| 1 | 0 | 3 | 4 | 3 | 4 |
Volkswagen Touareg vs. BMW 3-Series Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Volkswagen Touareg vs. BMW 3-Series Invoice Comparison
Lowest Total Price: $56,435 BMW 3-Series 328d | |||
| Difference: $3,645 | |||
Lowest Total Invoice: $53,140 BMW 3-Series 328d | |||
| Difference: $3,813 | |||
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| Model Year | 2015 | 2015 | 2018 |
| Model | Touareg | Touareg | 3-Series |
| Trim | TDI Lux | TDI Executive | 328d |
| Body | 4dr SUV | 4dr SUV | 4dr Wagon |
| Base Price | $56,670 | $62,200 | $45,950 |
| Base Invoice | $53,893 | $59,153 | $43,415 |
| Driver Assistance Package | 2,500 | 2,500 | |
| Driving Assistance Package | 500 | ||
| Convenience Tier | 850 | ||
| Premium Tier | 2,900 | ||
| Luxury Design | 0 | ||
| Obstacle detection, rear | 750 | ||
| Metallic paint (extra cost) | 550 | ||
| Blind spot warning system | 500 | ||
| Heated steering wheel | 190 | ||
| Sunshades, second row | 250 | ||
| Heated second row seats | 350 | ||
| Leather seating surfaces | 1,450 | ||
| Adaptive cruise control, all-speed | 1,200 | ||
| Driver Assistance Package | 2,150 | 2,150 | |
| Driving Assistance Package | 460 | ||
| Convenience Tier | 780 | ||
| Premium Tier | 2,670 | ||
| Luxury Design | 0 | ||
| Obstacle detection, rear | 690 | ||
| Metallic paint (extra cost) | 505 | ||
| Blind spot warning system | 460 | ||
| Heated steering wheel | 175 | ||
| Sunshades, second row | 230 | ||
| Heated second row seats | 320 | ||
| Leather seating surfaces | 1,335 | ||
| Adaptive cruise control, all-speed | 1,105 | ||
| Options (change) | 2,500 | 2,500 | 9,490 |
| Options (change) | 2,150 | 2,150 | 8,730 |
| Destination | 910 | 910 | 995 |
| Total Price | $60,080 | $65,610 | $56,435 |
| Total Invoice | $56,953 | $62,213 | $53,140 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Volkswagen Touareg dealer quotes or BMW 3-Series dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Volkswagen Touareg vs. BMW 3-Series
| Lowest Adjusted Price and Invoice: BMW 3-Series 328d | |||
| TrueDelta Adjusted Price Difference: $5,060 | |||
| TrueDelta Adjusted Invoice Difference: $5,145 | |||
| Model Year | 2015 | 2015 | 2018 |
| Model | Touareg | Touareg | 3-Series |
| Trim | TDI Lux | TDI Executive | 328d |
| Body | 4dr SUV | 4dr SUV | 4dr Wagon |
| Engine | 240hp V6 D | 240hp V6 D | 180hp I4 D |
| Transmission | T8 | T8 | T8 |
| Drivetrain | AWD | AWD | AWD |
| EPA Fuel Economy (city/highway) | 20/29 MPG | 20/29 MPG | 30/40 MPG |
| Audio (watts, speakers) | ?, 8 | 620, 10 | 205, 9 |
| Tire (rear if not all the same) | 265/50-19 | 275/45-20 | 225/50-17 |
| Total Price | $60,080 | $65,610 | $56,435 |
| Adjustments for Features | 0 | -1,200 | -1,415 |
| Feature-Adjusted Total Price | $60,080 | $64,410 | $55,020 |
| Cost Above Minimum | $0 | $4,330 | $0 |
| Total Invoice | $56,953 | $62,213 | $53,140 |
| Adjustments for Features | 0 | -1,138 | -1,332 |
| Feature-Adjusted Total Invoice | $56,953 | $61,075 | $51,808 |
| Cost Above Minimum | $0 | $4,122 | $0 |
Features Comparison: Volkswagen Touareg vs. BMW 3-Series
| Model Year | 2015 | 2015 | 2018 |
| Model | Touareg | Touareg | 3-Series |
| Trim | TDI Lux | TDI Executive | 328d |
| Body | 4dr SUV | 4dr SUV | 4dr Wagon |
| Transmission and Drivetrain | |||
| 8-speed manually-shiftable automatic | $1300 | $1300 | $1300 |
| AWD | $1700 | $1700 | $1700 |
| Accessories | |||
| AC power outlet | $100 | $100 | |
| Power liftgate | $350 | $350 | |
| Remote app | $25 | ||
| Remote window/roof operation | $15 | ||
| Sunshades, second row | $125 | $125 | |
| Brakes, Airbags, and Other Safety | |||
| Around view cameras | $500 | ||
| Knee airbag, driver | $75 | ||
| Knee airbag, passenger | $75 | ||
| Pedestrian detection | $50 | ||
| Rearview camera | $200 | $200 | |
| Rollover sensor | $50 | $50 | |
| Secondary collision brake assist | $25 | $25 | |
| Temporary spare tire | $150 | $150 | |
| Tires, run-flat | $150 | ||
| Wide-view front camera | $150 | ||
| Cargo Management | |||
| Cargo area partition net | $40 | ||
| Class III trailer hitch | $250 | $250 | |
| Liftglass or two-piece tailgate | $150 | ||
| Rear seat pass-through | $100 | $100 | |
| Storage compartment under front seat(s) | $50 | $50 | |
| Trailering equipment (7 wire) | $150 | $150 | |
| Climate Control | |||
| Rear air vents | $100 | $100 | |
| Rear air vents with manual controls | $150 | ||
| Engine / Motor | |||
| Automatic start / stop | $150 | ||
| Regenerative braking | $0 | ||
| Exterior | |||
| Deep-tinted rear windows | $275 | $275 | |
| Rear bumper protector | $40 | $40 | |
| Infotainment | |||
| 4G LTE connectivity | $0 | ||
| App support | $0 | ||
| Aux input | $50 | ||
| Handwriting recognition | $200 | ||
| In-vehicle Internet | $150 | ||
| iPod integration | $100 | $100 | |
| Navigation map updates, three years | $0 | ||
| S Voice support | $0 | ||
| Satellite radio | $200 | $200 | |
| Satellite radio - one year subscription | $250 | ||
| SD Card slot | $25 | $25 | |
| Siri Eyes Free support | $0 | ||
| Surround sound | $250 | ||
| Telematics service, such as OnStar | $200 | ||
| Traffic + travel information | $25 | ||
| Traffic information | $25 | $25 | |
| USB port | $25 | ||
| Voice control for external devices | $0 | ||
| Instruments, Lights, and Mirrors | |||
| Auto-dimming driver-side mirror | $75 | ||
| Cornering lights | $50 | $50 | |
| Head-up display (HUD) | $350 | ||
| LED headlights | $1000 | ||
| Mirror tilt-down in reverse | $25 | ||
| Power-folding mirrors | $50 | ||
| Steering-linked headlights | $150 | $150 | |
| Xenon HID headlights | $500 | $500 | |
| Seats and Interior Trim | |||
| Door sill trim plates | $100 | $100 | |
| Heated second row seats | $200 | $200 | |
| Manual fore-aft adjuster, second row seats | $75 | $75 | |
| Manual recliner, second row seats | $75 | $75 | |
| Manual thigh support length adjuster, driver seat | $50 | ||
| Manual thigh support length adjuster, passenger seat | $50 | ||
| Metal pedals | $75 | ||
| Power release, second row seats | $50 | $50 | |
| Power seatback bolsters, driver seat | $100 | ||
| Power seatback bolsters, passenger seat | $100 | ||
| Suspension, Wheels, and Tires | |||
| Electronic systems calibration selector | $200 | ||
| Transmission | |||
| Steering-wheel-mounted transmission controls | $100 | ||
| Total Value of Features | $6,090 | $7,290 | $7,505 |
| Value of Feature Adjustments | $0 | $1,200 | $1,415 |
| Value of Feature Adjustments | 0 | -1,138 | -1,332 |
Specifications Comparison: Volkswagen Touareg vs. BMW 3-Series
| Model Year | 2015 | 2018 |
| Model | Touareg | 3-Series |
| Body | 4dr SUV | 4dr Wagon |
| Wheelbase | 113.9 in | 110.6 in |
| Length | 188.8 in | 182.0 in |
| Width | 76.4 in | 71.3 in |
| Height | 68.2 in | 56.3 in |
| Curb Weight | 4,919 lb. | 3,856 lb. |
| Fuel Capacity | 22.5 gal. | 15.8 gal. |
| Row 1 Headroom | 39.6 in | 40.4 in |
| Row 1 Shoulder Room | 59.8 in | 55.1 in |
| Row 1 Legroom | 41.4 in | 42.0 in |
| Row 2 Headroom | 38.9 in | 38.3 in |
| Row 2 Shoulder Room | 56.7 in | 55.1 in |
| Row 2 Legroom | 34.9 in | 35.0 in |
| Cargo Volume, Minimum | 32.1 ft3 | 17.5 ft3 |
| Cargo Volume, Maximum | 70.9 ft3 | 53.0 ft3 |
Option Package Details
Volkswagen Touareg TDI Lux
| Driver Assistance Package | ||
| Feature | Value | Requested? |
| Heated steering wheel | 100 | Yes |
| Lane departure warning system | 200 | Yes |
| Adaptive cruise control, all-speed | 700 | Yes |
| Automatic braking, low-speed | 200 | Yes |
| Forward collision warning | 200 | Yes |
| Total Requested | 1400 | 100% |
| Total Not Requested | 0 | 0% |
Option Package Details
Volkswagen Touareg TDI Executive
| Driver Assistance Package | ||
| Feature | Value | Requested? |
| Lane departure warning system | 200 | Yes |
| Adaptive cruise control, all-speed | 700 | Yes |
| Automatic braking, low-speed | 200 | Yes |
| Forward collision warning | 200 | Yes |
| Total Requested | 1300 | 100% |
| Total Not Requested | 0 | 0% |
Option Package Details
BMW 3-Series 328d
| Obstacle detection, rear | ||
| Feature | Value | Requested? |
| Obstacle detection, rear | 250 | Yes |
| Obstacle detection, front | 150 | Yes |
| Total Requested | 400 | 100% |
| Total Not Requested | 0 | 0% |
| Adaptive cruise control, all-speed | ||
| Feature | Value | Requested? |
| Adaptive cruise control, all-speed | 700 | Yes |
| Forward collision warning | 200 | Yes |
| Total Requested | 900 | 100% |
| Total Not Requested | 0 | 0% |
| Driving Assistance Package | ||
| Feature | Value | Requested? |
| Lane departure warning | 200 | Yes |
| Automatic braking, low-speed | 200 | Yes |
| Forward collision warning | 200 | Yes |
| Speed limit information | 0 | No |
| Pedestrian detection | 50 | No |
| Total Requested | 600 | 92% |
| Total Not Requested | 50 | 8% |
| Convenience Tier | ||
| Feature | Value | Requested? |
| Power 4-way lumbar adjuster, driver seat | 150 | Yes |
| Power 4-way lumbar adjuster, passenger seat | 150 | Yes |
| Proximity key | 250 | Yes |
| Satellite radio - one year subscription | 250 | No |
| Hands-free trunk or liftgate | 100 | Yes |
| Total Requested | 650 | 72% |
| Total Not Requested | 250 | 28% |
| Premium Tier | ||
| Feature | Value | Requested? |
| Heated front seats | 200 | Yes |
| Head-up display (HUD) | 350 | No |
| DVD-compatible player | 0 | Yes |
| Voice control for nav and audio | 100 | Yes |
| Media drive | 15 | Yes |
| In-vehicle Internet | 150 | No |
| Handwriting recognition | 200 | No |
| Siri Eyes Free support | 0 | No |
| S Voice support | 0 | No |
| 4G LTE connectivity | 0 | No |
| Navigation map updates, three years | 0 | No |
| Navigation system | 600 | Yes |
| Traffic + travel information | 25 | No |
| Remote app | 25 | No |
| Total Requested | 915 | 55% |
| Total Not Requested | 750 | 45% |
| Luxury Design | ||
| Feature | Value | Requested? |
| Roof rails | 250 | Yes |
| Additional chrome trim | 0 | No |
| Bright-finished exhaust tip(s) | 25 | Yes |
| Chrome interior accents (optional) | 0 | No |
| Total Requested | 275 | 100% |
| Total Not Requested | 0 | 0% |
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