Toyota Yaris Toyota Yaris 2010 Kia Optima Kia Optima 2013

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Toyota Yaris vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Yaris vs. Kia Optima Invoice Comparison

Lowest Total Price: $17,570

Toyota Yaris   
Difference: $4,580

Lowest Total Invoice: $16,492

Toyota Yaris   
Difference: $4,708

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  Down Payment Interest Rate Term
Model Year201020132013201320132013
ModelYarisOptimaOptimaOptimaOptimaOptima
TrimBaseLXEXSXHybrid LXHybrid EX
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Base Price $13,365 $21,350 $23,650 $26,800 $25,900 $31,950
Base Invoice $12,696 $20,400 $22,095 $25,040 $24,210 $29,555
Sport Package 2,815          
Cruise control 250          
Alloy wheels 390          
Sport Package 2,534          
Cruise control 200          
Alloy wheels 312          
Options (change) 3,455 0 0 0 0 0
Options (change) 3,046 0 0 0 0 0
Destination 750 800 800 800 800 800
Total Price $17,570 $22,150 $24,450 $27,600 $26,700 $32,750
Total Invoice $16,492 $21,200 $22,895 $25,840 $25,010 $30,355

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Toyota Yaris dealer quotes or Kia Optima dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Toyota Yaris vs. Kia Optima

Lowest Adjusted Price and Invoice: Toyota Yaris
TrueDelta Adjusted Price Difference: $2,375
TrueDelta Adjusted Invoice Difference: $2,185
Model Year201020132013201320132013
ModelYarisOptimaOptimaOptimaOptimaOptima
TrimBaseLXEXSXHybrid LXHybrid EX
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Engine106hp I4200hp I4200hp I4274hp I4159hp I4 H159hp I4 H
TransmissionM5T6T6T6T6T6
DrivetrainFWDFWDFWDFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)100, 4?, 6?, 6?, 6?, 6550, 12
Tire (rear if not all the same)185/60-15205/65-16215/55-17225/45-18205/55-16215/55-17
Total Price$17,570$22,150$24,450$27,600$26,700$32,750
Adjustments for Features0-1,930-4,505-5,230-3,105-8,960
Feature-Adjusted Total Price$17,570$20,220$19,945$22,370$23,595$23,790
Cost Above Minimum$0$275$0$2,425$3,650$3,845
Total Invoice$16,492$21,200$22,895$25,840$25,010$30,355
Adjustments for Features0-1,847-4,218-4,896-2,908-8,305
Feature-Adjusted Total Invoice$16,492$19,353$18,677$20,944$22,102$22,050
Cost Above Minimum$0$676$0$2,267$3,425$3,373

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Features Comparison: Toyota Yaris vs. Kia Optima

Model Year201020132013201320132013
ModelYarisOptimaOptimaOptimaOptimaOptima
TrimBaseLXEXSXHybrid LXHybrid EX
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
5-speed manual$0     
6-speed manually-shiftable automatic $1100$1100$1100$1100$1100
FWD$0$0$0$0$0$0
Accessories 
Heated steering wheel     $100
Proximity key  $250$250$250$250
Tilt steering wheel, manual$150     
Tilt/telescoping steering wheel, manual $250$250$250$250$250
Universal garage door opener  $100$100 $100
Brakes, Airbags, and Other Safety 
4-wheel disc brakes $150$150$150$150$150
911 assist     $25
Active or whiplash-reducing head restraints, front seats $0$0$0$0$0
Rearview camera     $200
Temporary spare tire$150     
Vehicle health reports     $0
Cargo Management 
Air-conditioned storage compartment $50$50$50$50$50
Overhead sunglass holder $25$25$25$25$25
Rear seat pass-through    $100$100
Climate Control 
Automatic climate control, front  $200$200$200$200
Dual-zone climate control  $125$125$125$125
Interior air filter $0$0$0$0$0
Intermittent wipers$0     
Rear air vents  $100$100$100$100
Variable intermittent wipers $75$75$75$75$75
Engine / Motor 
Automatic start / stop    $150$150
Exterior 
Body kit$0  $0$0$0
Bright-finished exhaust tip(s) $25$25$25  
Panoramic sunroof     $1200
Rear spoiler$200  $200$200$200
Infotainment 
App support     $0
Audio controls on steering wheel $125$125$125$125$125
Bluetooth audio streaming     $25
Bluetooth cell phone link $100$100$100$100$100
HD radio     $50
iPod integration$100     
Media drive, small     $5
Navigation system     $600
Satellite radio $200$200$200$200$200
SMS text-to-speech reader     $25
Traffic information     $25
USB port $25$25$25$25$25
Voice control for external devices     $0
Voice control for nav and audio     $100
Instruments, Lights, and Mirrors 
Auto-dimming rearview mirror  $150$150 $150
Automatic headlights $125$125$125$125$125
Compass  $0$0 $0
Detailed driving style feedback    $100$100
Heated mirrors $25$25$25$25$25
Illuminated visor mirror, driver $50$50$50$50$50
Illuminated visor mirror, passenger $50$50$50$50$50
Interior ambient lighting  $150$150 $150
Large energy flow and fuel economy display    $25$25
Outside temperature display $50$50$50$50$50
Power-folding mirrors     $50
Speaker lights  $100$100$100$100
Trip computer $150$150$150$150$150
Turn signals on or near mirrors $25$25$25$25$25
Visor mirror, driver$10     
Visor mirror, passenger$10     
Xenon HID headlights   $500 $500
Seats and Interior Trim 
Aluminum trim   $100  
Cooled or ventilated front seats     $300
Folding second row seats$300$300$300$300  
Heated front seats     $200
Heated second row seats     $200
Illuminated door sill trim plates   $200 $200
Leather seating surfaces  $900  $900
Leather-wrapped steering wheel$150 $150$150$150$150
Manual height adjuster, driver seat$50$50  $50 
Memory system, driver seat     $200
Metal pedals   $75  
Partial leather seating sufaces   $450  
Power fore-aft adjuster, driver seat  $100$100 $100
Power fore-aft adjuster, passenger seat     $100
Power height adjuster, driver seat  $100$100 $100
Power lumbar adjuster, driver seat $100$100$100$100$100
Power recliner, driver seat  $100$100 $100
Power recliner, passenger seat     $100
Power tilt adjuster, driver seat  $100$100 $100
Suspension, Wheels, and Tires 
Sport suspension (upgrade)   $0  
Transmission 
Steering-wheel-mounted transmission controls   $100  
Total Value of Features$1,120$3,050$5,625$6,350$4,225$10,080
Value of Feature Adjustments$0$1,930$4,505$5,230$3,105$8,960
Value of Feature Adjustments0-1,847-4,218-4,896-2,908-8,305

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Specifications Comparison: Toyota Yaris vs. Kia Optima

Model Year20102013
ModelYarisOptima
Body4dr Sedan4dr Sedan
Wheelbase100.4 in110.0 in
Length169.3 in190.7 in
Width66.5 in72.1 in
Height57.5 in57.3 in
Curb Weight2,294 lb.3,224 lb.
Fuel Capacity11.1 gal.18.5 gal.
Row 1 Headroom38.8 in40.0 in
Row 1 Shoulder Room51.6 in57.2 in
Row 1 Hip Room49.8 in54.7 in
Row 1 Legroom42.2 in45.5 in
Row 2 Headroom36.7 in37.6 in
Row 2 Shoulder Room50.2 in55.7 in
Row 2 Hip Room50.1 in54.5 in
Row 2 Legroom35.6 in34.7 in
Cargo Volume13.7 ft315.4 ft3

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Option Package Details
Toyota Yaris

Sport Package
FeatureValueRequested?
Power locks275Yes
Remote keyless entry225Yes
Engine immobilizer (optional)0No
Power mirrors150Yes
Power front side windows250Yes
Leather-wrapped steering wheel150Yes
Body kit0Yes
Rear spoiler200Yes
Tachometer75Yes
Fog lights125Yes
Front sport buckets100No
185/60R15 tires400No
Center armrest(s), second row50Yes
Folding second row seats300Yes
Second-row 2-section 3-person split bench100No
MP3-compatible player50Yes
Aux input50Yes
iPod integration100Yes
CD player125Yes
Rear defrost200Yes
Unbranded, 100W, 4 speakers350No
Power rear side windows200No
Total Requested232567%
Total Not Requested115033%

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