Toyota 4Runner Toyota 4Runner 2009 Kia Optima Kia Optima 2018

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Toyota 4Runner vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota 4Runner vs. Kia Optima Invoice Comparison

Lowest Total Price: $31,795

Kia Optima SX   
Difference: $4,973

Lowest Total Invoice: $29,608

Kia Optima SX   
Difference: $3,552

Calculate Payments

  Down Payment Interest Rate Term
Model Year20092018
Model4RunnerOptima
TrimLimitedSX
Body4dr SUV4dr Sedan
Base Price $35,325 $30,500
Base Invoice $31,897 $28,380
Limited Extra Value Package 465  
Cargo net 49 50
Floor mats 184  
Universal garage door opener   350
Limited Extra Value Package 372  
Cargo net 34 42
Floor mats 112  
Universal garage door opener   291
Options (change) 698 400
Options (change) 518 333
Destination 745 895
Total Price $36,768 $31,795
Total Invoice $33,160 $29,608

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Toyota 4Runner dealer quotes or Kia Optima dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Toyota 4Runner vs. Kia Optima

Lowest Adjusted Price and Invoice: Kia Optima SX
TrueDelta Adjusted Price Difference: $6,068
TrueDelta Adjusted Invoice Difference: $4,572
Model Year20092018
Model4RunnerOptima
TrimLimitedSX
Body4dr SUV4dr Sedan
Engine236hp V6245hp I4
TransmissionA5T6
DrivetrainRWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG
Audio (watts, speakers)160, 6?, 6
Tire (rear if not all the same)265/60-18235/45-18
Total Price$36,768$31,795
Adjustments for Features0-1,095
Feature-Adjusted Total Price$36,768$30,700
Total Invoice$33,160$29,608
Adjustments for Features0-1,020
Feature-Adjusted Total Invoice$33,160$28,588

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Features Comparison: Toyota 4Runner vs. Kia Optima

Model Year20092018
Model4RunnerOptima
TrimLimitedSX
Body4dr SUV4dr Sedan
Transmission and Drivetrain 
5-speed automatic$900 
6-speed manually-shiftable automatic $1100
RWD$0 
FWD $0
Accessories 
AC power outlet$100 
Power retractable rear window$350 
Proximity key $250
Proximity trunk or liftgate opener $125
Brakes, Airbags, and Other Safety 
911 assist $25
Active or whiplash-reducing head restraints, front seats $0
Blind spot warning system $200
Cross-traffic warning, rear $100
Full-size spare tire$225 
Knee airbag, driver $75
Obstacle detection, rear $250
Rearview camera $200
Temporary spare tire $150
Vehicle health reports $0
Cargo Management 
Cargo cover$75 
Cargo shelf, height-adjustable$100 
Class III trailer hitch$250 
Roof rack$300 
Trailering equipment (7 wire)$150 
Climate Control 
Rear wiper$175 
Drivetrain 
Limited-slip rear differential$300 
Exterior 
Black exterior trim (optional) $0
Bodyside cladding$350 
Bright-finished exhaust tip(s) $25
Deep-tinted rear windows$275 
Laminated front side windows $200
Painted brake calipers (optional) $0
Panoramic sunroof $1200
Rear bumper protector$40 
Running boards$350 
Skid plates$150 
Sunroof$900 
Tow hook(s), front$40 
Wheel-lip moldings$75 
Infotainment 
Android Auto support $100
App support $0
Apple CarPlay support $100
Bluetooth audio streaming $25
Bluetooth cell phone link $100
CD player$125 
MP3-compatible player$50 
Rear seat audio controls$25 
Satellite radio $200
SMS text-to-speech reader $25
USB port $25
Voice control for external devices $0
Instruments, Lights, and Mirrors 
Approach detection $25
Interior ambient lighting $150
LED headlights $1000
Power-folding mirrors $50
Steering-linked headlights $150
Turn signals on or near mirrors $25
Seats and Interior Trim 
Cooled or ventilated front seats $300
Metal pedals $75
Power 4-way lumbar adjuster, driver seat $150
Power height adjuster, passenger seat $100
Power lumbar adjuster, driver seat$100 
Power lumbar adjuster, passenger seat $100
Power tilt adjuster, passenger seat $100
Suspension, Wheels, and Tires 
Alloy wheels$350 
Electronic systems calibration selector $200
Hydraulically cross-linked dampers$500 
Machined alloy wheels $350
Performance steering system (optional) $0
Transmission 
Steering-wheel-mounted transmission controls $100
Total Value of Features$6,255$7,350
Value of Feature Adjustments$0$1,095
Value of Feature Adjustments0-1,020

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Specifications Comparison: Toyota 4Runner vs. Kia Optima

Model Year20092018
Model4RunnerOptima
Body4dr SUV4dr Sedan
Wheelbase109.8 in110.4 in
Length189.2 in191.1 in
Width75.2 in73.2 in
Height69.3 in57.7 in
Curb Weight4,046 lb.3,220 lb.
Fuel Capacity23.0 gal.18.5 gal.
Row 1 Headroom39.7 in39.8 in
Row 1 Shoulder Room58.0 in58.1 in
Row 1 Hip Room55.3 in56.0 in
Row 1 Legroom41.8 in45.5 in
Row 2 Headroom39.1 in37.8 in
Row 2 Shoulder Room57.2 in56.4 in
Row 2 Hip Room55.4 in56.0 in
Row 2 Legroom34.6 in35.6 in
Row 3 Headroom32.9 in0.0 in
Row 3 Shoulder Room56.7 in0.0 in
Row 3 Hip Room48.4 in0.0 in
Row 3 Legroom24.1 in0.0 in
Cargo Volume,
Minimum
12.0 ft315.9 ft3
Cargo Volume,
Behind R2
36.6 ft315.9 ft3
Cargo Volume,
Maximum
75.1 ft315.9 ft3

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Option Package Details
Toyota 4Runner Limited

Limited Extra Value Package
FeatureValueRequested?
Sport suspension (upgrade)250Yes
Sunroof900Yes
Rear spoiler200Yes
Hydraulically cross-linked shocks500No
Total Requested135073%
Total Not Requested50027%

Option Package Details
Kia Optima SX

Universal garage door opener
FeatureValueRequested?
Universal garage door opener100Yes
Compass0Yes
Total Requested100100%
Total Not Requested00%

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