Kia Optima Kia Optima 2014 Volvo V70 Volvo V70 2010

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Kia Optima vs. Volvo V70 Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Optima vs. Volvo V70 Invoice Comparison

Lowest Total Price: $33,900

Kia Optima SX Turbo   
Difference: $10,050

Lowest Total Invoice: $31,751

Kia Optima SX Turbo   
Difference: $9,613

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  Down Payment Interest Rate Term
Model Year201420142010
ModelOptimaOptimaV70
TrimSX TurboSX Limited Turbo3.2 R-Design
Body4dr Sedan4dr Sedan4dr Wagon
Base Price $27,500 $35,300 $38,000
Base Invoice $25,763 $32,963 $35,720
Premium Package 3,300    
Technology Package 2,300    
Personal Car Communicator     550
Multimedia Package     2,500
Blind spot warning system     700
Metallic paint (extra cost)     550
Xenon HID headlights     800
Premium Package 3,059    
Technology Package 2,129    
Personal Car Communicator     517
Multimedia Package     2,350
Blind spot warning system     658
Metallic paint (extra cost)     517
Xenon HID headlights     752
Options (change) 5,600 0 5,100
Options (change) 5,188 0 4,794
Destination 800 800 850
Total Price $33,900 $36,100 $43,950
Total Invoice $31,751 $33,763 $41,364

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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TrueDelta Value Comparison: Kia Optima vs. Volvo V70

Lowest Adjusted Price and Invoice: Kia Optima SX Turbo
TrueDelta Adjusted Price Difference: $10,045
TrueDelta Adjusted Invoice Difference: $9,608
Model Year201420142010
ModelOptimaOptimaV70
TrimSX TurboSX Limited Turbo3.2 R-Design
Body4dr Sedan4dr Sedan4dr Wagon
Engine274hp I4274hp I4235hp I6
TransmissionT6T6T6
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)20/31 MPG20/31 MPG18/27 MPG
Audio (watts, speakers)?, 8?, 8650, 12
Tire (rear if not all the same)225/45-18225/45-18245/40-18
Total Price$33,900$36,100$43,950
Adjustments for Features0-1,350-5
Feature-Adjusted Total Price$33,900$34,750$43,945
Cost Above Minimum$0$850$0
Total Invoice$31,751$33,763$41,364
Adjustments for Features0-1,263-5
Feature-Adjusted Total Invoice$31,751$32,500$41,359
Cost Above Minimum$0$749$0

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Features Comparison: Kia Optima vs. Volvo V70

Model Year201420142010
ModelOptimaOptimaV70
TrimSX TurboSX Limited Turbo3.2 R-Design
Body4dr Sedan4dr Sedan4dr Wagon
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100$1100
FWD$0$0$0
Accessories 
Heated steering wheel $100 
Remote start  $150
Brakes, Airbags, and Other Safety 
911 assist$25$25 
Cross-traffic warning, rear$100$100 
Heartbeat monitor  $0
Obstacle detection, rear$250$250 
Rearview camera$200$200 
Security status communicator  $50
Temporary spare tire  $150
Vehicle health reports$0$0 
Cargo Management 
Air-conditioned storage compartment$50$50 
Aluminum roof rails  $250
Cargo cover  $75
Cargo mat  $40
Overhead sunglass holder$25$25 
Climate Control 
Ionizing air filtration$50$50 
Rear wiper  $175
Exterior 
Body kit$0$0 
Laminated front side windows$200$200 
Painted brake calipers (optional) $0 
Panoramic sunroof$1200$1200 
Rear bumper protector  $40
Rear spoiler $200$200
Sunroof  $900
Infotainment 
App support$0$0 
Bluetooth audio streaming$25$25 
SMS text-to-speech reader$25$25 
Voice control for external devices$0$0 
Voice control for nav and audio$100$100 
Instruments, Lights, and Mirrors 
Fog light, rear  $100
Interior ambient lighting$150$150 
Speaker lights$100$100 
Steering-linked headlights  $150
Seats and Interior Trim 
Aluminum trim  $100
Cooled or ventilated front seats$300$300 
Door sill trim plates  $100
Floor mats  $75
Folding passenger seat  $150
Heated front seats$200$200 
Heated second row seats$200$200 
Illuminated door sill trim plates$200$200 
Integrated second row child seats, two  $225
Leather door panel trim $250 
Leather-wrapped steering wheel$150 $150
Manual lumbar adjuster, driver seat  $50
Manual lumbar adjuster, passenger seat  $50
Manual recliner, second row seats  $75
Power height adjuster, passenger seat  $100
Power lumbar adjuster, driver seat$100$100 
Power tilt adjuster, passenger seat  $100
Wood trim $300$300
Wood/leather-wrapped steering wheel $150 
Suspension, Wheels, and Tires 
Alloy wheels$350 $350
Auto-leveling rear shocks  $200
Chrome-plated alloy wheels $850 
Electronic systems calibration selector$200$200 
Transmission 
Steering-wheel-mounted transmission controls$100$100 
Total Value of Features$5,400$6,750$5,405
Value of Feature Adjustments$0$1,350$5
Value of Feature Adjustments0-1,263-5

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Specifications Comparison: Kia Optima vs. Volvo V70

Model Year20142010
ModelOptimaV70
Body4dr Sedan4dr Wagon
Wheelbase110.0 in110.8 in
Length190.7 in189.9 in
Width72.1 in73.3 in
Height57.9 in60.9 in
Curb Weight3,468 lb.3,527 lb.
Fuel Capacity18.5 gal.18.5 gal.
Row 1 Headroom40.0 in38.8 in
Row 1 Shoulder Room57.3 in57.4 in
Row 1 Hip Room54.7 in54.8 in
Row 1 Legroom45.5 in41.9 in
Row 2 Headroom37.6 in38.6 in
Row 2 Shoulder Room55.7 in56.5 in
Row 2 Hip Room54.5 in55.1 in
Row 2 Legroom34.7 in34.6 in
Cargo Volume,
Minimum
15.4 ft333.3 ft3
Cargo Volume,
Maximum
15.472.1 ft3

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Option Package Details
Kia Optima SX Turbo

Premium Package
FeatureValueRequested?
Panoramic sunroof1200No
Rearview camera200No
Surround sound250Yes
Power-folding mirrors50Yes
HD radio50Yes
Heated front seats200No
Heated second row seats200No
Cooled or ventilated front seats300No
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Memory system, driver seat200Yes
Infinity, 8 speakers (with subwoofer)350No
App support0No
Voice control for external devices0No
SMS text-to-speech reader25No
Vehicle health reports0No
911 assist25No
Bluetooth audio streaming25No
Total Requested75023%
Total Not Requested252577%
Technology Package
FeatureValueRequested?
Navigation system600Yes
Obstacle detection, rear250No
Voice control for nav and audio100No
Traffic information25Yes
Blind spot warning system200Yes
Rear cross-traffic detection100No
Total Requested82565%
Total Not Requested45035%

Option Package Details
Volvo V70 3.2 R-Design

Blind spot warning system
FeatureValueRequested?
Blind spot warning system200Yes
Power-folding mirrors50Yes
Total Requested250100%
Total Not Requested00%
Xenon HID headlights
FeatureValueRequested?
Xenon HID headlights500Yes
Steering-linked headlights150No
Total Requested50077%
Total Not Requested15023%
Personal Car Communicator
FeatureValueRequested?
Remote start150No
Proximity key250Yes
Heartbeat monitor0No
Security status communicator50No
Total Requested25056%
Total Not Requested20044%
Multimedia Package
FeatureValueRequested?
Navigation system600Yes
Satellite radio200Yes
Surround sound250Yes
Traffic information25Yes
Dynaudio, 650W, 12 speakers350No
Total Requested107575%
Total Not Requested35025%

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