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Kia Optima vs. Volvo V70 Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Volvo V70 Invoice Comparison

Lowest Total Price: $35,170

Kia Optima SX   
Difference: $10,480

Lowest Total Invoice: $32,646

Kia Optima SX   
Difference: $10,316

Calculate Payments

  Down Payment Interest Rate Term
Model Year20182010
ModelOptimaV70
TrimSX3.2 R-Design
Body4dr Sedan4dr Wagon
Base Price $30,500 $38,000
Base Invoice $28,380 $35,720
Technology Package 3,000 1,700
Universal garage door opener 350  
Remote start 425  
Personal Car Communicator   550
Multimedia Package   2,500
Xenon HID headlights   800
Blind spot warning system   700
Metallic paint (extra cost)   550
Technology Package 2,727 1,598
Universal garage door opener 291  
Remote start 353  
Personal Car Communicator   517
Multimedia Package   2,350
Xenon HID headlights   752
Blind spot warning system   658
Metallic paint (extra cost)   517
Options (change) 3,775 6,800
Options (change) 3,371 6,392
Destination 895 850
Total Price $35,170 $45,650
Total Invoice $32,646 $42,962

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Kia Optima dealer quotes or Volvo V70 dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Kia Optima vs. Volvo V70

Lowest Adjusted Price and Invoice: Kia Optima SX
TrueDelta Adjusted Price Difference: $12,090
TrueDelta Adjusted Invoice Difference: $11,810
Model Year20182010
ModelOptimaV70
TrimSX3.2 R-Design
Body4dr Sedan4dr Wagon
Engine245hp I4235hp I6
TransmissionT6T6
DrivetrainFWDFWD
EPA Fuel Economy (city/highway)22/31 MPG18/27 MPG
Audio (watts, speakers)630, 10650, 12
Tire (rear if not all the same)235/45-18245/40-18
Total Price$35,170$45,650
Adjustments for Features-1,6100
Feature-Adjusted Total Price$33,560$45,650
Total Invoice$32,646$42,962
Adjustments for Features-1,4940
Feature-Adjusted Total Invoice$31,152$42,962

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Features Comparison: Kia Optima vs. Volvo V70

Model Year20182010
ModelOptimaV70
TrimSX3.2 R-Design
Body4dr Sedan4dr Wagon
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100
FWD$0$0
Accessories 
Adaptive cruise control $600
Adaptive cruise control, all-speed$850 
Proximity trunk or liftgate opener$125 
Brakes, Airbags, and Other Safety 
911 assist$25 
Cross-traffic warning, rear$100 
Driver drowsiness monitor $150
Heartbeat monitor $0
Knee airbag, driver$75 
Obstacle detection, rear$250 
Radar- or camera-based collision preparation system $0
Rearview camera$200 
Rollover sensor$50 
Security status communicator $50
Vehicle health reports$0 
Cargo Management 
Aluminum roof rails $250
Cargo cover $75
Overhead sunglass holder$25 
Climate Control 
Rear wiper $175
Exterior 
Black exterior trim (optional)$0 
Laminated front side windows$200 
Painted brake calipers (optional)$0 
Panoramic sunroof$1200 
Rear bumper protector $40
Sunroof $900
Infotainment 
Android Auto support$100 
App support$0 
Apple CarPlay support$100 
Bluetooth audio streaming$25 
CD player $125
MP3-compatible player $50
SMS text-to-speech reader$25 
Voice control for external devices$0 
Voice control for nav and audio$100 
Instruments, Lights, and Mirrors 
Approach detection$25 
Auto-dimming headlights$200 
Fog light, rear $100
Interior ambient lighting$150 
LED headlights$1000 
Xenon HID headlights $500
Seats and Interior Trim 
Aluminum trim $100
Cooled or ventilated front seats$300 
Door sill trim plates $100
Folding passenger seat $150
Heated front seats$200 
Integrated second row child seats, two $225
Manual lumbar adjuster, driver seat $50
Manual lumbar adjuster, passenger seat $50
Manual recliner, second row seats $75
Power 4-way lumbar adjuster, driver seat$150 
Power lumbar adjuster, passenger seat$100 
Wood trim $300
Suspension, Wheels, and Tires 
Alloy wheels $350
Auto-leveling rear shocks $200
Electronic systems calibration selector$200 
Machined alloy wheels$350 
Performance steering system (optional)$0 
Transmission 
Steering-wheel-mounted transmission controls$100 
Total Value of Features$7,325$5,715
Value of Feature Adjustments$1,610$0
Value of Feature Adjustments-1,4940

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See a complete comparison of Kia Optima vs. Volvo V70 features.

Specifications Comparison: Kia Optima vs. Volvo V70

Model Year20182010
ModelOptimaV70
Body4dr Sedan4dr Wagon
Wheelbase110.4 in110.8 in
Length191.1 in189.9 in
Width73.2 in73.3 in
Height57.7 in60.9 in
Curb Weight3,494 lb.3,527 lb.
Fuel Capacity18.5 gal.18.5 gal.
Row 1 Headroom39.8 in38.8 in
Row 1 Shoulder Room58.1 in57.4 in
Row 1 Hip Room56.0 in54.8 in
Row 1 Legroom45.5 in41.9 in
Row 2 Headroom37.8 in38.6 in
Row 2 Shoulder Room56.4 in56.5 in
Row 2 Hip Room56.0 in55.1 in
Row 2 Legroom35.6 in34.6 in
Cargo Volume,
Minimum		15.9 ft333.3 ft3
Cargo Volume,
Maximum		15.972.1 ft3

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See a complete comparison of Kia Optima vs. Volvo V70 specs.

Option Package Details
Kia Optima SX

Technology Package
FeatureValueRequested?
Auto-dimming headlights200No
Surround sound250Yes
Lane departure warning200Yes
Adaptive cruise control, all-speed700No
Automatic braking, low-speed200Yes
Automatic braking, high-speed or partial200Yes
Forward collision warning200Yes
Harman/Kardon, 630W, 10 speakers (with subwoofer)350No
Navigation system600Yes
Voice control for nav and audio100No
Traffic information25Yes
HD radio50Yes
Total Requested172556%
Total Not Requested135044%

Option Package Details
Volvo V70 3.2 R-Design

Xenon HID headlights
FeatureValueRequested?
Xenon HID headlights500Yes
Steering-linked headlights150Yes
Total Requested650100%
Total Not Requested00%
Blind spot warning system
FeatureValueRequested?
Blind spot warning system200Yes
Power-folding mirrors50Yes
Total Requested250100%
Total Not Requested00%
Personal Car Communicator
FeatureValueRequested?
Remote start150Yes
Proximity key250Yes
Heartbeat monitor0No
Security status communicator50No
Total Requested40089%
Total Not Requested5011%
Technology Package
FeatureValueRequested?
Adaptive cruise control450Yes
Radar- or camera-based collision preparation system0No
Lane departure warning system200Yes
Automatic braking, low-speed200Yes
Driver drowsiness monitor150No
Automatic braking, high-speed200Yes
Forward collision alert200Yes
Total Requested125089%
Total Not Requested15011%
Multimedia Package
FeatureValueRequested?
Navigation system600Yes
Satellite radio200Yes
Surround sound250Yes
Traffic information25Yes
Dynaudio, 650W, 12 speakers350No
Total Requested107575%
Total Not Requested35025%

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