Toyota Prius v Toyota Prius v 2014 Ford Focus Ford Focus 2012

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Toyota Prius v vs. Ford Focus Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Prius v vs. Ford Focus Invoice Comparison

Lowest Total Price: $26,845

Ford Focus SEL   
Difference: $10,010

Lowest Total Invoice: $24,767

Ford Focus SEL   
Difference: $9,387

Calculate Payments

  Down Payment Interest Rate Term
Model Year201420122012
ModelPrius vFocusFocus
TrimFiveSELTitanium
Body4dr Wagon4dr Hatch4dr Hatch
Base Price $30,395 $20,905 $22,305
Base Invoice $28,295 $19,494 $20,768
Advanced Technology Package 5,650    
Winter Package   470 470
Parking Technology Package   695 695
MyFord Touch and Sony Package   995  
Premium Package   1,395 1,295
Navigation system   795 795
Sunroof   795 795
Advanced Technology Package 5,049    
Winter Package   409 409
Parking Technology Package   605 605
MyFord Touch and Sony Package   866  
Premium Package   1,214 1,127
Navigation system   692 692
Sunroof   692 692
Options (change) 5,650 5,145 4,050
Options (change) 5,049 4,478 3,525
Destination 810 795 795
Total Price $36,855 $26,845 $27,150
Total Invoice $34,154 $24,767 $25,088

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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TrueDelta Value Comparison: Toyota Prius v vs. Ford Focus

Lowest Adjusted Price and Invoice: Ford Focus SEL
TrueDelta Adjusted Price Difference: $9,790
TrueDelta Adjusted Invoice Difference: $9,179
Model Year201420122012
ModelPrius vFocusFocus
TrimFiveSELTitanium
Body4dr Wagon4dr Hatch4dr Hatch
Engine98hp I4 H160hp I4160hp I4
TransmissionCVTS6M5
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)120, 8355, 10355, 10
Tire (rear if not all the same)215/50-17215/50-17215/50-17
Total Price$36,855$26,845$27,150
Adjustments for Features-1,070-8500
Feature-Adjusted Total Price$35,785$25,995$27,150
Cost Above Minimum$0$0$1,155
Total Invoice$34,154$24,767$25,088
Adjustments for Features-992-7840
Feature-Adjusted Total Invoice$33,162$23,983$25,088
Cost Above Minimum$0$0$1,105

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Features Comparison: Toyota Prius v vs. Ford Focus

Model Year201420122012
ModelPrius vFocusFocus
TrimFiveSELTitanium
Body4dr Wagon4dr Hatch4dr Hatch
Transmission and Drivetrain 
CVT$1000  
6-speed automated manual $1100 
5-speed manual  $0
FWD$0$0$0
Accessories 
Adaptive cruise control$600  
Cruise control $150$150
Proximity key$250 $250
Brakes, Airbags, and Other Safety 
911 assist $25$25
Active or whiplash-reducing head restraints, front seats$0  
Knee airbag, driver$75  
Obstacle detection, front $150$150
Obstacle detection, rear $250$250
Radar- or camera-based collision preparation system$0  
Safety key $5$5
Torque vectoring, brake-based $100$100
Vehicle health reports $0$0
Cargo Management 
Console with shifter $150$150
Console without shifter$150  
Climate Control 
Dual-zone climate control $125$125
Rain-sensing wipers $175$175
Variable intermittent wipers$75  
Engine / Motor 
Automatic start / stop$150  
Exterior 
Panoramic sunroof$1200  
Sunroof $900$900
Infotainment 
App support$0  
DVD-compatible player$0  
Navigation, turn-by-turn $25$25
SD Card slot $25$25
Telematics service, such as OnStar$200  
Voice control for external devices $0$0
Wi-Fi hotspot capability $0$0
Instruments, Lights, and Mirrors 
Compass $0$0
Digital instruments$0  
Headlight washers$50  
Interior ambient lighting $150$150
LED headlights$1000  
Spotter mirror(s) $50$50
Tachometer $75$75
Turn signals on or near mirrors $25$25
Seats and Interior Trim 
All-weather floor mats $75$75
Floor mats $75$75
Leather seating surfaces $900$900
Leather-wrapped steering wheel $150$150
Manual fore-aft adjuster, second row seats$75  
Manual height adjuster, driver seat$50  
Manual lumbar adjuster, driver seat $50$50
Manual recliner, second row seats$75  
Power fore-aft adjuster, driver seat $100$100
Power height adjuster, driver seat $100$100
Power lumbar adjuster, driver seat$100  
Power recliner, driver seat $100$100
Synthetic leather seating surfaces$0  
Suspension, Wheels, and Tires 
Electronic systems calibration selector$200  
Touring suspension (upgrade)  $0
Total Value of Features$5,250$5,030$4,180
Value of Feature Adjustments$1,070$850$0
Value of Feature Adjustments-992-7840

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Specifications Comparison: Toyota Prius v vs. Ford Focus

Model Year20142012
ModelPrius vFocus
Body4dr Wagon4dr Hatch
Wheelbase109.4 in104.3 in
Length181.7 in171.6 in
Width69.9 in71.8 in
Height62.0 in57.7 in
Curb Weight3,275 lb.2,921 lb.
Fuel Capacity11.9 gal.12.4 gal.
Row 1 Headroom39.6 in38.3 in
Row 1 Shoulder Room55.9 in55.6 in
Row 1 Hip Room53.5 in53.9 in
Row 1 Legroom41.3 in41.9 in
Row 2 Headroom38.6 in37.9 in
Row 2 Shoulder Room55.2 in53.7 in
Row 2 Hip Room53.5 in52.7 in
Row 2 Legroom35.9 in33.2 in
Cargo Volume,
Minimum
34.3 ft323.8 ft3
Cargo Volume,
Maximum
67.3 ft344.8 ft3

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Option Package Details
Toyota Prius v Five

Advanced Technology Package
FeatureValueRequested?
Adaptive cruise control450No
Telematics service, such as OnStar200No
Panoramic sunroof1200No
Radar- or camera-based collision preparation system0No
Parking guidance system - active500Yes
JBL, 120W, 8 speakers350No
Total Requested50019%
Total Not Requested220081%

Option Package Details
Ford Focus SEL

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio75Yes
Total Requested675100%
Total Not Requested00%
Winter Package
FeatureValueRequested?
Heated mirrors25Yes
Heated front seats200Yes
All-weather floor mats75No
Perimeter approach lighting25No
Total Requested22569%
Total Not Requested10031%
Parking Technology Package
FeatureValueRequested?
Obstacle detection, front150No
Rearview camera200Yes
Parking guidance system - active500Yes
Total Requested70082%
Total Not Requested15018%
MyFord Touch and Sony Package
FeatureValueRequested?
Satellite radio200Yes
HD radio50Yes
Sony, 355W, 10 speakers (with subwoofer)350No
A/V input jacks25No
SD Card slot25No
Wi-Fi hotspot capability0No
Total Requested25038%
Total Not Requested40062%
Premium Package
FeatureValueRequested?
Auto-dimming rearview mirror150Yes
Rain-sensing wipers100No
Obstacle detection, rear250No
215/50HR17 tires400No
Leather seating surfaces900No
Power fore-aft adjuster, driver seat100No
Power height adjuster, driver seat50No
Power recliner, driver seat100No
Manual lumbar adjuster, driver seat50Yes
Center armrest(s), second row50Yes
Total Requested25012%
Total Not Requested190088%

Option Package Details
Ford Focus Titanium

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio75Yes
Total Requested675100%
Total Not Requested00%
Winter Package
FeatureValueRequested?
Heated mirrors25Yes
Heated front seats200Yes
All-weather floor mats75No
Perimeter approach lighting25No
Total Requested22569%
Total Not Requested10031%
Parking Technology Package
FeatureValueRequested?
Obstacle detection, front150No
Rearview camera200Yes
Parking guidance system - active500Yes
Total Requested70082%
Total Not Requested15018%
Premium Package
FeatureValueRequested?
Auto-dimming rearview mirror150Yes
Rain-sensing wipers100No
Obstacle detection, rear250No
215/50HR17 tires400No
Leather seating surfaces900No
Power fore-aft adjuster, driver seat100No
Power height adjuster, driver seat50No
Power recliner, driver seat100No
Manual lumbar adjuster, driver seat50Yes
Center armrest(s), second row50Yes
Total Requested25012%
Total Not Requested190088%

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