The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $18,840 Kia Soul + | ||||
Difference: $8,560 | ||||
Lowest Total Invoice: $17,680 Kia Soul + | ||||
Difference: $7,850 | ||||
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Model Year | 2010 | 2013 | 2013 | 2013 |
Model | Soul | Optima | Optima | Optima |
Trim | + | EX | SX | Hybrid EX |
Body | 4dr Hatch | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Base Price | $15,195 | $23,650 | $26,800 | $31,950 |
Base Invoice | $14,590 | $22,095 | $25,040 | $29,555 |
Sunroof | 800 | |||
Special Edition Package | 2,150 | |||
Premium Package | 2,950 | 2,950 | ||
Sunroof | 700 | |||
Special Edition Package | 1,695 | |||
Premium Package | 2,635 | 2,635 | ||
Options (change) | 2,950 | 2,950 | 2,950 | 0 |
Options (change) | 2,395 | 2,635 | 2,635 | 0 |
Destination | 695 | 800 | 800 | 800 |
Total Price | $18,840 | $27,400 | $30,550 | $32,750 |
Total Invoice | $17,680 | $25,530 | $28,475 | $30,355 |
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Kia Soul dealer quotes or Kia Optima dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
Lowest Adjusted Price and Invoice: Kia Soul + | ||||
TrueDelta Adjusted Price Difference: $4,300 | ||||
TrueDelta Adjusted Invoice Difference: $3,881 | ||||
Model Year | 2010 | 2013 | 2013 | 2013 |
Model | Soul | Optima | Optima | Optima |
Trim | + | EX | SX | Hybrid EX |
Body | 4dr Hatch | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Engine | 142hp I4 | 200hp I4 | 274hp I4 | 159hp I4 H |
Transmission | M5 | T6 | T6 | T6 |
Drivetrain | FWD | FWD | FWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG |
Audio (watts, speakers) | ?, 6 | 550, 12 | 550, 12 | 550, 12 |
Tire (rear if not all the same) | 225/45-18 | 215/55-17 | 225/45-18 | 215/55-17 |
Total Price | $18,840 | $27,400 | $30,550 | $32,750 |
Adjustments for Features | 0 | -4,260 | -4,885 | -5,935 |
Feature-Adjusted Total Price | $18,840 | $23,140 | $25,665 | $26,815 |
Cost Above Minimum | $0 | $0 | $2,525 | $3,675 |
Total Invoice | $17,680 | $25,530 | $28,475 | $30,355 |
Adjustments for Features | 0 | -3,969 | -4,553 | -5,501 |
Feature-Adjusted Total Invoice | $17,680 | $21,561 | $23,922 | $24,854 |
Cost Above Minimum | $0 | $0 | $2,361 | $3,293 |
Model Year | 2010 | 2013 | 2013 | 2013 |
Model | Soul | Optima | Optima | Optima |
Trim | + | EX | SX | Hybrid EX |
Body | 4dr Hatch | 4dr Sedan | 4dr Sedan | 4dr Sedan |
Transmission and Drivetrain | ||||
5-speed manual | $0 | |||
6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | |
FWD | $0 | $0 | $0 | $0 |
Accessories | ||||
Heated steering wheel | $100 | $100 | ||
Proximity key | $250 | $250 | $250 | |
Tilt steering wheel, manual | $150 | |||
Tilt/telescoping steering wheel, manual | $250 | $250 | $250 | |
Universal garage door opener | $100 | $100 | $100 | |
Brakes, Airbags, and Other Safety | ||||
911 assist | $25 | $25 | $25 | |
Brake assist | $50 | $50 | $50 | |
Rearview camera | $200 | $200 | $200 | |
Temporary spare tire | $150 | |||
Vehicle health reports | $0 | $0 | $0 | |
Cargo Management | ||||
Air-conditioned storage compartment | $50 | $50 | $50 | |
Overhead sunglass holder | $25 | $25 | $25 | |
Rear seat pass-through | $100 | |||
Climate Control | ||||
Automatic climate control, front | $200 | $200 | $200 | |
Dual-zone climate control | $125 | $125 | $125 | |
Interior air filter | $0 | $0 | $0 | |
Intermittent wipers | $0 | |||
Rear air vents | $100 | $100 | $100 | |
Rear wiper | $175 | |||
Variable intermittent wipers | $75 | $75 | $75 | |
Engine / Motor | ||||
Automatic start / stop | $150 | |||
Exterior | ||||
Body kit | $0 | $0 | ||
Bodyside graphics | $0 | |||
Bodyside moldings | $75 | |||
Bright-finished exhaust tip(s) | $25 | $25 | ||
Deep-tinted rear windows | $275 | |||
Panoramic sunroof | $1200 | $1200 | $1200 | |
Rear spoiler | $200 | $200 | $200 | |
Sunroof | $900 | |||
Infotainment | ||||
App support | $0 | $0 | $0 | |
Bluetooth audio streaming | $25 | $25 | $25 | |
HD radio | $50 | $50 | $50 | |
Media drive, small | $5 | $5 | $5 | |
Navigation system | $600 | |||
SMS text-to-speech reader | $25 | $25 | $25 | |
Traffic information | $25 | |||
Voice control for external devices | $0 | $0 | $0 | |
Voice control for nav and audio | $100 | |||
Instruments, Lights, and Mirrors | ||||
Auto-dimming rearview mirror | $150 | $150 | $150 | |
Automatic headlights | $125 | $125 | $125 | |
Automatic-off headlights | $25 | |||
Compass | $0 | $0 | $0 | |
Detailed driving style feedback | $100 | |||
Heated mirrors | $25 | $25 | $25 | |
Illuminated visor mirror, driver | $50 | $50 | $50 | |
Illuminated visor mirror, passenger | $50 | $50 | $50 | |
Interior ambient lighting | $150 | $150 | $150 | |
Large energy flow and fuel economy display | $25 | |||
Outside temperature display | $50 | $50 | $50 | |
Power-folding mirrors | $50 | $50 | $50 | |
Speaker lights | $100 | $100 | $100 | |
Turn signals on or near mirrors | $25 | $25 | $25 | |
Visor mirror, driver | $10 | |||
Visor mirror, passenger | $10 | |||
Xenon HID headlights | $500 | $500 | ||
Seats and Interior Trim | ||||
Aluminum trim | $100 | |||
Center armrest(s), second row | $50 | $50 | $50 | |
Cooled or ventilated front seats | $300 | $300 | $300 | |
Floor mats | $75 | |||
Folding second row seats | $300 | $300 | $300 | |
Heated second row seats | $200 | $200 | $200 | |
Illuminated door sill trim plates | $200 | $200 | ||
Leather seating surfaces | $900 | $900 | $900 | |
Leather-wrapped steering wheel | $150 | $150 | $150 | |
Manual height adjuster, driver seat | $50 | |||
Memory system, driver seat | $200 | $200 | $200 | |
Metal pedals | $75 | |||
Partial leather seating sufaces | $450 | |||
Power fore-aft adjuster, driver seat | $100 | $100 | $100 | |
Power fore-aft adjuster, passenger seat | $100 | $100 | $100 | |
Power height adjuster, driver seat | $100 | $100 | $100 | |
Power lumbar adjuster, driver seat | $100 | $100 | $100 | |
Power recliner, driver seat | $100 | $100 | $100 | |
Power recliner, passenger seat | $100 | $100 | $100 | |
Power tilt adjuster, driver seat | $100 | $100 | $100 | |
Suspension, Wheels, and Tires | ||||
Sport suspension (upgrade) | $0 | |||
Transmission | ||||
Steering-wheel-mounted transmission controls | $100 | |||
Total Value of Features | $3,295 | $7,555 | $8,180 | $9,230 |
Value of Feature Adjustments | $0 | $4,260 | $4,885 | $5,935 |
Value of Feature Adjustments | 0 | -3,969 | -4,553 | -5,501 |
Model Year | 2010 | 2013 |
Model | Soul | Optima |
Body | 4dr Hatch | 4dr Sedan |
Wheelbase | 100.4 in | 110.0 in |
Length | 161.6 in | 190.7 in |
Width | 70.3 in | 72.1 in |
Height | 63.4 in | 57.3 in |
Curb Weight | 2,561 lb. | 3,224 lb. |
Fuel Capacity | 12.7 gal. | 18.5 gal. |
Row 1 Headroom | 40.2 in | 40.0 in |
Row 1 Shoulder Room | 55.2 in | 57.2 in |
Row 1 Hip Room | 53.3 in | 54.7 in |
Row 1 Legroom | 42.1 in | 45.5 in |
Row 2 Headroom | 39.6 in | 37.6 in |
Row 2 Shoulder Room | 55.1 in | 55.7 in |
Row 2 Hip Room | 52.7 in | 54.5 in |
Row 2 Legroom | 39.0 in | 34.7 in |
Cargo Volume, Minimum | 19.3 ft3 | 15.4 ft3 |
Cargo Volume, Maximum | 53.4 ft3 | 15.4 ft3 |
Special Edition Package | ||
Feature | Value | Requested? |
Leather seating surfaces | 900 | Yes |
Heated front seats | 200 | Yes |
Floor mats | 75 | No |
Rear spoiler | 200 | Yes |
Bodyside graphics | 0 | No |
225/45R18 tires | 400 | No |
Total Requested | 1300 | 73% |
Total Not Requested | 475 | 27% |
Premium Package | ||
Feature | Value | Requested? |
Heated steering wheel | 100 | No |
HD radio | 50 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Memory system, driver seat | 200 | No |
Panoramic sunroof | 1200 | No |
Power-folding mirrors | 50 | No |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
App support | 0 | No |
Rearview camera | 200 | No |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Vehicle health reports | 0 | No |
911 assist | 25 | No |
Bluetooth audio streaming | 25 | No |
Media drive, small | 5 | No |
Total Requested | 200 | 6% |
Total Not Requested | 2930 | 94% |
Premium Package | ||
Feature | Value | Requested? |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | No |
Cooled or ventilated front seats | 300 | No |
Power recliner, passenger seat | 100 | No |
Power fore-aft adjuster, passenger seat | 100 | No |
Memory system, driver seat | 200 | No |
Panoramic sunroof | 1200 | No |
Power-folding mirrors | 50 | No |
HD radio | 50 | No |
Infinity, 550W, 12 speakers (with subwoofer) | 350 | No |
App support | 0 | No |
Rearview camera | 200 | No |
Voice control for external devices | 0 | No |
SMS text-to-speech reader | 25 | No |
Vehicle health reports | 0 | No |
911 assist | 25 | No |
Bluetooth audio streaming | 25 | No |
Media drive, small | 5 | No |
Total Requested | 200 | 7% |
Total Not Requested | 2830 | 93% |