Kia Soul Kia Soul 2015 Toyota RAV4 Toyota RAV4 2012

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Kia Soul vs. Toyota RAV4 Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Soul vs. Toyota RAV4 Invoice Comparison

Lowest Total Price: $25,860

Kia Soul +   
Difference: $2,658

Lowest Total Invoice: $24,255

Kia Soul +   
Difference: $2,288

Calculate Payments

  Down Payment Interest Rate Term
Model Year201520152012
ModelSoulSoulRAV4
Trim+!Limited
Body4dr Hatch4dr Hatch4dr SUV
Base Price $18,690 $20,790 $25,330
Base Invoice $17,729 $19,687 $23,684
UVO Package 600    
Universal garage door opener 350    
Primo Package 3,000    
Audio Package 1,400    
Rear spoiler 395 395  
Cargo net 50 50  
Floor mats 125 125 199
Remote start 425 425 529
The Whole Shabang Package   2,500  
Sun & Sound Package   2,600  
Rear bumper protector, clear tape   75  
Rearview camera     475
Premium Plus Value Package     1,175
UVO Package 552    
Universal garage door opener 291    
Primo Package 2,740    
Audio Package 1,292    
Rear spoiler 327 327  
Cargo net 42 42  
Floor mats 104 104 126
Remote start 353 353 380
The Whole Shabang Package   2,325  
Sun & Sound Package   2,378  
Rear bumper protector, clear tape   62  
Rearview camera     424
Premium Plus Value Package     1,119
Options (change) 6,345 6,170 2,378
Options (change) 5,701 5,591 2,049
Destination 825 825 810
Total Price $25,860 $27,785 $28,518
Total Invoice $24,255 $26,103 $26,543

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Kia Soul dealer quotes or Toyota RAV4 dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Kia Soul vs. Toyota RAV4

Lowest Adjusted Price and Invoice: Kia Soul +
TrueDelta Adjusted Price Difference: $3,353
TrueDelta Adjusted Invoice Difference: $2,940
Model Year201520152012
ModelSoulSoulRAV4
Trim+!Limited
Body4dr Hatch4dr Hatch4dr SUV
Engine164hp I4164hp I4179hp I4
TransmissionT6T6A4
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)350, 10350, 10?, 6
Tire (rear if not all the same)215/55-17235/45-18225/65-17
Total Price$25,860$27,785$28,518
Adjustments for Features-695-1,1950
Feature-Adjusted Total Price$25,165$26,590$28,518
Cost Above Minimum$0$1,425$0
Total Invoice$24,255$26,103$26,543
Adjustments for Features-652-1,1230
Feature-Adjusted Total Invoice$23,603$24,980$26,543
Cost Above Minimum$0$1,377$0

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Features Comparison: Kia Soul vs. Toyota RAV4

Model Year201520152012
ModelSoulSoulRAV4
Trim+!Limited
Body4dr Hatch4dr Hatch4dr SUV
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100 
4-speed automatic  $800
FWD$0$0$0
Accessories 
AC power outlet  $100
Heated steering wheel$100$100 
Universal garage door opener$100  
Brakes, Airbags, and Other Safety 
911 assist$25$25 
Full-size spare tire  $225
Vehicle health reports$0$0 
Cargo Management 
Cargo mat  $40
Roof rack  $300
Climate Control 
Dual-zone climate control  $125
Interior air filter  $0
Ionizing air filtration$50$50 
Exterior 
External spare tire shell  $100
Externally-mounted spare  $0
Panoramic sunroof$1200$1200 
Rear bumper protector  $40
Rear bumper protector, clear tape $25 
Sunroof  $900
Wheel-lip moldings  $75
Infotainment 
Traffic + travel information  $25
Traffic information$25$25 
Voice control for external devices$0$0 
Instruments, Lights, and Mirrors 
Compass$0  
Power-folding mirrors $50 
Speaker lights$100$100 
Trip computer$150$150 
Turn signals on or near mirrors $25$25
Xenon HID headlights $500 
Seats and Interior Trim 
Cooled or ventilated front seats$300$300 
Heated second row seats$200$200 
Manual fore-aft adjuster, second row seats  $75
Manual recliner, second row seats  $75
Upholstered instrument cluster hood$50$50 
Suspension, Wheels, and Tires 
Electronic systems calibration selector$200$200 
Total Value of Features$3,600$4,100$2,905
Value of Feature Adjustments$695$1,195$0
Value of Feature Adjustments-652-1,1230

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Specifications Comparison: Kia Soul vs. Toyota RAV4

Model Year20152012
ModelSoulRAV4
Body4dr Hatch4dr SUV
Wheelbase101.2 in104.7 in
Length163.0 in181.1 in
Width70.9 in71.5 in
Height63.0 in66.3 in
Curb Weight2,715 lb.3,361 lb.
Fuel Capacity14.2 gal.15.9 gal.
Row 1 Headroom39.6 in40.8 in
Row 1 Shoulder Room55.5 in57.1 in
Row 1 Hip Room53.2 in53.8 in
Row 1 Legroom40.9 in41.8 in
Row 2 Headroom39.5 in39.7 in
Row 2 Shoulder Room54.7 in55.3 in
Row 2 Hip Room49.3 in52.4 in
Row 2 Legroom39.1 in38.3 in
Row 3 Headroom0.0 in37.2 in
Row 3 Shoulder Room0.0 in52.6 in
Row 3 Hip Room0.0 in43.3 in
Row 3 Legroom0.0 in30.0 in
Cargo Volume,
Minimum
24.2 ft312.3 ft3
Cargo Volume,
Behind R2
24.237.2 ft3
Cargo Volume,
Maximum
61.3 ft373.0 ft3

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Option Package Details
Kia Soul +

UVO Package
FeatureValueRequested?
Automatic headlights100Yes
Voice control for external devices0No
SMS text-to-speech reader25Yes
Vehicle health reports0No
911 assist25No
Bluetooth audio streaming25Yes
App support0Yes
Rearview camera200Yes
Total Requested35093%
Total Not Requested257%
Primo Package
FeatureValueRequested?
Fog lights125Yes
Panoramic sunroof1200No
Power height adjuster, driver seat50Yes
Power tilt adjuster, driver seat100Yes
Power recliner, driver seat100Yes
Power lumbar adjuster, driver seat100Yes
Power fore-aft adjuster, driver seat100Yes
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Heated steering wheel100No
Proximity key250Yes
Engine immobilizer (optional)0No
Leather seating surfaces900Yes
Total Requested192552%
Total Not Requested180048%
Audio Package
FeatureValueRequested?
Special interior trim0No
HD radio50Yes
Upholstered instrument cluster hood50No
Speaker lights100No
Infinity, 350W, 10 speakers (with subwoofer)350No
Automatic climate control, front200Yes
Leather-wrapped steering wheel150Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Ionizing air filtration50No
Navigation system600Yes
Total Requested112567%
Total Not Requested55033%

Option Package Details
Kia Soul !

The Whole Shabang Package
FeatureValueRequested?
Xenon HID headlights500No
Upgraded instruments0No
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Heated steering wheel100No
Proximity key250Yes
Engine immobilizer (optional)0No
Leather seating surfaces900Yes
Total Requested135055%
Total Not Requested110045%
Sun & Sound Package
FeatureValueRequested?
Panoramic sunroof1200No
HD radio50Yes
Speaker lights100No
Infinity, 350W, 10 speakers (with subwoofer)350No
Automatic climate control, front200Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Ionizing air filtration50No
Navigation system600Yes
Total Requested97536%
Total Not Requested170064%

Option Package Details
Toyota RAV4 Limited

Rearview camera
FeatureValueRequested?
Rearview camera200Yes
Auto-dimming rearview mirror150Yes
Total Requested350100%
Total Not Requested00%
Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%
Premium Plus Value Package
FeatureValueRequested?
Sunroof900Yes
Daytime running lights (optional)0No
AC power outlet100No
Leather seating surfaces900Yes
Heated front seats200Yes
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat50Yes
Power tilt adjuster, driver seat100Yes
Power recliner, driver seat100Yes
Power lumbar adjuster, driver seat100Yes
Total Requested245096%
Total Not Requested1004%

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