  Down Payment Interest Rate Term
Model Year20182013
ModelOptimaTouareg
TrimHybrid EXV6 TSI Hybrid
Body4dr Sedan4dr SUV
Base Price $30,990 $62,575
Base Invoice $28,752 $59,510
Technology Package 5,000  
Universal garage door opener 350  
Technology Package 4,618  
Universal garage door opener 291  
Options (change) 5,350 0
Options (change) 4,909 0
Destination 895 875
Total Price $37,235 $63,450
Total Invoice $34,556 $60,385

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Kia Optima dealer quotes or Volkswagen Touareg dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Kia Optima vs. Volkswagen Touareg

Lowest Adjusted Price and Invoice: Kia Optima Hybrid EX
TrueDelta Adjusted Price Difference: $24,695
TrueDelta Adjusted Invoice Difference: $24,382
Model Year20182013
ModelOptimaTouareg
TrimHybrid EXV6 TSI Hybrid
Body4dr Sedan4dr SUV
Engine154hp I4 H380hp V6 H
TransmissionT6T8
DrivetrainFWDAWD
EPA Fuel Economy (city/highway)39/46 MPG20/24 MPG
Audio (watts, speakers)630, 10?, 8
Tire (rear if not all the same)215/55-17265/50-19
Total Price$37,235$63,450
Adjustments for Features0-1,520
Feature-Adjusted Total Price$37,235$61,930
Total Invoice$34,556$60,385
Adjustments for Features0-1,447
Feature-Adjusted Total Invoice$34,556$58,938

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Features Comparison: Kia Optima vs. Volkswagen Touareg

Model Year20182013
ModelOptimaTouareg
TrimHybrid EXV6 TSI Hybrid
Body4dr Sedan4dr SUV
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100 
8-speed manually-shiftable automatic $1300
FWD$0 
AWD $1700
Accessories 
AC power outlet $100
Adaptive cruise control, all-speed$850 
Cruise control $150
Power liftgate $350
Proximity trunk or liftgate opener$125 
Sunshades, second row$125 
Tilt/telescoping steering wheel, manual$250 
Tilt/telescoping steering wheel, power $350
Brakes, Airbags, and Other Safety 
911 assist$25 
Automatic braking, high-speed or partial$200 
Automatic braking, low-speed$200 
Blind spot warning system$200 
Cross-traffic warning, rear$100 
Forward collision warning$200 
Hill descent control $250
Knee airbag, driver$75 
Lane departure warning$200 
Obstacle detection, front $150
Vehicle health reports$0 
Cargo Management 
Air-conditioned storage compartment $50
Cargo cover $75
Overhead sunglass holder$25 
Rear seat pass-through $100
Roof rails $250
Storage compartment under front seat(s) $50
Climate Control 
Automatic air recirculation $100
Heated windshield washer nozzles $15
Rain-sensing wipers $175
Rear wiper $175
Residual heat $50
Variable intermittent wipers$75 
Exterior 
Active grille shutters$0 
Body kit$0 
Bright-finished exhaust tip(s) $25
Deep-tinted rear windows $275
Laminated front side windows$200 
Rear bumper protector $40
Rear spoiler $200
Infotainment 
Android Auto support$100 
App support$0 
Apple CarPlay support$100 
Aux input$50 
CD player $125
DVD-compatible player $0
iPod integration $100
Media drive $15
MP3-compatible player $50
SD Card slot $25
SMS text-to-speech reader$25 
Surround sound$250 
USB port$25 
Voice control for external devices$0 
Instruments, Lights, and Mirrors 
Approach detection$25 
Auto-dimming headlights$200 
Cornering lights $50
Detailed driving style feedback$100 
Fog lights $125
LED headlights$1000 
Xenon HID headlights $500
Seats and Interior Trim 
Cooled or ventilated front seats$300 
Door sill trim plates $100
Manual fore-aft adjuster, second row seats $75
Manual recliner, second row seats $75
Metal pedals $75
Power 4-way lumbar adjuster, passenger seat $150
Power lumbar adjuster, passenger seat$100 
Power release, second row seats $50
Wood trim $300
Total Value of Features$6,225$7,745
Value of Feature Adjustments$0$1,520
Value of Feature Adjustments0-1,447

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See a complete comparison of Kia Optima vs. Volkswagen Touareg features.

Specifications Comparison: Kia Optima vs. Volkswagen Touareg

Model Year20182013
ModelOptimaTouareg
Body4dr Sedan4dr SUV
Wheelbase110.4 in113.9 in
Length191.1 in188.8 in
Width73.2 in76.4 in
Height57.7 in68.2 in
Curb Weight3,486 lb.5,135 lb.
Fuel Capacity18.5 gal.22.5 gal.
Row 1 Headroom39.8 in39.6 in
Row 1 Shoulder Room58.1 in59.8 in
Row 1 Hip Room56.0 in0.0 in
Row 1 Legroom45.5 in41.4 in
Row 2 Headroom37.8 in38.9 in
Row 2 Shoulder Room56.4 in56.7 in
Row 2 Hip Room56.0 in0.0 in
Row 2 Legroom35.6 in34.9 in
Cargo Volume,
Minimum		15.9 ft332.1 ft3
Cargo Volume,
Maximum		15.970.9 ft3

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See a complete comparison of Kia Optima vs. Volkswagen Touareg specs.

Option Package Details
Kia Optima Hybrid EX

Technology Package
FeatureValueRequested?
Heated second row seats200Yes
Steering-linked headlights150Yes
Sunshades, second row125No
Obstacle detection, rear250Yes
Auto-dimming headlights200No
Blind spot warning system200No
LED headlights1000No
Cross-traffic warning, rear100No
Interior ambient lighting150Yes
Cooled or ventilated front seats300No
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Power lumbar adjuster, passenger seat100Yes
Auto-dimming rearview mirror150Yes
Power height adjuster, passenger seat50Yes
Power tilt adjuster, passenger seat100Yes
Panoramic sunroof1200Yes
Lane departure warning200No
Adaptive cruise control, all-speed700No
Automatic braking, low-speed200No
Automatic braking, high-speed or partial200No
Forward collision warning200No
Total Requested255043%
Total Not Requested342557%

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