Toyota Avalon Toyota Avalon 2009 Kia Optima Kia Optima 2018

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Toyota Avalon vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Avalon vs. Kia Optima Invoice Comparison

Lowest Total Price: $35,220

Kia Optima SX   
Difference: $4,880

Lowest Total Invoice: $32,688

Kia Optima SX   
Difference: $2,715

Calculate Payments

  Down Payment Interest Rate Term
Model Year20092018
ModelAvalonOptima
TrimLimitedSX
Body4dr Sedan4dr Sedan
Base Price $35,185 $30,500
Base Invoice $31,312 $28,380
Power passenger seat (8-way) 300  
Preferred Accessory Package 347  
Navigation system 2,000  
Satellite radio 449  
Remote start 499 425
Adaptive cruise control 600  
Technology Package   3,000
Universal garage door opener   350
Cargo net   50
Power passenger seat (8-way) 240  
Preferred Accessory Package 236  
Navigation system 1,700  
Satellite radio 359  
Remote start 356 353
Adaptive cruise control 480  
Technology Package   2,727
Universal garage door opener   291
Cargo net   42
Options (change) 4,195 3,825
Options (change) 3,371 3,413
Destination 720 895
Total Price $40,100 $35,220
Total Invoice $35,403 $32,688

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Toyota Avalon dealer quotes or Kia Optima dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Toyota Avalon vs. Kia Optima

Lowest Adjusted Price and Invoice: Kia Optima SX
TrueDelta Adjusted Price Difference: $8,705
TrueDelta Adjusted Invoice Difference: $6,265
Model Year20092018
ModelAvalonOptima
TrimLimitedSX
Body4dr Sedan4dr Sedan
Engine268hp V6245hp I4
TransmissionT6T6
DrivetrainFWDFWD
EPA Fuel Economy (city/highway)19/28 MPG22/31 MPG
Audio (watts, speakers)360, 12630, 10
Tire (rear if not all the same)215/55-17235/45-18
Total Price$40,100$35,220
Adjustments for Features0-3,825
Feature-Adjusted Total Price$40,100$31,395
Total Invoice$35,403$32,688
Adjustments for Features0-3,550
Feature-Adjusted Total Invoice$35,403$29,138

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Features Comparison: Toyota Avalon vs. Kia Optima

Model Year20092018
ModelAvalonOptima
TrimLimitedSX
Body4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100
FWD$0$0
Accessories 
Adaptive cruise control$600 
Adaptive cruise control, all-speed $850
Proximity trunk or liftgate opener $125
Sunshade, rear, power$225 
Brakes, Airbags, and Other Safety 
911 assist $25
Active or whiplash-reducing head restraints, front seats $0
Automatic braking, high-speed or partial $200
Automatic braking, low-speed $200
Blind spot warning system $200
Cross-traffic warning, rear $100
Forward collision warning $200
Full-size spare tire$225 
Lane departure warning $200
Obstacle detection, rear $250
Rearview camera $200
Rollover sensor $50
Temporary spare tire $150
Vehicle health reports $0
Cargo Management 
Overhead sunglass holder $25
Rear seat pass-through$100 
Climate Control 
Rain-sensing wipers$175 
Variable intermittent wipers $75
Exterior 
Black exterior trim (optional) $0
Laminated front side windows $200
Painted brake calipers (optional) $0
Panoramic sunroof $1200
Rear spoiler $200
Sunroof$900 
Infotainment 
Android Auto support $100
App support $0
Apple CarPlay support $100
Bluetooth audio streaming $25
CD changer, in-dash$325 
HD radio $50
MP3-compatible player$50 
SMS text-to-speech reader $25
Surround sound $250
Traffic information $25
USB port $25
Voice control for external devices $0
Instruments, Lights, and Mirrors 
Approach detection $25
Auto-dimming driver-side mirror$75 
Auto-dimming headlights $200
Auto-dimming passenger-side mirror$75 
Interior ambient lighting $150
LED headlights $1000
Power-folding mirrors $50
Steering-linked headlights $150
Xenon HID headlights$500 
Seats and Interior Trim 
Door sill trim plates$100 
Folding second row seats $300
Manual recliner, second row seats$75 
Metal pedals $75
Power 4-way lumbar adjuster, driver seat $150
Power lumbar adjuster, driver seat$100 
Power thigh support length adjuster, driver seat$100 
Suspension, Wheels, and Tires 
Alloy wheels$350 
Electronic systems calibration selector $200
Machined alloy wheels $350
Performance steering system (optional) $0
Sport suspension (upgrade) $0
Transmission 
Steering-wheel-mounted transmission controls $100
Total Value of Features$5,075$8,900
Value of Feature Adjustments$0$3,825
Value of Feature Adjustments0-3,550

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Specifications Comparison: Toyota Avalon vs. Kia Optima

Model Year20092018
ModelAvalonOptima
Body4dr Sedan4dr Sedan
Wheelbase111.0 in110.4 in
Length197.2 in191.1 in
Width72.8 in73.2 in
Height58.5 in57.7 in
Curb Weight3,495 lb.3,494 lb.
Fuel Capacity18.5 gal.18.5 gal.
Row 1 Headroom38.8 in39.8 in
Row 1 Shoulder Room59.4 in58.1 in
Row 1 Hip Room55.8 in56.0 in
Row 1 Legroom41.3 in45.5 in
Row 2 Headroom37.5 in37.8 in
Row 2 Shoulder Room58.2 in56.4 in
Row 2 Hip Room56.2 in56.0 in
Row 2 Legroom40.9 in35.6 in
Cargo Volume14.4 ft315.9 ft3

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Option Package Details
Toyota Avalon Limited

Power passenger seat (8-way)
FeatureValueRequested?
Power lumbar adjuster, passenger seat100Yes
Power height adjuster, passenger seat100Yes
Power tilt adjuster, passenger seat100Yes
Total Requested300100%
Total Not Requested00%
Preferred Accessory Package
FeatureValueRequested?
Floor mats75Yes
Cargo mat40Yes
First-aid kit15No
Total Requested11588%
Total Not Requested1512%

Option Package Details
Kia Optima SX

Universal garage door opener
FeatureValueRequested?
Universal garage door opener100Yes
Compass0Yes
Total Requested100100%
Total Not Requested00%
Technology Package
FeatureValueRequested?
Auto-dimming headlights200No
Surround sound250No
Lane departure warning200No
Adaptive cruise control, all-speed700No
Automatic braking, low-speed200No
Automatic braking, high-speed or partial200No
Forward collision warning200No
Harman/Kardon, 630W, 10 speakers (with subwoofer)350No
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25No
HD radio50No
Total Requested70023%
Total Not Requested237577%

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