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The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $33,900 Kia Optima SX Turbo | |||
Difference: $4,907 | |||
Lowest Total Invoice: $31,751 Kia Optima SX Turbo | |||
Difference: $4,082 | |||
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Model Year | 2014 | 2014 | 2006 |
Model | Optima | Optima | S40 |
Trim | SX Turbo | SX Limited Turbo | T5 |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $27,500 | $35,300 | $26,940 |
Base Invoice | $25,763 | $32,963 | $25,359 |
Technology Package | 2,300 | ||
Premium Package | 3,300 | 2,195 | |
Climate Package | 412 | ||
Convenience Package | 405 | ||
Dynamic Trim Package | 2,025 | ||
Metallic paint (extra cost) | 475 | ||
Stability control | 695 | ||
Xenon HID headlights | 700 | ||
Navigation system | 2,120 | ||
Audio Package | 895 | ||
5-speed shiftable automatic | 1,250 | ||
Technology Package | 2,129 | ||
Premium Package | 3,059 | 1,887 | |
Climate Package | 354 | ||
Convenience Package | 348 | ||
Dynamic Trim Package | 1,741 | ||
Metallic paint (extra cost) | 408 | ||
Stability control | 597 | ||
Xenon HID headlights | 602 | ||
Navigation system | 1,823 | ||
Audio Package | 769 | ||
5-speed shiftable automatic | 1,250 | ||
Options (change) | 5,600 | 0 | 11,172 |
Options (change) | 5,188 | 0 | 9,779 |
Destination | 800 | 800 | 695 |
Total Price | $33,900 | $36,100 | $38,807 |
Total Invoice | $31,751 | $33,763 | $35,833 |
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Lowest Adjusted Price and Invoice: Kia Optima SX Turbo | |||
TrueDelta Adjusted Price Difference: $7,242 | |||
TrueDelta Adjusted Invoice Difference: $6,269 | |||
Model Year | 2014 | 2014 | 2006 |
Model | Optima | Optima | S40 |
Trim | SX Turbo | SX Limited Turbo | T5 |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 274hp I4 | 274hp I4 | 218hp I5 |
Transmission | T6 | T6 | T5 |
Drivetrain | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | 20/31 MPG | 20/31 MPG | 22/30 MPG |
Audio (watts, speakers) | ?, 8 | ?, 8 | 305, 12 |
Tire (rear if not all the same) | 225/45-18 | 225/45-18 | 205/50-17 |
Total Price | $33,900 | $36,100 | $38,807 |
Adjustments for Features | -2,335 | -2,935 | 0 |
Feature-Adjusted Total Price | $31,565 | $33,165 | $38,807 |
Cost Above Minimum | $0 | $1,600 | $0 |
Total Invoice | $31,751 | $33,763 | $35,833 |
Adjustments for Features | -2,187 | -2,745 | 0 |
Feature-Adjusted Total Invoice | $29,564 | $31,018 | $35,833 |
Cost Above Minimum | $0 | $1,454 | $0 |
Model Year | 2014 | 2014 | 2006 |
Model | Optima | Optima | S40 |
Trim | SX Turbo | SX Limited Turbo | T5 |
Body | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | |||
6-speed manually-shiftable automatic | $1100 | $1100 | |
5-speed manually-shiftable automatic | $1000 | ||
FWD | $0 | $0 | $0 |
Accessories | |||
Heated steering wheel | $100 | ||
Proximity key | $250 | $250 | |
Remote window/roof operation | $15 | ||
Brakes, Airbags, and Other Safety | |||
911 assist | $25 | $25 | |
Blind spot warning system | $200 | $200 | |
Cross-traffic warning, rear | $100 | $100 | |
Obstacle detection, rear | $250 | $250 | |
Rearview camera | $200 | $200 | |
Tire-pressure monitor | $75 | $75 | |
Vehicle health reports | $0 | $0 | |
Cargo Management | |||
Air-conditioned storage compartment | $50 | $50 | |
Cargo organizer | $100 | ||
Overhead sunglass holder | $25 | $25 | |
Rear seat pass-through | $100 | ||
Climate Control | |||
Ionizing air filtration | $50 | $50 | |
Rain-sensing wipers | $175 | ||
Rear air vents | $100 | $100 | |
Variable intermittent wipers | $75 | $75 | |
Exterior | |||
Bodyside moldings | $75 | ||
Laminated front side windows | $200 | $200 | |
Painted brake calipers (optional) | $0 | ||
Panoramic sunroof | $1200 | $1200 | |
Rear spoiler | $200 | $200 | |
Sunroof | $900 | ||
Infotainment | |||
App support | $0 | $0 | |
Aux input | $50 | $50 | |
Bluetooth audio streaming | $25 | $25 | |
Bluetooth cell phone link | $100 | $100 | |
CD changer, in-dash | $325 | ||
CD player | $125 | $125 | |
HD radio | $50 | $50 | |
MP3-compatible player | $50 | $50 | |
Satellite radio | $200 | $200 | |
SMS text-to-speech reader | $25 | $25 | |
Traffic information | $25 | $25 | |
Voice control for external devices | $0 | $0 | |
Voice control for nav and audio | $100 | $100 | |
Instruments, Lights, and Mirrors | |||
Automatic headlights | $125 | $125 | |
Automatic-off headlights | $25 | ||
Fog light, rear | $100 | ||
Headlight washers | $50 | ||
Power-folding mirrors | $50 | $50 | |
Speaker lights | $100 | $100 | |
Seats and Interior Trim | |||
Aluminum trim | $100 | ||
Cooled or ventilated front seats | $300 | $300 | |
Floor mats | $75 | ||
Folding passenger seat | $150 | ||
Heated second row seats | $200 | $200 | |
Illuminated door sill trim plates | $200 | $200 | |
Leather-wrapped steering wheel | $150 | $150 | |
Manual lumbar adjuster, driver seat | $50 | ||
Manual lumbar adjuster, passenger seat | $50 | ||
Power height adjuster, passenger seat | $100 | ||
Power lumbar adjuster, driver seat | $100 | $100 | |
Power tilt adjuster, passenger seat | $100 | ||
Wood trim | $300 | ||
Wood/leather-wrapped steering wheel | $150 | ||
Suspension, Wheels, and Tires | |||
Alloy wheels | $350 | $350 | |
Electronic systems calibration selector | $200 | $200 | |
Polished alloy wheels | $350 | ||
Transmission | |||
Steering-wheel-mounted transmission controls | $100 | $100 | |
Total Value of Features | $6,525 | $7,125 | $4,190 |
Value of Feature Adjustments | $2,335 | $2,935 | $0 |
Value of Feature Adjustments | -2,187 | -2,745 | 0 |
Model Year | 2014 | 2006 |
Model | Optima | S40 |
Body | 4dr Sedan | 4dr Sedan |
Wheelbase | 110.0 in | 103.9 in |
Length | 190.7 in | 175.9 in |
Width | 72.1 in | 69.7 in |
Height | 57.9 in | 57.2 in |
Curb Weight | 3,468 lb. | 3,278 lb. |
Fuel Capacity | 18.5 gal. | 15.9 gal. |
Row 1 Headroom | 40.0 in | 38.9 in |
Row 1 Shoulder Room | 57.3 in | 55.2 in |
Row 1 Hip Room | 54.7 in | 53.7 in |
Row 1 Legroom | 45.5 in | 41.6 in |
Row 2 Headroom | 37.6 in | 37.2 in |
Row 2 Shoulder Room | 55.7 in | 54.1 in |
Row 2 Hip Room | 54.5 in | 50.7 in |
Row 2 Legroom | 34.7 in | 34.4 in |
Cargo Volume | 15.4 ft3 | 12.6 ft3 |
Technology Package | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
Obstacle detection, rear | 250 | No |
Voice control for nav and audio | 100 | No |
Traffic information | 25 | No |
Blind spot warning system | 200 | No |
Rear cross-traffic detection | 100 | No |
Total Requested | 600 | 47% |
Total Not Requested | 675 | 53% |
Premium Package | ||
Feature | Value | Requested? |
Panoramic sunroof | 1200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Memory system, driver seat | 200 | Yes |
Rearview camera | 200 | No |
Surround sound | 250 | Yes |
Power-folding mirrors | 50 | No |
HD radio | 50 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Infinity, 8 speakers (with subwoofer) | 350 | No |
SMS text-to-speech reader | 25 | No |
Vehicle health reports | 0 | No |
911 assist | 25 | No |
Bluetooth audio streaming | 25 | No |
App support | 0 | No |
Voice control for external devices | 0 | No |
Total Requested | 850 | 26% |
Total Not Requested | 2425 | 74% |
Xenon HID headlights | ||
Feature | Value | Requested? |
Xenon HID headlights | 500 | Yes |
Headlight washers | 50 | No |
Total Requested | 500 | 91% |
Total Not Requested | 50 | 9% |
Climate Package | ||
Feature | Value | Requested? |
Heated front seats | 200 | Yes |
Rain-sensing wipers | 100 | No |
Headlight washers | 50 | No |
Total Requested | 200 | 57% |
Total Not Requested | 150 | 43% |
Convenience Package | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Compass | 0 | Yes |
Cargo organizer | 100 | No |
Total Requested | 250 | 71% |
Total Not Requested | 100 | 29% |
Dynamic Trim Package | ||
Feature | Value | Requested? |
Body kit | 0 | Yes |
Rear spoiler | 200 | Yes |
Sport suspension (upgrade) | 250 | Yes |
205/50R17 tires | 400 | No |
Total Requested | 450 | 53% |
Total Not Requested | 400 | 47% |
Premium Package | ||
Feature | Value | Requested? |
Leather seating surfaces | 900 | Yes |
Sunroof | 900 | Yes |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | Yes |
Manual lumbar adjuster, passenger seat | 50 | No |
Memory system, driver seat | 200 | Yes |
Power height adjuster, passenger seat | 100 | No |
Power tilt adjuster, passenger seat | 100 | No |
Total Requested | 2200 | 90% |
Total Not Requested | 250 | 10% |
Audio Package | ||
Feature | Value | Requested? |
CD changer, in-dash | 200 | No |
Surround sound | 250 | Yes |
Unbranded, 305W, 12 speakers | 350 | No |
Total Requested | 250 | 31% |
Total Not Requested | 550 | 69% |